www.martechadvisor.com Open in urlscan Pro
54.175.158.237 Public Scan

Go To Rescan
Add Verdict Report

Submitted URL:
http://link.martechlabs.com/c/443/b8ad2710feb2aec48867237bc9b699a6251426038a2a62b09761f2b50d7d97c3ca5f1aa49e5edb96
Effective URL:
https://www.martechadvisor.com/articles/content-marketing/5-metrics-to-assess-your-content-marketing-effectiveness/?utm_source=em
Submission: On August 04 via api (August 4th 2018, 2:45:28 am UTC) from US

Summary HTTP 93 Redirects Links 14 Behaviour Indicators

Summary

This website contacted 27 IPs in 6 countries across 21 domains to perform 93 HTTP transactions. The main IP is 54.175.158.237, located in Ashburn, United States and belongs to AMAZON-AES - Amazon.com, Inc., US. The main domain is www.martechadvisor.com.
TLS certificate: Issued by AlphaSSL CA - SHA256 - G2 on May 8th 2018. Valid for: 2 years.

This is the only time www.martechadvisor.com was scanned on urlscan.io!

urlscan.io Verdict: No classification

Domain & IP information

	IP Address	AS Autonomous System
1 1	192.99.218.232 192.99.218.232	16276 (OVH) (OVH)
1 1	52.91.26.29 52.91.26.29	14618 (AMAZON-AES) (AMAZON-AES - Amazon.com)
3	54.175.158.237 54.175.158.237	14618 (AMAZON-AES) (AMAZON-AES - Amazon.com)
5	52.222.149.206 52.222.149.206	16509 (AMAZON-02) (AMAZON-02 - Amazon.com)
9	52.222.149.242 52.222.149.242	16509 (AMAZON-02) (AMAZON-02 - Amazon.com)
5	185.33.223.197 185.33.223.197	29990 (ASN-APPNEXUS) (ASN-APPNEXUS - AppNexus)
1	52.212.4.209 52.212.4.209	16509 (AMAZON-02) (AMAZON-02 - Amazon.com)
6	52.222.149.32 52.222.149.32	16509 (AMAZON-02) (AMAZON-02 - Amazon.com)
8	34.195.0.116 34.195.0.116	14618 (AMAZON-AES) (AMAZON-AES - Amazon.com)
16	2600:9000:204... 2600:9000:2047:ca00:12:f7cf:bdc0:93a1	16509 (AMAZON-02) (AMAZON-02 - Amazon.com)
2	151.101.12.134 151.101.12.134	54113 (FASTLY) (FASTLY - Fastly)
7	52.222.149.204 52.222.149.204	16509 (AMAZON-02) (AMAZON-02 - Amazon.com)
2	2400:cb00:204... 2400:cb00:2048:1::6810:d0a5	13335 (CLOUDFLAR...) (CLOUDFLARENET - Cloudflare)
1	2400:cb00:204... 2400:cb00:2048:1::6813:c697	13335 (CLOUDFLAR...) (CLOUDFLARENET - Cloudflare)
1	2a00:1450:400... 2a00:1450:4001:81c::200a	15169 (GOOGLE) (GOOGLE - Google LLC)
3	34.250.87.211 34.250.87.211	16509 (AMAZON-02) (AMAZON-02 - Amazon.com)
1	2a00:1450:400... 2a00:1450:4001:810::2008	15169 (GOOGLE) (GOOGLE - Google LLC)
5	2a00:1450:400... 2a00:1450:4001:81c::2003	15169 (GOOGLE) (GOOGLE - Google LLC)
1	2a02:2638:1::1 2a02:2638:1::1	44788 (ASN-CRITE...) (ASN-CRITEO-EUROPE)
1	54.175.190.102 54.175.190.102	14618 (AMAZON-AES) (AMAZON-AES - Amazon.com)
6	2a00:1450:400... 2a00:1450:4001:81c::200e	15169 (GOOGLE) (GOOGLE - Google LLC)
4	2400:cb00:204... 2400:cb00:2048:1::6810:4ca6	13335 (CLOUDFLAR...) (CLOUDFLARENET - Cloudflare)
1	151.101.64.134 151.101.64.134	54113 (FASTLY) (FASTLY - Fastly)
1 2	52.210.34.59 52.210.34.59	16509 (AMAZON-02) (AMAZON-02 - Amazon.com)
1	34.245.125.242 34.245.125.242	16509 (AMAZON-02) (AMAZON-02 - Amazon.com)
1 2	35.156.247.14 35.156.247.14	16509 (AMAZON-02) (AMAZON-02 - Amazon.com)
2 2	172.217.22.2 172.217.22.2	15169 (GOOGLE) (GOOGLE - Google LLC)
1 1	151.101.14.2 151.101.14.2	54113 (FASTLY) (FASTLY - Fastly)
1	151.101.128.134 151.101.128.134	54113 (FASTLY) (FASTLY - Fastly)
1	151.101.112.64 151.101.112.64	54113 (FASTLY) (FASTLY - Fastly)
93	27

