databricks.com Open in urlscan Pro
2a04:4e42:c00::740  Public Scan

Submitted URL: https://info.databricks.com/dc/iqoSFi8gRxN3bjGZEDn90J52OsM5dL5orSf6VLQpfuVA9WJlfQatFkABZW-GZSDZovv6M_AHQgyW-mGH47dYro7hhOM3G...
Effective URL: https://databricks.com/p/ebook/data-lakehouse-is-your-next-data-warehouse?utm_source=databricks&utm_medium=email&utm_ca...
Submission: On March 11 via api from US — Scanned from DE

Form analysis 2 forms found in the DOM

<form id="mktoForm_1001" novalidate="novalidate" class="mktoForm mktoHasWidth mktoLayoutAbove" style="font-family: Helvetica, Arial, sans-serif; font-size: 13px; color: rgb(51, 51, 51); width: 1601px;">
  <style type="text/css">
    .mktoForm .mktoButtonWrap.mktoSimple .mktoButton {
      color: #fff;
      border: 1px solid #75ae4c;
      padding: 0.4em 1em;
      font-size: 1em;
      background-color: #99c47c;
      background-image: -webkit-gradient(linear, left top, left bottom, from(#99c47c), to(#75ae4c));
      background-image: -webkit-linear-gradient(top, #99c47c, #75ae4c);
      background-image: -moz-linear-gradient(top, #99c47c, #75ae4c);
      background-image: linear-gradient(to bottom, #99c47c, #75ae4c);
    }

    .mktoForm .mktoButtonWrap.mktoSimple .mktoButton:hover {
      border: 1px solid #447f19;
    }

    .mktoForm .mktoButtonWrap.mktoSimple .mktoButton:focus {
      outline: none;
      border: 1px solid #447f19;
    }

