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About

 * About Sojern
 * Learn more about our story and what we're striving to achieve.
 * Press
 * Stay up to date on all things Sojern in the news.
 * Careers
 * Join our team of Sojernistas dedicated to excellence within the travel
   industry.
 * Contact
 * Looking to learn more or see a free demo? Head over to our contact page.

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Solutions

 * Hotels
 * Find and engage travelers to drive direct bookings.
 * Attractions
 * Boost ticket sales and attendance for your attraction or experience.
 * Destinations
 * Inspire travelers and drive visitors to your destination.

How Travel Marketers are Activating Digital Advertising

Download Report

Platform
Why Sojern
Travel Insights
Resources

 * Blog
 * Read up on the latest digital marketing trends and insights to grow your
   travel business.
 * Webinars
 * Optimize your digital marketing strategy with thought leaders in the travel
   industry.
 * Reports
 * As your travel marketing partner, we work hard to understand the latest in
   travel marketing so you don’t have to.
 * Success Stories
 * Learn how others have optimized their digital marketing strategies with
   Sojern.

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Solutions

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Why Sojern

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Resources

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About

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Let's Talk





BOOST GROWTH & PROFITABILITY WITH THE SOJERN TRAVEL MARKETING PLATFORM.

Your one-stop-shop for unrivaled traveler insight, multichannel scale, and
automated optimization. Feel the power of the #1 travel marketing platform that
grants you unmatched visibility into travel demand and intelligence to make the
most of your marketing budget.

Why Sojern

discover what our platform can do for you


DRIVE DEMAND. CONVERT CUSTOMERS. BUILD LOYALTY.

Far too many travel businesses struggle to find, engage and retain consumers in
an overcrowded digital arena. If you’re unable to reach the right traveler at
the exact moment they’re most receptive to your message, that ship has sailed.

The Sojern Travel Marketing Platform is the bridge that spans the chasm between
you and potential customers.  It is a set of easy-to-use technology and services
that delivers rich traveler insight, multichannel scale and automated
optimization tools that aren’t just time-tested, they’re best-in-class. It puts
you in control by providing  transparency, performance, and measurement—all in
one place.


UNRIVALED TRAVELER INSIGHT

 * Enrich Your 1st Party Data
 * Profile, Find and Target Your Ideal Travelers
 * Build the Perfect Audience for Whatever You Have to Offer
 * Gain Deeper Knowledge of Your Customers and Market Trends From Our Travel
   Insights Reports


MULTICHANNEL SCALE

 * Engage Travelers More Efficiently Across Digital Channels
 * Deliver the Right Message In The Right Place at the Right Time
 * Future-proof Your Digital Marketing With a Permission-based Multichannel
   Approach


AUTOMATED OPTIMIZATION

 * Optimize Performance to Drive Awareness, Consideration and Conversions
 * Optimize Cross-channel Engagement
 * Continuously Maximize Your Marketing Budget

Explore the Platform

Trusted by Thousands of travel Companies


TAKE ADVANTAGE OF OUR UNRIVALED TRAVEL DATA & INSIGHTS

When you understand how travel businesses are intertwined and have access to the
data that drives those businesses, you’ll gain more knowledge to power your
marketing decisions. With this expanded visibility, developing targeting
strategies and leading prospective travelers along a path to purchase becomes
simpler than ever. Learn more about Sojern solutions for Hotels, Destinations
and Attractions.


Hotels
Drive Direct Bookings
Destinations
Deliver More Visitors
Attractions
Boost Tickets and Attendance

See how we’ve helped our clients grow


DEEPER KNOWLEDGE DRIVES RESULTS

Focused on travel from day one, the Sojern Travel Marketing Platform provides
unparalleled access to the inner-workings of travel. With cutting-edge AI and
machine learning technology—built by a dedicated team of engineers and data
scientists, and guided by collective decades of travel experience—we put our
expertise to work for you.

