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    * Know TSI
    * Certifications
    * Associate Business Strategy Professional
    * Senior Business Strategy Professional
    * Examination
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    * For Academic Affiliation
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    * For Corporates
    * Framework
    * Symposia
    * Insights
    * Help Center
   
   
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 * Know TSI
 * Certifications
    * Associate Business Strategy Professional (ABSP™)
    * Senior Business Strategy Professional (SBSP™)
    * Examination

 * Framework
 * Partnership
    * For Academic Affiliation
    * For Training Companies
    * For Corporates

 * Symposia
 * Insights

 * Help Center
    * Certification Process
    * TSI Certification Examination
    * Get your Institution TSI Affiliated
    * Become a Corporate Education Partner
    * Become a Strategy Educator
    * Frequently Asked Questions



Help Center
The Strategy Institute/home/index


 * ABSP™


 * SBSP™



World’s Most Powerful Professional Qualifications in Business Strategy


Discover More




The Strategy Institute’s pioneering professional standards and body of knowledge
have demystified the science and art of strategy. They define the most advanced
function-agnostic, industry-neutral and level-independent framework for the
strategy in business today, making it relatable to roles and jobs cutting across
positions and designations.






CHOOSE THE WORLD’S FINEST

The ABSP™ and SBSP™ of TSI are recognized as benchmark international credentials
in business strategy for professionals at any stage of their career— from
diverse academic backgrounds, functional specializations, and industry
verticals. Demonstrate your mastery of business dynamics and how strategy shapes
organizational growth. Make strategic thinking your inherent skill and get your
experience and other qualifications to work even better for you.



 *  * Prove your potential for hitting the ground running because you can link
      your KRAs with organization’s business and strategy
    * Enhance your professional options by adding the most respected global
      certification in business strategy to your vitae
    * Stake your claim for bigger roles in global organizations
    * Accelerate your career growth and move into team and group leadership
      roles faster
    * Get your career off the blocks in style after your MBA or Master's from a
      TSI-affiliated/ recognized institution or business school.
    * Differentiate yourself from your peers and stand out sharp for improved
      visibility among employers
   
   
   Discover More
 *  * Prove your promise and potential for outcome-driven leadership in your
      division, department, business unit or function
    * Emerge as an influencer of best practices in your expertise area
    * Accelerate your rise into senior positions in your current job
    * Increase chances of switching to better jobs with employers of your choice
    * Transform your approach and style of functioning and drive improved
      results for your internal and external clients
    * Multiply possibilities of switching to more strategic roles with larger
      impact potential.
   
   
   
   
   Discover More


STAND OUT SHARP

Academic qualifications cease to drive career growth after a certain point
unless they are supplemented with global credentials in high-demand skill areas.
Business Strategy is a prime example. The ABSP™ and SBSP™ certifications help
professionals stand out taller among their peers for their rich, deep
perspective and understanding of the dynamics of business and their trained
reflexes for connecting their deliverables with the strategies of their
organizations and their businesses. ABSP™ and SBSP™ certified professionals
distinguish themselves for their abilities, promise, and potential to thrive in
complex roles and drive outcomes for their divisions, business units,
departments, project groups, clients, and organizations.


SUCEED@ANYWHERE

The secret of success in all jobs lies in how well professionals can align their
tasks, thoughts, and actions to their organizations’ businesses, priorities, and
strategies. The ABSP™ and SBSP™ programs are designed to empower professionals
from diverse business and management functions, industry domains, or sectors
with the skills for strategic thinking and a toolkit for strategic analysis. The
programs combine the values of globally recognized certifications and the latest
knowledge in business strategy analysis, design, and execution to help
professionals rise into leadership roles earlier and faster because of their
increased potential to impact organizational goals directly.


Discover More




TOP YOUR EXPERIENCE AND DEGREE WITH A TSI CERTIFICATION!

The journey of acquiring ABSP™ or SBSP™ prepares professionals about thinking,
designing, modeling, executing and controlling Business Strategy in a typical
organization. Equally importantly, the programs help professionals learn how to
sharpen the working style in their own expertise areas by deploying their
understanding of Business Strategy.






IF...


 * IF YOU ARE INTO CONSULTING
   
   The ABSP™ and SBSP™ programs are cut out for experienced and aspiring
   analysts and consultants looking for faster career growth and improved
   performance in their roles in the management, business and technology
   advisory spaces. The certifications are also chosen by many professionals who
   seek to move into consulting and business advisory services.
   
   Higher-order knowledge and skills in strategic analysis, strategy design and
   business strategy management are a must for success in the consulting space,
   and TSI certifications serve as the most widely respected proofs of promise
   and potential for consulting.
   
   


 * IF YOU'RE INTO MARKETING
   
   The ABSP™ and SBSP™ programs serve as ideal knowledge-builders and
   certifications for aspiring and experienced marketing professionals looking
   for faster career growth and improved performance in their jobs.
   
   Business is marketing. Business Strategy connects marketers directly with the
   factors that need to drive product features, pricing, promotion, sales and
   distribution programs and customer loyalty initiatives.
   