    .mktoForm .mktoButtonWrap.mktoSimple .mktoButton:active {
      background-color: #75ae4c;
      background-image: -webkit-gradient(linear, left top, left bottom, from(#75ae4c), to(#99c47c));
      background-image: -webkit-linear-gradient(top, #75ae4c, #99c47c);
      background-image: -moz-linear-gradient(top, #75ae4c, #99c47c);
      background-image: linear-gradient(to bottom, #75ae4c, #99c47c);
    }
  </style>
  <div class="mktoFormRow" data-wrapper-for="FirstName">
    <div class="mktoFieldDescriptor mktoFormCol" style="margin-bottom: 10px;" data-wrapper-for="FirstName">
      <div class="mktoOffset" style="width: 10px;"></div>
      <div class="mktoFieldWrap mktoRequiredField"><label for="FirstName" id="LblFirstName" class="mktoLabel mktoHasWidth" style="width: 100px;">
          <div class="mktoAsterix">*</div>First Name:
        </label>
        <div class="mktoGutter mktoHasWidth" style="width: 10px;"></div><input id="FirstName" name="FirstName" maxlength="255" aria-labelledby="LblFirstName InstructFirstName" type="text" class="mktoField mktoTextField mktoHasWidth mktoRequired"
          aria-required="true" style="width: 200px;"><span id="InstructFirstName" tabindex="-1" class="mktoInstruction"></span>
        <div class="mktoClear"></div>
      </div>
      <div class="mktoClear"></div>
    </div>
    <div class="mktoClear"></div>
  </div>
  <div class="mktoFormRow" data-wrapper-for="LastName">
    <div class="mktoFieldDescriptor mktoFormCol" style="margin-bottom: 10px;" data-wrapper-for="LastName">
      <div class="mktoOffset" style="width: 10px;"></div>
      <div class="mktoFieldWrap mktoRequiredField"><label for="LastName" id="LblLastName" class="mktoLabel mktoHasWidth" style="width: 100px;">
          <div class="mktoAsterix">*</div>Last Name:
        </label>
        <div class="mktoGutter mktoHasWidth" style="width: 10px;"></div><input id="LastName" name="LastName" maxlength="255" aria-labelledby="LblLastName InstructLastName" type="text" class="mktoField mktoTextField mktoHasWidth mktoRequired"
          aria-required="true" style="width: 200px;"><span id="InstructLastName" tabindex="-1" class="mktoInstruction"></span>
        <div class="mktoClear"></div>
      </div>
      <div class="mktoClear"></div>
    </div>
    <div class="mktoClear"></div>
  </div>
  <div class="mktoFormRow" data-wrapper-for="Email">
    <div class="mktoFieldDescriptor mktoFormCol" style="margin-bottom: 10px;" data-wrapper-for="Email">
      <div class="mktoOffset" style="width: 10px;"></div>
      <div class="mktoFieldWrap mktoRequiredField"><label for="Email" id="LblEmail" class="mktoLabel mktoHasWidth" style="width: 100px;">
          <div class="mktoAsterix">*</div>Company Email:
        </label>
        <div class="mktoGutter mktoHasWidth" style="width: 10px;"></div><input id="Email" name="Email" maxlength="255" aria-labelledby="LblEmail InstructEmail" type="email" class="mktoField mktoEmailField mktoHasWidth mktoRequired"
          aria-required="true" style="width: 200px;"><span id="InstructEmail" tabindex="-1" class="mktoInstruction"></span>
        <div class="mktoClear"></div>
      </div>
      <div class="mktoClear"></div>
    </div>
    <div class="mktoClear"></div>
  </div>
  <div class="mktoFormRow" data-wrapper-for="Company">
    <div class="mktoFieldDescriptor mktoFormCol" style="margin-bottom: 10px;" data-wrapper-for="Company">
      <div class="mktoOffset" style="width: 10px;"></div>
      <div class="mktoFieldWrap mktoRequiredField"><label for="Company" id="LblCompany" class="mktoLabel mktoHasWidth" style="width: 100px;">
          <div class="mktoAsterix">*</div>Company Name:
        </label>
        <div class="mktoGutter mktoHasWidth" style="width: 10px;"></div><input id="Company" name="Company" maxlength="255" aria-labelledby="LblCompany InstructCompany" type="text" class="mktoField mktoTextField mktoHasWidth mktoRequired"
          aria-required="true" style="width: 200px;"><span id="InstructCompany" tabindex="-1" class="mktoInstruction"></span>
        <div class="mktoClear"></div>
      </div>
      <div class="mktoClear"></div>
    </div>
    <div class="mktoClear"></div>
  </div>
  <div class="mktoFormRow" data-wrapper-for="Title">
    <div class="mktoFieldDescriptor mktoFormCol" style="margin-bottom: 10px;" data-wrapper-for="Title">
      <div class="mktoOffset" style="width: 10px;"></div>
      <div class="mktoFieldWrap mktoRequiredField"><label for="Title" id="LblTitle" class="mktoLabel mktoHasWidth" style="width: 100px;">
          <div class="mktoAsterix">*</div>Job Title:
        </label>