1 192.99.218.232 (Montréal, Canada) 1 redirects

ASN16276 (OVH, FR)
PTR: ip232.ip-192-99-218.net

link.martechlabs.com	Domain lookup VirusTotal SecurityTrails crt.sh Censys Domaintools

1 52.91.26.29 (Ashburn, United States) 1 redirects

ASN14618 (AMAZON-AES - Amazon.com, Inc., US)
PTR: ec2-52-91-26-29.compute-1.amazonaws.com

c360.revenu8.com	Domain lookup VirusTotal SecurityTrails crt.sh Censys Domaintools

3 54.175.158.237 (Ashburn, United States)

ASN14618 (AMAZON-AES - Amazon.com, Inc., US)
PTR: ec2-54-175-158-237.compute-1.amazonaws.com

www.martechadvisor.com	Domain lookup VirusTotal SecurityTrails crt.sh Censys Domaintools

5 52.222.149.206 (Seattle, United States)

ASN16509 (AMAZON-02 - Amazon.com, Inc., US)
PTR: server-52-222-149-206.fra53.r.cloudfront.net

dwxkknsaqa0hx.cloudfront.net	Domain lookup VirusTotal SecurityTrails crt.sh Censys Domaintools

9 52.222.149.242 (Seattle, United States)

ASN16509 (AMAZON-02 - Amazon.com, Inc., US)
PTR: server-52-222-149-242.fra53.r.cloudfront.net

dwxkknsaqa0hx.cloudfront.net	Domain lookup VirusTotal SecurityTrails crt.sh Censys Domaintools

5 185.33.223.197 (European Union)

ASN29990 (ASN-APPNEXUS - AppNexus, Inc, US)

secure.adnxs.com	Domain lookup VirusTotal SecurityTrails crt.sh Censys Domaintools

1 52.212.4.209 (Dublin, Ireland)

ASN16509 (AMAZON-02 - Amazon.com, Inc., US)
PTR: ec2-52-212-4-209.eu-west-1.compute.amazonaws.com

tribl.io	Domain lookup VirusTotal SecurityTrails crt.sh Censys Domaintools

6 52.222.149.32 (Seattle, United States)

ASN16509 (AMAZON-02 - Amazon.com, Inc., US)
PTR: server-52-222-149-32.fra53.r.cloudfront.net

dwxkknsaqa0hx.cloudfront.net	Domain lookup VirusTotal SecurityTrails crt.sh Censys Domaintools

8 34.195.0.116 (Ashburn, United States)

ASN14618 (AMAZON-AES - Amazon.com, Inc., US)
PTR: ec2-34-195-0-116.compute-1.amazonaws.com

www.martechadvisor.com	Domain lookup VirusTotal SecurityTrails crt.sh Censys Domaintools

16 2600:9000:2047:ca00:12:f7cf:bdc0:93a1 (United States)

ASN16509 (AMAZON-02 - Amazon.com, Inc., US)

images.martechadvisor.com	Domain lookup VirusTotal SecurityTrails crt.sh Censys Domaintools

2 151.101.12.134 (San Francisco, United States)

ASN54113 (FASTLY - Fastly, US)

martechadvisor.disqus.com	Domain lookup VirusTotal SecurityTrails crt.sh Censys Domaintools

7 52.222.149.204 (Seattle, United States)

ASN16509 (AMAZON-02 - Amazon.com, Inc., US)
PTR: server-52-222-149-204.fra53.r.cloudfront.net

dwxkknsaqa0hx.cloudfront.net	Domain lookup VirusTotal SecurityTrails crt.sh Censys Domaintools

2 2400:cb00:2048:1::6810:d0a5 (United States)

ASN13335 (CLOUDFLARENET - Cloudflare, Inc., US)

cdn.onesignal.com	Domain lookup VirusTotal SecurityTrails crt.sh Censys Domaintools
onesignal.com	Domain lookup VirusTotal SecurityTrails crt.sh Censys Domaintools

1 2400:cb00:2048:1::6813:c697 (United States)

ASN13335 (CLOUDFLARENET - Cloudflare, Inc., US)

cdnjs.cloudflare.com	Domain lookup VirusTotal SecurityTrails crt.sh Censys Domaintools

1 2a00:1450:4001:81c::200a (Ireland)

ASN15169 (GOOGLE - Google LLC, US)

fonts.googleapis.com	Domain lookup VirusTotal SecurityTrails crt.sh Censys Domaintools

3 34.250.87.211 (Dublin, Ireland)

ASN16509 (AMAZON-02 - Amazon.com, Inc., US)
PTR: ec2-34-250-87-211.eu-west-1.compute.amazonaws.com

ml314.com	Domain lookup VirusTotal SecurityTrails crt.sh Censys Domaintools

1 2a00:1450:4001:810::2008 (Ireland)

