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Looking back over two decades of work, we thought there's no better way to
celebrate such a milestone than to reimagine some of our favorite pieces-our
greatest hits, if you will-for our 20th anniversary collection.
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NEW ARRIVALS | FALL '24


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WILLIE TRENCH
$1,110
BILLY'S BROWN
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SHOALS DENIM SHIRT ANNIVERSARY EDITION
$415
DARK INDIGO
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MELANGE SHRIMP BOAT CYPRESS SHIRT
$318
DARK DENIM
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SAVOY WAXED SUEDE WORKSHIRT
$1,388
NAVY
XS
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XXL
XXL
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SHOALS DENIM SHIRT
$276
LIGHT INDIGO

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XXL
XXL
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BAFFLE VEST
$415
DARK NAVY
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LONG-SLEEVE GRID KNIT TUSCUMBIA SHIRT
$276
TINTED WHITE

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LONG-SLEEVE GRID KNIT TUSCUMBIA SHIRT
$276
WASHED TAN

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QUAIL JACKET
$832
DARK BROWN
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BOILED WOOL SPORT COAT
$1,110
CAMEL




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WOMEN'S NEW ARRIVALS 11

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SHORT SLEEVE HATCH LINEN TREME SHIRT
$192
TROPIC BLUE
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BASKET WEAVE DOUBLE BREASTED ARCHIE JACKET
$679
PUMICE
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GARMENT DYED LINEN FLAT FRONT TROUSER
$270
CARBON BLUE

Final Sale


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SHORT SLEEVE JACQUARD CYPRESS SHIRT
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WHITE

Final Sale


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TUSCUMBIA LINEN SHIRT BUTTON DOWN
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TANGERINE

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SHORT SLEEVE TEXTURAL PINE TREME BLOCK SHIRT
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SHORT SLEEVE CRAB LINEN TREME BLOCK SHIRT
$192
DARK NAVY/MULTI
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FLOCK LINEN WILSON SHIRT
$222
TINTED WHITE

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MOORE HYBRID SWIM SHORT
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ASPHALT
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SHORT SLEEVE LINEN LINE PLAID BANKS SHIRT
$222
WHITE/MULTI



DESIGNED TO LIVE.
 MADE TO LAST.

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From our home in Florence, Alabama, we bring our sensibility to the world at
large through standout clothing, crafted with integrity and authenticity.

1 / 3
WILLIE TRENCH
$1,110.00
A modern refresh to a trench that was inspired by the one Billy would wear while
living in New York.
Shop Now
2 / 3
MINI WAFFLE CREW
$318.00
One of our bestselling styles made from a lightweight cotton-cashmere.
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3 / 3
ARCHIE JACKET
$1,110.00
An iconic silhouette that reflects our timeless approach to tailoring.
Shop Tailoring

PRINTED V-PLEAT DRESS
$832.00
Inspired from some of our favorite men's neckties.
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billy_reid

20 years in the making. When we first started, the styles were simple,
functional, and built to last a lifetime. To honor that time, the first pieces
we’re releasing this Fall are all meant to embody that spirit. They’re styles
that look great now and get better and better with age. The first drop of fall,
Reconnect, is now available in-stores and online.
August 13
✕

billy_reid

Throwing it back to our Runway show at Shindig No. 8 #billyreid
#billyreidshindig
August 11
✕

billy_reid

Inspiration can come from anywhere. Recently, an old photo of shrimp boats off
the coast of Louisiana captured our imagination, leading to the creation of the
melange print on our Cypress Shirt. Exclusively Ours, the Melange Shrimp Boat
Shirt. In-stores and online now.
August 10
✕

billy_reid

Looking Back, Moving Forward. Reflecting on 20 Years of Billy Reid. Live on The
Journal.
August 9
✕


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billy_reid

Fall ’24: Reflection. Staying true to our Southern roots, we’ve crafted
timeless, durable designs that resonate deeply with our community. The first
drop of our Fall collection is now available in-stores and online.
August 8
✕

billy_reid

FALL ‘24: REFLECTION. Tomorrow, 8/8.
August 7
✕


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billy_reid

Mark your calendars. Shindig is back. October 11th to the 13th right here in
Florence, Alabama. Billy Reid celebrates a big anniversary this year: 20 years
in business. There’s a lot happening to celebrate that milestone, but looking
back over the last two decades of work, some of the best memories have been at
Shindig. We can’t wait to eat, drink, admire some art, and listen to some music
with all of you, the folks who have made the past 20 years of Billy Reid so
special. Stay tuned each Sunday for special announcements and throwbacks from
the past. We can’t wait to party with y’all.
August 4
✕