        <div class="mktoGutter mktoHasWidth" style="width: 10px;"></div><input id="Title" name="Title" maxlength="255" aria-labelledby="LblTitle InstructTitle" type="text" class="mktoField mktoTextField mktoHasWidth mktoRequired" aria-required="true"
          style="width: 200px;"><span id="InstructTitle" tabindex="-1" class="mktoInstruction"></span>
        <div class="mktoClear"></div>
      </div>
      <div class="mktoClear"></div>
    </div>
    <div class="mktoClear"></div>
  </div>
  <div class="mktoFormRow" data-wrapper-for="Phone">
    <div class="mktoFieldDescriptor mktoFormCol" style="margin-bottom: 10px;" data-wrapper-for="Phone">
      <div class="mktoOffset" style="width: 10px;"></div>
      <div class="mktoFieldWrap mktoRequiredField"><label for="Phone" id="LblPhone" class="mktoLabel mktoHasWidth" style="width: 98px;">
          <div class="mktoAsterix">*</div>Phone Number:
        </label>
        <div class="mktoGutter mktoHasWidth" style="width: 10px;"></div><input id="Phone" name="Phone" maxlength="255" aria-labelledby="LblPhone InstructPhone" type="tel" class="mktoField mktoTelField mktoHasWidth mktoRequired" aria-required="true"
          style="width: 200px;"><span id="InstructPhone" tabindex="-1" class="mktoInstruction"></span>
        <div class="mktoClear"></div>
      </div>
      <div class="mktoClear"></div>
    </div>
    <div class="mktoClear"></div>
  </div>
  <div class="mktoFormRow" data-wrapper-for="Country">
    <div class="mktoFieldDescriptor mktoFormCol" style="margin-bottom: 10px;" data-wrapper-for="Country">
      <div class="mktoOffset" style="width: 10px;"></div>
      <div class="mktoFieldWrap mktoRequiredField"><label for="Country" id="LblCountry" class="mktoLabel mktoHasWidth" style="width: 100px;">
          <div class="mktoAsterix">*</div>Country:
        </label>
        <div class="mktoGutter mktoHasWidth" style="width: 10px;"></div><select id="Country" name="Country" aria-labelledby="LblCountry InstructCountry" class="mktoField mktoHasWidth mktoRequired" aria-required="true" style="width: 200px;">
          <option value="">Select...</option>
          <option value="Afghanistan">Afghanistan</option>
          <option value="Åland Islands">Åland Islands</option>
          <option value="Albania">Albania</option>
          <option value="Algeria">Algeria</option>
          <option value="American Samoa">American Samoa</option>
          <option value="Andorra">Andorra</option>
          <option value="Angola">Angola</option>
          <option value="Anguilla">Anguilla</option>
          <option value="Antarctica">Antarctica</option>
          <option value="Antigua and Barbuda">Antigua and Barbuda</option>
          <option value="Argentina">Argentina</option>
          <option value="Armenia">Armenia</option>
          <option value="Aruba">Aruba</option>
          <option value="Australia">Australia</option>
          <option value="Austria">Austria</option>
          <option value="Azerbaijan">Azerbaijan</option>
          <option value="Bahamas">Bahamas</option>
          <option value="Bahrain">Bahrain</option>
          <option value="Bangladesh">Bangladesh</option>
          <option value="Barbados">Barbados</option>
          <option value="Belarus">Belarus</option>
          <option value="Belgium">Belgium</option>
          <option value="Belize">Belize</option>
          <option value="Benin">Benin</option>
          <option value="Bermuda">Bermuda</option>
          <option value="Bhutan">Bhutan</option>
          <option value="Bolivia, Plurinational State of">Bolivia, Plurinational State of</option>
          <option value="Bonaire, Sint Eustatius and Saba">Bonaire, Sint Eustatius and Saba</option>
          <option value="Bosnia and Herzegovina">Bosnia and Herzegovina</option>
          <option value="Botswana">Botswana</option>
          <option value="Bouvet Island">Bouvet Island</option>
          <option value="Brazil">Brazil</option>
          <option value="British Indian Ocean Territory">British Indian Ocean Territory</option>
          <option value="Brunei Darussalam">Brunei Darussalam</option>
          <option value="Bulgaria">Bulgaria</option>
          <option value="Burkina Faso">Burkina Faso</option>
          <option value="Burundi">Burundi</option>
          <option value="Cambodia">Cambodia</option>
          <option value="Cameroon">Cameroon</option>
          <option value="Canada">Canada</option>
          <option value="Cape Verde">Cape Verde</option>
          <option value="Cayman Islands">Cayman Islands</option>
