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Newsletter Archive



NEWS | SEPTEMBER 28, 2021




IDC MARKETSCAPE RECOGNIZES CONTENTSTACK AS A LEADER IN CONTENT MANAGEMENT
SYSTEMS FOR PERSUASIVE DIGITAL EXPERIENCES



San Francisco, CA /PRNewswire/ - Contentstack, the leading Content Experience
Platform (CXP), today announced the company was positioned as a Leader in the
IDC MarketScape of Content Management Systems for Persuasive Digital Experiences
(Doc #US47412821, September 2021). The IDC MarketScape assessment highlights
Contentstack's rapid ascension in the Content Management Systems (CMS) market
and demonstrates the company's full-service support.

The assessment evaluated 16 CMS vendors using a rigorous scoring methodology
that examined product and service offerings, capabilities and strategies, and
each vendor's current and future market success factors.

Contentstack pioneered the industry's most beloved cloud-native content
experience platform designed to empower technical and business users alike.
Brands including Broadcom, Chico's FAS, Ellie Mae, IcelandAir, Miami HEAT,
McDonald's and NBC rely on the company's CMS platform to fuel in-game or
interactive experiences, ad servers, live events, as well as traditional web and
mobile sites and apps.

According to the IDC MarketScape assessment, "Contentstack and partners
interviewed for this evaluation rated Contentstack highly in customer service
for both the responsiveness to technical/operations issues or in addressing
requests for feature development." Additionally, it noted, "Contentstack
provides a dedicated Customer Success team to proactively reach out to customers
even before issues may arise and pioneered Care Without Compromise™ as a
multi-vendor program to harmonize the support experience across a vendor
ecosystem for enterprise customers."

A founding member of the MACH Alliance, Contentstack's platform is built on
API-first principles that are developer-friendly and support a variety of
content and delivery models. IDC MarketScape author Marci Maddox, research
director for IDC's Digital Experience Management Software program,
noted,"Contentstack offers sophisticated CDN coverage, omnichannel capabilities
and high API rate limits."

"Now more than ever before, leading brands are striving to deliver content-rich
digital interactions. This is especially the case in industries such as retail,
financial services, and hospitality that have had to quickly evolve their
customer touchpoints and delivery methods throughout the last eighteen months,"
said Neha Sampat, founder and CEO of Contentstack. "Customers are looking for a
true partner who can not only meet their content delivery needs today, but can
scale as they evolve their content architecture in the future. We remain
committed to delivering a sophisticated and easy-to-use Content Experience
Platform that enables our customers to drive revenue, build customer loyalty,
and deliver superior customer experience."

For more information on the IDC MarketScape assessment, please download an
excerpt here.

Follow Contentstack
Blog: https://www.contentstack.com/blog
LinkedIn: https://www.linkedin.com/company/contentstack
Twitter: https://twitter.com/Contentstack

About IDC MarketScape
IDC MarketScape vendor assessment model is designed to provide an overview of
the competitive fitness of ICT (information and communications technology)
suppliers in a given market. The research methodology utilizes a rigorous
scoring methodology based on both qualitative and quantitative criteria that
results in a single graphical illustration of each vendor's position within a
given market. IDC MarketScape provides a clear framework in which the product
and service offerings, capabilities and strategies, and current and future
market success factors of IT and telecommunications vendors can be meaningfully
compared. The framework also provides technology buyers with a 360-degree
assessment of the strengths and weaknesses of current and prospective vendors.

About Contentstack
Contentstack – the pioneering Agile Content Management System (CMS) – empowers
marketers and developers to collaborate around content like never before.
Together, they can orchestrate superior customer journeys and deliver dynamic
digital experiences across channels, audiences, brands and regions. Companies
such as Chase, Express, Holiday Inn, Icelandair, Mattel, McDonald's, Mitsubishi,
Riot Games, Sephora and Shell trust Contentstack to power their most critical
content experiences. Famous for its Care Without Compromise™, Contentstack has
the industry's highest customer satisfaction. As a founder of the MACH Alliance,
Contentstack advocates for open and composable technology that is
Microservices-based, API-first, Cloud-native SaaS, and Headless. Learn more at
http://www.contentstack.com.



Source: Contentstack

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