   


 * IF YOU'RE INTO FINANCE
   
   ABSP™ and SBSP™ help aspiring and experienced finance professionals enrich
   their finance expertise with the perspective of business strategy for
   significantly improved performance in their current roles and drive rise in
   their careers.
   
   Understanding business strategy sharpens the ability to apply the concept of
   value to financial thinking; and in adding new strategic dimensions to the
   perception of assets, liabilities, cost, ROI etc., in the light of the
   organization’s needs of competitiveness, social responsibility, growth and
   reputation.
   
   


 * IF YOU'RE INTO TECHNOLOGY
   
   Business strategy knowledge directly sharpens the engineering and design
   approach of professionals, leading to results that empower organizations to
   serve their customers and stay competitive through providing just the right
   engineering and technology solutions to their clients and customers.
   
   The ABSP™ and SBSP™ programs help spur careers of technology majors in
   computer science, robotics, electronics, electrical, mechanical, structural,
   chemical, manufacturing and bio-technology among others.
   
   


 * IF YOU'RE INTO RESEARCH & BUSINESS ANALYTICS
   
   The learnings gained in the ABSP™ and SBSP™ programs serve to enhance your
   abilities for thinking, developing and managing your research, data and
   analytics plans along with models with greater effectiveness, as you can
   connect to the business needs and strategies of organizations.
   
   Business Strategy is the best bridge to customers, consumption, buying
   behavior, demand dynamics, market flux and customer value propositions.
   Knowing business strategy can help you develop right data models and data
   strategies, visualize data more usefully, and identify just the right data
   points for analysis and reporting.
   
   

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 * Previous
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Get in touch with us now!




BECAUSE STRATEGY IS NEEDED AT ALL LEVELS

Knowing strategy isn’t longer a hallowed managerial or boardroom need.
Organizations today desire all employees to have the ability to comprehend
business needs. Understanding business strategy is understanding business best
and connecting your own roles and deliverables accurately with what
organizations need – irrespective of where you are on the hierarchy.


Read more+

ABSP™ and SBSP™ certifications catalyze career growths and workplace performance
of professionals cutting across all levels of management, In the knowledge era
when businesses and their stakeholders are interconnected in real-time through
flat structures, the discipline of strategy has breached the confines of the
boardroom.

Companies are increasingly delegating strategic responsibilities and
decision-making down the line, democratizing business strategy in the process.
Hence, even professionals who are new and young to the industry need to make
strategic decisions and this is where, as certified professionals, they will
have an edge over their peers.

Business strategy knowledge is an absolute must for professionals who wish to
take the leadership lane earlier and faster. Managers and leaders - aspiring,
new, or seasoned - all need to sync their thoughts, decision-making processes,
actions, and styles of work with the need for their companies to become agile in
a volatile environment and stand out as the best choice in the crowd that
markets everywhere have become. TSI’s business strategy certifications prepare
professionals from diverse backgrounds, functional expertise, and industry
experience to perform even better in their roles and responsibilities by
deploying their understanding of strategic facets of their organizations’
businesses and operations.





BECAUSE STRATEGY IS KEY TO MANAGING BUSINESS

The ABSP™ and SBSP™ certifications of the Strategy Institute focus on
applications of the strategic management principles in managing business.
Professionals dealing with the challenges of growing markets, sales, profits and
value for their organizations know very well the importance of learning how
business strategy must weigh in every managerial thought and action – across the
divides of functions, levels, departments and geography.






PARTNER US

We are expanding our global network of academic partners, training providers,
and corporate partners, and welcome partnership interests from universities,
training companies, and consulting organizations interested in advocating for us
in their geographies.

Discover the incredible opportunities of bringing the esteemed TSI business
strategy certifications within your region, city, university, or country by
partnering with us. To learn more about the possibilities, simply click here or
reach out to us through our Contact us page to discuss how we can move forward
together.


Discover More




ALL INCLUSIVE…

ABSP™ and SBSP™ certifications can be completed conveniently through self-study
of handbook(s) shipped to every registered candidate, and reference material and
practice questions shared on their myTSI dashboard. The ABSP™ and SBSP™
registration packages include certification exam fee as well the charges for
digital badge, printed certificate, lapel pins and shipping.




Disclaimer
The Business Strategy Handbook, kits and certificates etc., shown here in the
image are only for illustration, and their designs, colors etc., may change
without notice. The certificate and the lapel pin are awarded only after
candidates pass the certification exam and complete the other requirements to
qualify for the certification award. The tablet featured in the image is just to
illustrate the digital badging included in the package.





LEVERAGE YOUR EXPERIENCE & DEGREES

TSI credentials complement Master’s and MBA degrees wonderfully and the synergy
of ABSP™ and SBSP™ qualifications with work experience transforms the
perception, visibility and value of professionals significantly. TSI
certifications are the most trusted and best-regarded indicators of a proven
proficiency in strategic analysis, sharp understanding of business dynamics and
evolved bent for strategy. These qualities are must-haves for all professionals
today – irrespective of their specializations, which industry they work in, or
the roles they perform. The journey of acquiring ABSP™ or SBSP™ certifications
prepares professionals about thinking, designing, modeling, executing and
controlling strategy across levels in a typically large and complex organization
and equally well in a disruptive startup.