          <option value="Central African Republic">Central African Republic</option>
          <option value="Chad">Chad</option>
          <option value="Chile">Chile</option>
          <option value="China">China</option>
          <option value="Christmas Island">Christmas Island</option>
          <option value="Cocos (Keeling) Islands">Cocos (Keeling) Islands</option>
          <option value="Colombia">Colombia</option>
          <option value="COM">Comoros</option>
          <option value="Congo, the Democratic Republic of the">Congo, the Democratic Republic of the</option>
          <option value="Congo">Congo</option>
          <option value="Cook Islands">Cook Islands</option>
          <option value="Costa Rica">Costa Rica</option>
          <option value="Côte d'Ivoire">Côte d'Ivoire</option>
          <option value="Croatia">Croatia</option>
          <option value="Cuba">Cuba</option>
          <option value="Curaçao">Curaçao</option>
          <option value="Cyprus">Cyprus</option>
          <option value="Czech Republic">Czech Republic</option>
          <option value="Denmark">Denmark</option>
          <option value="Djibouti">Djibouti</option>
          <option value="Dominica">Dominica</option>
          <option value="Dominican Republic">Dominican Republic</option>
          <option value="Ecuador">Ecuador</option>
          <option value="Egypt">Egypt</option>
          <option value="El Salvador">El Salvador</option>
          <option value="Equatorial Guinea">Equatorial Guinea</option>
          <option value="Eritrea">Eritrea</option>
          <option value="Estonia">Estonia</option>
          <option value="Ethiopia">Ethiopia</option>
          <option value="Falkland Islands (Malvinas)">Falkland Islands (Malvinas)</option>
          <option value="Faroe Islands">Faroe Islands</option>
          <option value="Fiji">Fiji</option>
          <option value="Finland">Finland</option>
          <option value="France">France</option>
          <option value="French Guiana">French Guiana</option>
          <option value="French Polynesia">French Polynesia</option>
          <option value="French Southern Territories">French Southern Territories</option>
          <option value="Gabon">Gabon</option>
          <option value="Gambia">Gambia</option>
          <option value="Georgia">Georgia</option>
          <option value="Germany">Germany</option>
          <option value="Ghana">Ghana</option>
          <option value="Gibraltar">Gibraltar</option>
          <option value="Greece">Greece</option>
          <option value="Greenland">Greenland</option>
          <option value="Grenada">Grenada</option>
          <option value="Guadeloupe">Guadeloupe</option>
          <option value="Guam">Guam</option>
          <option value="Guatemala">Guatemala</option>
          <option value="Guernsey">Guernsey</option>
          <option value="Guinea">Guinea</option>
          <option value="Guinea-Bissau">Guinea-Bissau</option>
          <option value="Guyana">Guyana</option>
          <option value="Haiti">Haiti</option>
          <option value="Heard Island and McDonald Islands">Heard Island and McDonald Islands</option>
          <option value="Holy See (Vatican City State)">Holy See (Vatican City State)</option>
          <option value="Honduras">Honduras</option>
          <option value="Hong Kong">Hong Kong</option>
          <option value="Hungary">Hungary</option>
          <option value="Iceland">Iceland</option>
          <option value="India">India</option>
          <option value="Indonesia">Indonesia</option>
          <option value="Iran, Islamic Republic of">Iran, Islamic Republic of</option>
          <option value="Iraq">Iraq</option>
          <option value="Ireland">Ireland</option>
          <option value="Isle of Man">Isle of Man</option>
          <option value="Israel">Israel</option>
          <option value="Italy">Italy</option>
          <option value="Jamaica">Jamaica</option>
          <option value="Japan">Japan</option>
          <option value="Jersey">Jersey</option>
          <option value="Jordan">Jordan</option>
          <option value="Kazakhstan">Kazakhstan</option>
          <option value="Kenya">Kenya</option>
          <option value="Kiribati">Kiribati</option>
          <option value="Korea, Democratic People's Republic of">Korea, Democratic People's Republic of</option>
          <option value="Korea, Republic of">Korea, Republic of</option>
          <option value="Kuwait">Kuwait</option>
          <option value="Kyrgyzstan">Kyrgyzstan</option>