ASN15169 (GOOGLE - Google LLC, US)

www.googletagmanager.com	Domain lookup VirusTotal SecurityTrails crt.sh Censys Domaintools

5 2a00:1450:4001:81c::2003 (Ireland)

ASN15169 (GOOGLE - Google LLC, US)

fonts.gstatic.com	Domain lookup VirusTotal SecurityTrails crt.sh Censys Domaintools

1 2a02:2638:1::1 (France)

ASN44788 (ASN-CRITEO-EUROPE, FR)

gum.criteo.com	Domain lookup VirusTotal SecurityTrails crt.sh Censys Domaintools

1 54.175.190.102 (Ashburn, United States)

ASN14618 (AMAZON-AES - Amazon.com, Inc., US)
PTR: ec2-54-175-190-102.compute-1.amazonaws.com

in.ml314.com	Domain lookup VirusTotal SecurityTrails crt.sh Censys Domaintools

6 2a00:1450:4001:81c::200e (Ireland)

ASN15169 (GOOGLE - Google LLC, US)

www.google-analytics.com	Domain lookup VirusTotal SecurityTrails crt.sh Censys Domaintools

4 2400:cb00:2048:1::6810:4ca6 (United States)

ASN13335 (CLOUDFLARENET - Cloudflare, Inc., US)

c.disquscdn.com	Domain lookup VirusTotal SecurityTrails crt.sh Censys Domaintools

1 151.101.64.134 (San Francisco, United States)

ASN54113 (FASTLY - Fastly, US)

disqus.com	Domain lookup VirusTotal SecurityTrails crt.sh Censys Domaintools

2 52.210.34.59 (Dublin, Ireland) 1 redirects

ASN16509 (AMAZON-02 - Amazon.com, Inc., US)
PTR: ec2-52-210-34-59.eu-west-1.compute.amazonaws.com

dpm.demdex.net	Domain lookup VirusTotal SecurityTrails crt.sh Censys Domaintools

1 34.245.125.242 (United States)

ASN16509 (AMAZON-02 - Amazon.com, Inc., US)
PTR: ec2-34-245-125-242.eu-west-1.compute.amazonaws.com

magnetic.t.domdex.com	Domain lookup VirusTotal SecurityTrails crt.sh Censys Domaintools

2 35.156.247.14 (Frankfurt, Germany) 1 redirects

ASN16509 (AMAZON-02 - Amazon.com, Inc., US)
PTR: ec2-35-156-247-14.eu-central-1.compute.amazonaws.com

ps.eyeota.net	Domain lookup VirusTotal SecurityTrails crt.sh Censys Domaintools

2 172.217.22.2 (Mountain View, United States) 2 redirects

ASN15169 (GOOGLE - Google LLC, US)
PTR: fra16s14-in-f2.1e100.net

cm.g.doubleclick.net	Domain lookup VirusTotal SecurityTrails crt.sh Censys Domaintools

1 151.101.14.2 (San Francisco, United States) 1 redirects

ASN54113 (FASTLY - Fastly, US)

trc.taboola.com	Domain lookup VirusTotal SecurityTrails crt.sh Censys Domaintools

1 151.101.128.134 (San Francisco, United States)

ASN54113 (FASTLY - Fastly, US)

disqus.com	Domain lookup VirusTotal SecurityTrails crt.sh Censys Domaintools

1 151.101.112.64 (San Francisco, United States)

ASN54113 (FASTLY - Fastly, US)

links.services.disqus.com	Domain lookup VirusTotal SecurityTrails crt.sh Censys Domaintools

	Apex Domain Subdomains	Transfer
27	cloudfront.net dwxkknsaqa0hx.cloudfront.net	329 KB
27	martechadvisor.com www.martechadvisor.com images.martechadvisor.com	341 KB
6	google-analytics.com www.google-analytics.com	15 KB
5	gstatic.com fonts.gstatic.com	65 KB
5	disqus.com martechadvisor.disqus.com disqus.com links.services.disqus.com	26 KB
5	adnxs.com secure.adnxs.com	10 KB
4	disquscdn.com c.disquscdn.com	198 KB
4	ml314.com ml314.com in.ml314.com	13 KB
2	doubleclick.net 2 redirects cm.g.doubleclick.net	467 B
2	eyeota.net 1 redirects ps.eyeota.net	394 B
2	demdex.net 1 redirects dpm.demdex.net	1 KB
2	onesignal.com cdn.onesignal.com onesignal.com	68 KB
1	taboola.com 1 redirects trc.taboola.com	249 B
1	domdex.com magnetic.t.domdex.com	110 B
1	criteo.com gum.criteo.com	320 B
1	googletagmanager.com www.googletagmanager.com	31 KB
1	googleapis.com fonts.googleapis.com	880 B
1	cloudflare.com cdnjs.cloudflare.com	2 KB
1	tribl.io tribl.io	2 KB
1	revenu8.com 1 redirects c360.revenu8.com	793 B
1	martechlabs.com 1 redirects link.martechlabs.com	649 B
93	21

