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 * PRODUCTS
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 * PRODUCTS
   * Go-to-Market Platform
   * Capacity Planning
   * Territory Design
   * Quota Deployment
   * Lead Routing
   * MarTech Integrations
   * AI – Copilot for RevOps
   * AI – SmartPlan
 * SOLUTIONS
   * For RevOps Leaders
   * For Sales Leaders
   * For Operations Leaders
   * For Customer Success Leaders
   * For Finance Leaders
 * CUSTOMERS
 * RESOURCES
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   * Case Studies
   * eBooks
   * Fireside Chats
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   * Podcast
   * Product Videos
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 * COMPANY
   * About
   * Careers
   * Contact
   * Partners


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HTML5
THE INTELLIGENT
GO-TO-MARKET
PLATFORM
Consolidate your tech stack and never miss a number again with our AI-enabled,
no-code platform that will plan, execute, and track your GTM strategy.

BOOK A DEMO





FULLCAST EMPOWERS GO-TO-MARKET TEAMS TO DELIVER SUPERIOR OUTCOMES THROUGH
PROPRIETARY SOLUTIONS POWERED BY AI AND ML

Our software and strategic solutions help thousands of go-to-market
professionals optimize operations, proactively engage with their customers, and
inform go-to-market decisions.

LEARN MORE

FOR FINANCE LEADERS

Make smarter financial decisions by easily modeling and testing “what-if”
scenarios, ensuring top returns.

FOR OPERATIONS LEADERS

Make sales planning and execution easy with our agile, end-to-end platform.

FOR CUSTOMER SUCCESS LEADERS

Assign accounts based on any criteria so you can focus the right resources on
the right customers.

FOR MARKETING LEADERS

Track marketing attribution seamlessly, and show the true value of your leads
and campaigns.

FOR REVOPS LEADERS

Need to make a change to an AE’s territory fast? Now you can balance territories
in minutes on any criteria.

FOR FINANCE LEADERS

Make smarter financial decisions by easily modeling and testing “what-if”
scenarios, ensuring top returns.

FOR OPERATIONS LEADERS

Make sales planning and execution easy with our agile, end-to-end platform.

FOR CUSTOMER SUCCESS LEADERS

Assign accounts based on any criteria so you can focus the right resources on
the right customers.

FOR MARKETING LEADERS

Track marketing attribution seamlessly, and show the true value of your leads
and campaigns.

FOR REVOPS LEADERS

Need to make a change to an AE’s territory fast? Now you can balance territories
in minutes on any criteria.

FOR FINANCE LEADERS

Make smarter financial decisions by easily modeling and testing “what-if”
scenarios, ensuring top returns.

FOR OPERATIONS LEADERS

Make sales planning and execution easy with our agile, end-to-end platform.

FOR CUSTOMER SUCCESS LEADERS

Assign accounts based on any criteria so you can focus the right resources on
the right customers.




GO-TO-MARKET TEAMS STRUGGLE TO ALIGN AND EXECUTE ON THEIR PLANS.
WE MAKE IT EASY.

Working with go-to-market data can be incredibly difficult. Fullcast opens a
world of opportunity for marketing, sales, strategy, operations and customer
success teams by creating a foundation of accurate data and real-time insights.
With our unique expertise in go-to-market planning and exeuction, we help B2B
companies everywhere realize their full potential. Watch the video to learn how.

LEARN MORE



WHAT CHALLENGES CAN
YOU SOLVE WITH FULLCAST?



ALIGN DEPARTMENTS.

HOW CAN I SEE A UNIFIED CUSTOMER JOURNEY ACROSS MULTIPLE CRMS?

Gain access to real-time information you need to create a single source of truth
across departments. Sync data sources to gain full visibility

LEARN MORE >

OPTIMIZE STAFFING LEVELS.

HOW CAN WE OVERCOME STAFFING SHORTAGES AND KEEP UP WITH THE DEMANDS IN OUR
CUSTOMER SUCCESS DEPARTMENT?

Forecast capacity by using cutting-edge technology to predict future demand for
services, identify potential shortages or overages, and provide actionable staff
recommendations.

LEARN MORE >

LOWER COSTS.

HOW CAN I MAKE MY TEAM MORE EFFICIENT SO I CAN GET BETTER RESULTS WITHOUT ADDING
HEADCOUNT?

3X the productivity of your operations teams by eliminating manual spreadsheets
and eliminating human error.

LEARN MORE >

PREDICT REVENUE.

HOW CAN I MAKE REVENUE PREDICTABLE AND ATTAINABLE?

Create multiple what-if scenarios to understand dependencies and potential
shortfalls before making any changes to plan.

LEARN MORE >

MAKE QUOTA.

