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Submitted URL: http://lnk.personalfn.com/gtrack?clientid=11555&ul=BgYFCFUOHVVED1lQUwBCJhZdQVZXG15FAR0Y&ml=BAYNAFFKURkMVAADBxk=&sl=d013RDR...
Effective URL: https://www.personalfn.com/dwl/with-several-new-fund-offers-doing-the-rounds-heres-how-to-decide-which-mutual-fund-to-pick
Submission: On February 05 via api from US — Scanned from DE

Form analysis 2 forms found in the DOM

POST ./with-several-new-fund-offers-doing-the-rounds-heres-how-to-decide-which-mutual-fund-to-pick

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            <h1 class="orange" style="padding-bottom: 10px;">With Several New Fund Offers Doing the Rounds, Here’s How to Decide Which Mutual Fund to Pick</h1>
            <font style="font-size:16px;margin-bottom:-5px;color:#000;font-weight:300;">Dec 13, 2021</font><br><br>
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              <p style="text-align:justify">In 2018,
                <a href="https://www.personalfn.com/guide/mutual-fund-scheme-renamed" style="color: rgb(253, 115, 25); text-decoration: underline;" target="_blank">SEBI had introduced categorization norms for mutual funds</a> to prevent duplication
                of schemes and to ensure that schemes remain true to its investment mandate. This rule aimed to help investors make informed decisions, thereby making the mutual fund selection process easier for them.</p>
              <p style="text-align:justify">However, the pace at which mutual fund houses are launching <strong>New Fund Offers (NFOs) </strong> raises question on whether they are helping the market regulator to meet its objective.</p>
              <p style="text-align:justify">In the current calendar year, <a href="https://www.personalfn.com/mutual-fund/what-is-mutual-fund" style="color: rgb(253, 115, 25); text-decoration: underline;" target="_blank">mutual fund</a> houses have
                launched 176 schemes so far (around 14 schemes per month on an average). Even if we exclude Fixed Maturity Plans and Interval Funds from the list, there were 130 NFOs this year. This is by far the highest number of open-ended
                <a href="https://www.personalfn.com/mutual-fund/what-is-mutual-fund" style="color: rgb(253, 115, 25); text-decoration: underline;" target="_blank">mutual fund</a> schemes launched in any year.</p>
            </div>
            <p style="text-align:justify">These NFOs have collectively garnered a whopping Rs 75,695 crore, that too at a time when many of the existing schemes have been struggling to generate alpha over their benchmark. Several newly-launched and
              small-sized fund houses have also joined the bandwagon. Many more NFOs are lined up for launch in 2022.</p>
            <center>
              <p><strong>Graph 1: <em>Category wise number of NFO launches during the year 2021</em></strong></p>
            </center>
            <center><img alt="Graph 1" src="https://data.personalfn.com/images/Graph-Category-wise-number-of-NFO-launches-during-the-year-2021.jpg" style="max-width: 100%; height:auto;"><br>
              <span style="font-family: Arial; font-size: 10px;">Data as on December 10, 2021<br> (Source: ACE MF, PersonalFN Research) </span>
            </center> &nbsp; <p style="text-align:justify"><strong>Why are Mutual Fund houses launching so many NFOs? </strong></p>
            <p style="text-align:justify">Equity mutual funds had witnessed massive
              <a href="https://www.personalfn.com/dwl/equity-mutual-funds-witness-outflows-in-july-heres-why" style="color: rgb(253, 115, 25); text-decoration: underline;" target="_blank">outflows in 2020</a>, amid turbulence caused by the pandemic.
              This trend has now reversed and equity markets have scaled record highs. It appears that mutual funds have taken advantage of this optimism in the equity market to launch new products and plug the gap in existing product range. Notably,
              investors tend to enter the market during uptrend buoyed by improving returns. This has led to huge inflows in NFOs.</p>
            <p style="text-align:justify">Moreover, with a significant number of
              <a href="https://www.personalfn.com/dwl/why-active-investing-is-still-relevant-in-the-second-wave-of-covid-19" style="color: rgb(253, 115, 25); text-decoration: underline;" target="_blank">actively managed mutual funds</a> finding it
              increasingly difficult to generate sustainable alpha over their respective benchmark indices, mutual fund houses have turned their focus on passively managed funds as well as innovative products to lure investors.</p>
            <p style="text-align:justify">Unlike other categories, there is no cap on the number of
              <a href="https://www.personalfn.com/dwl/etf-vs-index-fund-which-is-the-better-passive-investment-option" style="color: rgb(253, 115, 25); text-decoration: underline;" target="_blank">Index Funds, ETFs, Fund of Funds</a>, Sector/Thematic
              Funds, as well as Close-ended schemes that a mutual fund house can launch. Consequently, these categories witnessed the most number of launches during the year. Many mutual fund houses have found the opportunity in these categories to
              garner more AUM. Furthermore, since most of these are passively managed, there is no pressure on the fund management team to outperform the peers and the benchmark.</p>
            <center>
              <p><strong>Graph 2: <em>AMC wise number of NFO launches during the year 2021</em></strong></p>