	Domain	Requested by
27	dwxkknsaqa0hx.cloudfront.net	www.martechadvisor.com
16	images.martechadvisor.com	www.martechadvisor.com
11	www.martechadvisor.com	www.martechadvisor.com dwxkknsaqa0hx.cloudfront.net
6	www.google-analytics.com	www.googletagmanager.com www.google-analytics.com www.martechadvisor.com
5	fonts.gstatic.com	www.martechadvisor.com
5	secure.adnxs.com	www.martechadvisor.com secure.adnxs.com
4	c.disquscdn.com	martechadvisor.disqus.com
3	ml314.com	www.martechadvisor.com ml314.com
2	cm.g.doubleclick.net	2 redirects
2	ps.eyeota.net	1 redirects www.martechadvisor.com
2	dpm.demdex.net	1 redirects www.martechadvisor.com
2	disqus.com	martechadvisor.disqus.com
2	martechadvisor.disqus.com	www.martechadvisor.com
1	links.services.disqus.com	c.disquscdn.com
1	trc.taboola.com	1 redirects
1	magnetic.t.domdex.com	www.martechadvisor.com
1	onesignal.com	cdn.onesignal.com
1	in.ml314.com	ml314.com
1	gum.criteo.com	secure.adnxs.com
1	www.googletagmanager.com	www.martechadvisor.com
1	fonts.googleapis.com	www.martechadvisor.com
1	cdnjs.cloudflare.com	www.martechadvisor.com
1	cdn.onesignal.com	www.martechadvisor.com
1	tribl.io	www.martechadvisor.com
1	c360.revenu8.com	1 redirects
1	link.martechlabs.com	1 redirects
93	26

This site contains links to these domains. Also see Links.

Domain
www.demandcms.com
www.linkedin.com
twitter.com
www.facebook.com
www.revenu8.com
www.readitquik.com
www.hrtechnologist.com
www.instagram.com
apple.news
newsstand.google.com

Subject Issuer	Validity	Valid
*.martechadvisor.com AlphaSSL CA - SHA256 - G2	`2018-05-08` - `2020-05-08`	2 years	crt.sh
*.disqus.com DigiCert SHA2 Secure Server CA	`2018-03-28` - `2020-04-27`	2 years	crt.sh

This page contains 2 frames:

Primary Page: https://www.martechadvisor.com/articles/content-marketing/5-metrics-to-assess-your-content-marketing-effectiveness/?utm_source=em
Frame ID: 3B69D785E2DB66051EC57401F947B78C
Requests: 95 HTTP requests in this frame

Frame: https://disqus.com/embed/comments/?base=default&f=martechadvisor&t_u=https%3A%2F%2Fwww.martechadvisor.com%2Farticles%2Fcontent-marketing%2F5-metrics-to-assess-your-content-marketing-effectiveness%2F%3Futm_source%3Dem&t_d=5%20Metrics%20to%20Assess%20your%20Content%20Marketing%20Effectiveness%20%0A%09%09%09%09%09%09%09%09%09%09%0A%0A%0A%09%09%09%09%09%09%09%09%09%09%09%0A%09%09%09%09%09%09%09%09%09%09%09%0A%09%0A%09%09%09%09%09%09%09%09%09%20%20%0A%09%09%09%09%09%09%09%09%09%20%20%20%20Email%20address%3A%0A%09%09%09%09%09%09%09%09%09%20%20%20%20%20%0A%09%09%09%09%09%09%09%09%09%20%20%20%20%0A%09%09%09%09%09%09%09%09%09%20%20%20%20%0A%09%09%09%09%09%09%09%09%09%20%20%0A%09%09%09%09%09%09%09%09%09%20%20%0A%09%09%09%09%09%09%09%09%09%20%20%0A%09%09%09%09%09%09%09%09%09%20%20%0A%09%09%09%09%09%09%09%09%09%09%09%09%09%09%09%09%09%09%09%09%0A%09%09%09%09%09%09%09%09%09%09%0A%0A%09%09%09%09%09%09%09%09%09%09%0A%09%09%09%09%09%09%09%09%09%09&t_t=5%20Metrics%20to%20Assess%20your%20Content%20Marketing%20Effectiveness%20%0A%09%09%09%09%09%09%09%09%09%09%0A%0A%0A%09%09%09%09%09%09%09%09%09%09%09%0A%09%09%09%09%09%09%09%09%09%09%09%0A%09%0A%09%09%09%09%09%09%09%09%09%20%20%0A%09%09%09%09%09%09%09%09%09%20%20%20%20Email%20address%3A%0A%09%09%09%09%09%09%09%09%09%20%20%20%20%20%0A%09%09%09%09%09%09%09%09%09%20%20%20%20%0A%09%09%09%09%09%09%09%09%09%20%20%20%20%0A%09%09%09%09%09%09%09%09%09%20%20%0A%09%09%09%09%09%09%09%09%09%20%20%0A%09%09%09%09%09%09%09%09%09%20%20%0A%09%09%09%09%09%09%09%09%09%20%20%0A%09%09%09%09%09%09%09%09%09%09%09%09%09%09%09%09%09%09%09%09%0A%09%09%09%09%09%09%09%09%09%09%0A%0A%09%09%09%09%09%09%09%09%09%09%0A%09%09%09%09%09%09%09%09%09%09&s_o=default
Frame ID: 7C5CA1EB45FCF5082C448FBE1E487E6F
Requests: 1 HTTP requests in this frame

