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Branch
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 * Attribution
   Complete visibility into all of your marketing activities.
 * Deep Linking
   Powerful links that work across all platforms and channels.

   
 * Journeys
   Bring web visitors into your app with smart banners.
 * Universal Ads
   Attribute ad conversions across every device and platform.
 * Universal Email
   Increase results with a seamless bridge from email to app.
 * Data Feeds
   Import and export your Branch data everywhere.
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 * Products Pricing Why Branch Resources Company Request a Demo

 * Attribution
   Complete visibility into all of your marketing activities.
 * Deep Linking
   Powerful links that work across all platforms and channels.


   
 * Journeys
   Bring web visitors into your app with smart banners.
 * Universal Ads
   Attribute ad conversions across every device and platform.
 * Universal Email
   Increase results with a seamless bridge from email to app.
 * Data Feeds
   Import and export your Branch data everywhere.
 * View all features
   
   



Using Branch

Help Center


Branch University


Developer Docs

Resources

Resource Library


Case Studies


Webinars


White Papers


Blog


Podcast



Security & Privacy

Glossary

Mobile Growth Events





 * About Branch
   
 * Careers
   
 * Customers
   
 * Partner Program
   
 * Mobile Growth
   
 * Press
   
 * Contact
   






Branch raises $300 million at $4 billion valuation 🙀 Branch raises $300m 🙀
Branch raises $300 million at $4 billion valuation 🙀 Branch raises $300m 🙀
Branch raises $300 million at $4 billion valuation 🙀 Branch raises $300m 🙀


DIGITAL BRANDS GROW ON BRANCH.


DIGITAL BRANDS GROW ON BRANCH.

Grow your business with enterprise-grade solutions designed to increase
end-to-end user engagement and provide holistic measurement of marketing
effectiveness across all devices, channels, and platforms.

Request a Demo Get Started
Request a Demo

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View our customers

The industry-leading mobile measurement and deep linking platform, trusted by
the most top ranking apps to increase efficiency and revenue. The best in mobile
use Branch.

Referrals

Email

Organic Search

Web-to-app

Ads

Social

POWERFUL MOBILE LINKING

Better performance in every channel across web, email, ads, and app

Branch handles all the complexity to ensure your links work across every
platform and channel. Our strong link matching guarantees your users are
delivered exactly where you want them. From deep linked re-engagement ads to web
and email campaigns that seamlessly continue the journey even after users pause
to install your app, Branch helps you offer seamless experiences that drive
better performance in all of your channels.

Learn more



BEST IN CLASS MOBILE ATTRIBUTION

Embracing the post-IDFA world with Branch’s Predictive Modeling

Branch's attribution technology is designed specifically for the world where
universal identifiers such as IDFA and GAID don’t exist. The Branch system uses
an industry-unique, anonymous, predictive algorithm that incorporates historical
attributions to deliver high accuracy attribution where there is no universal
ID. This means where the rest of the industry is reliant on basic probabilistic
methods with accuracy rates of 60-70%, Branch can deliver superior, more
accurate attributions.

Want to learn more about the impact of iOS14?

FLAWLESS USER EXPERIENCES

Cross-Platform Experiences that Convert

You want to provide users with the strongest possible digital experience every
time they connect with your brand, but as they switch between channels and
devices, it becomes more difficult to make sure that happens. From customizable
and targeted mobile banners to QR codes, seamless app login from email,
text-me-the-app, and more, Branch helps you create seamless experiences across
touchpoints and engage users in your app.

Learn more



SEAMLESS INTEGRATIONS

The missing piece of your marketing stack

Branch works together with all the tools in your existing marketing set. We
integrate with leading email providers, social platforms, data analytics tools,
and ad networks. From media execution and marketing automation to data
warehouses and analytics, a one-time sync of the Branch platform across your
channels will make sure all of your data is sent where you want it to go.

Learn more




"With Branch, iOS installs went up 35% and Android installs went up 45% in 6
months without any paid campaigns."

Amanda Goetz

Director of Consumer & Product Marketing
Watch Video
"Branch saved 20x the amount of development time it would have taken us to build
deep linking features in-house."

Seth Bindernagel

Senior Director of Growth Marketing
Watch Video

Read Case Study
"We love how responsive and technical the Branch support team is, helping us
move quickly past any issues we face."

