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Schema.org
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ORGANIZATION
A Schema.org Type
Thing > Organization
[more...]
* Canonical URL: https://schema.org/Organization
* Check for open issues.
An organization such as a school, NGO, corporation, club, etc.
PropertyExpected TypeDescription Properties from Organization
actionableFeedbackPolicy CreativeWork or
URL For a NewsMediaOrganization or other news-related Organization, a statement
about public engagement activities (for news media, the newsroom’s), including
involving the public - digitally or otherwise -- in coverage decisions,
reporting and activities after publication. address PostalAddress or
Text Physical address of the item. aggregateRating AggregateRating The overall
rating, based on a collection of reviews or ratings, of the item. alumni Person
Alumni of an organization.
Inverse property: alumniOf areaServed AdministrativeArea or
GeoShape or
Place or
Text The geographic area where a service or offered item is provided. Supersedes
serviceArea. award Text An award won by or for this item. Supersedes awards.
brand Brand or
Organization The brand(s) associated with a product or service, or the brand(s)
maintained by an organization or business person. contactPoint ContactPoint A
contact point for a person or organization. Supersedes contactPoints.
correctionsPolicy CreativeWork or
URL For an Organization (e.g. NewsMediaOrganization), a statement describing (in
news media, the newsroom’s) disclosure and correction policy for errors.
department Organization A relationship between an organization and a department
of that organization, also described as an organization (allowing different
urls, logos, opening hours). For example: a store with a pharmacy, or a bakery
with a cafe. dissolutionDate Date The date that this organization was dissolved.
diversityPolicy CreativeWork or
URL Statement on diversity policy by an Organization e.g. a
NewsMediaOrganization. For a NewsMediaOrganization, a statement describing the
newsroom’s diversity policy on both staffing and sources, typically providing
staffing data. diversityStaffingReport Article or
URL For an Organization (often but not necessarily a NewsMediaOrganization), a
report on staffing diversity issues. In a news context this might be for example
ASNE or RTDNA (US) reports, or self-reported. duns Text The Dun & Bradstreet
DUNS number for identifying an organization or business person. email Text Email
address. employee Person Someone working for this organization. Supersedes
employees. ethicsPolicy CreativeWork or
URL Statement about ethics policy, e.g. of a NewsMediaOrganization regarding
journalistic and publishing practices, or of a Restaurant, a page describing
food source policies. In the case of a NewsMediaOrganization, an ethicsPolicy is
typically a statement describing the personal, organizational, and corporate
standards of behavior expected by the organization. event Event Upcoming or past
event associated with this place, organization, or action. Supersedes events.
faxNumber Text The fax number. founder Person A person who founded this
organization. Supersedes founders. foundingDate Date The date that this
organization was founded. foundingLocation Place The place where the
Organization was founded. funder Organization or
Person A person or organization that supports (sponsors) something through some
kind of financial contribution. funding Grant A Grant that directly or
indirectly provide funding or sponsorship for this item. See also
ownershipFundingInfo.
Inverse property: fundedItem globalLocationNumber Text The Global Location
Number (GLN, sometimes also referred to as International Location Number or ILN)
of the respective organization, person, or place. The GLN is a 13-digit number
used to identify parties and physical locations. hasCredential
EducationalOccupationalCredential A credential awarded to the Person or
Organization. hasMerchantReturnPolicy MerchantReturnPolicy Specifies a
MerchantReturnPolicy that may be applicable. Supersedes hasProductReturnPolicy.
hasOfferCatalog OfferCatalog Indicates an OfferCatalog listing for this
Organization, Person, or Service. hasPOS Place Points-of-Sales operated by the
organization or person. interactionStatistic InteractionCounter The number of
interactions for the CreativeWork using the WebSite or SoftwareApplication. The
most specific child type of InteractionCounter should be used. Supersedes
interactionCount. isicV4 Text The International Standard of Industrial
Classification of All Economic Activities (ISIC), Revision 4 code for a
particular organization, business person, or place. iso6523Code Text An
organization identifier as defined in ISO 6523(-1). Note that many existing
organization identifiers such as leiCode, duns and vatID can be expressed as an
ISO 6523 identifier by setting the ICD part of the ISO 6523 identifier
accordingly. keywords DefinedTerm or
Text or
URL Keywords or tags used to describe some item. Multiple textual entries in a
keywords list are typically delimited by commas, or by repeating the property.
knowsAbout Text or
Thing or
URL Of a Person, and less typically of an Organization, to indicate a topic that
is known about - suggesting possible expertise but not implying it. We do not
distinguish skill levels here, or relate this to educational content, events,
objectives or JobPosting descriptions. knowsLanguage Language or
Text Of a Person, and less typically of an Organization, to indicate a known
language. We do not distinguish skill levels or reading/writing/speaking/signing
here. Use language codes from the IETF BCP 47 standard. legalName Text The
official name of the organization, e.g. the registered company name. leiCode
Text An organization identifier that uniquely identifies a legal entity as
defined in ISO 17442. location Place or
PostalAddress or
Text or
VirtualLocation The location of, for example, where an event is happening, where
an organization is located, or where an action takes place. logo ImageObject or
URL An associated logo. makesOffer Offer A pointer to products or services
offered by the organization or person.
Inverse property: offeredBy member Organization or
Person A member of an Organization or a ProgramMembership. Organizations can be
members of organizations; ProgramMembership is typically for individuals.
Supersedes musicGroupMember, members.
Inverse property: memberOf memberOf Organization or
ProgramMembership An Organization (or ProgramMembership) to which this Person or
Organization belongs.
