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HomeHealthBasil: Uses, Religious and Scientific importance
HealthHinduism
BASIL: USES, RELIGIOUS AND SCIENTIFIC IMPORTANCE
By Manish Singh
September 17, 2023
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Basil Plant, Leaves, and Flower
Basil, also known as Tulsi, holds a prominent place in Indian culture. This
sacred herb is deeply rooted in mythology, with numerous stories highlighting
its association with Hindu deities. Its importance transcends mythology, as
basil continues to hold significance in modern times, supported by scientific
evidence.
BASIL AND ITS DEEP-ROOTED CONNECTION WITH INDIAN CULTURE
Let’s delve into the mythological tales, scientific facts, and various herbal
uses and home remedies related to basil.
MYTHOLOGICAL STORIES OF BASIL
In Hindu mythology, Tulsi is revered as a sacred plant with divine origins.
Another story revolves around the divine churning of the ocean, known as Samudra
Manthan. During this incident, a pot of divine nectar emerged, which was sought
by both gods and demons. The nectar that spilled on the earth from the vessel of
this divine nectar was the origin of “Tulsi”. Brahmadev handed him over to Lord
Vishnu. This mythological connection has established Tulsi as a symbol of
purity, protection and prosperity.
SIGNIFICANCE IN TODAY’S ERA
Beyond its mythological roots, basil continues to hold immense importance in
modern times. Scientific research has validated its numerous health benefits,
making it a staple in Ayurvedic medicine. Basil leaves are rich in essential
oils, antioxidants, and phytochemicals, which possess antimicrobial,
anti-inflammatory, and adaptogenic properties.
Consuming basil in various forms, such as in tea or as an ingredient in dishes,
can boost the immune system, improve respiratory health, aid digestion, and
reduce stress and anxiety. Its potent medicinal properties have made basil a
natural remedy for ailments like colds, coughs, headaches, and digestive
disorders.
ANCIENT SAGE WISDOM
Indian ancient sages recognized the remarkable properties of basil and bestowed
great importance upon it. They understood the herb’s ability to purify the mind,
body, and soul. Basil was believed to enhance spiritual practices, promote
clarity, and deepen meditation.
The sages’ reverence for basil was also rooted in its ability to balance the
doshas (energetic forces) in the body, as per Ayurvedic principles. They
considered basil as a powerful herb capable of harmonizing the body’s energy and
promoting overall well-being.
HERBAL USES AND HOME REMEDIES
Basil is widely used in herbal remedies and home remedies due to its medicinal
properties. Here are some specific uses and scientific evidence supporting
basil’s effectiveness:
1. Antimicrobial properties: Basil exhibits antimicrobial activity against
various bacteria, fungi, and viruses. Studies have shown that basil extracts
can inhibit the growth of pathogenic microorganisms, including E. coli,
Salmonella, Candida albicans, and herpes simplex virus.
2. Anti-inflammatory effects: Basil contains compounds like eugenol, rosmarinic
acid, and linalool, which possess anti-inflammatory properties. These
compounds help reduce inflammation and alleviate symptoms of inflammatory
conditions like arthritis, asthma, and inflammatory bowel disease.
3. Antioxidant activity: Basil is rich in antioxidants that scavenge harmful
free radicals in the body, protecting against oxidative stress and cellular
damage. The high levels of phenolic compounds and flavonoids in basil
contribute to its potent antioxidant activity.
4. Digestive aid: Basil has been traditionally used to aid digestion and
relieve digestive disorders. Scientific studies have shown that basil
extracts can stimulate digestive enzymes, enhance gut motility, and inhibit
the growth of harmful gut bacteria like H. pylori.
5. Respiratory health: Basil’s essential oils possess expectorant properties,
making it effective in relieving respiratory congestion and cough.
Inhalation of basil steam or using basil-based balms can help clear the
airways and ease breathing.
6. Stress reduction: Basil has adaptogenic properties, which means it helps the
body adapt to stress and normalize physiological functions. Research
suggests that basil extracts can reduce stress hormones, promote relaxation,
and improve overall well-being.
7. Immune system support: Basil is known to boost the immune system due to its
immunomodulatory properties. It stimulates the production of immune cells
and enhances their activity, helping the body fight infections and diseases.
HOW TO USE BASIL
Basil finds extensive usage in herbal medicine and home remedies. Its leaves,
essential oils, and seeds are employed for various purposes. Some common uses
include:
1. Basil tea: Steeping basil leaves in hot water and consuming the tea helps
relieve stress, promote digestion, and strengthen the immune system.
2. Basil oil: Extracting basil oil and applying it topically can alleviate
insect bites, soothe skin irritations, and improve hair and scalp health.
3. Basil seeds: Soaking basil seeds in water and consuming them aids in
digestion, hydration, and weight management.
4. Basil inhalation: Inhaling steam infused with basil leaves helps clear nasal
congestion, relieve respiratory issues, and enhance respiratory health.
These scientific findings provide substantial evidence for the traditional use
of basil as a herbal remedy. Incorporating basil into your routine, such as
consuming basil tea, using basil oil in aromatherapy, or adding fresh basil
leaves to your meals, can offer various health benefits backed by scientific
research.
