mprcenter.org Open in urlscan Pro
103.26.140.100  Public Scan

Form analysis
1 forms found in the DOM

GET https://mprcenter.org/

<form class="search-form" method="get" action="https://mprcenter.org/" role="search" itemprop="potentialAction" itemscope="" itemtype="https://schema.org/SearchAction"><label class="search-form-label screen-reader-text" for="searchform-2">Search this
    website</label><input class="search-form-input" type="search" name="s" id="searchform-2" placeholder="Search this website" itemprop="query-input"><input class="search-form-submit" type="submit" value="Search">
  <meta content="https://mprcenter.org/?s={s}" itemprop="target">
</form>

Text Content

 * Menu
 * Skip to primary navigation
 * Skip to main content

Media Psychology: The Psychology of Media Behavior

Menu
Search this website
 * Home
 * About Submenu
   * Who We Are Submenu
     * Dr. Erik M. Gregory
     * Dr. Pamela Rutledge
     * Senior Research Fellows Submenu
       * Dr. Scott Garner
       * Dr. Marc Giudici
       * Dr. Cynthia Hagan
       * Dr. Jerri Lynn Hogg
     * Inspiration
   * What We Do
 * Resources Submenu
   * What is Media Psychology?
   * Positive Media Psychology
   * Making Positive Media for Social Change
   * Qualitative Research
   * Expanding Media Literacy for a Transmedia World
 * Journal
 * Rutledge Blog Submenu
   * Dr. Pam/Substack
   * Rutledge in the News
 * Webinars & Podcasts
 * Contact

 * Home
 * About
   * Who We Are
     * Dr. Erik M. Gregory
     * Dr. Pamela Rutledge
     * Senior Research Fellows
       * Dr. Scott Garner
       * Dr. Marc Giudici
       * Dr. Cynthia Hagan
       * Dr. Jerri Lynn Hogg
     * Inspiration
   * What We Do
 * Resources
   * What is Media Psychology?
   * Positive Media Psychology
   * Making Positive Media for Social Change
   * Qualitative Research
   * Expanding Media Literacy for a Transmedia World
 * Journal
 * Rutledge Blog
   * Dr. Pam/Substack
   * Rutledge in the News
 * Webinars & Podcasts
 * Contact


MEDIA PSYCHOLOGY

Behavioral science for living and flourishing in a digital world


WHY MEDIA PSYCHOLOGY?


WHAT IS MEDIA PSYCHOLOGY?

Media psychology applies psychological science to study and harness the power of
media technologies. By understanding core human needs and goals, we can better
understand the social and individual experience and impact of media and
technology.  This can inform positive choices in use and design.  Media
psychology adds a valuable perspective to a wide range of applications in
today’s world, from entertainment, mobile and interactive media, and social
media to persuasive messaging and audience engagement.

 1. 
 2. 
 3. 

 1. 
 2. 
 3. 


WANT TO KNOW YOUR AUDIENCE BETTER?

Find out what media psychology can do for you.

Media psychology makes sense of a complex world by looking at the why of human
behavior that is motivating the what that we observe and measure. This
understanding has a tangible impact when you want to create effective content,
assess emotions, design experience, and inspire audiences.  Applications
include:

 * Audience Response to Media Content
 * Mobile App and Interactive Media Assessment
 * Creating a Brand Story
 * Communicating the Right Content on the Right Platform
 * Best Practices for a Healthy Relationship with Media
 * The Influence of Media on Conflict


MPRC RESEARCH TEAM

Our research team collaborates with a network of media psychologists who are
among the top in the field.


DR. PAMELA RUTLEDGE

Director

Dr. Pamela RutledgeRead More


DR. ERIK M. GREGORY

Executive Director

Dr. Erik M. GregoryRead More


DR. JERRI LYNN HOGG

Senior Research Fellow

Dr. Jerri Lynn HoggRead More


DR. SCOTT GARNER

Senior Research Fellow

Dr. Scott GarnerRead More


DR. MARC GIUDICI

Senior Research Fellow

Dr. Marc GiudiciRead More


DR. CYNTHIA HAGAN

Senior Research Fellow

Dr. Cynthia HaganRead More


WANT TO KNOW MORE?

The MPRC researches, field-tests and advises on media strategy, application
impact, media literacy curricula and training programs. We are working to make
our Research Center a hands-on, long-term partner with other world-class
organizations. We are happy to share our knowledge and collaborate on potential
media research projects.



CONTACT US NOW




This work is licensed under a Creative Commons Attribution-NonCommercial 4.0
International License. Copyright © 2024 Media Psychology Research Center