Inverse property: member naics Text The North American Industry Classification
System (NAICS) code for a particular organization or business person.
nonprofitStatus NonprofitType nonprofit Status indicates the legal status of a
non-profit organization in its primary place of business. numberOfEmployees
QuantitativeValue The number of employees in an organization e.g. business.
ownershipFundingInfo AboutPage or
CreativeWork or
Text or
URL For an Organization (often but not necessarily a NewsMediaOrganization), a
description of organizational ownership structure; funding and grants. In a
news/media setting, this is with particular reference to editorial independence.
Note that the funder is also available and can be used to make basic funder
information machine-readable. owns OwnershipInfo or
Product Products owned by the organization or person. parentOrganization
Organization The larger organization that this organization is a subOrganization
of, if any. Supersedes branchOf.
Inverse property: subOrganization publishingPrinciples CreativeWork or
URL The publishingPrinciples property indicates (typically via URL) a document
describing the editorial principles of an Organization (or individual e.g. a
Person writing a blog) that relate to their activities as a publisher, e.g.
ethics or diversity policies. When applied to a CreativeWork (e.g. NewsArticle)
the principles are those of the party primarily responsible for the creation of
the CreativeWork.
While such policies are most typically expressed in natural language, sometimes
related information (e.g. indicating a funder) can be expressed using schema.org
terminology. review Review A review of the item. Supersedes reviews. seeks
Demand A pointer to products or services sought by the organization or person
(demand). slogan Text A slogan or motto associated with the item. sponsor
Organization or
Person A person or organization that supports a thing through a pledge, promise,
or financial contribution. e.g. a sponsor of a Medical Study or a corporate
sponsor of an event. subOrganization Organization A relationship between two
organizations where the first includes the second, e.g., as a subsidiary. See
also: the more specific 'department' property.
Inverse property: parentOrganization taxID Text The Tax / Fiscal ID of the
organization or person, e.g. the TIN in the US or the CIF/NIF in Spain.
telephone Text The telephone number. unnamedSourcesPolicy CreativeWork or
URL For an Organization (typically a NewsMediaOrganization), a statement about
policy on use of unnamed sources and the decision process required. vatID Text
The Value-added Tax ID of the organization or person. Properties from Thing
additionalType URL An additional type for the item, typically used for adding
more specific types from external vocabularies in microdata syntax. This is a
relationship between something and a class that the thing is in. In RDFa syntax,
it is better to use the native RDFa syntax - the 'typeof' attribute - for
multiple types. Schema.org tools may have only weaker understanding of extra
types, in particular those defined externally. alternateName Text An alias for
the item. description Text A description of the item. disambiguatingDescription
Text A sub property of description. A short description of the item used to
disambiguate from other, similar items. Information from other properties (in
particular, name) may be necessary for the description to be useful for
disambiguation. identifier PropertyValue or
Text or
URL The identifier property represents any kind of identifier for any kind of
Thing, such as ISBNs, GTIN codes, UUIDs etc. Schema.org provides dedicated
properties for representing many of these, either as textual strings or as URL
(URI) links. See background notes for more details. image ImageObject or
URL An image of the item. This can be a URL or a fully described ImageObject.
mainEntityOfPage CreativeWork or
URL Indicates a page (or other CreativeWork) for which this thing is the main
entity being described. See background notes for details.
Inverse property: mainEntity name Text The name of the item. potentialAction
Action Indicates a potential Action, which describes an idealized action in
which this thing would play an 'object' role. sameAs URL URL of a reference Web
page that unambiguously indicates the item's identity. E.g. the URL of the
item's Wikipedia page, Wikidata entry, or official website. subjectOf
CreativeWork or
Event A CreativeWork or Event about this Thing.
Inverse property: about url URL URL of the item.
Instances of Organization may appear as a value for the following properties
PropertyOn TypesDescription acquiredFrom OwnershipInfo The organization or
person from which the product was acquired. affiliation Person An organization
that this person is affiliated with. For example, a school/university, a club,
or a team. agent Action The direct performer or driver of the action (animate or
inanimate). e.g. John wrote a book. alumniOf Person An organization that the
person is an alumni of. attendee Event A person or organization attending the
event. attendees Event A person attending the event. authenticator
MediaSubscription The Organization responsible for authenticating the user's
subscription. For example, many media apps require a cable/satellite provider to
authenticate your subscription before playing media. author CreativeWork or
Rating The author of this content or rating. Please note that author is special
in that HTML 5 provides a special mechanism for indicating authorship via the
rel tag. That is equivalent to this and may be used interchangeably.
bccRecipient Message A sub property of recipient. The recipient blind copied on
a message. bookingAgent Reservation 'bookingAgent' is an out-dated term
indicating a 'broker' that serves as a booking agent. branchOf LocalBusiness The
larger organization that this local business is a branch of, if any. Not to be
confused with (anatomical)branch. brand Organization or
Person or
Product or
Service The brand(s) associated with a product or service, or the brand(s)
maintained by an organization or business person. broadcastAffiliateOf
BroadcastService The media network(s) whose content is broadcast on this
station. broadcaster BroadcastService The organization owning or operating the
broadcast service. broker Invoice or
Order or
Reservation or
Service An entity that arranges for an exchange between a buyer and a seller. In
most cases a broker never acquires or releases ownership of a product or service
involved in an exchange. If it is not clear whether an entity is a broker,
seller, or buyer, the latter two terms are preferred. buyer SellAction A sub
property of participant. The participant/person/organization that bought the
object. carrier Flight or
ParcelDelivery 'carrier' is an out-dated term indicating the 'provider' for
parcel delivery and flights. ccRecipient Message A sub property of recipient.