            </center>
            <center><img alt="Graph 1" src="https://data.personalfn.com/images/Graph-AMC-wise-number-of-NFO-launches-during-the-year-2021.jpg" style="max-width: 100%; height:auto;"><br>
              <span style="font-family: Arial; font-size: 10px;">Data as on December 10, 2021<br> (Source: ACE MF, PersonalFN Research) </span>
            </center> &nbsp; <p style="text-align:justify"><strong>Should you invest in NFOs? And what should you keep in mind if you invest in NFO? </strong></p>
            <p style="text-align:justify">While the NFOs have presented investors with ample choices to select from, at the same time it has added to the confusion. The plethora of launches can make it difficult for you to select the best and most
              suitable schemes for the portfolio.</p>
            <p style="text-align:justify">Often investors tend to invest in NFOs because it is generally launched at an
              <a href="https://www.personalfn.com/dwl/sensex-above-60000-should-you-look-at-the-navs-to-select-the-best-equity-mutual-fund-schemes" style="color: rgb(253, 115, 25); text-decoration: underline;" target="_blank">NAV of Rs 10</a>. This
              creates an impression that the new fund is available at a bargain price compared to older funds that usually have higher NAVs.</p>
            <p style="text-align:justify">But this is not true!</p>
            <p style="text-align:justify">Consider this, say you have invested Rs 5,000 each in two Large-cap Funds that have similar portfolios. Fund A has a NAV of Rs 10 and Fund B has a NAV of Rs 50. When you invest Rs 5,000, you will be allotted
              500 units of Fund A and 100 units of Fund B.</p>
            <p style="text-align:justify">Let's assume after 1 year both funds have grown by 25%.</p>
            <p style="text-align:justify">The NAV of <strong>Fund A</strong> will be 12.5, and NAV of <strong>Fund B</strong> will be 62.5.</p>
            <p style="text-align:justify">The value of your investment will be:</p>
            <p style="text-align:justify"><strong>Fund A: </strong> 500 units x Rs 12.5 = Rs 6,250</p>
            <p style="text-align:justify"><strong>Fund B: </strong> 100 units x 62.5 = Rs 6,250.</p>
            <p style="text-align:justify">Thus, both the funds have generated similar returns irrespective of the NAV.Therefore, you should not fall for 'Rs 10 NAV' proposition of new fund offers.</p>
            <p style="text-align:justify">Track record of performance and risk-reward matrix is an important criteria to select the best mutual fund schemes. But since NFOs do not have a proven track record, it becomes difficult for investors to
              compare and pick the right scheme within a particular category. This makes investing in new fund offers a risky proposition.</p>
            <p style="text-align:justify">Moreover, there is no reliable track record of portfolio characteristics such as asset allocation, market cap bias, sector allocation, rating allocation (in case of debt mutual funds), portfolio churning,
              portfolio concentration, etc. that can help you to understand the risk involved and make an informed decision.</p>
            <p style="text-align:justify">Furthermore, when you invest in a scheme launched by a new fund house, it can be difficult to assess the investment philosophy and investment process that the fund house will follow. Remember, only
              process-driven fund houses that focus on quality and risk management can give you consistent performers over the long term.</p>
            <p style="text-align:justify">[<strong>Read: </strong>
              <a href="https://www.personalfn.com/dwl/how-to-select-top-equity-mutual-funds-for-your-portfolio" style="color: rgb(253, 115, 25); text-decoration: underline;" target="_blank">How to Select Top Equity Mutual Funds for Your Portfolio</a>]
            </p>
            <center><img alt="With Several New Fund Offers Doing the Rounds, Here’s How to Decide Which Mutual Fund to Pick" src="https://data.personalfn.com/images/With-Several-New-Fund-Offers-Doing-the-Rounds.jpg"
                style="max-width: 100%; height:auto; "><br>
              <span style="font-family: Arial; font-size: 10px;">(Image source: <a href="https://www.freepik.com" style="color: rgb(253, 115, 25); text-decoration: underline;" target="_blank">www.freepik.com</a>)</span>
            </center> &nbsp; <p style="text-align:justify">That said, if you are willing to take the risk, you may consider adding NFOs to your portfolio provided they offer a unique proposition that is currently not available in the market and also
              if it can aid in diversification of your portfolio. The scheme should be suitable for your risk appetite and investment horizon and must enable you to realise your set financial goals.</p>
            <p style="text-align:justify">If you are looking to invest in passively managed schemes you need to assess track record of expense ratio, tracking error, higher trading volumes (for ETFs) before investing in it. Additionally, ensure that
              the passive scheme is in sync with your overall strategic asset allocation.</p>
            <p style="text-align:justify">You can also consider investing up to 15-20% of your portfolio in overseas passive funds that track indices such as Nasdaq 100, S&amp;P 500, etc. to benefit from geographical diversification.</p>