40% better conversion rate
among users exposed to both the upper and lower funnel campaigns
Over 22M+
unique travellers reached during this campaign
8:01
ROI
294%
YOY increase in Sojern-driven revenue (compared to 84% overall)
700+
room nights booked for two months
33X ROI
over a third above goal
View Success Stories


Delivering Agility and visibility


OUR MARKETING PLATFORM IS YOUR LAUNCHING PAD

Before any traveler departs for a destination, they embark on a quest to
research, plan and book the perfect trip. As travel businesses struggle to find,
engage and retain these consumers in an overcrowded digital arena, a simple
solution awaits. The Sojern Travel Marketing Platform is the bridge that spans
the chasm between you and potential customers.

The foundation of our platform is the Sojern Traveler EcosystemTM. It’s the
culmination of a decade and a half’s worth of development and dedication. During
that time, we’ve collected, aggregated and analyzed literally billions of travel
intent signals, like hotel and airline booking data, from thousands of travel
brands in every corner of the globe—and we do that daily. It’s what truly powers
our clients’ success and continued growth.


Explore the Platform

DRIVE PROFITABLE PERFORMANCE AND REDUCE COMPLEXITY


A PLATFORM THAT LETS YOUR MARKETING DOLLARS WORK HARDER WHILE MAKING YOUR LIFE
EASIER IS THE TRUEST DEFINITION OF A “WIN-WIN.”

The digital landscape is in constant flux and digital consumers roam freely
throughout it. Keeping up with customers online while keeping your campaigns
fresh and relevant can feel daunting, yet we all know the importance of
delivering the right message at the right place and time. In the end, it’s how
conversions are won.

Sojern provides the management tools for digital channels that can seamlessly
juggle multiple systems, setups, ad formats, walled gardens and much more.
 Sojern’s deep multichannel scale streamlines the entire process to help you
more effectively manage your resources while efficiently acquiring new
customers.

Programmatic
Get access to high quality display, native, video and CTV to reach your target
travelers in more locations.
Social
Find and engage travelers on social media channels like Facebook and Instagram
to make your message more personal.
Metasearch
Make your presence felt on the top metasearch engines to ensure you’re being
seen and can compete on the same level as OTAs and other properties.
SEM
Run keyword campaigns on the world’s largest search engines to ensure your
message stays front and center, as well as top-of-mind.




I love the fact that we can convert so much direct business with Sojern!
Increasing direct bookings has been our goal for a long time, and working with
Sojern in this way perfectly plays into this strategy. It’s been a great help
for us, and a way for us to drive direct business in a really easy way.

Katya Bauval
Executive Director of Sales & Marketing

"Working with Sojern has been smooth sailing since day one. It’s a no brainer
because we only pay Sojern a commission on completed stays that they drive. Our
direct bookings have more than doubled compared to when we started working
together."

Darrick Eman
Corporate Director of International Sales & Marketing

Before working with Sojern, our programmatic campaigns were mainly focused on
getting brand awareness rather than direct conversions. Sojern's pixel helped us
to track the whole funnel on the website and truly see the success driven from
our marketing programs.

Stefano Taddio
Program Manager

Sojern has been a partner of ours through constant digital change - from new
privacy guidelines to cookieless to destinations partnership - and have helped
us navigate and innovate through all of it. I appreciate that they push us and
the rest of the industry to get the most out of our marketing efforts.

David West
Executive Director, Herschend Entertainment

“Ultimately we look at the return. The value is obvious, and Sojern takes care
of something that we wouldn’t have access to otherwise. I’ve worked in multiple
properties and we’ve always worked with Sojern. It’s great to have a reliable
partner.”

Adam Drescher
Director of Sales, Events and Marketing






GAIN EVEN MORE INSIGHT INTO TRAVEL MARKETING WITH SOJERN REPORTS

Looking to learn more about Connected TV to meet your branding goals? Interested
in metasearch and direct booking strategies to help your independent hotel?
We’ve got detailed reports that address your every marketing need.

View Reports
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