IF YOU ARE A BUSINESS SCHOOL…

Do explore the idea of associating with The Strategy Institute. TSI has a
thriving academic association program for accredited (AACSB, AMBA, EQUIS etc.)
business schools and institutions. to help them establish a formal, streamlined
mechanism and channel to get their students and alumni TSI certified in business
strategy. Remember, one of the key reasons why some institutions generally
appear to fare better on graduate recruitment is because of additional
certifications their students and alums acquired during the course of their
Masters Program.




COMPREHENSIVE SUPPORT

Specialist global service providers support all TSI clients and customers

The global education services leader Academik America manages the entire
certification journey for TSI certification candidates, providing them with
learning material; dashboard-driven exam-registration services; access to policy
resources and ensuring delivery of digital and printed certificates and
lapel-pin. Academik America continues to support certified professionals in the
renewal and upgrade of their ABSP™/ SBSP™ certifications as well. While the
digital badge for your ABSP™/ SBSP™ credential is managed by CredBadge™, the
online TSI exams are delivered on the ExamStrong platform.

 * WORLD’S MOST RIGOROUS AND CONVENIENT EXAM SYSTEM

 * SHARE AND FLAUNT YOUR CERTIFICATION ONLINE






TSI RECOGNIZED B-SCHOOLS/ INSTITUTIONS

TSI has identified business schools and universities as ideal hubs for the next
generation of business strategy thought–leaders.

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START OFF!

 * APPLY FOR A CERTIFICATION
   
   Kick-off the process for registering yourself for any of the two high-impact
   business strategy certification programs of The Strategy Institute.

 * PARTNER WITH TSI
   
   Help your students gain certification in business strategy through an
   outstanding institutional partnership program offered by The Strategy
   Institute.

 * REQUEST A BUSINESS STRATEGY SYMPOSIUM FOR YOUR INSTITUTION
   
   Inspire, excite, educate, and shake-up your students and faculty with the
   latest in the art and science of business strategy.




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Academik America's global network handles all tasks associated with managing
customer relationships, customer support, credentialing logistics, partner
network, and invoicing for the The Strategy Institute. Any inquiries can be
directed to TSI here.

Disclaimer:+

The Strategy Institute™ (TSI) is an independent, 3rd party credentialing and
certification organization for the function and discipline of strategy
management, and has no interests in the development, marketing or promotion of
its own, or any other party’s services, technologies, applications or tools. TSI
validates capabilities and potential of individuals for performing various
functions and roles related to design, development, execution and management of
tasks, people, processes, systems and programs related to strategy at various
levels in an organization.

TSI certification programs for aspiring and working professionals are fleshed on
the world's first industry-agnostic body of knowledge, which is constantly
evolving, and hence TSI certifications do not purport to cover all competencies
and knowledge areas in strategy required of professionals at any point in time.
TSI certification exams cover areas specified in the body of knowledge and exam
curricula, and are not necessarily linked only to the exam study material
provided to registered candidates. Though TSI certifications constantly aim at
assisting professionals in exceling consistently in their professions and
careers, there are no specific guarantees of success or profit for any user of
these concepts, products or services. No programs offered by TSI or its
collaborating institutions lead to university-equivalent degrees unless
specifically mentioned under a program.

The names and logos of products, brands, technologies, and organizations
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does not use names of companies, institutions, people, technologies, brands,
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other communication material for promoting its certifications or services, and
permits such use only if the name(s)/ brand(s) of people or products in question
have made a generic contribution to the thought and practice of strategy
management internationally.

TSI and/or its partner institutions reserve the rights to cancel, modify and
revise timetables, schedules, calendars, fee-structure, course-modules,
assessment and delivery structures of any program, either offered independently
by TSI or jointly with partner institutions, without prior notice to prospective
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and executive education programs offered by them. TSI does not discriminate
against any person on the basis of race, color, sex or sexual orientation,
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policies. All queries may be directed to here.

The theme, context, and subject of messages, stories, cases, and testimonials on
this website are factual, while the supporting images/ graphics etc., have been
used only for effect, with due permissions, if required. Unless otherwise
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are fictitious. TSI strictly protects and closely guards the identity and
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names, pictures or any other personal or professional information in any of its
marketing or advocacy communication.

Though, all facts, figures and other qualitative or quantitative information or
infographics appearing on this website have been presented only after a careful
scrutiny and validation of their sources, The Strategy Institute does not take
responsibility for the absolute truth or veracity of such information, or for
the consequences of use of the information on this website. All facts and
figures pertaining to the future of industry or markets or products or
professions or TSI 's own estimates are forward looking; shared in good faith
and sincere judgement, and are based entirely on extrapolations of the present,
and TSI does not claim them as representatives of or forming any exact factual
projection of the future. The TSI is not a training organization, and has no
linkages whatsoever with organizations or individuals offering training or
examination preparation services. All programs and schemes etc., related
training, education, content, or marketing are designed and executed by 3rd
party specialists, and TSI does not permit any of these to impact, influence, or
renege on the ethics, rigor, or the sanctity of its credentialing policy or
process.


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