www.gobankingrates.com
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Submitted URL: http://www.gobankingrates.com/
Effective URL: https://www.gobankingrates.com/
Submission: On August 23 via api from US — Scanned from DE
Effective URL: https://www.gobankingrates.com/
Submission: On August 23 via api from US — Scanned from DE
Form analysis
3 forms found in the DOM/search/
<form action="/search/" id="cse-search-box">
<input type="hidden" name="cx" value="012898476709393535303:fthlihlvsvc">
<input type="hidden" name="cof" value="FORID:10;NB:1">
<input type="hidden" name="ie" value="UTF-8">
<button class="search-form__button" type="submit" data-ga="true" data-ga-category="Top Nav" data-ga-action="Submit Search Button">
<img src="https://cdn.gobankingrates.com/wp-content/uploads/2023/06/search.svg">
</button>
<input class="search-form__input" type="search" placeholder="Search" name="q">
</form>
/search/
<form class="col-sm-8 col-sm-offset-2" action="/search/" id="cse-search-box">
<input type="hidden" name="cx" value="012898476709393535303:xy2vkuzjgc0">
<input type="hidden" name="cof" value="FORID:10;NB:1">
<input type="hidden" name="ie" value="UTF-8">
<button class="btn btn-link search-form__button" type="submit" data-ga="true" data-ga-category="Top Nav" data-ga-action="Submit Search Button">
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height="34" width="34">
<path
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class="search-form__button__icon__path" style="fill: #c0cdd8"></path>
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<input class="search-form__input" type="search" placeholder="Search GOBankingRates" id="searchInput" name="q" autofocus="">
<span class="close search-form__close" data-dismiss="modal" aria-label="Close" data-ga="true" data-ga-category="Top Nav Search" data-ga-action="closed"> × </span>
</form>
POST
<form class="wp-block-rockefeller-newsletter-cta newsletter-cta-module" novalidate="" method="POST"><label class="newsletter-cta-module-email-input__label Font--Body-m" for="newsletter-cta-module-email-input">Email address *</label>
<div class="newsletter-cta-module-email-input__wrapper">
<div class="newsletter-cta-module-email-input__container"><input class="newsletter-cta-module-email-input Font--Body-s" id="newsletter-cta-module-email-input" type="email" placeholder="mail@example.com" required=""><span
class="newsletter-cta-module-email-input__comms Font--Body-xs"></span></div><button class="newsletter-cta-module-email-input__button Font--Cta-l-600" type="submit">Subscribe Now</button>
</div>
<div></div>
</form>
Text Content
THIS WEBSITE USES COOKIES We use cookies to personalise content and ads, to provide social media features and to analyse our traffic. We also share information about your use of our site with our social media, advertising and analytics partners who may combine it with other information that you’ve provided to them or that they’ve collected from your use of their services. You consent to our cookies if you continue to use our website. Do not sell or share my personal information Use necessary cookies only Allow all cookies Show details OK Use necessary cookies only Allow selection Allow all cookies Necessary Preferences Statistics Marketing Show details Cookie declaration [#IABV2SETTINGS#] About Necessary (25) Preferences (7) Statistics (154) Marketing (186) Unclassified (51) Necessary cookies help make a website usable by enabling basic functions like page navigation and access to secure areas of the website. The website cannot function properly without these cookies. NameProviderPurposeExpiryTypejStorageGobankingratesRegisters a unique ID for the visitor in order for the website to recognize the visitor upon re-entry.PersistentHTMLdtGoogleUsed by the website to detect any fraud and ensure brand safety management on the website. SessionPixel#.#-#-#-#-#.ackTypeformUsed to contain user’s survey and quiz answers in Local Storage.PersistentHTML#.#-#-#-#-#.inProgressTypeformUsed to contain user’s survey and quiz answers in Local Storage.PersistentHTML#.#-#-#-#-#.queueTypeformUsed to contain user’s survey and quiz answers in Local Storage.PersistentHTML#.#-#-#-#-#.reclaimEndTypeformUsed to contain user’s survey and quiz answers in Local Storage.PersistentHTML#.#-#-#-#-#.reclaimStartTypeformUsed to contain user’s survey and quiz answers in Local Storage.PersistentHTMLINGRESSCOOKIE [x2]Pulsepoint Rubicon ProjectThis cookie is used to distinguish between humans and bots. SessionHTTP-test-amp-cookie-tmp [x2]cdn.ampproject.orgImproves website speed and implements content through a Content Delivery Network (CDN). SessionHTTPvisit_idGobankingratesPreserves users states across page requests.1 dayHTTPvisitor_idGobankingratesPreserves the visitor's session state across page requests.1 yearHTTPrc::eGoogleThis cookie is used to distinguish between humans and bots. SessionHTMLgoogle_auto_fc_cmp_settingGoogleStores the user's cookie consent state for the current domainPersistentHTMLgdprID5Determines whether the visitor has accepted the cookie consent box. This ensures that the cookie consent box will not be presented again upon re-entry. 