            <p style="text-align:justify">But apart from this, NFOs of Sector/Thematic Funds as well as
              <a href="https://www.personalfn.com/dwl/mutual-funds-launch-innovative-products-are-they-worth-investing-in-know-here" style="color: rgb(253, 115, 25); text-decoration: underline;" target="_blank">innovative and emerging themes</a> such
              as Business Cycle, Electric Vehicle, Blockchain Technology, etc. may not be suitable for the portfolio of most investors. If you decide to invest in these funds ensure that the overall allocation does not exceed 10-15% of your equity
              fund portfolio.</p>
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            <p style="text-align:justify"><strong>Things to remember</strong></p>
            <p style="text-align:justify">As an investor you do not need more than 5-10 mutual fund schemes in your portfolio, depending on the size of the portfolio. These would include schemes across equity mutual funds, debt mutual funds, hybrid
              mutual funds, and ELSS category. Remember that "Too much of anything is good for nothing". This means that beyond a point, adding funds can lead to over-diversification. It also makes it challenging for you to manage and review your
              portfolio.</p>
            <p style="text-align:justify">Instead of adding too many NFOs to your portfolio, follow a goal-based investment approach. This approach maps your mutual fund investment to a fixed financial goal such as your Retirement, Children's Future,
              etc. You can invest in different categories and sub-categories of mutual funds based on your risk profile and time horizon to the goal.</p>
            <p style="text-align:justify">[<strong>Read:
              </strong><a href="https://www.personalfn.com/dwl/holding-too-many-mutual-funds-heres-how-you-can-reduce-the-number-of-schemes-in-your-portfolio" style="color: rgb(253, 115, 25); text-decoration: underline;" target="_blank">Holding Too Many Mutual Funds? Here's How You Can Reduce the Number of Schemes in Your Portfolio</a>]
            </p>
            <p style="text-align:justify">Ideally, if you have long term investment horizon of at least 5 years, your Core portfolio should consist of actively-managed equity schemes such as, Large-cap Fund, Flexi-cap Fund, and Mid-cap Fund. Choose
              schemes that have a long term track record of generating reasonable risk-adjusted returns and also fares well on qualitative parameters.</p>
            <p style="text-align:justify">Whether you invest in NFOs or existing schemes, ensure that you review the performance of your mutual fund portfolio periodically. Some schemes perform well over the short term, but it is important to assess
              a scheme's performance over the long term to determine its worthiness.</p>
            <p style="text-align:justify">In my view, if your existing portfolio is well-diversified to ride the ups and downs in the market, you should stick to it instead of aimlessly adding new funds.</p>
            <p style="text-align:justify">If you are looking for quality mutual fund schemes to add to your investment portfolio,
              <a href="https://www.personalfn.com/FS-One-Plus-One-Offer-July-2021.html?email=%5bemail%5d&amp;campaignid=615" style="color: rgb(253, 115, 25); text-decoration: underline;" target="_blank">I suggest you subscribe to PersonalFN's premium research service, FundSelect</a>.
              At PersonalFN, we select and recommend mutual funds based on quantitative and qualitative parameters using our S.M.A.R.T Score Matrix:</p>
            <ul style="margin-left: 30px; list-style-type: disc;">
              <li>
                <p><strong>S -</strong> Systems and Processes</p>
              </li>
              <li>
                <p><strong>M -</strong> Market Cycle Performance</p>
              </li>
              <li>
                <p><strong>A -</strong> Asset Management Style</p>
              </li>
              <li>
                <p><strong>R -</strong> Risk-Reward Ratios</p>
              </li>
              <li>
                <p><strong>T -</strong> Performance Track Record</p>
              </li>
            </ul>
            <p style="text-align:justify">PersonalFN's FundSelect service provides insightful and practical guidance on which mutual fund schemes to Buy, Hold, and Sell. Currently, with the subscription to FundSelect, you could also get Free Bonus
              access to PersonalFN's Debt Fund recommendation service
              <a href="https://www.personalfn.com/FS-One-Plus-One-Offer-July-2021.html?email=[email]&amp;campaignid=615" style="color: rgb(253, 115, 25); text-decoration: underline;" target="_blank"> DebtSelect.</a></p>
            <p style="text-align:justify">If you are serious about investing in a rewarding mutual fund scheme,
              <a href="https://www.personalfn.com/FS-One-Plus-One-Offer-July-2021.html?email=%5bemail%5d&amp;campaignid=615" style="color: rgb(253, 115, 25); text-decoration: underline;" target="_blank">subscribe now!</a></p> &nbsp; <p
              style="text-align:justify">Warm Regards,<br> Divya Grover<br>
              <i>Research Analyst </i>
            </p> &nbsp; <p style="text-align:justify"><strong>Join Now:</strong>
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Home
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Daily Wealth Letter
> With Several New Fund Offers Doing the Rounds, Here’s How to Decide Which
Mutual Fund to Pick