The recipient copied on a message. claimInterpreter Claim For a Claim
interpreted from MediaObject content sed to indicate a claim contained, implied
or refined from the content of a MediaObject. composer Event or
MusicComposition The person or organization who wrote a composition, or who is
the composer of a work performed at some event. contributor CreativeWork or
Event A secondary contributor to the CreativeWork or Event. copyrightHolder
CreativeWork The party holding the legal copyright to the CreativeWork. creator
CreativeWork or
UserComments The creator/author of this CreativeWork. This is the same as the
Author property for CreativeWork. creditedTo MusicRelease The group the release
is credited to if different than the byArtist. For example, Red and Blue is
credited to "Stefani Germanotta Band", but by Lady Gaga. customer Invoice or
Order Party placing the order or paying the invoice. department Organization A
relationship between an organization and a department of that organization, also
described as an organization (allowing different urls, logos, opening hours).
For example: a store with a pharmacy, or a bakery with a cafe. employmentUnit
JobPosting Indicates the department, unit and/or facility where the employee
reports and/or in which the job is to be performed. endorsee EndorseAction A sub
property of participant. The person/organization being supported. endorsers Diet
People or organizations that endorse the plan. followee FollowAction A sub
property of object. The person or organization being followed. fundedItem Grant
Indicates something directly or indirectly funded or sponsored through a Grant.
See also ownershipFundingInfo. funder CreativeWork or
Event or
Grant or
MonetaryGrant or
Organization or
Person A person or organization that supports (sponsors) something through some
kind of financial contribution. grantee DigitalDocumentPermission The person,
organization, contact point, or audience that has been granted this permission.
hiringOrganization JobPosting Organization offering the job position.
hostingOrganization ProgramMembership The organization (airline, travelers'
club, etc.) the membership is made with. issuedBy Permit or
Ticket The organization issuing the ticket or permit. landlord RentAction A sub
property of participant. The owner of the real estate property.
legislationPassedBy Legislation The person or organization that originally
passed or made the law : typically parliament (for primary legislation) or
government (for secondary legislation). This indicates the "legal author" of the
law, as opposed to its physical author. legislationResponsible Legislation An
individual or organization that has some kind of responsibility for the
legislation. Typically the ministry who is/was in charge of elaborating the
legislation, or the adressee for potential questions about the legislation once
it is published. lender BorrowAction A sub property of participant. The person
that lends the object being borrowed. maintainer CreativeWork A maintainer of a
Dataset, software package (SoftwareApplication), or other Project. A maintainer
is a Person or Organization that manages contributions to, and/or publication
of, some (typically complex) artifact. It is common for distributions of
software and data to be based on "upstream" sources. When maintainer is applied
to a specific version of something e.g. a particular version or packaging of a
Dataset, it is always possible that the upstream source has a different
maintainer. The isBasedOn property can be used to indicate such relationships
between datasets to make the different maintenance roles clear. Similarly in the
case of software, a package may have dedicated maintainers working on
integration into software distributions such as Ubuntu, as well as upstream
maintainers of the underlying work. manufacturer DietarySupplement or
Drug or
Product The manufacturer of the product. member Organization or
ProgramMembership A member of an Organization or a ProgramMembership.
Organizations can be members of organizations; ProgramMembership is typically
for individuals. memberOf Organization or
Person An Organization (or ProgramMembership) to which this Person or
Organization belongs. members Organization or
ProgramMembership A member of this organization. merchant Order 'merchant' is an
out-dated term for 'seller'. offeredBy Offer A pointer to the organization or
person making the offer. organizer Event An organizer of an Event.
parentOrganization Organization The larger organization that this organization
is a subOrganization of, if any. participant Action Other co-agents that
participated in the action indirectly. e.g. John wrote a book with Steve.
performer Event A performer at the event—for example, a presenter, musician,
musical group or actor. performers Event The main performer or performers of the
event—for example, a presenter, musician, or actor. producer CreativeWork The
person or organization who produced the work (e.g. music album, movie, tv/radio
series etc.). productionCompany CreativeWorkSeason or
Episode or
MediaObject or
Movie or
MovieSeries or
RadioSeries or
TVSeries or
VideoGameSeries The production company or studio responsible for the item e.g.
series, video game, episode etc. provider Action or
CreativeWork or
EducationalOccupationalProgram or
Invoice or
ParcelDelivery or
Reservation or
Service or
Trip The service provider, service operator, or service performer; the goods
producer. Another party (a seller) may offer those services or goods on behalf
of the provider. A provider may also serve as the seller. publishedBy
PublicationEvent An agent associated with the publication event. publisher
CreativeWork The publisher of the creative work. publisherImprint CreativeWork
The publishing division which published the comic. recipient AuthorizeAction or
CommunicateAction or
DonateAction or
GiveAction or
Message or
PayAction or
ReturnAction or
SendAction or
TipAction A sub property of participant. The participant who is at the receiving
end of the action. recognizedBy EducationalOccupationalCredential An
organization that acknowledges the validity, value or utility of a credential.
Note: recognition may include a process of quality assurance or accreditation.
recognizingAuthority MedicalEntity If applicable, the organization that
officially recognizes this entity as part of its endorsed system of medicine.
recordLabel MusicRelease The label that issued the release. reviewedBy WebPage
People or organizations that have reviewed the content on this web page for
accuracy and/or completeness. sdPublisher CreativeWork Indicates the party
responsible for generating and publishing the current structured data markup,
typically in cases where the structured data is derived automatically from
existing published content but published on a different site. For example,
student projects and open data initiatives often re-publish existing content
with more explicitly structured metadata. The sdPublisher property helps make
such practices more explicit. seller BuyAction or
Demand or
Flight or
Offer or
Order An entity which offers (sells / leases / lends / loans) the services /
goods. A seller may also be a provider. sender Message or
ReceiveAction A sub property of participant. The participant who is at the
sending end of the action. serviceOperator GovernmentService The operating
organization, if different from the provider. This enables the representation of
services that are provided by an organization, but operated by another
organization like a subcontractor. sourceOrganization CreativeWork The
Organization on whose behalf the creator was working. spokenByCharacter
Quotation The (e.g. fictional) character, Person or Organization to whom the
quotation is attributed within the containing CreativeWork. sponsor
CreativeWork or
Event or
Grant or
MedicalStudy or
Organization or
Person A person or organization that supports a thing through a pledge, promise,
or financial contribution. e.g. a sponsor of a Medical Study or a corporate
sponsor of an event. subOrganization Organization A relationship between two
organizations where the first includes the second, e.g., as a subsidiary. See
also: the more specific 'department' property. toRecipient Message A sub
property of recipient. The recipient who was directly sent the message.
translator CreativeWork or
Event Organization or person who adapts a creative work to different languages,
regional differences and technical requirements of a target market, or that
translates during some event. underName Reservation or
Ticket The person or organization the reservation or ticket is for. vendor
BuyAction 'vendor' is an earlier term for 'seller'. worksFor Person
Organizations that the person works for.
