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ETBRANDEQUITY DIGIPLUS FEST' 2024

6th Edition


ETBRANDEQUITY 6TH INDIA DIGIPLUS AWARDS

12 Dec 2024 The Leela Ambience, Gurugram
 * Conference
   
   
   
   
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      * Digiplus Award 2023 Edition 2
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      * Digiplus Awards 2021
      * Digiplus Awards 2020

Nominate Now
Login
 * Overview
 * Speakers
 * Why Join Us
 * Key Discussion Points
 * Delegate Passes
 * Startup Zone
 * More
    * Contact Us
    * Previous Edition
      * DigiPlus November 2023
      * Digiplus February 2023
      * Digiplus 2022
      * Digiplus 2021
      * Digiplus 2020

 * Home
 * Category
 * Entry Guidelines
 * Judging Criteria
 * Inspiring Case Studies
 * T&C
 * More
    * FAQs
    * Contact Us
    * Previous Edition
      * Digiplus Award 2023 Edition 2
      * Digiplus Award 2023 Edition 1
      * Digiplus Awards 2022
      * Digiplus Awards 2021
      * Digiplus Awards 2020





AWARD CRITERIA

The judges will evaluate companies or campaigns that can clearly demonstrate
success over the last 18 months i.e. between 1st March 2023 and 31st August
2024. We suggest entrants to provide evidence to support their entries,
including the metrics around results, links to their work or other items they
feel are relevant to showcase the quality of their submission. Judges will also
consider the structure, presentation and clarity of each entry.

Mobile Marketing Awards Evaluation Criteria Weightage (%) Objective 10%
Challenges faced 10% Innovation/Technologies used 30% Strategy implementation
20% Impact/ Measurable results 20%

Digital Campaign Awards Evaluation Criteria Weightage (%) Objective & Challenges
10% Originality of the campiagn 20% Strategy implementation 20% Message
Alignment with TG 20% Impact/ Measurable results 30%

Content Marketing Award Evaluation Criteria Weightage (%) Objective & Challenges
faced 10% Originality/Innovation of the content 20% Strategy implementation 20%
Message Alignment with TG 20% Impact/ Measurable results 30%

Industry Award Evaluation Criteria Weightage (%) Objective & Challenges faced
20% Strategy implementation 20% Message Alignment with TG 20% Impact 20%
Innovation 20%

Digital Person & Marketer Award Evaluation Criteria Weightage (%) Individual
contribution 30% Leadership skills portrayed 30% Strategy implementation 30%
Awards/Achievements 10%

Disruptive (Digital) Brand Award Evaluation Criteria Weightage (%) Uniqueness of
the product/ service that justifies disruption 30% Strategy implementation 20%
Message Alignment with TG 30% Innovation 20% Future Growth Potential 20%

Digital Marketing Team Award Evaluation Criteria Weightage (%) Overall team
dynamics and achievements in the past one year 40% Challenges faced and
strategies implemented to overcome 30% Team potential for future growth 30%

Emerging Digital Agency Award Evaluation Criteria Weightage (%) Objective of the
agency 25% Challenges 25% Strategy implementation 25% Impact/ Measurable results
25%

Nominate Now

For any issues requiring immediate escalation, please write to
shahbaz.khan@timesinternet.in - Md. Shahbaz Khan,
Head of Special Initiatives & Business Strategy, The Economic Times Business
Verticals


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