Screenshot
Live screenshot

Full Image

Page URL History Show full URLs

http://link.martechlabs.com/c/443/b8ad2710feb2aec48867237bc9b699a6251426038a2a62b09761f2b50d7d97c3ca5f1a... HTTP 302
https://c360.revenu8.com/clicks?action=click&property=MTA&channel=newsletter&cl_name=MTA&campaign_id=... HTTP 302
https://www.martechadvisor.com/articles/content-marketing/5-metrics-to-assess-your-content-marketing-effect... Page URL

Detected technologies

Apache (Web Servers) Expand

Overall confidence: 100%
Detected patterns

headers server /(?:Apache(?:$|\/([\d.]+)|[^\/-])|(?:^|)HTTPD)/i

AppNexus (Advertising Networks) Expand

Overall confidence: 100%
Detected patterns

script /adnxs\.(?:net|com)/i

Disqus (Comment Systems) Expand

Overall confidence: 100%
Detected patterns

env /^DISQUS/i

Google Analytics (Analytics) Expand

Overall confidence: 100%
Detected patterns

script /google-analytics\.com\/(?:ga|urchin|(analytics))\.js/i
env /^gaGlobal$/i

Google Tag Manager (Tag Managers) Expand

Overall confidence: 100%
Detected patterns

html /googletagmanager\.com\/ns\.html[^>]+><\/iframe>/i
env /^google_tag_manager$/i

Snap.svg (JavaScript Libraries) Expand

Overall confidence: 100%
Detected patterns

env /^Snap$/i

VigLink (Advertising Networks) Expand

Overall confidence: 100%
Detected patterns

env /^(?:vglnk(?:$|_)|vl_(?:cB|disable)$)/i

jQuery (JavaScript Libraries) Expand

Overall confidence: 100%
Detected patterns

script /jquery.*\.js/i
env /^jQuery$/i

Twitter Bootstrap () Expand

Overall confidence: 100%
Detected patterns

html /<link[^>]+?href="[^"]+bootstrap(?:\.min)?\.css/i

Page Statistics

93
Requests

30 %
HTTPS

30 %
IPv6

21
Domains

26
Subdomains

27
IPs

6
Countries

1101 kB
Transfer

3214 kB
Size

14
Cookies

14 Outgoing links

These are links going to different origins than the main page.

URL: https://www.demandcms.com/sso/login?siteid=MTASITE&request_url=https%3A%2F%2Fwww.martechadvisor.com%2Farticles%2Fcontent-marketing%2F5-metrics-to-assess-your-content-marketing-effectiveness%2F%3Futm_source%3Dem
Title:

Search URL Search Domain Scan URL

URL: https://www.linkedin.com/company/5357168/

Search URL Search Domain Scan URL

URL: https://twitter.com/MarTechAdvisor

Search URL Search Domain Scan URL

URL: http://www.facebook.com/sharer.php?u=https%3A%2F%2Fwww.martechadvisor.com%2Farticles%2Fcontent-marketing%2F5-metrics-to-assess-your-content-marketing-effectiveness%2F%3Futm_source%3Dem%2F&utm_source=mtafb
Title:

Search URL Search Domain Scan URL

URL: http://www.linkedin.com/shareArticle?mini=true&url=https%3A%2F%2Fwww.martechadvisor.com%2Farticles%2Fcontent-marketing%2F5-metrics-to-assess-your-content-marketing-effectiveness%2F%3Futm_source%3Dem%2F&title=5+Metrics+to+Assess+your+Content+Marketing+Effectiveness&utm_source=mtaln
Title:

Search URL Search Domain Scan URL

URL: https://twitter.com/intent/tweet?text=5+Metrics+to+Assess+your+Content+Marketing+Effectiveness%20--%20https%3A%2F%2Fwww.martechadvisor.com%2Farticles%2Fcontent-marketing%2F5-metrics-to-assess-your-content-marketing-effectiveness%2F%3Futm_source%3Dem%2F&utm_source=mtatw
Title:

Search URL Search Domain Scan URL

URL: https://www.revenu8.com/
Title: Advertise

Search URL Search Domain Scan URL

URL: https://www.readitquik.com/
Title: Read IT Quik

Search URL Search Domain Scan URL

URL: https://www.hrtechnologist.com/
Title: HR Technologist

Search URL Search Domain Scan URL

URL: https://www.facebook.com/MarTechAdvisor
Title:

