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https://www.wsj.com/articles/why-you-cant-find-everything-you-want-at-grocery-stores-11629633601


Rouses Markets, based in Louisiana, is struggling to stock everything customers
are looking for.
Business


WHY YOU CAN’T FIND EVERYTHING YOU WANT AT GROCERY STORES


LABOR SHORTAGES, RAW MATERIALS’ SCARCITY MAKE SUPERMARKET SUPPLIES
UNPREDICTABLE; SOME EXECUTIVES SAY PROBLEMS ARE WORSE THAN SPRING 2020’S DEARTH

Rouses Markets, based in Louisiana, is struggling to stock everything customers
are looking for.
By
Jaewon Kang
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JAEWON KANG

 * Biography
 * @_jaewonkang
 * jaewon.kang@wsj.com

| Photographs by Justen Williams for The Wall Street Journal
Aug. 22, 2021 8:00 am ET

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Grocery-store chains are still battling supply challenges that some executives
said are as bad as what they saw in spring 2020, when hoarding left holes in
stocks of some staples.

Industry executives say new problems are arising weekly, driven by shortages of
labor and raw materials. Groceries including frozen waffles and beverages remain
scarce as some food companies anticipate disruptions lasting into 2022. A wider
range of products is running short and logistical challenges are compounding for
many retailers.

Donny Rouse, chief executive of Louisiana-based Rouses Markets, said he is
struggling to fill shelves as his company runs low on everything from pet food
to canned goods. The chain of more than 60 supermarkets is sometimes receiving
as little as 40% of what it orders, prompting Mr. Rouse and his staff to try to
secure products earlier and more often. Before the pandemic, Rouses received
well over 90% of its orders.

“It is difficult for customers to get everything they want to get,” said Mr.
Rouse, grandson of the chain’s founder.

Many grocery chains said that it is hard to predict how complete or on-time
their deliveries will be due to limited guidance from suppliers, and executives
said there is often little recourse when trucks show up with a fraction of what
was ordered. Demand is higher than expected by retailers, with monthly sales up
about 14% from two years ago and 3% from a year ago, according to data from
research firm IRI.

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