Joe Binney

Vice President of Product Engineering
Watch Video
"Branch has been critical to retaining our users and driving them into the
native app. It’s a crucial part of our mobile stack."

William Fong

Co-founder and CTO
Read Case Study
"“We moved from our old attribution provider to Branch. Branch is the best
cross-platform solution for us to improve both user experience and marketing
performance.”"

Byeong Wan Kim

Marketing Lead

"We moved from AppsFlyer to Branch for our attribution and we've been very
happy. Branch is the next-gen tool we’ve been waiting for."

Marie Huynh

Digital Marketing PM, HiPages

"We decided to switch to Branch as our complete app attribution partner because
it solved our attribution challenges - especially web to app."

Amjed Darweesh

Product Manager, Landmark Group

"With Branch, iOS installs went up 35% and Android installs went up 45% in 6
months without any paid campaigns."

Amanda Goetz

Director of Consumer & Product Marketing
Watch Video
"Branch saved 20x the amount of development time it would have taken us to build
deep linking features in-house."

Seth Bindernagel

Senior Director of Growth Marketing
Watch Video

Read Case Study
"We love how responsive and technical the Branch support team is, helping us
move quickly past any issues we face."

Joe Binney

Vice President of Product Engineering
Watch Video
"Branch has been critical to retaining our users and driving them into the
native app. It’s a crucial part of our mobile stack."

William Fong

Co-founder and CTO
Read Case Study
"“We moved from our old attribution provider to Branch. Branch is the best
cross-platform solution for us to improve both user experience and marketing
performance.”"

Byeong Wan Kim

Marketing Lead

"We moved from AppsFlyer to Branch for our attribution and we've been very
happy. Branch is the next-gen tool we’ve been waiting for."

Marie Huynh

Digital Marketing PM, HiPages

"We decided to switch to Branch as our complete app attribution partner because
it solved our attribution challenges - especially web to app."

Amjed Darweesh

Product Manager, Landmark Group

"With Branch, iOS installs went up 35% and Android installs went up 45% in 6
months without any paid campaigns."

Amanda Goetz

Director of Consumer & Product Marketing
Watch Video
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GET THE LATEST MOBILE KNOWLEDGE

To help you fuel cross-channel and cross-platform mobile growth, our team works
hard to deliver the most current, relevant resources.

WHITE PAPERS

AWARD WINNING GROWTH CAMPAIGNS FOR MOBILE INNOVATORS

Read the stories behind the challenges and solutions that lead to their growth.

View now

CASE STUDIES

HOW BRANCH HELPED RUMMY PASSION CONTROL MARKETING COSTS AND DELIVER SUPERIOR
CROSSCHANNEL EXPERIENCES AT SCALE

With Branch, Rummy Passion gained the confidence to double down on their mobile
growth strategies with a genuine app-first experience.

View now

PODCAST

SENIOR MANAGER FOR MOBILE GROWTH AND BUSINESS STRATEGY ON LINKEDIN: MARTIJN
LANCEE - TOP PRELOAD STRATEGIES FOR DRIVING MOBILE GROWTH

Converting desktop and web users to start using your app offers more engagement
and monetization.

View now
View all resources

LEARN HOW TO ACCELERATE MOBILE GROWTH AND ENGAGEMENT WITH BRANCH

Meet other mobile experts at a local Mobile Growth meetup, or find us at the
next industry event to stay on top of best practices and mobile growth tactics.

HOW SPORTS BETTING APPS MAXIMIZE USER ENGAGEMENT

Learn from the bag of tricks that helps sports betting apps drive daily usage
from their rapidly growing customer base.

View now

WOMEN IN MARTECH

We’re excited to bring together a panel of women leaders from across the MarTech
space to share their experiences and expertise.

View now

WHAT IS THE STATE OF ANDROID ATTRIBUTION IN 2022?

Join us on 1 March 2022 for a deep dive into what the state of Android
Attribution will look like in 2022.

View now


Ready to ignite your mobile growth?

Take a tour of our platform to see how Branch can help you everywhere. Or jump
right into the code.

Request a Demo Get Started
Request a Demo
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Branch provides the leading mobile linking platform, with solutions that unify
user experience and measurement across different devices, platforms, and
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