HOW CAN I HELP MY SALESPEOPLE MAKE THEIR NUMBER?

Track performance to plan, realign territories, and update quotas with the click
of a button.

LEARN MORE >


MORE THAN A PLATFORM.

WE’RE EXPERTS IN UNLOCKING THE POWER OF GO-TO-MARKET TEAMS.

Our technology and strategy make the once impossible task of planning,
executing, tracking and automating data quick and easy. We work with your native
CRM data to build upon the good work you have already done. Our experts continue
to extend your capabilities throughout the life of the contract.

GET STARTED



FULLCAST’S GO-TO-MARKET SERVICES HAVE HELPED MULTIPLE COMPANIES MOVE FROM SERIES
A THROUGH ACQUISITION AND BEYOND.

With decades of expertise in the go-to-market industry, Fullcast provides
comprehensive solutions to help you solve all of your revenue challenges.

LEARN MORE


WHAT WE DO

We seamlessly connect go-to-market planning activities with tactical sales
execution, enabling your operations, sales, finance, and customer success teams
to make continuous adjustments in response to real-time strategy changes. From
territory management to performance tracking, we operate with speed, agility,
and AI-powered automation.

AI-Enabled
Smart Plans

Agile
Execution

Real-Time
Performance Metrics




TESTIMONIALS


WHAT OUR CUSTOMERS SAY ABOUT




TRADE MEETING TIME FOR CUSTOMER TIME

“I would argue that without a tool like Fullcast, you cannot efficiently manage
a collaborative territory planning process for an organization of any scale. . .
. With Fullcast, we’re trading internal meeting time for customer-facing time.”

Clay Blanchard
VP Sales Operations, Sprout Social

 


MAKE YOUR JOB EASIER

“What I really like about Fullcast is the ease of use and the simplicity of the
platform, and the fact that it is integrated fully with Salesforce. We decided
to use Fullcast for the full go-to-market process in terms of not just account
assignments, not just the territory mapping, etc., but also the routing piece.
It truly made my life easier and my team’s life easier.”

Christine Dorrion
Former VP Global Revenue Operations and Enablement, Degreed


ENJOY FLEXIBILITY AND RELIABILITY

“The product is flexible and reliable. The best part of Fullcast, which sets
them apart from their competitors are their people. They feel like an extension
of our business. They are responsive and take care of our needs just like
someone who is on the internal team.”

Nicole L.
G2


SIMPLIFY YOUR GTM STRATEGIES

“Fullcast’s ability to adapt to our business needs has been top-notch. Our
territory management and segmentation is complicated and has gone through many
iterations, but the implementation guidance from Fullcast has been great.”

Verified User in Marketing and Advertising
G2


UTILIZE USER-FRIENDLY IMPLEMENTATION

“The Territory Planning and Management module is very easy to learn, implement
and use. It helps remove substantial manual work that typically comes with
managing Territories such as ad-hoc adjustments and assignment changes. What’s
more, Fullcast’s customer support and account management is excellent.”

Scott M.
VP, Revenue Operations
G2


ELEVATE YOUR OPERATIONS

“The platform’s advanced range of features matched with their dedicated and
knowledgeable team makes an unbeatable combination that has dramatically
enhanced our efficiency.”

Ben S.
G2


GAIN EXPERT SUPPORT AND ASSISTANCE

“Whether a new rep is coming onboard, or moving onto their next Journey, it only
takes a few clicks to have the right AE’s, BDR’s, SE’s & CSMs assigned. The
Fullcast team I have the opportunity to work with on a weekly basis go above and
beyond to help anytime I am in need of assistance.”

Michael K.
G2


SIMPLIFY LEAD ROUTING

“We use [Fullcast] for assigning leads to SDR’s post marketing qualification,
target account match (lead to account match), and lead priorities. The above
process is processed smoothly without any hassle and technical glitches.”

Anil M.
Sr. Manager Marketing Ops
G2


SAVE TIME AND SIMPLIFY

“Developing territories then rolling up revenue and profitability information
into our annual sales plan model took 2 to 3x more time than before we
implemented Fullcast. Fullcast is a relatively simple tool to use, we were able
to explore many more planning scenarios, and we could recalibrate our sales plan
at any time during the year if something changed.”

Verified User in Information Technology and Services
G2


STREAMLINE YOUR GTM STRATEGY WITH AI

“A comprehensive, all-in-one solution for Go-to-Market (GTM) planning and sales
operations management. By consolidating multiple functions and tools into a
single platform, Fullcast makes it easier for companies to manage their GTM
strategy and sales operations in one place. Fullcast uses AI-driven scenario
modeling to help companies make better business decisions.”