1 dayHTTPcuAdelphicUsed to detect if the visitor has accepted the marketing category in the cookie banner. This cookie is necessary for GDPR-compliance of the website. 1 yearHTTPCookieConsent [x2]GobankingratesStores the user's cookie consent state for the current domain1 yearHTTPcsrf_tokenRedditEnsures visitor browsing-security by preventing cross-site request forgery. This cookie is essential for the security of the website and visitor. SessionHTTPSESS#RedditPreserves users states across page requests.SessionHTTPtbl-session-referrerTaboolaUnique id that identifies the user's session.SessionHTMLAWSALBTGTypeformRegisters which server-cluster is serving the visitor. This is used in context with load balancing, in order to optimize user experience. 7 daysHTTPAWSALBTGCORSTypeformRegisters which server-cluster is serving the visitor. This is used in context with load balancing, in order to optimize user experience. 7 daysHTTPCONSENTYouTubeUsed to detect if the visitor has accepted the marketing category in the cookie banner. This cookie is necessary for GDPR-compliance of the website. 2 yearsHTTP Preference cookies enable a website to remember information that changes the way the website behaves or looks, like your preferred language or the region that you are in. NameProviderPurposeExpiryTypess [x2]Cognitiv cdn.ampproject.orgNecessary for the functionality of the website's chat-box function. 1 yearHTTPtableau_localeTableauThe cookie determines the preferred language and country-setting of the visitor - This allows the website to show content most relevant to that region and language.SessionHTTPtableau_public_negotiated_localeTableauUsed in context with the language setting on the website. Facilitates the translation into the preferred language of the visitor.SessionHTTPtrc_cachecdn.ampproject.orgNecessary for the functionality of the website's comment-system.SessionHTMLtrc_cache_by_placementcdn.ampproject.orgNecessary for the functionality of the website's chat-box function. SessionHTMLtime-before-unfocusRedditImproves website speed and implements content through a Content Delivery Network (CDN). PersistentHTML Statistic cookies help website owners to understand how visitors interact with websites by collecting and reporting information anonymously. NameProviderPurposeExpiryTyperl_anonymous_idTypeformRegisters statistical data on users' behaviour on the website. Used for internal analytics by the website operator. PersistentHTMLrl_group_idTypeformRegisters statistical data on users' behaviour on the website. Used for internal analytics by the website operator. PersistentHTMLrl_group_traitTypeformRegisters statistical data on users' behaviour on the website. Used for internal analytics by the website operator. PersistentHTMLrl_traitTypeformRegisters statistical data on users' behaviour on the website. Used for internal analytics by the website operator. PersistentHTMLrl_user_idTypeformRegisters statistical data on users' behaviour on the website. Used for internal analytics by the website operator. PersistentHTMLga_#CrimtanRegisters a unique ID that is used to generate statistical data on how the visitor uses the website.1 yearHTTPtrc_cookie_storage [x125]TaboolaRegisters statistical data on users' behaviour on the website. Used for internal analytics by the website operator. 1 yearHTTP_hp2_# [x2]Heap AnalyticsCollects data on the user’s navigation and behavior on the website. This is used to compile statistical reports and heatmaps for the website owner.1 dayHTTP_hp2_id.#Heap AnalyticsCollects data on the user’s navigation and behavior on the website. This is used to compile statistical reports and heatmaps for the website owner.1 yearHTTP_hp2_ses_props.#Heap AnalyticsCollects data on the user’s navigation and behavior on the website. This is used to compile statistical reports and heatmaps for the website owner.1 dayHTTP_dc_gtm_UA-#GoogleUsed by Google Tag Manager to control the loading of a Google Analytics script tag.1 dayHTTP_gaGoogleRegisters a unique ID that is used to generate statistical data on how the visitor uses the website.2 yearsHTTP_ga_#GoogleUsed by Google Analytics to collect data on the number of times a user has visited the website as well as dates for the first and most recent visit. 2 yearsHTTP_gidGoogleRegisters a unique ID that is used to generate statistical data on how the visitor uses the website.1 dayHTTP_hjTLDTestHotjarRegisters statistical data on users' behaviour on the website. Used for internal analytics by the website operator. SessionHTTPcollectcdn.ampproject.orgUsed to send data to Google Analytics about the visitor's device and behavior. Tracks the visitor across devices and marketing channels.SessionPixel_dd_s [x2]www.datadoghq-browser-agent.comRegisters the website's speed and performance. This function can be used in context with statistics and load-balancing.1 dayHTTPdd_cookie_test_# [x3]www.datadoghq-browser-agent.com TypeformRegisters data on visitors' website-behaviour. This is used for internal analysis and website optimization. 