WITH SEVERAL NEW FUND OFFERS DOING THE ROUNDS, HERE’S HOW TO DECIDE WHICH MUTUAL
FUND TO PICK

Dec 13, 2021



Listen to With Several New Fund Offers Doing the Rounds, Here’s How to Decide
Which Mutual Fund to Pick

Play Pause Rewind 00:00 00:09:16 0.5x Mute/Unmute





In 2018, SEBI had introduced categorization norms for mutual funds to prevent
duplication of schemes and to ensure that schemes remain true to its investment
mandate. This rule aimed to help investors make informed decisions, thereby
making the mutual fund selection process easier for them.

However, the pace at which mutual fund houses are launching New Fund Offers
(NFOs) raises question on whether they are helping the market regulator to meet
its objective.

In the current calendar year, mutual fund houses have launched 176 schemes so
far (around 14 schemes per month on an average). Even if we exclude Fixed
Maturity Plans and Interval Funds from the list, there were 130 NFOs this year.
This is by far the highest number of open-ended mutual fund schemes launched in
any year.

These NFOs have collectively garnered a whopping Rs 75,695 crore, that too at a
time when many of the existing schemes have been struggling to generate alpha
over their benchmark. Several newly-launched and small-sized fund houses have
also joined the bandwagon. Many more NFOs are lined up for launch in 2022.

Graph 1: Category wise number of NFO launches during the year 2021


Data as on December 10, 2021
(Source: ACE MF, PersonalFN Research)  

Why are Mutual Fund houses launching so many NFOs?

Equity mutual funds had witnessed massive outflows in 2020, amid turbulence
caused by the pandemic. This trend has now reversed and equity markets have
scaled record highs. It appears that mutual funds have taken advantage of this
optimism in the equity market to launch new products and plug the gap in
existing product range. Notably, investors tend to enter the market during
uptrend buoyed by improving returns. This has led to huge inflows in NFOs.

Moreover, with a significant number of actively managed mutual funds finding it
increasingly difficult to generate sustainable alpha over their respective
benchmark indices, mutual fund houses have turned their focus on passively
managed funds as well as innovative products to lure investors.

Unlike other categories, there is no cap on the number of Index Funds, ETFs,
Fund of Funds, Sector/Thematic Funds, as well as Close-ended schemes that a
mutual fund house can launch. Consequently, these categories witnessed the most
number of launches during the year. Many mutual fund houses have found the
opportunity in these categories to garner more AUM. Furthermore, since most of
these are passively managed, there is no pressure on the fund management team to
outperform the peers and the benchmark.

Graph 2: AMC wise number of NFO launches during the year 2021


Data as on December 10, 2021
(Source: ACE MF, PersonalFN Research)  

Should you invest in NFOs? And what should you keep in mind if you invest in
NFO?

While the NFOs have presented investors with ample choices to select from, at
the same time it has added to the confusion. The plethora of launches can make
it difficult for you to select the best and most suitable schemes for the
portfolio.

Often investors tend to invest in NFOs because it is generally launched at an
NAV of Rs 10. This creates an impression that the new fund is available at a
bargain price compared to older funds that usually have higher NAVs.

But this is not true!