          <option value="Lao People's Democratic Republic">Lao People's Democratic Republic</option>
          <option value="Latvia">Latvia</option>
          <option value="Lebanon">Lebanon</option>
          <option value="Lesotho">Lesotho</option>
          <option value="Liberia">Liberia</option>
          <option value="LBY">Libya</option>
          <option value="Liechtenstein">Liechtenstein</option>
          <option value="Lithuania">Lithuania</option>
          <option value="Luxembourg">Luxembourg</option>
          <option value="Macao">Macao</option>
          <option value="Macedonia, the former Yugoslav Republic of">Macedonia, the former Yugoslav Republic of</option>
          <option value="Madagascar">Madagascar</option>
          <option value="Malawi">Malawi</option>
          <option value="Malaysia">Malaysia</option>
          <option value="Maldives">Maldives</option>
          <option value="Mali">Mali</option>
          <option value="Malta">Malta</option>
          <option value="Marshall Islands">Marshall Islands</option>
          <option value="Martinique">Martinique</option>
          <option value="Mauritania">Mauritania</option>
          <option value="Mauritius">Mauritius</option>
          <option value="Mayotte">Mayotte</option>
          <option value="Mexico">Mexico</option>
          <option value="Micronesia, Federated States of">Micronesia, Federated States of</option>
          <option value="Moldova, Republic of">Moldova, Republic of</option>
          <option value="Monaco">Monaco</option>
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          <option value="Montenegro">Montenegro</option>
          <option value="Montserrat">Montserrat</option>
          <option value="Morocco">Morocco</option>
          <option value="Mozambique">Mozambique</option>
          <option value="Myanmar">Myanmar</option>
          <option value="Namibia">Namibia</option>
          <option value="Nauru">Nauru</option>
          <option value="Nepal">Nepal</option>
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          <option value="Nicaragua">Nicaragua</option>
          <option value="Niger">Niger</option>
          <option value="Nigeria">Nigeria</option>
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          <option value="Norfolk Island">Norfolk Island</option>
          <option value="Northern Mariana Islands">Northern Mariana Islands</option>
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          <option value="Oman">Oman</option>
          <option value="Pakistan">Pakistan</option>
          <option value="Palau">Palau</option>
          <option value="Palestinian Territory, Occupied">Palestinian Territory, Occupied</option>
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          <option value="Papua New Guinea">Papua New Guinea</option>
          <option value="Paraguay">Paraguay</option>
          <option value="Peru">Peru</option>
          <option value="Philippines">Philippines</option>
          <option value="Pitcairn">Pitcairn</option>
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          <option value="Portugal">Portugal</option>
          <option value="Puerto Rico">Puerto Rico</option>
          <option value="Qatar">Qatar</option>
          <option value="Réunion">Réunion</option>
          <option value="Romania">Romania</option>
          <option value="Russian Federation">Russian Federation</option>
          <option value="Rwanda">Rwanda</option>
          <option value="Saint Barthélemy">Saint Barthélemy</option>
          <option value="Saint Helena, Ascension and Tristan da Cunha">Saint Helena, Ascension and Tristan da Cunha</option>
          <option value="Saint Kitts and Nevis">Saint Kitts and Nevis</option>
          <option value="Saint Lucia">Saint Lucia</option>
          <option value="Saint Martin (French part)">Saint Martin (French part)</option>
          <option value="Saint Pierre and Miquelon">Saint Pierre and Miquelon</option>
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          <option value="Samoa">Samoa</option>
          <option value="San Marino">San Marino</option>
          <option value="Sao Tome and Principe">Sao Tome and Principe</option>
          <option value="Saudi Arabia">Saudi Arabia</option>
          <option value="Senegal">Senegal</option>
          <option value="Serbia">Serbia</option>
          <option value="Seychelles">Seychelles</option>
          <option value="Sierra Leone">Sierra Leone</option>
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          <option value="Sint Maarten (Dutch part)">Sint Maarten (Dutch part)</option>