More specific Types
* Airline
* Consortium
* Corporation
* EducationalOrganization
* FundingScheme
* GovernmentOrganization
* LibrarySystem
* LocalBusiness
* MedicalOrganization
* NGO
* NewsMediaOrganization
* OnlineBusiness
* PerformingGroup
* Project
* ResearchOrganization
* SearchRescueOrganization
* SportsOrganization
* WorkersUnion
Examples
Example 1
Copied
No Markup Microdata RDFa JSON-LD Structure
Example notes or example HTML without markup.
1. Google.Org
2.
3. Contact Details:
4. Main address: 38 avenue de l'Opera, F-75002 Paris, France
5. Tel: ( 33 1) 42 68 53 00, Fax: ( 33 1) 42 68 53 01
6. E-mail: secretariat (at) google.org
7. URL: <a href="http://www.google.org">www.google.org</a>
8.
9. Members:
10. - National Scientific Members in 100 countries and territories: Country1, Country2, ...
11. - Scientific Union Members, 30 organizations listed in this Yearbook: Member 1, Member 2
12.
13. History:
Example encoded as Microdata embedded in HTML.
1. <div itemscope itemtype="https://schema.org/Organization">
2. <span itemprop="name">Google.org (GOOG)</span>
3.
4. Contact Details:
5. <div itemprop="address" itemscope itemtype="https://schema.org/PostalAddress">
6. Main address:
7. <span itemprop="streetAddress">38 avenue de l'Opera</span>
8. <span itemprop="postalCode">F-75002</span>
9. <span itemprop="addressLocality">Paris, France</span>
10. ,
11. </div>
12. Tel:<span itemprop="telephone">( 33 1) 42 68 53 00 </span>,
13. Fax:<span itemprop="faxNumber">( 33 1) 42 68 53 01 </span>,
14. E-mail: <span itemprop="email">secretariat(at)google.org</span>
15.
16. Members:
17. - National Scientific Members in 100 countries and territories: Country1, Country2, ...
18. - Scientific Union Members, 30 organizations listed in this Yearbook:
19. List of Alumni:
20. <span itemprop="alumni" itemscope itemtype="https://schema.org/Person">
21. <span itemprop="name">Jack Dan</span>
22. </span>,
23. <span itemprop="alumni" itemscope itemtype="https://schema.org/Person">
24. <span itemprop="name">John Smith</span>
25. </span>,
26.
27. History:
28. </div>
Example encoded as RDFa embedded in HTML.
1. <div vocab="https://schema.org/" typeof="Organization">
2. <span property="name">Google.org (GOOG)</span>
3.
4. Contact Details:
5. <div property="address" typeof="PostalAddress">
6. Main address:
7. <span property="streetAddress">38 avenue de l'Opera</span>
8. <span property="postalCode">F-75002</span>
9. <span property="addressLocality">Paris, France</span>
10. ,
11. </div>
12. Tel:<span property="telephone">( 33 1) 42 68 53 00 </span>,
13. Fax:<span property="faxNumber">( 33 1) 42 68 53 01 </span>,
14. E-mail: <span property="email">secretariat(at)google.org</span>
15.
16. Members:
17. - National Scientific Members in 100 countries and territories: Country1, Country2, ...
18. - Scientific Union Members, 30 organizations listed in this Yearbook:
19. List of Alumni:
20. <span property="alumni" typeof="Person">
21. <span property="name">Jack Dan</span>
22. </span>,
23. <span property="alumni" typeof="Person">
24. <span property="name">John Smith</span>
25. </span>
26. History:
27. </div>
Example encoded as JSON-LD in a HTML script tag.
1. <script type="application/ld+json">
2. {
3. "@context": "https://schema.org",
4. "@type": "Organization",
5. "address": {
6. "@type": "PostalAddress",
7. "addressLocality": "Paris, France",
8. "postalCode": "F-75002",
9. "streetAddress": "38 avenue de l'Opera"
10. },
11. "email": "secretariat(at)google.org",
12. "faxNumber": "( 33 1) 42 68 53 01",
13. "member": [
14. {
15. "@type": "Organization"
16. },
17. {
18. "@type": "Organization"
19. }
20. ],
21. "alumni": [
22. {
23. "@type": "Person",
24. "name": "Jack Dan"
25. },
26. {
27. "@type": "Person",
28. "name": "John Smith"
29. }
30. ],
31. "name": "Google.org (GOOG)",
32. "telephone": "( 33 1) 42 68 53 00"
33. }
34. </script>
Structured representation of the JSON-LD example.
{ "@context": "https://schema.org", "@type": "Organization", "address": {
"@type": "PostalAddress", "addressLocality": "Paris, France", "postalCode":
"F-75002", "streetAddress": "38 avenue de l'Opera" }, "email":
"secretariat(at)google.org", "faxNumber": "( 33 1) 42 68 53 01", "member": [ {
"@type": "Organization" }, { "@type": "Organization" } ], "alumni": [ { "@type":
"Person", "name": "Jack Dan" }, { "@type": "Person", "name": "John Smith" } ],
"name": "Google.org (GOOG)", "telephone": "( 33 1) 42 68 53 00" }
Example 2
Copied
No Markup Microdata RDFa JSON-LD Structure
Example notes or example HTML without markup.