billy_reid

NATCHEZ CHORE COAT
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CLASSIC MOTO
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It’s been so special getting to spotlight our friends Drew & Ellie Holcomb
[@drewholcombmusic @ellieholcomb]. Their Nashville home is full of love and
laughter and we’re honored to have gotten to hear their story. Head to the site
to read our full article with the Holcombs and shop their looks.
August 2
✕

billy_reid

SHOALS DENIM SHIRT
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@drewholcombmusic at home in our Shoals Denim Shirt.
July 29
✕

billy_reid

V-NECK MAXI DRESS
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Home is everything to Drew and Ellie Holcomb. It’s a place to put their feet up,
hang out with family and friends, and get some much needed R&R in between tour
dates. Their Nashville space also doubles as an archive of memories, in the form
of old tour posters, art they collected while abroad, and souvenirs from family
trips. “My dad had this thing when we would travel where he would give us a
budget for trinkets,” says Drew. “He would always encourage us to buy something
‘real.’ So when I was eight years old, I bought a real tomahawk in Mesa Verde. I
still have it!” Head to Billy Reid to read more about being At Home with the
Holcombs.
July 26
✕

billy_reid

GARDEN FLORAL PRINTED PANT
SHOP NOW
@ellieholcomb in our Garden Floral Pant. Head to the site to shop all of Ellie’s
looks and read about our time with the Holcomb’s in their Nashville home over on
The Journal.
July 25
✕

billy_reid

XX/XX/20XX
July 23
✕

billy_reid

To celebrate our upcoming 20 year anniversary, we’re taking a trip down memory
lane revisiting one of our favorite past times, the Shindig stage.
July 21
✕


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billy_reid

Linen, the perfect summer companion. Right now, take 35% off our favorite linen
pieces in-stores and online to keep you cool all summer long.
July 18
✕

billy_reid

Drew Holcomb with his baby blue Bronco.
July 16
✕

billy_reid

BLAKE JACKET
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The Blake Jacket. Made to be passed down. Made for a Lifetime. We take pride in
our favorite pieces, with the hope that one day they’ll become an heirloom
garment. For the Holcombs, they work both on the road between shows or working
on the next project at home. The dedicated craftsmanship in these jackets will
hold up over years of use, no matter where you take them.
July 14
✕

billy_reid

SAVOY SUEDE WORKSHIRT
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EMBROIDERED MAXI TUNIC DRESS
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Drew and Ellie Holcomb are always on the move. After the success of their song
Find Your People, Drew Holcomb and The Neighbors are hitting tour dates all over
the country. When Ellie’s not traveling with them, she’s making her own music
and writing a book of aphorisms and motivations called Fighting Words. Given
Billy’s love of music, travel, and family, it was high time for a catch up with
the duo. After returning from a cross-country road trip with their three kids,
we sat down at their East Nashville home base to talk all things music,
community, and finding treasures. Head to the site to catch our full interview
with the Holcombs and follow along for more from our time together at their home
in Nashville. Photo & Video: @eric__cain Head of Marketing: @christinacassar
Producer: @anneryancavin Social & Influencer Manager: @hannaforssenius Graphic
Design & Creative: @jacob.b.fulton
July 11
✕

billy_reid

SHORT SLEEVE LINEN TUSCUMBIA SHIRT BUTTON DOWN
SHOP NOW
The Garment-Dyed Guide Our garment dyeing process doesn’t just render the
perfect color, but also makes the fabric feel softer and broken in. From the
moment you put on any of our garment-dyed clothes, it feels like it’s been your
favorite piece for years.
July 9
✕


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billy_reid

Weekend plans looked a bit like this 🌭
July 7
✕

billy_reid

Recent scenes from our Birmingham shop. Come on in this weekend to shop, cool
off, and have a drink on us 🥂 For a limited time enjoy an additional 25% off
sale styles in stores and online 👏
July 6
✕

billy_reid

FLORENCE CAP
SHOP NOW
The grill is on, the drinks are cold, and the music’s playing. The main event at
the Reid house is what our friend Jacob named “Cajun Dogs.” Billy calls them
Conecuh Dogs, because we use Conecuh Sausage. Here’s our recipe: 1. Slice
jalapeño peppers lengthwise. 2. Stuff jalapeños with cream cheese. 3. Grill
peppers alongside the sausages. (Use a grill pan to keep the stuffed peppers
from falling through the grate.) 4. Put the grilled stuffed jalapeños and
grilled sausage on a sesame seed hot dog bun. 5. Plate out condiments and
chopped veggies for people to add. It’s got a little kick to it and a fun
process to make and experiment. If the summer sun doesn’t give you enough heat,
these things definitely will. — Billy
July 4
✕