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          <option value="South Georgia and the South Sandwich Islands">South Georgia and the South Sandwich Islands</option>
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          <option value="Zimbabwe">Zimbabwe</option>
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        <div class="mktoClear"></div>
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    <div class="mktoClear"></div>
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    <div class="mktoClear"></div>
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    <div class="mktoClear"></div>
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    <div class="mktoClear"></div>
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    <div class="mktoClear"></div>
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    <div class="mktoClear"></div>
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    <div class="mktoClear"></div>
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the website. Used for internal analytics by the website operator.
SessionPixelcollectGoogleUsed to send data to Google Analytics about the
visitor's device and behavior. Tracks the visitor across devices and marketing
channels.SessionPixel_cltk [x2]MicrosoftRegisters statistical data on users'
behaviour on the website. Used for internal analytics by the website operator.
SessionHTML_hjIncludedInPageviewSample [x3]Hotjar
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unique ID for the session. This allows the website to obtain data on visitor
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also be set to improve the visitor's experience on a website.1
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Marketing cookies are used to track visitors across websites. The intention is
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present relevant products and/or measure their advertisement efficiency on other
websites. 2 yearsHTTPComponentDefStorage__MUTEX_XDatabricks.comUsed to track
visitors on multiple websites, in order to present relevant advertisement based
on the visitor's preferences.
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on multiple websites, in order to present relevant advertisement based on the
visitor's preferences. PersistentHTMLpctrkDatabricks.comTracks the individual
sessions on the website, allowing the website to compile statistical data from
multiple visits. This data can also be used to create leads for marketing
purposes.1 yearHTTPads/ga-audiencesGoogleUsed by Google AdWords to re-engage
visitors that are likely to convert to customers based on the visitor's online
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interaction in order to optimize the website and make advertisement on the
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navigation on the website, and any interaction with active campaigns. This is
used for optimizing advertisement and for efficient retargeting. 2
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yearsHTTP_gd_visitor [x4]j.6sc.co
Databricks.comCollects visitor data related to the user's visits to the website,
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have been loaded, with the purpose of displaying targeted ads.2
yearsHTTPv1/beacon/img.gifb.6sc.coUsed in context with Account-Based-Marketing
(ABM). The cookie registers data such as IP-addresses, time spent on the website
and page requests for the visit. This is used for retargeting of multiple users
rooting from the same IP-addresses. ABM usually facilitates B2B marketing
purposes.SessionPixel_6senseCompanyDetails [x3]GoogleUsed in context with
Account-Based-Marketing (ABM). The cookie registers data such as IP-addresses,
time spent on the website and page requests for the visit. This is used for
retargeting of multiple users rooting from the same IP-addresses. ABM usually
facilitates B2B marketing purposes.PersistentHTML_an_uid [x4]dataaisummit.com
j.6sc.co
Databricks.comPresents the user with relevant content and advertisement. The
service is provided by third-party advertisement hubs, which facilitate
real-time bidding for advertisers.6 daysHTTP_gd_session [x4]j.6sc.co
Databricks.comCollects visitor data related to the user's visits to the website,
such as the number of visits, average time spent on the website and what pages
have been loaded, with the purpose of displaying targeted ads.1
dayHTTPMRMicrosoftUsed to track visitors on multiple websites, in order to
present relevant advertisement based on the visitor's preferences. 6