Conclusion: Basil, or Tulsi, is not only a sacred herb in Indian culture but
also a treasure trove of health benefits. Its mythological stories and
deep-rooted significance showcase its sanctity and divine connection. With
scientific evidence supporting its medicinal properties and the wisdom of
ancient sages recognizing its potential, basil continues to be cherished and
utilized in various forms. Incorporating basil into our lives, whether through
diet, herbal remedies, or spiritual practices, can bring us closer to the rich
traditions and natural wonders of India’s cultural heritage.
Please note that while basil has proven medicinal properties, it is always
advisable to consult a healthcare professional before using it as a remedy,
particularly if you have any existing medical conditions or are taking
medications.
Also Read: Benefits Of Yoga: Yoga Practice Can Improve Your Life
* Tags
* herbal remedy
* home remedy
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Manish Singhhttps://infojankari.com/
Manish Singh is a digital marketer by profession and have worked in health
industry for more than 5 years. He is a certified Naturopathist and a yoga and
meditation practioner for over 6 years. He is also a writer and editor in
various content types and topics.
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TCF vendors
EXPONENTIAL INTERACTIVE, INC D/B/A VDX.TV
Cookie duration: 90 (days).
Data collected and processed: Device identifiers, Probabilistic identifiers,
Non-precise location data, IP addresses, Users’ profiles, Privacy choices,
Browsing and interaction data
more
Cookie duration resets each session.
View details | Storage details | Privacy policy
Consent
ROQ.AD GMBH
Cookie duration: 365 (days).
Data collected and processed: Authentication-derived identifiers, Device
identifiers, Device characteristics, Probabilistic identifiers, Precise location
data, Non-precise location data, IP addresses, Privacy choices, Browsing and
interaction data
more
Cookie duration resets each session.
View details | Storage details | Privacy policy
Consent
ADMAXIM LIMITED
Cookie duration: 30 (days).
Data collected and processed: Probabilistic identifiers, IP addresses, Browsing
and interaction data
more
Cookie duration resets each session.
View details | Privacy policy
Consent
INDEX EXCHANGE INC.
Cookie duration: 395 (days).
Data collected and processed: Device identifiers, Device characteristics,
Precise location data, Non-precise location data, IP addresses, Privacy choices
more
Cookie duration resets each session. Uses other forms of storage.
View details | Storage details | Privacy policy
Consent
QUANTCAST
Cookie duration: 396 (days).
Data collected and processed: Authentication-derived identifiers, Device
identifiers, Device characteristics, Probabilistic identifiers, Non-precise
location data, IP addresses, User-provided data, Users’ profiles, Privacy
choices, Browsing and interaction data
more
Cookie duration resets each session. Uses other forms of storage.
View details | Storage details | Privacy policy
ConsentLegitimate interest
BEESWAXIO CORPORATION
Cookie duration: 395 (days).
Data collected and processed: Device identifiers, Device characteristics,
Probabilistic identifiers, Precise location data, Non-precise location data, IP
addresses, Privacy choices, Browsing and interaction data
more
Cookie duration resets each session. Uses other forms of storage.
View details | Storage details | Privacy policy
Consent
SOVRN, INC.
Cookie duration: 365 (days).
Data collected and processed: Device identifiers, Device characteristics,
Non-precise location data, IP addresses, Users’ profiles, Privacy choices,
Browsing and interaction data
more
Cookie duration resets each session. Uses other forms of storage.
View details | Privacy policy
Consent
ADIKTEEV
Doesn't use cookies.
Data collected and processed: Authentication-derived identifiers, Device
identifiers, Device characteristics, Probabilistic identifiers, Non-precise
location data, IP addresses, Users’ profiles
more
Uses other forms of storage.
View details | Privacy policy
ConsentLegitimate interest
RTB HOUSE S.A.
Cookie duration: 365 (days).
Data collected and processed: Device identifiers, Device characteristics,
Non-precise location data, IP addresses, Users’ profiles, Privacy choices,
Browsing and interaction data
more
Cookie duration resets each session. Uses other forms of storage.
View details | Storage details | Privacy policy
Consent
THE UK TRADE DESK LTD
Cookie duration: 365 (days).
Data collected and processed: Authentication-derived identifiers, Device
identifiers, Device characteristics, Probabilistic identifiers, Precise location
data, Non-precise location data, IP addresses, Users’ profiles, Privacy choices,
Browsing and interaction data
more
Cookie duration resets each session. Uses other forms of storage.
View details | Storage details | Privacy policy
ConsentLegitimate interest
NEXXEN INC.
Cookie duration: 180 (days).
Data collected and processed: Device identifiers, Device characteristics,
Probabilistic identifiers, Non-precise location data, IP addresses, Users’
profiles, Privacy choices, Browsing and interaction data
more
Cookie duration resets each session. Uses other forms of storage.
View details | Storage details | Privacy policy
ConsentLegitimate interest
EPSILON
Cookie duration: 184 (days).
Data collected and processed: Authentication-derived identifiers, Device
identifiers, Device characteristics, Probabilistic identifiers, Non-precise
location data, IP addresses, User-provided data, Users’ profiles, Privacy
choices, Browsing and interaction data
more
Cookie duration resets each session. Uses other forms of storage.
View details | Privacy policy
Consent
YAHOO EMEA LIMITED
Cookie duration: 397 (days).
Data collected and processed: Device identifiers, Device characteristics,
Probabilistic identifiers, Precise location data, Non-precise location data, IP
addresses, Users’ profiles, Privacy choices, Browsing and interaction data
more
Cookie duration resets each session.
View details | Storage details | Privacy policy
Consent
ADVENTORI SAS
Cookie duration: 90 (days).