Riya R.
G2


ENJOY EXCEPTIONAL CUSTOMER SERVICE

“The best part about using Fullcast is working with the Fullcast team. From
project scope to go live, support has been exceptional. Amazing experience
working with their team.”

Jared V.
Salesforce Admin
G2


MAP TERRITORIES WITH EASE

“Easy to use visual mapping feature that provided the ability to build
territories from the country, state, zip code levels. The ability to move named
accounts from one territory to another and model what that change will impact
prior to committing to the change.”

Verified User in Computer Software
G2


MAKE TEAM MANAGEMENT EASY

“Fullcast has been instumental in helping us get a hold of account team
management and territory planning. Beyond Account team/territory planning it
stands out for its user-friendly interface and exceptional customer support”

Verified User in Information Technology and Services
G2


SEAMLESSLY INTEGRATE WITH SALESFORCE

“Seamless connection to Salesforce.com. Tool has a user friendly UI that enables
creating policies easily besides having ability to create complex workflows with
SFDC.”

Verified User in Computer Software
G2


MAXIMIZE YOUR TERRITORIES

“Fullcast’s integration with Salesforce is reliable, accurate, and easy to
manage. Fullcast provides ample detail on proposed/difference account movements
to test logic and routing changes to our territory hierarchy. The team at
Fullcast has been nothing but timely, helpful, and supportive as well.”

Verified User in Computer Software
G2


GAIN UNMATCHED VISIBILITY

“Territory planning is very easily visualized and the related metrics and KPIs
make building territories much easier than in a spreadsheet. The ability to
create books that are set and just assign a rep once they onboard.”

April M.
Manager, Sales Operations
G2


IMPLEMENT SOLUTIONS EASILY

“Great platform/system out of the box, easy setup and connection to Salesforce,
wonderful support team. Used for routing Marketo leads to proper lead owner in
Salesforce after Marketing Qualification.”

Verified User in Information Technology and Services
G2


GAIN FLEXIBILITY FOR LEAD ROUTING AND OPPORTUNITIES

“Fullcast is a brilliant tool that our organization utilizes for routing leads
and opportunities. I love the flexibility that fullcast has with their tool with
regards to what can be routed and how. Being able to utilize any fields as a
criteria to route opened the door for us in routing not only by region, but also
preferred language, MQL reasons, etc.”

Verified User in Information Technology and Services
G2


GET UP AND RUNNING IN HOURS

“Far easier to get going with Fullcast than my experiences with Anaplan or
Adaptive which often require millions of dollars and 6-12 months of professional
services. With Fullcast you can be up and running in hours or days, especially
if you have less than 100 reps or so.”

Verified User in Information Technology and Services
G2


AUTOMATE TERRITORY PLANNING

“Takes me out of excel sheets and helps me plan out territories more effectively
and in less time.”

Kershia N.
G2


MOVE ACCOUNTS AND EXPORT REPORTS

“Click and drag feature for moving accounts between nodes. Nice reports.”

Brian B.
G2


MAXIMIZE LEAD ROUTING

“It is most helpful for lead routing between our different business segments”

Verified User in E-Learning
G2

PreviousNext


CASE STUDIES


UDEMY REDUCES PLANNING TIME FROM MONTHS TO WEEKS

How Fullcast helped Udemy reduce planning time from months to weeks using one
integrated platform.

Read More


OWNBACKUP CASE STUDY: NEXT-LEVEL TERRITORY PLANNING WITH FULLCAST

Want to optimize your sales operations? We do Territory Segmentation, Lead
Routing, and Account Hierarchies for OwnBackup.

Read More


ITERABLE CASE STUDY: EQUITABLE TERRITORY PLANNING WITH FULLCAST

Fullcast helped Iterable build better territories that drive more sales, as well
as automate GTM activities for RevOps efficiency.

Read More


COLLIBRA IMPROVES COLLABORATION AND SLASHES PLANNING TIME BY 30%

Using Fullcast, Collibra implemented a new territory segmentation model while
improving collaboration and slashing territory planning time by 30%.

Read More


ZONES CASE STUDY: ACHIEVING REVOPS BALANCE WITH FULLCAST

Want to balance your territories (and all your go-to-market, really)? Learn how
Fullcast helped Zones achieve balance.

Read More


DEGREED ORCHESTRATES THE ENTIRE REVOPS ENGINE WITH ONE CONSOLIDATED PLATFORM

Degreed consolidated their tech stack and orchestrated the entire GTM engine
with Fullcast.

Read More




FULLCAST YOUR GO-TO-MARKET
STRATEGY TODAY


FULLCAST YOUR
GO-TO-MARKET
STRATEGY TODAY

REQUEST DEMO
LEARN MORE

Fullcast, Inc.
Phone: 86-fullcast

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