Search URL Search Domain Scan URL

URL: https://www.linkedin.com/company/martech-advisor/
Title:

Search URL Search Domain Scan URL

URL: https://www.instagram.com/martech_advisor/?hl=en
Title:

Search URL Search Domain Scan URL

URL: https://apple.news/Tdn8eR0oqRay4uQGZi9GrOg
Title:

Search URL Search Domain Scan URL

URL: https://newsstand.google.com/publications/CAAqBwgKMMmg-wow_cvzAg
Title:

Search URL Search Domain Scan URL

Page URL History

This captures the URL locations of the websites, including HTTP redirects and client-side redirects via JavaScript or Meta fields.

http://link.martechlabs.com/c/443/b8ad2710feb2aec48867237bc9b699a6251426038a2a62b09761f2b50d7d97c3ca5f1aa49e5edb96 HTTP 302
https://c360.revenu8.com/clicks?action=click&property=MTA&channel=newsletter&cl_name=MTA&campaign_id=MTA-00OFCL-1525824000&esp=clickdotmailer&email_id=kurt.johnson@capitaloneauto.com&redirect_url=https://www.martechadvisor.com/articles/content-marketing/5-metrics-to-assess-your-content-marketing-effectiveness/?utm_source=em&utm_medium=cdmlr&utm_campaign=MTA_NL_Organic_funnel_9May18&utm_term=nika&utm_content=NA HTTP 302
https://www.martechadvisor.com/articles/content-marketing/5-metrics-to-assess-your-content-marketing-effectiveness/?utm_source=em Page URL

Redirected requests

There were HTTP redirect chains for the following requests:

Request Chain 81

https://dpm.demdex.net/ibs:dpid=22052&dpuuid=5978151433077283020&redir= HTTP 302
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Request Chain 83

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Request Chain 84

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93 HTTP transactions
3 data transactions

Method
Protocol Status Resource
Path Size
x-fer Time
Latency Type
MIME-Type IP
Location

GET
H/1.1

200
OK

Primary Request

Cookie set / Show response
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Redirect Chain

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122 KB
32 KB

1233ms
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Document
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54.175.158.237
Amazon.com

General

Check archive.org

Show headers Download Go to

Full URL

https://www.martechadvisor.com/articles/content-marketing/5-metrics-to-assess-your-content-marketing-effectiveness/?utm_source=em

Protocol

HTTP/1.1

Security

TLS 1.2, ECDHE_RSA, AES_128_GCM

Server

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Reverse DNS

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Software

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Redirect headers

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GET
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OK third-party.css
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26 KB 7ms
7ms Stylesheet
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Amazon.com

General

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Full URL

https://dwxkknsaqa0hx.cloudfront.net/css/frontend/third-party.css

Requested by

Host: www.martechadvisor.com
URL: https://www.martechadvisor.com/articles/content-marketing/5-metrics-to-assess-your-content-marketing-effectiveness/?utm_source=em

Protocol

HTTP/1.1

Server

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Reverse DNS

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Software

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Response headers

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GET
H/1.1 200
OK combined-style.min.css
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134 KB 128ms
127ms Stylesheet
text/css 54.175.158.237
Amazon.com

General

Check archive.org

Show headers Download Go to

Full URL

https://www.martechadvisor.com/css/min_files/combined-style.min.css?20180705

Requested by

Host: www.martechadvisor.com
URL: https://www.martechadvisor.com/articles/content-marketing/5-metrics-to-assess-your-content-marketing-effectiveness/?utm_source=em

Protocol

HTTP/1.1

Security

TLS 1.2, ECDHE_RSA, AES_128_GCM

Server

54.175.158.237 Ashburn, United States, ASN14618 (AMAZON-AES - Amazon.com, Inc., US),

Reverse DNS

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Software

Apache /

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Response headers

Date: Sat, 04 Aug 2018 02:45:17 GMT
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GET
H/1.1 200
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dwxkknsaqa0hx.cloudfront.net/js/ 82 KB
29 KB 9ms
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text/javascript 52.222.149.242
Amazon.com

General

Check archive.org

Show headers Download Go to

Full URL

https://dwxkknsaqa0hx.cloudfront.net/js/latest-jquery.min.js

Requested by

Host: www.martechadvisor.com
URL: https://www.martechadvisor.com/articles/content-marketing/5-metrics-to-assess-your-content-marketing-effectiveness/?utm_source=em

Protocol

HTTP/1.1

Server

52.222.149.242 Seattle, United States, ASN16509 (AMAZON-02 - Amazon.com, Inc., US),

Reverse DNS

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Software

Apache /

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Security Headers

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Response headers

Date: Fri, 03 Aug 2018 09:58:20 GMT
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X-Cache: Hit from cloudfront
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Expires: Sun, 02 Sep 2018 09:58:20 GMT