Data collected and processed: Device identifiers, Probabilistic identifiers,
Non-precise location data, IP addresses, User-provided data, Privacy choices,
Browsing and interaction data
more
Cookie duration resets each session. Uses other forms of storage.
View details | Privacy policy
Consent
TRIPLE LIFT, INC.
Cookie duration: 90 (days).
Data collected and processed: Authentication-derived identifiers, Device
identifiers, Device characteristics, Precise location data, Non-precise location
data, IP addresses, Users’ profiles, Privacy choices, Browsing and interaction
data
more
Cookie duration resets each session. Uses other forms of storage.
View details | Privacy policy
ConsentLegitimate interest
XANDR, INC.
Cookie duration: 90 (days).
Data collected and processed: Authentication-derived identifiers, Device
identifiers, Device characteristics, Precise location data, Non-precise location
data, IP addresses, Users’ profiles, Privacy choices, Browsing and interaction
data
more
Cookie duration resets each session. Uses other forms of storage.
View details | Storage details | Privacy policy
ConsentLegitimate interest
NEORY GMBH
Cookie duration: 90 (days).
Data collected and processed: Authentication-derived identifiers, Device
identifiers, Device characteristics, Probabilistic identifiers, Non-precise
location data, IP addresses, User-provided data, Users’ profiles, Privacy
choices, Browsing and interaction data
more
Cookie duration resets each session.
View details | Privacy policy
Consent
NEXXEN GROUP LLC
Cookie duration: 365 (days).
Data collected and processed: Device identifiers, Device characteristics,
Probabilistic identifiers, Non-precise location data, IP addresses, Users’
profiles, Privacy choices
more
Cookie duration resets each session.
View details | Storage details | Privacy policy
ConsentLegitimate interest
NEURAL.ONE
Cookie duration: 365 (days).
Data collected and processed: Device characteristics, Probabilistic identifiers,
Non-precise location data, IP addresses, Privacy choices, Browsing and
interaction data
more
Cookie duration resets each session. Uses other forms of storage.
View details | Privacy policy
Consent
ADITION (VIRTUAL MINDS GMBH)
Cookie duration: 90 (days).
Data collected and processed: Device identifiers, Device characteristics,
Probabilistic identifiers, Precise location data, Non-precise location data, IP
addresses, User-provided data, Users’ profiles, Privacy choices, Browsing and
interaction data
more
Cookie duration resets each session. Uses other forms of storage.
View details | Storage details | Privacy policy
Consent
ACTIVE AGENT (VIRTUAL MINDS GMBH)
Cookie duration: 90 (days).
Data collected and processed: Device identifiers, Device characteristics,
Probabilistic identifiers, Precise location data, Non-precise location data, IP
addresses, User-provided data, Users’ profiles, Privacy choices, Browsing and
interaction data
more
Cookie duration resets each session. Uses other forms of storage.
View details | Storage details | Privacy policy
Consent
TABOOLA EUROPE LIMITED
Cookie duration: 366 (days).
Data collected and processed: Device identifiers, Device characteristics,
Probabilistic identifiers, Non-precise location data, IP addresses, Users’
profiles, Privacy choices, Browsing and interaction data
more
Cookie duration resets each session. Uses other forms of storage.
View details | Storage details | Privacy policy
Consent
EQUATIV
Cookie duration: 396 (days).
Data collected and processed: Authentication-derived identifiers, Device
identifiers, Device characteristics, Probabilistic identifiers, Precise location
data, Non-precise location data, IP addresses, Users’ profiles, Privacy choices,
Browsing and interaction data
more
Uses other forms of storage.
View details | Storage details | Privacy policy
Consent
ADFORM A/S
Cookie duration: 3650 (days).
Data collected and processed: Authentication-derived identifiers, Device
identifiers, Device characteristics, Probabilistic identifiers, Non-precise
location data, IP addresses, User-provided data, Users’ profiles, Privacy
choices, Browsing and interaction data
more
Cookie duration resets each session. Uses other forms of storage.
View details | Storage details | Privacy policy
ConsentLegitimate interest
MAGNITE, INC.
Cookie duration: 365 (days).
Data collected and processed: Device identifiers, Device characteristics,
Probabilistic identifiers, Precise location data, Non-precise location data, IP
addresses, Privacy choices, Browsing and interaction data
more
Cookie duration resets each session. Uses other forms of storage.
View details | Storage details | Privacy policy
ConsentLegitimate interest
RATEGAIN ADARA INC
Cookie duration: 730 (days).
Data collected and processed: Authentication-derived identifiers, Device
identifiers, Device characteristics, Non-precise location data, IP addresses,
User-provided data, Users’ profiles, Privacy choices, Browsing and interaction
data
more
View details | Storage details | Privacy policy
Consent
SIFT MEDIA, INC
Doesn't use cookies.
Data collected and processed: Device identifiers, Device characteristics,
Precise location data, Non-precise location data, IP addresses
more
View details | Privacy policy
Consent
RAKUTEN MARKETING LLC
Cookie duration: 730 (days).
Data collected and processed: Authentication-derived identifiers, Device
identifiers, Device characteristics, Probabilistic identifiers, Non-precise
location data, IP addresses, User-provided data, Users’ profiles, Privacy
choices, Browsing and interaction data
more
Cookie duration resets each session. Uses other forms of storage.
View details | Privacy policy
ConsentLegitimate interest
LUMEN RESEARCH LIMITED
Doesn't use cookies.