1. Example specifying one customer service phone number.
Example encoded as Microdata embedded in HTML.
1. This example is JSON-only.
Example encoded as RDFa embedded in HTML.
1. This example is JSON-only.
Example encoded as JSON-LD in a HTML script tag.
1. <script type="application/ld+json">
2. { "@context" : "https://schema.org",
3. "@type" : "Organization",
4. "url" : "http://www.your-company-site.com",
5. "contactPoint" : [
6. { "@type" : "ContactPoint",
7. "telephone" : "+1-401-555-1212",
8. "contactType" : "customer service"
9. } ] }
10. </script>
Structured representation of the JSON-LD example.
{ "@context" : "https://schema.org", "@type" : "Organization", "url" :
"http://www.your-company-site.com", "contactPoint" : [ { "@type" :
"ContactPoint", "telephone" : "+1-401-555-1212", "contactType" : "customer
service" } ] }
Example 3
Copied
No Markup Microdata RDFa JSON-LD Structure
Example notes or example HTML without markup.
1. A fuller example that illustrates multiple contact numbers for a company,
2. including US toll-free numbers, a hearing-impaired number, and several contact categories.
Example encoded as Microdata embedded in HTML.
1. This example is JSON-only.
Example encoded as RDFa embedded in HTML.
1. This example is JSON-only.
Example encoded as JSON-LD in a HTML script tag.
1. <script type="application/ld+json">
2. { "@context" : "https://schema.org",
3. "@type" : "Organization",
4. "url" : "http://www.t-mobile.com",
5. "contactPoint" : [
6. { "@type" : "ContactPoint",
7. "telephone" : "+1-877-746-0909",
8. "contactType" : "customer service",
9. "contactOption" : "TollFree",
10. "areaServed" : "US"
11. } , {
12. "@type" : "ContactPoint",
13. "telephone" : "+1-505-998-3793",
14. "contactType" : "customer service"
15. } , {
16. "@type" : "ContactPoint",
17. "telephone" : "+1-877-296-1018",
18. "contactType" : "customer service",
19. "contactOption" : ["HearingImpairedSupported","TollFree"] ,
20. "areaServed" : "US"
21. } , {
22. "@type" : "ContactPoint",
23. "telephone" : "+1-877-453-1304",
24. "contactType" : "technical support",
25. "contactOption" : "TollFree",
26. "areaServed" : ["US","CA"],
27. "availableLanguage" : ["English","French"]
28. } , {
29. "@type" : "ContactPoint",
30. "telephone" : "+1-877-453-1304",
31. "contactType" : "bill payment",
32. "contactOption" : "TollFree",
33. "areaServed" : ["US","CA"]
34. } ] }
35. </script>
Structured representation of the JSON-LD example.
{ "@context" : "https://schema.org", "@type" : "Organization", "url" :
"http://www.t-mobile.com", "contactPoint" : [ { "@type" : "ContactPoint",
"telephone" : "+1-877-746-0909", "contactType" : "customer service",
"contactOption" : "TollFree", "areaServed" : "US" } , { "@type" :
"ContactPoint", "telephone" : "+1-505-998-3793", "contactType" : "customer
service" } , { "@type" : "ContactPoint", "telephone" : "+1-877-296-1018",
"contactType" : "customer service", "contactOption" :
["HearingImpairedSupported","TollFree"] , "areaServed" : "US" } , { "@type" :
"ContactPoint", "telephone" : "+1-877-453-1304", "contactType" : "technical
support", "contactOption" : "TollFree", "areaServed" : ["US","CA"],
"availableLanguage" : ["English","French"] } , { "@type" : "ContactPoint",
"telephone" : "+1-877-453-1304", "contactType" : "bill payment", "contactOption"
: "TollFree", "areaServed" : ["US","CA"] } ] }
Example 4
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No Markup Microdata RDFa JSON-LD Structure
Example notes or example HTML without markup.
1. A JSON example of an OrganizationRole, showing information
2. about a 'member' of a 'SportsTeam', including time qualfiers
3. (when he began and ended that role).
Example encoded as Microdata embedded in HTML.
1. <div itemscope itemtype="https://schema.org/SportsTeam">
2. <span itemprop="name">San Francisco 49ers</span>
3. <div itemprop="member" itemscope itemtype="https://schema.org/OrganizationRole">
4. <div itemprop="member" itemscope itemtype="https://schema.org/Person">
5. <span itemprop="name">Joe Montana</span>
6. </div>
7. <span itemprop="startDate">1979</span>
8. <span itemprop="endDate">1992</span>
9. <span itemprop="roleName">Quarterback</span>
10. </div>
11. </div>
Example encoded as RDFa embedded in HTML.
1. <div vocab="https://schema.org/" typeof="SportsTeam">
2. <span property="name">San Francisco 49ers</span>
3. <div property="member" typeof="OrganizationRole">
4. <div property="member" typeof="https://schema.org/Person">
5. <span property="name">Joe Montana</span>
6. </div>
7. <span property="startDate">1979</span>
8. <span property="endDate">1992</span>
9. <span property="roleName">Quarterback</span>
10. </div>
11. </div>
Example encoded as JSON-LD in a HTML script tag.
1. <script type="application/ld+json">
2. {
3. "@context": "https://schema.org",
4. "@type": "SportsTeam",
5. "name": "San Francisco 49ers",
6. "member": {
7. "@type": "OrganizationRole",
8. "member": {
9. "@type": "Person",
10. "name": "Joe Montana"
11. },
12. "startDate": "1979",
13. "endDate": "1992",
14. "roleName": "Quarterback"
15. }
16. }
17. </script>
Structured representation of the JSON-LD example.