GET
H/1.1 200
OK seg Show response
secure.adnxs.com/ 0
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15ms Script
application/javascript 185.33.223.197
AppNexus

General

Check archive.org

Show headers Download Go to

Full URL

https://secure.adnxs.com/seg?add=10373121&t=1

Requested by

Host: www.martechadvisor.com
URL: https://www.martechadvisor.com/articles/content-marketing/5-metrics-to-assess-your-content-marketing-effectiveness/?utm_source=em

Protocol

HTTP/1.1

Server

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Software

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Resource Hash

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Security Headers

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Expires: Sat, 15 Nov 2008 16:00:00 GMT

GET
H/1.1 200
OK firm_tracking.js Show response
tribl.io/ 6 KB
2 KB 39ms
39ms Script
text/plain 52.212.4.209
Amazon.com

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Full URL: https://tribl.io/firm_tracking.js?orgId=105XOd6OJMU5zEla94MG
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Response headers

Date: Sat, 04 Aug 2018 02:47:38 GMT
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Amazon.com

General

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https://dwxkknsaqa0hx.cloudfront.net/images/loaderimage.gif

Requested by

Host: www.martechadvisor.com
URL: https://www.martechadvisor.com/articles/content-marketing/5-metrics-to-assess-your-content-marketing-effectiveness/?utm_source=em

Protocol

HTTP/1.1

Server

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Reverse DNS

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Response headers

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Amazon.com

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URL: https://www.martechadvisor.com/articles/content-marketing/5-metrics-to-assess-your-content-marketing-effectiveness/?utm_source=em

Protocol

HTTP/1.1

Server

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Amazon.com

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Host: www.martechadvisor.com
URL: https://www.martechadvisor.com/articles/content-marketing/5-metrics-to-assess-your-content-marketing-effectiveness/?utm_source=em

Protocol

HTTP/1.1

Server

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URL: https://www.martechadvisor.com/articles/content-marketing/5-metrics-to-assess-your-content-marketing-effectiveness/?utm_source=em

Protocol

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Server

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Response headers

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Amazon.com

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Full URL

https://dwxkknsaqa0hx.cloudfront.net/images/briefcase.png

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Protocol

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Amazon.com

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https://www.martechadvisor.com/css/min_files/navigation-style.min.css?20180507

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Host: www.martechadvisor.com
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Amazon.com

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Full URL

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Host: www.martechadvisor.com
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Protocol

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GET
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General

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Full URL: data:truncated
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General

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Full URL: data:truncated
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www.google-analytics.com/ 34 KB
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Google LLC

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https://www.google-analytics.com/analytics.js

Requested by

Host: www.googletagmanager.com
URL: https://www.googletagmanager.com/gtm.js?id=GTM-MS6GVS

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GET
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18 KB 129ms
129ms Font
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Amazon.com

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https://www.martechadvisor.com/css/fonts/glyphicons-halflings-regular.woff2

Requested by

Host: www.martechadvisor.com
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Protocol

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Security

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Full URL

https://c.disquscdn.com/next/embed/styles/lounge.daad7ee8d40fd7c6ef2c9a8252e27a53.css

Requested by

Host: martechadvisor.disqus.com
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Protocol

SPDY

Server

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Response headers

date: Sat, 04 Aug 2018 02:45:17 GMT
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https://c.disquscdn.com/next/embed/common.bundle.e63a160a6bfb2f2953b5059c50baaf15.js

Requested by

Host: martechadvisor.disqus.com
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Protocol

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Response headers

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92 KB 17ms
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Cloudflare

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Full URL

https://c.disquscdn.com/next/embed/lounge.bundle.903fa97e1c37be009b5e3f238b88cd7f.js

Requested by

Host: martechadvisor.disqus.com
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Protocol

SPDY

Server

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Response headers

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GET
H/1.1 200
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disqus.com/next/ 5 KB
3 KB 21ms
5ms Script
application/javascript 151.101.64.134
Fastly

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Full URL

https://disqus.com/next/config.js

Requested by

Host: martechadvisor.disqus.com
URL: https://martechadvisor.disqus.com/embed.js

Protocol

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https://www.google-analytics.com/plugins/ua/linkid.js

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Host: www.google-analytics.com
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Protocol

SPDY

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Cloudflare

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Protocol

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access-control-allow-headers: SDK-Version

GET
H/1.1

200
OK

demconf.jpg
dpm.demdex.net/
Redirect Chain

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42 B
770 B

31ms
29ms

Image
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52.210.34.59
Amazon.com

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Show headers Download Go to Show image

Full URL: https://dpm.demdex.net/demconf.jpg?et:ibs%7cdata:dpid=22052&dpuuid=5978151433077283020&redir=
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GET
H/1.1 204
No Content bombora
magnetic.t.domdex.com/sync/ 0
110 B 78ms
25ms Image
text/plain 34.245.125.242
Amazon.com