Data collected and processed: Device characteristics, Non-precise location data,
IP addresses, Browsing and interaction data
more
View details | Privacy policy
Legitimate interest
AMAZON AD SERVER
Cookie duration: 396 (days).
Data collected and processed: Authentication-derived identifiers, Device
identifiers, Device characteristics, Non-precise location data, IP addresses,
Users’ profiles, Privacy choices, Browsing and interaction data
more
Cookie duration resets each session. Uses other forms of storage.
View details | Storage details | Privacy policy
ConsentLegitimate interest
OPENX
Cookie duration: 365 (days).
Data collected and processed: Device identifiers, Device characteristics,
Non-precise location data, IP addresses, Privacy choices, Browsing and
interaction data
more
Cookie duration resets each session. Uses other forms of storage.
View details | Storage details | Privacy policy
Consent
YIELDLAB (VIRTUAL MINDS GMBH)
Cookie duration: 90 (days).
Data collected and processed: Device identifiers, Device characteristics,
Probabilistic identifiers, Precise location data, Non-precise location data, IP
addresses, User-provided data, Users’ profiles, Privacy choices, Browsing and
interaction data
more
Cookie duration resets each session. Uses other forms of storage.
View details | Storage details | Privacy policy
Consent
ROKU ADVERTISING SERVICES
Cookie duration: 396 (days).
Data collected and processed: Authentication-derived identifiers, Device
identifiers, Device characteristics, Probabilistic identifiers, Precise location
data, Non-precise location data, IP addresses, User-provided data, Users’
profiles, Privacy choices, Browsing and interaction data
more
Cookie duration resets each session. Uses other forms of storage.
View details | Storage details | Privacy policy
ConsentLegitimate interest
NANO INTERACTIVE GROUP LTD.
Doesn't use cookies.
Data collected and processed: Device characteristics, Non-precise location data,
Browsing and interaction data
more
View details | Privacy policy
Consent
SIMPLIFI HOLDINGS LLC
Cookie duration: 366 (days).
Data collected and processed: Device identifiers, Precise location data, IP
addresses
more
Uses other forms of storage.
View details | Privacy policy
Consent
PUBMATIC, INC
Cookie duration: 365 (days).
Data collected and processed: Authentication-derived identifiers, Device
identifiers, Device characteristics, Probabilistic identifiers, Precise location
data, Non-precise location data, IP addresses, User-provided data, Users’
profiles, Privacy choices, Browsing and interaction data
more
Uses other forms of storage.
View details | Storage details | Privacy policy
ConsentLegitimate interest
COMSCORE B.V.
Cookie duration: 720 (days).
Data collected and processed: Authentication-derived identifiers, Device
identifiers, Device characteristics, Probabilistic identifiers, IP addresses,
User-provided data, Privacy choices, Browsing and interaction data
more
Cookie duration resets each session. Uses other forms of storage.
View details | Privacy policy
Consent
FLASHTALKING
Cookie duration: 730 (days).
Data collected and processed: Authentication-derived identifiers, Device
identifiers, Device characteristics, Probabilistic identifiers, Non-precise
location data, IP addresses, Users’ profiles, Privacy choices, Browsing and
interaction data
more
View details | Privacy policy
Consent
PULSEPOINT, INC.
Cookie duration: 365 (days).
Data collected and processed: Device identifiers, Device characteristics, IP
addresses
more
Cookie duration resets each session. Uses other forms of storage.
View details | Privacy policy
Consent
SMAATO, INC.
Cookie duration: 21 (days).
Data collected and processed: Authentication-derived identifiers, Device
identifiers, Device characteristics, Precise location data, Non-precise location
data, IP addresses, User-provided data, Users’ profiles, Privacy choices,
Browsing and interaction data
more
Cookie duration resets each session. Uses other forms of storage.
View details | Storage details | Privacy policy
ConsentLegitimate interest
SEMASIO GMBH
Cookie duration: 366 (days).
Data collected and processed: Device identifiers, IP addresses, Privacy choices,
Browsing and interaction data
more
Cookie duration resets each session.
View details | Storage details | Privacy policy
Consent
CRIMTAN HOLDINGS LIMITED
Cookie duration: 365 (days).
Data collected and processed: Authentication-derived identifiers, Device
identifiers, Device characteristics, Probabilistic identifiers, Precise location
data, Non-precise location data, IP addresses, User-provided data, Users’
profiles, Privacy choices, Browsing and interaction data
more
Cookie duration resets each session.
View details | Privacy policy
ConsentLegitimate interest
GENIUS SPORTS UK LIMITED
Cookie duration: 365 (days).
Data collected and processed: Authentication-derived identifiers, Device
identifiers, Device characteristics, Probabilistic identifiers, Non-precise
location data, IP addresses, Users’ profiles, Privacy choices, Browsing and
interaction data
more
Cookie duration resets each session.
View details | Storage details | Privacy policy
Consent
CRITEO SA
Cookie duration: 390 (days).
Data collected and processed: Authentication-derived identifiers, Device
identifiers, Device characteristics, Probabilistic identifiers, Non-precise
location data, IP addresses, Users’ profiles, Privacy choices, Browsing and
interaction data
more
Uses other forms of storage.
View details | Storage details | Privacy policy
Consent
ADLOOX SA
Doesn't use cookies.
Data collected and processed: Device identifiers, Device characteristics,
Probabilistic identifiers, Non-precise location data, IP addresses, Browsing and
interaction data
more
Uses other forms of storage.
