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Submitted URL: http://bizible.com/
Effective URL: https://www.marketo.com/bizible/
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Text Content

 *  *  *  * Adobe Experience Cloud
          * Try our advanced search
            
             * Adobe Marketo Engage
             * Products
               
                *  *  * PRODUCTS
                        
                         * Marketo Engage Build brand. Drive revenue. Prove
                           impact.
                         * Bizible Attribute revenue and make better invesments
                         * Adobe Experience Cloud Customer experience management
                         * Pricing & Packaging See available features and
                           packages
                  
                   *  * PRODUCT TOPICS
                        
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                         * Advanced Journey Analytics
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BIZIBLE


PREMIUM MULTI-TOUCH ATTRIBUTION

Drive growth and ROI with the industry's #1 B2B marketing attribution solution.

Watch overview video Request a personalized demo

Benefits


PROVE AND IMPROVE MARKETING IMPACT

S Segmentation 18 N

UNMATCHED VISIBILITY

Everytouch attribution reveals which channels, campaigns, and content deliver
the most pipeline, revenue, and ROI.

S Branch2 18 N

SMARTER DECISIONS

Optimize your strategy and channel mix at every stage of your demand funnel
based on highly granular performance data.

S GlobeOutline 18 N

CLOSER PARTNERSHIPS

Align lead-based and account-based marketing with Sales rather than wrestling
over who gets credit for each deal.

S Data 18 N

PRECIOUS TIME SAVINGS

Simple setup, full automation, and machine learning give you fast answers, not
more manual work and data wrangling.

S Revenue 18 N

BOUNDLESS GROWTH

Companies implementing closed-loop attribution have seen a 15-18% lift in
revenue. (Forrester)

S Trophy 18 N

STUNNING SUCCESS

Thousands of marketers count on Adobe for the support and martech innovation
they need to win.


READY TO GET STARTED?

To learn how you can make the most of Bizible, request a personalized
consulation.

Request a demo


ATTRIBUTE ALL EFFORTS TO REVENUE TO DRIVE BETTER PERFORMANCE AND ROI

Touchpoint Tracking Attribution Modeling Analytics & Reporting


See the complete B2B buyer’s journey

Great attribution starts with a solid data foundation. Bizible builds this
foundation for you. Its modern, touchpoint-based data model sets it apart and
sets you up for lead-based and account-based marketing success.

 * Every account and opportunity
 * Every buyer and funnel stage
 * First anonymous touch to closed/won revenue

Capture engagement across channels

Bizible leverages deep and proven integrations with CRM, marketing automation,
ad providers, and others to automatically capture touchpoints occurring across
your marketing and sales channels.

 * Paid Media (Google, LinkedIn, etc.)
 * Website, email, online & offline events
 * Sales activities and more

Know the details of every touchpoint

Go beyond the standard engagement tracking most B2B marketers are used to by
automatically gathering everything you need to know about each customer
interaction in a Bizible touchpoint record.

 * Which channel and campaign
 * Which content and creative
 * Cost data and more

Get off to a fast start

Now that we understand the buyer’s journey, it’s time to attribute pipeline,
revenue, and ROI to each touchpoint (and, thus, to each channel, campaign,
content asset, etc.). Bizible makes it easy.

 * A model for every need
 * Completely automated
 * Findings updated continuously

Fit your attribution to your business

Your buyers, demand funnel, and channel mix are unique, and your attribution
reporting should reflect that. Bizible allows you to customize your attribution
to align with your marketing taxonomy and observed buyer behavior.

 * Your channel names
 * Your stage names and weighting
 * Machine Learning guidance 

Adopt advanced features when you’re ready

As the leading solution for B2B marketing attribution, Bizible is ready to grow
with you.  As you progress on your data-driven marketing journey, you can access
even more capabilities.

 * ABM attribution
 * Boomerang journey stages
 * Predictive account engagement scoring

View easy-to-use Bizible dashboards

It’s time to put attribution insights into action to prove and improve the
impact of marketing. Bizible includes pre-built, best-practice-based dashboards
easily configured through filters to provide quick answers.

 * Revenue and pipeline attribution
 * Marketing spend and ROI
 * Journey, funnel velocity, and more

Tap into limitless CRM reporting

Key Bizible data is shared with your CRM (Salesforce or Microsoft Dynamics), so
you can easily run and share reports from that environment.

 * Custom objects created in CRM
 * Pre-built CRM reports & templates
 * Create your own CRM reports

Go deep with Bizible Data Warehouse

Bizible Data Warehouse enables advanced marketers and data analysts to answer
complex, business-specific marketing questions through ad-hoc analysis and their
choice of data visualization software.

 * Access raw Bizible data
 * Combine with other datasets
 * Use your favorite BI tool


THOUSANDS OF DATA-DRIVEN MARKETERS TRUST BIZIBLE




THE TOTAL ECONOMIC IMPACT OF BIZIBLE

Evaluate the potential financial impact of Bizible on your organization with
the Forrester Total Economic Impact™ study.

Read the report


"WE ARE FINALLY ABLE TO CONNECT THE DOTS BETWEEN ALL THE MONEY WE SPEND AND
CLOSED/WON REVENUE."

Kevin Lissandrello - Director, Demand Generation
Pitchbook Data




AMPLIFY YOUR CUSTOMER EXPERIENCE WITH ADOBE EXPERIENCE CLOUD

Turn up your demand marketing strategy using the most complete and unrivaled
demand marketing solution. Take advantage of Bizible’s native integrations with
Marketo Engage, Adobe Analytics, and more to deliver world-class customer
experiences and drive business growth.

Learn about Adobe Experience Cloud


READY TO GET STARTED?


TO LEARN HOW YOU CAN MAKE THE MOST OF BIZIBLE, REQUEST A PERSONAL CONSULTATION.

Get a personalized demo

 *  *  * Products
          * Marketo Engage
          * Bizible
          * Adobe Experience Cloud
          * Pricing & Packaging
      
       * Topics
          * Marketing Automation
          * Email Marketing
          * Lead Management
          * Account-based Marketing
          * Digital Advertising
          * Social Marketing
          * Mobile Marketing
   
    *  * Capabilities
          * Marketing Data Environment
          * Content Personalization
          * Cross-channel engagement
          * Experience Automation
          * Sales Partnership
          * Marketing Impact Analytics
          * Plug and Play Integrations
          * Sales Insight
          * Advanced Journey Analytics
          * Website Personalization
          * Predictive Audiences
          * Account Profiling
          * Advanced BI Analytics
          * Predictive Content
          * Sales Connect
   
    *  * Solutions
          * Attract and Convert Prospects
          * Grow Customer Relationships
          * Scale Up Your Marketing
          * Master Account-based Marketing
          * Healthcare
          * Manufacturing
          * Higher Education
          * Financial Services
          * Technology
   
    *  * Community
          * Customer Community
          * Advocate Nation
          * Marketo Blog
          * Developers Blog
          * CMO Nation
          * Find a Partner
          * Become a Partner
   
    *  * Resources
          * Resource Center
          * Customer Stories
          * Events
          * Services & Support
          * Marketo University
          * Help Center
          * Live Demo
          * Webinars
          * Videos
   
    *  * Company
          * Why Marketo Engage
          * Leadership
          * Careers
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          * Contact Us
          * About Adobe

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