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Full URL: https://magnetic.t.domdex.com/sync/bombora?next=https%3A%2F%2Fml314.com/csync.ashx%3Ffp=$UID%26person_id=5978151433077283020%26eid=50117
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Response headers

Connection: keep-alive
Date: Sat, 04 Aug 2018 02:45:17 GMT
Server: nginx/1.12.2

GET
H/1.1

200
OK

match
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Redirect Chain

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70 B
171 B

7ms
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Image
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35.156.247.14
Amazon.com

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GET
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GET
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0 7ms
6ms Document
text/html 151.101.128.134
Fastly

General

Check archive.org

Show headers Download Go to

Full URL

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Protocol

HTTP/1.1

Security

TLS 1.2, ECDHE_RSA, AES_128_GCM

Server

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Reverse DNS

Software

nginx /

Resource Hash

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Response headers

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Last-Modified: Fri, 04 May 2018 12:22:06 GMT
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Cloudflare

General

Check archive.org

Show headers Download Go to

Full URL

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Requested by

Host: martechadvisor.disqus.com
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Protocol

SPDY

Server

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Reverse DNS

Software

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Security Headers

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Request headers

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GET
H/1.1 200
OK ping Show response
links.services.disqus.com/api/ 353 B
793 B 41ms
41ms XHR
text/javascript 151.101.112.64
Fastly

General

Check archive.org

Show headers Download Go to

Full URL: https://links.services.disqus.com/api/ping?format=jsonp&key=cfdfcf52dffd0a702a61bad27507376d&loc=https%3A%2F%2Fwww.martechadvisor.com%2Farticles%2Fcontent-marketing%2F5-metrics-to-assess-your-content-marketing-effectiveness%2F%3Futm_source%3Dem&subId=3255247&v=1&jsonp=vglnk_jsonp_15333507179510
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Request headers

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Server: Apache-Coyote/1.1
P3P: CP="ALL IND DSP COR CUR ADM TAIo PSDo OUR COM INT NAV PUR STA UNI"
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Content-Type: text/javascript;charset=UTF-8
Content-Length: 353
Expires: Thu, 01 Jan 1970 00:00:00 GMT

Verdicts & Comments Add Verdict or Comment

113 JavaScript Global Variables

These are the non-standard "global" variables defined on the window object. These can be helpful in identifying possible client-side frameworks and code.

14 Cookies

Cookies are little pieces of information stored in the browser of a user. Whenever a user visits the site again, he will also send his cookie values, thus allowing the website to re-identify him even if he changed locations. This is how permanent logins work.

Domain/Path	Expires	Name / Value
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www.martechadvisor.com/	1970-01-22 09:31:50	Name: _ccmsi Value: 1533350716083_1ru35qe10\|1533350717367
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www.martechadvisor.com/	1970-01-19 02:41:26	Name: intro_js_seen Value: 1
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www.martechadvisor.com/	1970-01-19 15:31:50	Name: continent Value: EU
www.martechadvisor.com/	1970-01-22 09:31:50	Name: _ccmaid Value: 5978151433077283020
www.martechadvisor.com/	1970-01-25 22:43:50	Name: px_cookie Value: 8271DDFD219AA8F07D38FCC05D559192
www.martechadvisor.com/	1970-01-18 18:39:02	Name: adBlockChecker Value: 1

2 Console Messages

A page may trigger messages to the console to be logged. These are often error messages about being unable to load a resource or execute a piece of JavaScript. Sometimes they also provide insight into the technology behind a website.

Source	Level	URL Text
console-api	log	URL: https://www.martechadvisor.com/articles/content-marketing/5-metrics-to-assess-your-content-marketing-effectiveness/?utm_source=em(Line 2405) Message: in success
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Security Headers

This page lists any security headers set by the main page. If you want to understand what these mean and how to use them, head on over to this page

Header	Value
X-Frame-Options	SAMEORIGIN

Indicators

This is a term in the security industry to describe indicators such as IPs, Domains, Hashes, etc. This does not imply that any of these indicate malicious activity.

c.disquscdn.com
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www.martechadvisor.com Open in urlscan Pro 54.175.158.237 Public Scan

Summary

urlscan.io Verdict: No classification

Domain & IP information

Screenshot Live screenshot Full Image

Page URL History Show full URLs

Detected technologies

Page Statistics

93 Requests

30 %HTTPS

30 %IPv6

21 Domains

26 Subdomains

27 IPs

6 Countries

1101 kBTransfer

3214 kBSize

14 Cookies

14 Outgoing links

Page URL History

Redirected requests

93 HTTP transactions Everything HTML Script AJAX CSS Image Expand all 3 data transactions

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www.martechadvisor.com Open in urlscan Pro
54.175.158.237 Public Scan

Screenshot
Live screenshot

Full Image

93
Requests

30 %
HTTPS

30 %
IPv6

21
Domains

26
Subdomains

27
IPs

6
Countries

1101 kB
Transfer

3214 kB
Size

14
Cookies

93 HTTP transactions
3 data transactions