View details | Privacy policy
ConsentLegitimate interest
BLIS GLOBAL LIMITED
Cookie duration: 400 (days).
Data collected and processed: Authentication-derived identifiers, Device
identifiers, Device characteristics, Probabilistic identifiers, Precise location
data, Non-precise location data, IP addresses, User-provided data, Users’
profiles, Privacy choices, Browsing and interaction data
more
Cookie duration resets each session. Uses other forms of storage.
View details | Storage details | Privacy policy
Consent
LOTAME SOLUTIONS, INC
Cookie duration: 274 (days).
Data collected and processed: Authentication-derived identifiers, Device
identifiers, Device characteristics, Probabilistic identifiers, IP addresses,
User-provided data, Users’ profiles, Privacy choices, Browsing and interaction
data
more
Cookie duration resets each session. Uses other forms of storage.
View details | Privacy policy
Consent
LIVERAMP
Cookie duration: 365 (days).
Data collected and processed: Authentication-derived identifiers, Device
identifiers, Device characteristics, Non-precise location data, IP addresses,
Privacy choices, Browsing and interaction data
more
Cookie duration resets each session. Uses other forms of storage.
View details | Storage details | Privacy policy
Consent
GROUPM UK LIMITED
Cookie duration: 395 (days).
Data collected and processed: Authentication-derived identifiers, Device
identifiers, Device characteristics, Probabilistic identifiers, Precise location
data, Non-precise location data, IP addresses, Privacy choices, Browsing and
interaction data
more
Cookie duration resets each session.
View details | Storage details | Privacy policy
ConsentLegitimate interest
LOOPME LIMITED
Cookie duration: 90 (days).
Data collected and processed: Device identifiers, Device characteristics,
Probabilistic identifiers, Precise location data, Non-precise location data, IP
addresses, User-provided data, Users’ profiles, Privacy choices, Browsing and
interaction data
more
Cookie duration resets each session. Uses other forms of storage.
View details | Storage details | Privacy policy
Consent
DYNATA LLC
Cookie duration: 365 (days).
Data collected and processed: Authentication-derived identifiers, Device
identifiers, Device characteristics, Non-precise location data, IP addresses,
User-provided data, Users’ profiles, Privacy choices, Browsing and interaction
data
more
Cookie duration resets each session.
View details | Storage details | Privacy policy
Consent
ASK LOCALA
Doesn't use cookies.
Data collected and processed: Device identifiers, Device characteristics,
Precise location data, Non-precise location data, IP addresses, Privacy choices
more
Uses other forms of storage.
View details | Privacy policy
Consent
AZIRA
Doesn't use cookies.
Data collected and processed: Device identifiers, Device characteristics,
Precise location data, Non-precise location data, IP addresses, Users’ profiles,
Privacy choices, Browsing and interaction data
more
Uses other forms of storage.
View details | Privacy policy
ConsentLegitimate interest
DOUBLEVERIFY INC.
Doesn't use cookies.
Data collected and processed: Device characteristics, Probabilistic identifiers,
Non-precise location data, IP addresses, Privacy choices, Browsing and
interaction data
more
View details | Privacy policy
Legitimate interest
BIDSWITCH GMBH
Cookie duration: 365 (days).
Data collected and processed: Authentication-derived identifiers, Device
identifiers, Device characteristics, Probabilistic identifiers, Precise location
data, Non-precise location data, IP addresses, Privacy choices, Browsing and
interaction data
more
Cookie duration resets each session. Uses other forms of storage.
View details | Privacy policy
Consent
IPONWEB GMBH
Cookie duration: 365 (days).
Data collected and processed: Authentication-derived identifiers, Device
identifiers, Device characteristics, Non-precise location data, IP addresses,
User-provided data, Privacy choices, Browsing and interaction data
more
Cookie duration resets each session. Uses other forms of storage.
View details | Storage details | Privacy policy
Consent
NEXTROLL, INC.
Cookie duration: 183 (days).
Data collected and processed: Device identifiers, Device characteristics,
Non-precise location data, IP addresses, User-provided data, Users’ profiles,
Privacy choices, Browsing and interaction data
more
Cookie duration resets each session.
View details | Privacy policy
Consent
TEADS FRANCE SAS
Cookie duration: 365 (days).
Data collected and processed: Device identifiers, Device characteristics,
Non-precise location data, IP addresses, Users’ profiles, Privacy choices,
Browsing and interaction data
more
Uses other forms of storage.
View details | Storage details | Privacy policy
ConsentLegitimate interest
STRÖER SSP GMBH (SSP)
Cookie duration: 365 (days).
Data collected and processed: Device identifiers, Device characteristics,
Probabilistic identifiers, Non-precise location data, IP addresses, Users’
profiles, Privacy choices, Browsing and interaction data
more
Uses other forms of storage.
View details | Storage details | Privacy policy
ConsentLegitimate interest
OS DATA SOLUTIONS GMBH
Cookie duration: 90 (days).
Data collected and processed: Device identifiers, Device characteristics,
Probabilistic identifiers, Non-precise location data, IP addresses,
User-provided data, Users’ profiles, Privacy choices, Browsing and interaction
data
more
Uses other forms of storage.
View details | Storage details | Privacy policy
ConsentLegitimate interest
PERMODO GMBH
Doesn't use cookies.