{ "@context": "https://schema.org", "@type": "SportsTeam", "name": "San
Francisco 49ers", "member": { "@type": "OrganizationRole", "member": { "@type":
"Person", "name": "Joe Montana" }, "startDate": "1979", "endDate": "1992",
"roleName": "Quarterback" } }
Example 5
Copied
No Markup Microdata RDFa JSON-LD Structure
Example notes or example HTML without markup.
1. An organization with a number of likes and follows.
Example encoded as Microdata embedded in HTML.
1. <!-- JSON-LD example only -->
Example encoded as RDFa embedded in HTML.
1. <!-- JSON-LD example only -->
Example encoded as JSON-LD in a HTML script tag.
1. <script type="application/ld+json">
2. {
3. "@context": "https://schema.org/",
4. "@type": "Organization",
5. "name": "ACME",
6. "interactionStatistic": [
7. {
8. "@type": "InteractionCounter",
9. "interactionType": "https://schema.org/LikeAction",
10. "userInteractionCount": 1170
11. },
12. {
13. "@type": "InteractionCounter",
14. "interactionType": "https://schema.org/FollowAction",
15. "userInteractionCount": 145098
16. }
17. ]
18. }
19. </script>
Structured representation of the JSON-LD example.
{ "@context": "https://schema.org/", "@type": "Organization", "name": "ACME",
"interactionStatistic": [ { "@type": "InteractionCounter", "interactionType":
"https://schema.org/LikeAction", "userInteractionCount": 1170 }, { "@type":
"InteractionCounter", "interactionType": "https://schema.org/FollowAction",
"userInteractionCount": 145098 } ] }
Example 6
Copied
No Markup Microdata RDFa JSON-LD Structure
Example notes or example HTML without markup.
1. An example of an order for multiple items, shipped separately.
2.
3. ACME Supplies
4. Customer: Jane Doe
5. Order:
6. Item abc123: 1 Widget: delivered 2015-03-10
7. Item def456: 3 Widget accessories: shipped 2015-03-12
Example encoded as Microdata embedded in HTML.
1. <div itemscope itemtype="https://schema.org/Order">
2. <div itemprop="seller" itemscope itemtype="https://schema.org/Organization">
3. <b itemprop="name">ACME Supplies</b>
4. </div>
5. <div itemprop="customer" itemscope itemtype="https://schema.org/Person">
6. <b itemprop="name">Jane Doe</b>
7. </div>
8. <div itemprop="orderedItem" itemscope itemtype="https://schema.org/OrderItem">
9. Item number: <span itemprop="orderItemNumber">abc123</span>
10. <span itemprop="orderQuantity">1</span>
11. <div itemprop="orderedItem" itemscope itemtype="https://schema.org/Product">
12. <span itemprop="name">Widget</span>
13. </div>
14. <link itemprop="orderItemStatus" href="https://schema.org/OrderDelivered" />Delivered
15. <div itemprop="orderDelivery" itemscope itemtype="https://schema.org/ParcelDelivery">
16. <time itemprop="expectedArrivalFrom">2015-03-10</time>
17. </div>
18. </div>
19. <div itemprop="orderedItem" itemscope itemtype="https://schema.org/OrderItem">
20. Item number: <span itemprop="orderItemNumber">def456</span>
21. <span itemprop="orderQuantity">4</span>
22. <div itemprop="orderedItem" itemscope itemtype="https://schema.org/Product">
23. <span itemprop="name">Widget accessories</span>
24. </div>
25. <link itemprop="orderItemStatus" href="https://schema.org/OrderInTransit" />Shipped
26. <div itemprop="orderDelivery" itemscope itemtype="https://schema.org/ParcelDelivery">
27. <time itemprop="expectedArrivalFrom">2015-03-15</time>
28. <time itemprop="expectedArrivalUntil">2015-03-18</time>
29. </div>
30. </div>
31. </div>
Example encoded as RDFa embedded in HTML.
1. <div vocab="https://schema.org/" typeof="Order">
2. <div property="seller" typeof="Organization">
3. <b property="name">ACME Supplies</b>
4. </div>
5. <div property="customer" typeof="Person">
6. <b property="name">Jane Doe</b>
7. </div>
8. <div property="orderedItem" typeof="OrderItem">
9. Item number: <span property="orderItemNumber">abc123</span>
10. <span property="orderQuantity">1</span>
11. <div property="orderedItem" typeof="Product">
12. <span property="name">Widget</span>
13. </div>
14. <link property="orderItemStatus" href="https://schema.org/OrderDelivered" />Delivered
15. <div property="orderDelivery" typeof="ParcelDelivery">
16. <time property="expectedArrivalFrom">2015-03-10</time>
17. </div>
18. </div>
19. <div property="orderedItem" typeof="OrderItem">
20. Item number: <span property="orderItemNumber">def456</span>
21. <span property="orderQuantity">4</span>
22. <div property="orderedItem" typeof="Product">
23. <span property="name">Widget accessories</span>
24. </div>
25. <link property="orderItemStatus" href="https://schema.org/OrderInTransit" />Shipped
26. <div property="orderDelivery" typeof="ParcelDelivery">
27. <time property="expectedArrivalFrom">2015-03-15</time>
28. <time property="expectedArrivalUntil">2015-03-18</time>
29. </div>
30. </div>
31. </div>
Example encoded as JSON-LD in a HTML script tag.