daysHTTPtotalCallsMicrosoftUsed in context with video-advertisement. The cookie
limits the number of times a user is shown the same advertisement. The cookie is
also used to ensure relevance of the video-advertisement to the specific user.
PersistentHTMLtotalCallsTimeoutMicrosoftUsed in context with
video-advertisement. The cookie limits the number of times a user is shown the
same advertisement. The cookie is also used to ensure relevance of the
video-advertisement to the specific user.
PersistentHTML__pdst [x2]cdn.pdst.fmUsed to track visitors on multiple websites,
in order to present relevant advertisement based on the visitor's preferences. 1
yearHTML_fbp Meta Platforms, Inc.Used by Facebook to deliver a series of
advertisement products such as real time bidding from third party advertisers.3
monthsHTTP_hjRecordingEnabledHotjarThis cookie is used to identify the visitor
and optimize ad-relevance by collecting visitor data from multiple websites –
this exchange of visitor data is normally provided by a third-party data-center
or ad-exchange.SessionHTML_uetsid_exp [x2]MicrosoftContains the expiry-date for
the cookie with corresponding name.
PersistentHTML_uetvid_exp [x2]MicrosoftContains the expiry-date for the cookie
with corresponding name.
PersistentHTMLsnowplowOutQueue_#_post2CloudflareCollects statistical data
related to the user's website visits, such as the number of visits, average time
spent on the website and what pages have been loaded. The purpose is to segment
the website's users according to factors such as demographics and geographical
location, in order to enable media and marketing agencies to structure and
understand their target groups to enable customised online
advertising.PersistentHTMLsnowplowOutQueue_#_post2.expiresCloudflareCollects
statistical data related to the user's website visits, such as the number of
visits, average time spent on the website and what pages have been loaded. The
purpose is to segment the website's users according to factors such as
demographics and geographical location, in order to enable media and marketing
agencies to structure and understand their target groups to enable customised
online
advertising.PersistentHTMLMicrosoftApplicationsTelemetryDeviceIdMicrosoftSets a
specific device ID. This ID is used by Microsoft to track users' website
behaviour and the interaction with Microsoft application on the specific device.
1 yearHTTPMSFPCMicrosoftUsed widely by Microsoft as a unique user ID. The cookie
enables user tracking by synchronising the ID across many Microsoft domains.1
yearHTTPtrMeta Platforms, Inc.Used by Facebook to deliver a series of
advertisement products such as real time bidding from third party
advertisers.SessionPixelNIDGoogleRegisters a unique ID that identifies a
returning user's device. The ID is used for targeted ads.6
monthsHTTPMC1MicrosoftUsed by Microsoft to keep statistics on what pages the
user has visited and how often an ad click leads to a purchase or other actions
on the advertiser's website.1 yearHTTPMS0MicrosoftUsed by Microsoft to keep
statistics on what pages the user has visited and how often an ad click leads to
a purchase or other actions on the advertiser's website.1
dayHTTPi/adsctTwitterThe cookie is used by Twitter.com in order to determine the
number of visitors accessing the website through Twitter advertisement content.
SessionPixelytidb::LAST_RESULT_ENTRY_KEYYouTubeStores the user's video player
preferences using embedded YouTube
videoPersistentHTMLyt-remote-cast-availableYouTubeStores the user's video player
preferences using embedded YouTube
videoSessionHTMLyt-remote-cast-installedYouTubeStores the user's video player
preferences using embedded YouTube videoSessionHTMLi/jotTwitter Inc.Sets a
unique ID for the visitor, that allows third party advertisers to target the
visitor with relevant advertisement. This pairing service is provided by third
party advertisement hubs, which facilitates real-time bidding for advertisers.
SessionPixelRichHistoryTwitterCollects data on visitors' preferences and
behaviour on the website - This information is used make content and
advertisement more relevant to the specific visitor.
SessionHTMLyt-remote-connected-devicesYouTubeStores the user's video player
preferences using embedded YouTube
videoPersistentHTMLyt-remote-device-idYouTubeStores the user's video player
preferences using embedded YouTube videoPersistentHTMLs.gifVWORegisters user
behaviour and navigation on the website, and any interaction with active
campaigns. This is used for optimizing advertisement and for efficient