Data collected and processed: Device identifiers, Device characteristics,
Non-precise location data, IP addresses, Users’ profiles, Privacy choices,
Browsing and interaction data
more
Uses other forms of storage.
View details | Privacy policy
Consent
PLATFORM161 B.V.
Cookie duration: 396 (days).
Data collected and processed: Device identifiers, Device characteristics,
Probabilistic identifiers, Precise location data, Non-precise location data, IP
addresses, Users’ profiles, Privacy choices, Browsing and interaction data
more
Cookie duration resets each session. Uses other forms of storage.
View details | Storage details | Privacy policy
Consent
BASIS GLOBAL TECHNOLOGIES, INC.
Cookie duration: 365 (days).
Data collected and processed: Authentication-derived identifiers, Device
identifiers, Device characteristics, Precise location data, Non-precise location
data, IP addresses, Users’ profiles, Privacy choices, Browsing and interaction
data
more
Cookie duration resets each session.
View details | Privacy policy
ConsentLegitimate interest
SMADEX, S.L.U.
Cookie duration: 365 (days).
Data collected and processed: Device identifiers, Device characteristics,
Probabilistic identifiers, Non-precise location data, IP addresses,
User-provided data, Users’ profiles, Privacy choices
more
Cookie duration resets each session.
View details | Storage details | Privacy policy
Consent
BOMBORA INC.
Cookie duration: 365 (days).
Data collected and processed: Authentication-derived identifiers, Device
identifiers, Device characteristics, Non-precise location data, IP addresses,
Users’ profiles, Browsing and interaction data
more
Cookie duration resets each session. Uses other forms of storage.
View details | Storage details | Privacy policy
ConsentLegitimate interest
EASYMEDIA GMBH
Cookie duration: 365 (days).
Data collected and processed: Device identifiers, Device characteristics,
Probabilistic identifiers, Precise location data, Non-precise location data, IP
addresses, Users’ profiles, Privacy choices, Browsing and interaction data
more
Cookie duration resets each session.
View details | Storage details | Privacy policy
Consent
REMERGE GMBH
Doesn't use cookies.
Data collected and processed: Device identifiers, Device characteristics,
Non-precise location data, IP addresses, Browsing and interaction data
more
Uses other forms of storage.
View details | Privacy policy
ConsentLegitimate interest
ADVANCED STORE GMBH
Cookie duration: 365 (days).
Data collected and processed: Device identifiers
more
Cookie duration resets each session. Uses other forms of storage.
View details | Storage details | Privacy policy
ConsentLegitimate interest
MAGNITE CTV, INC.
Cookie duration: 366 (days).
Data collected and processed: Device identifiers, Device characteristics,
Probabilistic identifiers, Precise location data, Non-precise location data, IP
addresses, Privacy choices, Browsing and interaction data
more
Cookie duration resets each session. Uses other forms of storage.
View details | Storage details | Privacy policy
ConsentLegitimate interest
DELTA PROJECTS AB
Cookie duration: 365 (days).
Data collected and processed: Authentication-derived identifiers, Device
identifiers, Device characteristics, Probabilistic identifiers, Precise location
data, Non-precise location data, IP addresses, User-provided data, Users’
profiles, Privacy choices, Browsing and interaction data
more
View details | Storage details | Privacy policy
ConsentLegitimate interest
USEMAX ADVERTISEMENT (EMEGO GMBH)
Cookie duration: 365 (days).
Data collected and processed: IP addresses, Users’ profiles
more
Cookie duration resets each session.
View details | Storage details | Privacy policy
Consent
EMETRIQ GMBH
Cookie duration: 365 (days).
Data collected and processed: Authentication-derived identifiers, Device
identifiers, Device characteristics, Probabilistic identifiers, Non-precise
location data, IP addresses, User-provided data, Users’ profiles, Privacy
choices, Browsing and interaction data
more
Cookie duration resets each session. Uses other forms of storage.
View details | Storage details | Privacy policy
Consent
PUBLICIS MEDIA GMBH
Cookie duration: 1825 (days).
Data collected and processed: Authentication-derived identifiers, Device
identifiers, Device characteristics, Probabilistic identifiers, Non-precise
location data, IP addresses, User-provided data, Users’ profiles, Privacy
choices, Browsing and interaction data
more
Cookie duration resets each session. Uses other forms of storage.
View details | Privacy policy
Consent
M.D. PRIMIS TECHNOLOGIES LTD.
Cookie duration: 25 (days).
Data collected and processed: Device identifiers, Device characteristics,
Probabilistic identifiers, Non-precise location data, IP addresses,
User-provided data, Privacy choices, Browsing and interaction data
more
View details | Storage details | Privacy policy
ConsentLegitimate interest
ONETAG LIMITED
Cookie duration: 396 (days).
Data collected and processed: Device identifiers, Device characteristics,
Non-precise location data, IP addresses, Privacy choices, Browsing and
interaction data
more
Cookie duration resets each session. Uses other forms of storage.
View details | Storage details | Privacy policy
Consent
CLOUD TECHNOLOGIES S.A.
Cookie duration: 365 (days).
Data collected and processed: Authentication-derived identifiers, Device
identifiers, Device characteristics, Non-precise location data, IP addresses,
Users’ profiles, Privacy choices, Browsing and interaction data
more
Cookie duration resets each session.
View details | Privacy policy
Consent
SMARTOLOGY LIMITED
Doesn't use cookies.
Data collected and processed: IP addresses
more
Uses other forms of storage.