Consider this, say you have invested Rs 5,000 each in two Large-cap Funds that
have similar portfolios. Fund A has a NAV of Rs 10 and Fund B has a NAV of Rs
50. When you invest Rs 5,000, you will be allotted 500 units of Fund A and 100
units of Fund B.

Let's assume after 1 year both funds have grown by 25%.

The NAV of Fund A will be 12.5, and NAV of Fund B will be 62.5.

The value of your investment will be:

Fund A: 500 units x Rs 12.5 = Rs 6,250

Fund B: 100 units x 62.5 = Rs 6,250.

Thus, both the funds have generated similar returns irrespective of the
NAV.Therefore, you should not fall for 'Rs 10 NAV' proposition of new fund
offers.

Track record of performance and risk-reward matrix is an important criteria to
select the best mutual fund schemes. But since NFOs do not have a proven track
record, it becomes difficult for investors to compare and pick the right scheme
within a particular category. This makes investing in new fund offers a risky
proposition.

Moreover, there is no reliable track record of portfolio characteristics such as
asset allocation, market cap bias, sector allocation, rating allocation (in case
of debt mutual funds), portfolio churning, portfolio concentration, etc. that
can help you to understand the risk involved and make an informed decision.

Furthermore, when you invest in a scheme launched by a new fund house, it can be
difficult to assess the investment philosophy and investment process that the
fund house will follow. Remember, only process-driven fund houses that focus on
quality and risk management can give you consistent performers over the long
term.

[Read: How to Select Top Equity Mutual Funds for Your Portfolio]


(Image source: www.freepik.com)  

That said, if you are willing to take the risk, you may consider adding NFOs to
your portfolio provided they offer a unique proposition that is currently not
available in the market and also if it can aid in diversification of your
portfolio. The scheme should be suitable for your risk appetite and investment
horizon and must enable you to realise your set financial goals.

If you are looking to invest in passively managed schemes you need to assess
track record of expense ratio, tracking error, higher trading volumes (for ETFs)
before investing in it. Additionally, ensure that the passive scheme is in sync
with your overall strategic asset allocation.

You can also consider investing up to 15-20% of your portfolio in overseas
passive funds that track indices such as Nasdaq 100, S&P 500, etc. to benefit
from geographical diversification.

But apart from this, NFOs of Sector/Thematic Funds as well as innovative and
emerging themes such as Business Cycle, Electric Vehicle, Blockchain Technology,
etc. may not be suitable for the portfolio of most investors. If you decide to
invest in these funds ensure that the overall allocation does not exceed 10-15%
of your equity fund portfolio.



Things to remember

As an investor you do not need more than 5-10 mutual fund schemes in your
portfolio, depending on the size of the portfolio. These would include schemes
across equity mutual funds, debt mutual funds, hybrid mutual funds, and ELSS
category. Remember that "Too much of anything is good for nothing". This means
that beyond a point, adding funds can lead to over-diversification. It also
makes it challenging for you to manage and review your portfolio.

Instead of adding too many NFOs to your portfolio, follow a goal-based
investment approach. This approach maps your mutual fund investment to a fixed
financial goal such as your Retirement, Children's Future, etc. You can invest
in different categories and sub-categories of mutual funds based on your risk
profile and time horizon to the goal.

[Read: Holding Too Many Mutual Funds? Here's How You Can Reduce the Number of
Schemes in Your Portfolio]

Ideally, if you have long term investment horizon of at least 5 years, your Core
portfolio should consist of actively-managed equity schemes such as, Large-cap
Fund, Flexi-cap Fund, and Mid-cap Fund. Choose schemes that have a long term
track record of generating reasonable risk-adjusted returns and also fares well
on qualitative parameters.

Whether you invest in NFOs or existing schemes, ensure that you review the
performance of your mutual fund portfolio periodically. Some schemes perform
well over the short term, but it is important to assess a scheme's performance
over the long term to determine its worthiness.

In my view, if your existing portfolio is well-diversified to ride the ups and
downs in the market, you should stick to it instead of aimlessly adding new
funds.

If you are looking for quality mutual fund schemes to add to your investment
portfolio, I suggest you subscribe to PersonalFN's premium research service,
FundSelect. At PersonalFN, we select and recommend mutual funds based on
quantitative and qualitative parameters using our S.M.A.R.T Score Matrix:

 * S - Systems and Processes

 * M - Market Cycle Performance

 * A - Asset Management Style

 * R - Risk-Reward Ratios

 * T - Performance Track Record

PersonalFN's FundSelect service provides insightful and practical guidance on
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