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billy_reid

SMOCKED SUNDRESS
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SUEDE SHIFT DRESS
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PELICAN BANDANA
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TRANSFER RIB CAMI DRESS
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@kristin.d.peterson from our Edina store in some of our favorite dresses for
Summer. Right now enjoy an additional 25% off all sale products in stores and
online.
July 1
✕

billy_reid

WINDOW PLAID ARCHIE JACKET
SHOP NOW
Strong fits 🤝 good whiskey Still Austin [@stillatx] is a queer-owned,
Texas-based distillery taking an artisan approach to whiskey making. We’re proud
to call them friends and neighbors in Austin, and hope you’ll join us in
celebrating Pride with them at our Austin store. Details below - 📍Billy Reid
Austin 🗓️ Thursday, 6/27 from 3pm - close
June 26
✕

billy_reid

In more ways than one, this is quite the milestone year for Billy. And we're
kicking it off by wishing him and Jeanne a Happy Anniversary. ❤️ "30 years...
truly at a loss for words. A love of a lifetime. A love forever." - Billy
June 25
✕


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billy_reid

CHINO SHORT
SHOP NOW
Nearly any outfit can adapt to shorts under the summer sun. These shorts go
anywhere — from the bleachers on game day to grandma’s birthday brunch. Pull a
t-shirt on with them or pair it with a blazer to dress them up. A classic
favorite of ours and staple to add into any summer wardrobe.
June 24
✕

billy_reid

BLAKE JACKET
SHOP NOW
WASHED TEE
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@tromboneshorty styled in full Billy Reid for his appearance on the
@colbertlateshow earlier this week. Styled by @itsalimcnally
June 21
✕

billy_reid

Our hearts are very full after yesterday. We want to extend a big thank you to
everyone who came out to the Birmingham store for our tailgate celebration in
honor of Rickwood Field ⚾️ The interest in our limited-edition merchandise
commemorating the occasion was overwhelming. We are officially SOLD OUT. We
can’t say thank you enough for making yesterday as special as it was. Huge thank
you to our friends @johnnyshomewood and @avondalebrewing for joining us! We
couldn’t do it without the love and support of our community. Thank you for
joining us, for sharing your stories, and for supporting Rickwood Field.
June 20
✕

billy_reid

It has been our biggest pleasure to partner with our friends at @rickwood_field
to celebrate the history of America’s oldest ballpark. We had the great honor of
recognizing the league by refurbishing the gift shop at Rickwood Field and
designing limited-edition merchandise to commemorate the impact Rickwood has had
on the game. Rickwood Field opened in 1910 and is the former home of the
Birmingham Black Barons of the Negro Leagues. We want to extend a special thank
you to Gerald Watkins, the Chairman/Executive Director of Rickwood, Reverend
William Henry Greason, one of the first Black marines in US history who also
played for the Birmingham Black Barons, Don Lupo, the Operations Manager of the
City of Birmingham, all amazing groundskeeping staff at Rickwood Field, and all
the Friends of Rickwood.
June 19
✕

billy_reid

Baseball is more than just America’s pastime. It’s a longstanding tradition for
Juneteenth celebrations. From pick-up games to entire main streets of Texas
towns shutting down so that folks could attend exhibitions between local teams,
Juneteenth’s history with baseball dates back to the early days of the sport. In
the spirit of the holiday, America’s second Indepdence Day, we’re celebrating
with Friends of Rickwood @rickwood_field to remember the history and impact the
players from the Negro Leagues have made to the game. Today we’d also like to
remember Willie Mays (pictured bottom of the second photo). At just 17 years
old, Mays became a starter on the team the Black Barons. Contributing to key
hits he helped the Barons secure victories and led them into their only win in
the 1948 Negro League World Series. He played two summers on the Barons before
starting a major league career earning the title of one of the greatest baseball
player in history.
June 19
✕

billy_reid

Counting down the hours til the tailgate celebration at our Birmingham store in
honor of Rickwood Field. We’ll have custom, limited-edition merch available for
purchase commemorating the occasion and designed by Billy himself. A percentage
of sales will be donated to Friends of Rickwood in efforts to preserve the
field. We can’t wait to see y’all ⚾️ 📍BILLY REID: 2807 Second Avenue South,
Birmingham, AL 🗓️ Wednesday, 6/19 from 12-3PM
June 18
✕