View details | Privacy policy
ConsentLegitimate interest
IMPROVE DIGITAL
Cookie duration: 90 (days).
Data collected and processed: Authentication-derived identifiers, Device
identifiers, Device characteristics, Probabilistic identifiers, Precise location
data, Non-precise location data, IP addresses, User-provided data, Users’
profiles, Privacy choices, Browsing and interaction data
more
Cookie duration resets each session.
View details | Storage details | Privacy policy
ConsentLegitimate interest
ADOBE ADVERTISING CLOUD
Cookie duration: 365 (days).
Data collected and processed: Authentication-derived identifiers, Device
identifiers, IP addresses, Privacy choices
more
View details | Storage details | Privacy policy
ConsentLegitimate interest
BANNERFLOW AB
Cookie duration: 366 (days).
Data collected and processed: Device characteristics, Non-precise location data,
IP addresses, Privacy choices
more
Cookie duration resets each session.
View details | Privacy policy
ConsentLegitimate interest
TABMO SAS
Doesn't use cookies.
Data collected and processed: Device identifiers, Device characteristics,
Probabilistic identifiers, Precise location data, Non-precise location data, IP
addresses, User-provided data, Users’ profiles, Privacy choices, Browsing and
interaction data
more
Uses other forms of storage.
View details | Privacy policy
Consent
INTEGRAL AD SCIENCE (INCORPORATING ADMANTX)
Doesn't use cookies.
Data collected and processed: Device characteristics, Non-precise location data,
IP addresses, Privacy choices, Browsing and interaction data
more
View details | Privacy policy
Legitimate interest
WIZALY
Cookie duration: 365 (days).
Data collected and processed: Authentication-derived identifiers, Device
characteristics, Non-precise location data, IP addresses, Privacy choices,
Browsing and interaction data
more
Cookie duration resets each session. Uses other forms of storage.
View details | Storage details | Privacy policy
Consent
WEBORAMA
Cookie duration: 393 (days).
Data collected and processed: Authentication-derived identifiers, Device
identifiers, Device characteristics, Probabilistic identifiers, Precise location
data, Non-precise location data, IP addresses, User-provided data, Users’
profiles, Privacy choices, Browsing and interaction data
more
Uses other forms of storage.
View details | Storage details | Privacy policy
ConsentLegitimate interest
JIVOX CORPORATION
Cookie duration: 30 (days).
Data collected and processed: Device identifiers, Precise location data,
Non-precise location data, IP addresses, Users’ profiles, Privacy choices,
Browsing and interaction data
more
Cookie duration resets each session.
View details | Storage details | Privacy policy
Consent
VISTAR MEDIA EMEA BV
Doesn't use cookies.
Data collected and processed: Non-precise location data
more
View details | Privacy policy
Consent
ON DEVICE RESEARCH LIMITED
Cookie duration: 30 (days).
Data collected and processed: Device identifiers, Device characteristics,
Precise location data, Non-precise location data, IP addresses, User-provided
data, Browsing and interaction data
more
View details | Storage details | Privacy policy
Consent
ROCKABOX MEDIA LTD
Doesn't use cookies.
Data collected and processed: Device characteristics, Non-precise location data,
IP addresses, Browsing and interaction data
more
View details | Storage details | Privacy policy
Legitimate interest
EXACTAG GMBH
Cookie duration: 180 (days).
Data collected and processed: Authentication-derived identifiers, Device
identifiers, Device characteristics, IP addresses, Privacy choices, Browsing and
interaction data
more
Cookie duration resets each session.
View details | Privacy policy
Consent
CELTRA INC.
Doesn't use cookies.
Data collected and processed: Device identifiers, Device characteristics,
Precise location data, IP addresses
more
Uses other forms of storage.
View details | Storage details | Privacy policy
Consent
MAINADV SRL
Cookie duration: 30 (days).
Data collected and processed: Device identifiers, Device characteristics,
Non-precise location data, IP addresses, User-provided data, Privacy choices,
Browsing and interaction data
more
Uses other forms of storage.
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GEMIUS SA
Cookie duration: 1825 (days).
Data collected and processed: Device identifiers, Device characteristics, IP
addresses, Users’ profiles, Privacy choices, Browsing and interaction data
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THE KANTAR GROUP LIMITED
Cookie duration: 914 (days).
Data collected and processed: Device identifiers, Device characteristics,
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interaction data
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NIELSEN MEDIA RESEARCH LTD.
Cookie duration: 120 (days).
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addresses, Privacy choices, Browsing and interaction data
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SOLOCAL SA
Cookie duration: 396 (days).
Data collected and processed: Device identifiers, Device characteristics,
Precise location data, Non-precise location data, IP addresses, User-provided
data, Users’ profiles, Privacy choices, Browsing and interaction data
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Cookie duration resets each session. Uses other forms of storage.
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PIXALATE, INC.
Doesn't use cookies.
Data collected and processed: Device identifiers, Device characteristics,
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NUMBERLY
Cookie duration: 180 (days).
Data collected and processed: Authentication-derived identifiers, Device
identifiers, Device characteristics, Non-precise location data, IP addresses,
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data
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Cookie duration resets each session.
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AUDIENCEPROJECT A/S
Cookie duration: 365 (days).
Data collected and processed: Authentication-derived identifiers, Device
identifiers, Device characteristics, Probabilistic identifiers, Non-precise
location data, IP addresses, User-provided data, Users’ profiles, Privacy
choices, Browsing and interaction data
more
Cookie duration resets each session. Uses other forms of storage.
