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 * Home
 * Who we are
   * About Carat
   * Our leadership
   * News
 * How we think
   * Thoughts & views
 * What we do
   * Our work
   * Services
 * Working at Carat
   * Our culture
   * Careers
 * Contact us

Offices
Global Site (English)


AMERICAS

 * Canada ( English | Français )
 * LATAM ( English | Spanish )
 * United States ( English )


APAC

 * Australia/New Zealand ( English )
 * China ( 中文 )
 * India ( English )
 * Japan ( 日本語 )


EMEA

 * Baltics ( English )
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 * Ireland ( English )
 * Italy ( Italiano )
 * Norway ( Norsk )
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 * Sweden ( English | Svenska )
 * United Kingdom ( English )

MENA

A more human approach to brand building.


FIND THE WISDOM IN THE CROWD, NOT OF THE CROWD.

More about us

HELLO.

WE ARE CARAT.

Founded over 50 years ago as the world’s first media agency, Carat is an
award-winning media and content agency, passionately committed to understanding
our clients and their customers - and deeply humbled by the enormous
responsibility that comes with it.






OUR WORK IS INSPIRED BY HUMAN UNDERSTANDING.

In this time of enormous change where media is more important than ever before,
people are longing for humanity - for real connection, for truth and for what
binds us together.

In this moment, our commitment is clear.  What can we do to build deeper
relationships through real human understanding?

See All Work

 * VODAFONE
   
   
   REBOXING DAY

 * PRINGLES
   
   
   MEET FRANK

 * MONDELĒZ | CADBURY
   
   
   CADBURY WORLDWIDE HIDE

 * CO-OP FUNERALCARE
   
   
   IN LOVING MEMORY

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DESIGNING FOR PEOPLE

 * BUSINESS PLANNING FOR GROWTH
   
   We help our clients plan for long-term growth.
   
   Learn More

 * UNDERSTANDING PEOPLE & CULTURE
   
   We develop an intimate understanding of people and their needs in the context
   of the rapid changes in culture.
   
   Learn More

 * CONSUMER EXPERIENCE MAPPING
   
   Our proprietary tools enable us to build a deep and detailed understanding of
   consumer journeys, category needs, and brands’ performance at each stage.
   
   Learn More

 * PARTNERSHIPS & INNOVATION
   
   We create meaningful media experiences for clients across major global
   platforms, original content production, influencer programs, and gaming.
   
   Learn More

 * DESIGNING & OPTIMISING MEDIA-LED EXPERIENCES
   
   We design personal and immersive experiences that connect real people to each
   stage of a journey, leveraging the full media ecosystem.
   
   Learn More

 * INVESTMENT & ACTIVATION AT SCALE
   
   We utilise innovative, consistent, transparent and scalable buying and
   investment capabilities and media owner partnerships.
   
   Learn More

 * PERFORMANCE MARKETING & COMMERCE
   
   We match our focus on developing brand building experiences with the
   integration of performance marketing and new commerce opportunities into our
   plans.
   
   Learn More

 * MARKETING EFFECTIVENESS
   
   We operate marketing effectiveness and learning agendas for both brand
   affinity and equity as well as short term sales – all to drive long-term
   customer value.
   
   Learn More

WE’RE ONLY AS GOOD AS THE PEOPLE WE WORK WITH.

Carat is privileged to work with some of the most eminent companies not only in
the UK, but the world. The strength of our work has been recognised around the
world, with over 200 individual award wins this year alone (not that we’re
counting…)

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LEADING WITH THOUGHT

WE HAVE THE EXPERIENCE AND POINT OF VIEW TO HELP TRANSFORM AND ELEVATE YOUR
BRAND.

BRAND EQ REPORT 2022 : GENERATIONAL FOCUS

NEWS TO INSPIRE AND INFORM.


 * March 14
   
   
   WARC MEDIA 100 2023: THE RESULTS ARE IN
   
   Read The Article
 * January 13
   
   
   HEINZ WISHES THE SHARD A HAPPY 10TH BIRTHDAY IN PASTA SAUCE PUSH
   
   Read The Article
 * January 12
   
   
   CLARE CHAPMAN TALKS EXPECTATIONS AND GETTING APOPLECTIC AT “LEVELLING UP”
   
   Read The Article

 * Privacy policy
 * Terms and conditions
 * Cookie policy
 * Accessibility
   

 * Sitemap
 * Modern Slavery Act
 * a company



© COPYRIGHT 2020 CARAT. ALL RIGHTS RESERVED.


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