1. <script type="application/ld+json">
2. {
3. "@context": "https://schema.org/",
4. "@type": "Order",
5. "seller": {
6. "@type": "Organization",
7. "name": "ACME Supplies"
8. },
9. "customer": {
10. "@type": "Person",
11. "name": "Jane Doe"
12. },
13. "orderedItem": [
14. {
15. "@type": "OrderItem",
16. "orderItemNumber": "abc123",
17. "orderQuantity": 1,
18. "orderedItem": {
19. "@type": "Product",
20. "name": "Widget"
21. },
22. "orderItemStatus": "https://schema.org/OrderDelivered",
23. "orderDelivery": {
24. "@type": "ParcelDelivery",
25. "expectedArrivalFrom": "2015-03-10"
26. }
27. },
28. {
29. "@type": "OrderItem",
30. "orderItemNumber": "def456",
31. "orderQuantity": 3,
32. "orderedItem": {
33. "@type": "Product",
34. "name": "Widget accessories"
35. },
36. "orderItemStatus": "https://schema.org/OrderInTransit",
37. "orderDelivery": {
38. "@type": "ParcelDelivery",
39. "expectedArrivalFrom": "2015-03-15",
40. "expectedArrivalUntil": "2015-03-18"
41. }
42. }
43. ]
44. }
45. </script>
Structured representation of the JSON-LD example.
{ "@context": "https://schema.org/", "@type": "Order", "seller": { "@type":
"Organization", "name": "ACME Supplies" }, "customer": { "@type": "Person",
"name": "Jane Doe" }, "orderedItem": [ { "@type": "OrderItem",
"orderItemNumber": "abc123", "orderQuantity": 1, "orderedItem": { "@type":
"Product", "name": "Widget" }, "orderItemStatus":
"https://schema.org/OrderDelivered", "orderDelivery": { "@type":
"ParcelDelivery", "expectedArrivalFrom": "2015-03-10" } }, { "@type":
"OrderItem", "orderItemNumber": "def456", "orderQuantity": 3, "orderedItem": {
"@type": "Product", "name": "Widget accessories" }, "orderItemStatus":
"https://schema.org/OrderInTransit", "orderDelivery": { "@type":
"ParcelDelivery", "expectedArrivalFrom": "2015-03-15", "expectedArrivalUntil":
"2015-03-18" } } ] }
Example 7
Copied
No Markup Microdata RDFa JSON-LD Structure
Example notes or example HTML without markup.
1. A MusicComposition Example. The following JSON-LD models
2. the composition A Day in the Life by Lennon and McCartney,
3. regardless of who performs or records the song.
Example encoded as Microdata embedded in HTML.
1. Not available yet.
Example encoded as RDFa embedded in HTML.
1. Not available yet.
Example encoded as JSON-LD in a HTML script tag.
1. <script type="application/ld+json">
2. {
3. "@context": "https://schema.org",
4. "@type": "MusicComposition",
5. "@id": "http://musicbrainz.org/work/fd1aa4f2-ba26-3a05-b72d-4392c35a073c",
6. "name": "A Day in the Life",
7. "composer": [
8. {
9. "@type": "Person",
10. "name": "John Lennon",
11. "@id": "http://musicbrainz.org/artist/4d5447d7-c61c-4120-ba1b-d7f471d385b9"
12. },
13. {
14. "@type": "Person",
15. "name": "Paul McCartney",
16. "@id": "http://musicbrainz.org/artist/ba550d0e-adac-4864-b88b-407cab5e76af"
17. }
18. ],
19. "iswcCode": "T-010.140.236-1",
20. "publisher": {
21. "@type": "Organization",
22. "name": "Northern Songs, Ltd.",
23. "@id": "http://musicbrainz.org/label/26df054d-78cf-4d83-9bb1-a41816125528"
24. },
25. "datePublished": "1967",
26. "lyrics": {
27. "@type": "CreativeWork",
28. "inLanguage": "EN",
29. "text": "I read the news today oh boy..."
30. }
31. }
32. </script>
Structured representation of the JSON-LD example.
{ "@context": "https://schema.org", "@type": "MusicComposition", "@id":
"http://musicbrainz.org/work/fd1aa4f2-ba26-3a05-b72d-4392c35a073c", "name": "A
Day in the Life", "composer": [ { "@type": "Person", "name": "John Lennon",
"@id": "http://musicbrainz.org/artist/4d5447d7-c61c-4120-ba1b-d7f471d385b9" }, {
"@type": "Person", "name": "Paul McCartney", "@id":
"http://musicbrainz.org/artist/ba550d0e-adac-4864-b88b-407cab5e76af" } ],
"iswcCode": "T-010.140.236-1", "publisher": { "@type": "Organization", "name":
"Northern Songs, Ltd.", "@id":
"http://musicbrainz.org/label/26df054d-78cf-4d83-9bb1-a41816125528" },
"datePublished": "1967", "lyrics": { "@type": "CreativeWork", "inLanguage":
"EN", "text": "I read the news today oh boy..." } }
Example 8
Copied
No Markup Microdata RDFa JSON-LD Structure
Example notes or example HTML without markup.
1. <p>
2. <a href="http://npr.org">National Public Radio</a> has a sponsor:
3. <a href="http://www.example.com/GloboCorp">GloboCorp</a>.
4. </p>
Example encoded as Microdata embedded in HTML.
1. <p itemscope itemprop="organization" itemtype="https://schema.org/Organization">
2. <a href="http://npr.org" itemprop="url">
3. <span itemprop="name">National Public Radio</span></a> has a sponsor:
4. <span itemprop="sponsor" itemscope itemtype="https://schema.org/Organization">
5. <a itemprop="url" href="http://www.example.com/GloboCorp">
6. <span itemprop="name">GloboCorp</span></a>
7. </span>.
8. </p>
Example encoded as RDFa embedded in HTML.
1. <p vocab="https://schema.org/" typeof="Organization">
2. <a href="http://npr.org" property="url">
3. <span property="name">National Public Radio</span></a> has a sponsor,
4. <span property="sponsor" typeof="https://schema.org/Organization">
5. <a property="url" href="http://www.example.com/GloboCorp">
6. <span property="name">GloboCorp</span></a>
7. </span>.