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DEMANDBASE, INC.
Cookie duration: 730 (days).
Data collected and processed: Device identifiers, Device characteristics,
Probabilistic identifiers, Precise location data, Non-precise location data, IP
addresses, User-provided data, Users’ profiles, Privacy choices, Browsing and
interaction data
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Cookie duration resets each session. Uses other forms of storage.
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EFFILIATION / EFFINITY
Cookie duration: 30 (days).
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Cookie duration resets each session.
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ARRIVALIST CO.
Cookie duration: 365 (days).
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SEENTHIS AB
Doesn't use cookies.
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COMMANDERS ACT
Cookie duration: 365 (days).
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TRAVEL AUDIENCE GMBH
Cookie duration: 397 (days).
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identifiers, Device characteristics, Probabilistic identifiers, Precise location
data, Non-precise location data, IP addresses, Users’ profiles, Browsing and
interaction data
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Cookie duration resets each session. Uses other forms of storage.
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HUMAN
Doesn't use cookies.
Data collected and processed: Device identifiers, Device characteristics,
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Legitimate interest
BLENDEE SRL
Cookie duration: 366 (days).
Data collected and processed: Authentication-derived identifiers, Device
identifiers, Device characteristics, Non-precise location data, IP addresses,
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INNOVID LLC
Cookie duration: 90 (days).
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interaction data
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PAPIRFLY AS
Doesn't use cookies.
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NEUSTAR, INC., A TRANSUNION COMPANY
Cookie duration: 365 (days).
Data collected and processed: Authentication-derived identifiers, Device
identifiers, Device characteristics, Probabilistic identifiers, Non-precise
location data, IP addresses, User-provided data, Users’ profiles, Privacy
choices, Browsing and interaction data
more
Cookie duration resets each session. Uses other forms of storage.
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VERVE GROUP EUROPE GMBH
Doesn't use cookies.
Data collected and processed: Authentication-derived identifiers, Device
identifiers, Device characteristics, Precise location data, Non-precise location
data, IP addresses, User-provided data, Users’ profiles, Privacy choices,
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Uses other forms of storage.
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OTTO (GMBH & CO KG)
Cookie duration: 365 (days).
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data, Users’ profiles, Privacy choices, Browsing and interaction data
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ADOBE AUDIENCE MANAGER, ADOBE EXPERIENCE PLATFORM
Cookie duration: 180 (days).
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identifiers, Device characteristics, Probabilistic identifiers, Precise location
data, Non-precise location data, IP addresses, User-provided data, Users’
profiles, Privacy choices, Browsing and interaction data
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LOCALSENSOR B.V.
Doesn't use cookies.
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Uses other forms of storage.
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ONLINE SOLUTION
Cookie duration: 365 (days).
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addresses, User-provided data, Users’ profiles, Privacy choices, Browsing and
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Cookie duration resets each session. Uses other forms of storage.
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RELAY42 NETHERLANDS B.V.
Cookie duration: 730 (days).
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GP ONE GMBH
Cookie duration: Uses session cookies.
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IP addresses, User-provided data, Privacy choices, Browsing and interaction data
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LIFTOFF MONETIZE AND VUNGLE EXCHANGE
Doesn't use cookies.
Data collected and processed: Authentication-derived identifiers, Device
identifiers, Device characteristics, Probabilistic identifiers, Precise location
data, Non-precise location data, IP addresses, User-provided data, Users’
profiles, Privacy choices, Browsing and interaction data
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THE MEDIAGRID INC.
Cookie duration: 365 (days).
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addresses, Privacy choices, Browsing and interaction data
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REPPUBLIKA RESEARCH & ANALYTICS AUSTRIA GMBH
Cookie duration: 180 (days).
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CINT AB
Cookie duration: 730 (days).
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GOOGLE ADVERTISING PRODUCTS
Cookie duration: 396 (days).
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identifiers, Device characteristics, Non-precise location data, IP addresses,
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Uses other forms of storage.
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GFK GMBH
Cookie duration: 730 (days).
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identifiers, Device characteristics, Non-precise location data, IP addresses,
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Uses other forms of storage.
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REVJET
Cookie duration: 365 (days).
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PROTECTED MEDIA LTD
Doesn't use cookies.
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CLINCH LABS LTD
Cookie duration: 730 (days).
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profiles, Privacy choices, Browsing and interaction data
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ORACLE DATA CLOUD - MOAT
Doesn't use cookies.
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HEARTS AND SCIENCE MÜNCHEN GMBH
Cookie duration: 60 (days).
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AMAZON ADVERTISING
Cookie duration: 396 (days).
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identifiers, Device characteristics, Non-precise location data, IP addresses,
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MOLOCO, INC.
Cookie duration: 730 (days).
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ADTRIBA GMBH
Cookie duration: 730 (days).
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identifiers, Device characteristics, Non-precise location data, IP addresses,
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ENSIGHTEN
Cookie duration: 1825 (days).
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EBAY INC
Cookie duration: 90 (days).
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choices
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METRIXLAB NEDERLAND B.V.
Cookie duration: 730 (days).
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Uses other forms of storage.
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HURRA COMMUNICATIONS GMBH
Cookie duration: 366 (days).
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identifiers, Device characteristics, Probabilistic identifiers, Precise location
data, Non-precise location data, IP addresses, Browsing and interaction data
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