retargeting. SessionPixelVISITOR_INFO1_LIVEYouTubeTries to estimate the users'
bandwidth on pages with integrated YouTube videos.179
daysHTTPYSCYouTubeRegisters a unique ID to keep statistics of what videos from
YouTube the user has seen.SessionHTTPyt.innertube::nextIdYouTubeRegisters a
unique ID to keep statistics of what videos from YouTube the user has
seen.PersistentHTML_mkto_trk [x2]MarketoContains data on visitor behaviour and
website interaction. This is used in context with the email marketing service
Marketo.com, which allows the website to target visitors via email. 2
yearsHTTPdrift_aidDriftSets a unique ID for the specific user. This allows the
website to target the user with relevant offers through its chat functionality.
2 yearsHTTPdrift_campaign_refreshDriftSets a unique ID for the specific user.
This allows the website to target the user with relevant offers through its chat
functionality. 1 dayHTTPrp.gifRedditNecessary for the implementation of the
Reddit.com's share-button function.SessionPixelMUID [x2]MicrosoftUsed widely by
Microsoft as a unique user ID. The cookie enables user tracking by synchronising
the ID across many Microsoft domains.1 yearHTTPSRM_BMicrosoftTracks the user’s
interaction with the website’s search-bar-function. This data can be used to
present the user with relevant products or services. 1
yearHTTPANONCHKMicrosoftRegisters data on visitors from multiple visits and on
multiple websites. This information is used to measure the efficiency of
advertisement on websites. 1 dayHTTPSMMicrosoftRegisters a unique ID that
identifies the user's device during return visits across websites that use the
same ad network. The ID is used to allow targeted
ads.SessionHTTP_gcl_auGoogleUsed by Google AdSense for experimenting with
advertisement efficiency across websites using their services. 3
monthsHTTP_rdt_uuidRedditUsed to track visitors on multiple websites, in order
to present relevant advertisement based on the visitor's preferences. 3
monthsHTTP_uetsidMicrosoftCollects data on visitor behaviour from multiple
websites, in order to present more relevant advertisement - This also allows the
website to limit the number of times that they are shown the same advertisement.
1 dayHTTP_uetvidMicrosoftUsed to track visitors on multiple websites, in order
to present relevant advertisement based on the visitor's preferences. 1
yearHTTPIDEGoogleUsed by Google DoubleClick to register and report the website
user's actions after viewing or clicking one of the advertiser's ads with the
purpose of measuring the efficacy of an ad and to present targeted ads to the
user.1 yearHTTPpagead/landing [x2]GoogleCollects data on visitor behaviour from
multiple websites, in order to present more relevant advertisement - This also
allows the website to limit the number of times that they are shown the same
advertisement. SessionPixeltest_cookieGoogleUsed to check if the user's browser
supports cookies.1 dayHTTPpagead/1p-user-list/#GoogleTracks if the user has
shown interest in specific products or events across multiple websites and
detects how the user navigates between sites. This is used for measurement of
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eBook


INNER WORKINGS OF LAKEHOUSE

Under the hood of Databricks SQL


eBook


INNER WORKINGS OF LAKEHOUSE

Under the hood of Databricks SQL



Most organizations routinely operate their business with complex cloud data
architectures that silo applications, users and data. As a result, there isn’t a
single source of truth of data for analytics, and most analysis is performed
with stale data. To solve these challenges, the lakehouse is quickly emerging as
the new standard for data architecture, with the promise to unify data, AI and
analytic workloads in one place.

In this eBook, you will discover the inner workings of the Databricks Lakehouse
Platform. Learn why the data lakehouse is your next data warehouse, how
Databricks SQL works under the hood, and how it allows you to operate a
multicloud lakehouse architecture that delivers world-class performance and data
lake economics with up to 12x better price/performance than legacy cloud data
warehouses.
Specifically, you will learn how it can help you:

 * Ingest, store and govern business-critical data at scale to build a curated
   data lake
 * Get started in seconds with instant, elastic SQL compute to process all query
   types with best-in-class performance
 * Quickly find and share new insights with a built-in SQL editor,
   visualizations and dashboards, or your favorite BI tools





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