8. </p>
Example encoded as JSON-LD in a HTML script tag.
1. <script type="application/ld+json">
2. {
3. "@context": "https://schema.org/",
4. "@type": "Organization",
5. "name": "National Public Radio",
6. "url": "http://npr.org",
7. "sponsor":
8. {
9. "@type": "Organization",
10. "name": "GloboCorp",
11. "url": "http://www.example.com/"
12. }
13. }
14. </script>
Structured representation of the JSON-LD example.
{ "@context": "https://schema.org/", "@type": "Organization", "name": "National
Public Radio", "url": "http://npr.org", "sponsor": { "@type": "Organization",
"name": "GloboCorp", "url": "http://www.example.com/" } }
Example 9
Copied
No Markup Microdata RDFa JSON-LD Structure
Example notes or example HTML without markup.
1. WAAY is an affiliate of the ABC network and broadcasts in SD.
Example encoded as Microdata embedded in HTML.
1. <div itemscope itemtype="https://schema.org/BroadcastService">
2. <span itemprop="name">WAAY-TV</span>
3. <span itemprop="broadcastDisplayName">ABC</span>
4. <span itemprop="videoFormat">SD</span>
5. <span itemprop="broadcastTimezone" content="-8:00">PST</span>
6. <div itemprop="broadcastAffiliateOf" itemscope itemtype="https://schema.org/Organization">
7. <span itemprop="name">ABC</span>
8. </div>
9. </div>
Example encoded as RDFa embedded in HTML.
1. <div vocab="https://schema.org" typeof="BroadcastService">
2. <span property="name">WAAY-TV</span>
3. <span property="broadcastDisplayName">ABC</span>
4. <span property="videoFormat">SD</span>
5. <span property="broadcastTimezone" content="-8:00">PST</span>
6. <div property="broadcastAffiliateOf" typeof="Organization">
7. <span property="name">ABC</span>
8. </div>
9. </div>
Example encoded as JSON-LD in a HTML script tag.
1. <script type="application/ld+json">
2. {
3. "@context":"https://schema.org",
4. "@type":"BroadcastService",
5. "name":"WAAY-TV",
6. "broadcastDisplayName":"ABC",
7. "videoFormat":"SD",
8. "broadcastTimezone": "-8:00",
9. "broadcastAffiliateOf":{
10. "@type":"Organization",
11. "name":"ABC"
12. }
13. }
14. </script>
Structured representation of the JSON-LD example.
{ "@context":"https://schema.org", "@type":"BroadcastService", "name":"WAAY-TV",
"broadcastDisplayName":"ABC", "videoFormat":"SD", "broadcastTimezone": "-8:00",
"broadcastAffiliateOf":{ "@type":"Organization", "name":"ABC" } }
Example 10
Copied
No Markup Microdata RDFa JSON-LD Structure
Example notes or example HTML without markup.
1. WAAY is channel 7 on Comcast cable.
Example encoded as Microdata embedded in HTML.
1. <div itemscope itemtype="https://schema.org/TelevisionChannel">
2. <span itemprop="name">WAAY 7</span>
3. <span itemprop="broadcastChannelId">7</span>
4. <span itemprop="broadcastServiceTier">Premium</span>
5. <div itemprop="inBroadcastLineup" itemscope itemtype="https://schema.org/CableOrSatelliteService">
6. <span itemprop="name">Comcast</span>
7. </div>
8. <div itemprop="providesBroadcastService" itemscope itemtype="https://schema.org/BroadcastService">
9. <span itemprop="name">WAAY-TV</span>
10. <span itemprop="broadcastDisplayName">ABC</span>
11. <div itemprop="broadcastAffiliateOf" itemscope itemtype="https://schema.org/Organization">
12. <span itemprop="name">ABC</span>
13. </div>
14. </div>
15. </div>
Example encoded as RDFa embedded in HTML.
1. <div vocab="https://schema.org" typeof="TelevisionChannel">
2. <span property="name">WAAY 7</span>
3. <span property="broadcastChannelId">7</span>
4. <span property="broadcastServiceTier">Premium</span>
5. <div property="inBroadcastLineup" typeof="CableOrSatelliteService">
6. <span property="name">Comcast</span>
7. </div>
8. <div property="providesBroadcastService" typeof="BroadcastService">
9. <span property="name">WAAY-TV</span>
10. <span property="broadcastDisplayName">ABC</span>
11. <div property="broadcastAffiliateOf" typeof="Organization">
12. <span property="name">ABC</span>
13. </div>
14. </div>
15. </div>
Example encoded as JSON-LD in a HTML script tag.
1. <script type="application/ld+json">
2. {
3. "@context":"https://schema.org",
4. "@type":"TelevisionChannel",
5. "name": "WAAY 7",
6. "broadcastChannelId":"7",
7. "broadcastServiceTier":"Premium",
8. "inBroadcastLineup":{
9. "@type":"CableOrSatelliteService",
10. "name": "Comcast"
11. },
12. "providesBroadcastService":{
13. "@type":"BroadcastService",
14. "name": "WAAY-TV",
15. "broadcastDisplayName": "ABC",
16. "broadcastAffiliateOf":{
17. "@type":"Organization",
18. "name":"ABC"
19. }
20. }
21. }
22. </script>
Structured representation of the JSON-LD example.
{ "@context":"https://schema.org", "@type":"TelevisionChannel", "name": "WAAY
7", "broadcastChannelId":"7", "broadcastServiceTier":"Premium",
"inBroadcastLineup":{ "@type":"CableOrSatelliteService", "name": "Comcast" },
"providesBroadcastService":{ "@type":"BroadcastService", "name": "WAAY-TV",
"broadcastDisplayName": "ABC", "broadcastAffiliateOf":{ "@type":"Organization",
"name":"ABC" } } }
V14.0
2022-03-17
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