1 dayHTTP_fsuidpub.networkUsed to detect whether the user has responded to surveys presented on the website. The purpose of the surveys are website optimization.400 daysHTTPdQuantcastCollects anonymous data on the user's visits to the website, such as the number of visits, average time spent on the website and what pages have been loaded with the purpose of generating reports for optimising the website content.3 monthsHTTPtv.logger.logHighRateTradingViewCollects statistics on the user’s interaction with the realtime price- and stock bar on the website. PersistentHTMLtv.logger.loglevelTradingViewCollects statistics on the user’s interaction with the realtime price- and stock bar on the website. PersistentHTMLtvlocalstorage.availableTradingViewCollects statistics on the user’s interaction with the realtime price- and stock bar on the website. PersistentHTMLSTATSESSIDStatistaSets a unique ID for the session. This allows the website to obtain data on visitor behaviour for statistical purposes.180 daysHTTPtdGobankingratesRegisters statistical data on users' behaviour on the website. Used for internal analytics by the website operator. SessionPixelserverTimestampsRedditSets a timestamp for when the last successful request was made to the server.SessionHTML Marketing cookies are used to track visitors across websites. The intention is to display ads that are relevant and engaging for the individual user and thereby more valuable for publishers and third party advertisers. NameProviderPurposeExpiryTypetaboola global:local-storage-keys [x2]Gobankingrates cdn.ampproject.orgCollects information on user preferences and/or interaction with web-campaign content - This is used on CRM-campaign-platform used by website owners for promoting events or products.PersistentHTMLtaboola global:user-id [x2]Gobankingrates cdn.ampproject.orgSets a unique ID for the visitor, that allows third party advertisers to target the visitor with relevant advertisement. This pairing service is provided by third party advertisement hubs, which facilitates real-time bidding for advertisers.PersistentHTMLauidAcuityRegisters a unique user ID that recognises the user's browser when visiting websites that show ads from the same ad network. The cookie is used to collect statistical data of the visitor's movements and to generate targeted ads.1 yearHTTPaumAcuityCollects data on user behaviour and interaction in order to optimize the website and make advertisement on the website more relevant. 1 yearHTTPCAdformUsed to check if the user's browser supports cookies.1 monthHTTPuid [x3]Adform Criteo AmobeeRegisters a unique user ID that recognises the user's browser when visiting websites that use the same ad network. The purpose is to optimise display of ads based on the user's movements and various ad providers' bids for displaying user ads.2 monthsHTTPbridgeAdgearPresents the user with relevant content and advertisement. The service is provided by third-party advertisement hubs, which facilitate real-time bidding for advertisers.SessionPixelskeleton.gifa.pub.networkImplements pop-up advertisement on the website. SessionPixeltrack/cmf/genericcdn.ampproject.orgPresents the user with relevant content and advertisement. The service is provided by third-party advertisement hubs, which facilitate real-time bidding for advertisers.SessionPixeltrack/cmf/rubiconThe Trade DeskPresents the user with relevant content and advertisement. The service is provided by third-party advertisement hubs, which facilitate real-time bidding for advertisers.SessionPixelUID [x2]Cognitiv cdn.ampproject.orgUnique user ID that recognizes the user on returning visits1 yearHTTPsynccdn.ampproject.orgCollects data on user behaviour and interaction in order to optimize the website and make advertisement on the website more relevant. SessionPixel__kuidBidtheatreThis cookie is used to collect information on a visitor. This information will become an ID string with information on a specific visitor – ID information strings can be used to target groups with similar preferences, or can be used by third-party domains or ad-exchanges.7 daysHTTP_knxq_Brand-display.comDetermines when the visitor last visited the different subpages on the website, as well as sets a timestamp for when the session started.400 daysHTTPpixel/cookiesyncBidtellectDetects whether partner data synchronization is functioning and currently running - This function sends user data between third-party advertisement companies for the purpose of targeted advertisements. SessionPixelmsToken [x2]byteoversea.com TiktokCollects information on user behaviour on multiple websites. This information is used in order to optimize the relevance of advertisement on the website.10 daysHTTP_auidAppierIdentifies all devices the user uses with the purpose of displaying targeted ads on all devices.1 yearHTTPrl_page_init_referrerTypeformRegisters how the user has reached the website to enable pay-out of referral commission fees to partners.PersistentHTMLrl_page_init_referring_domainTypeformRegisters how the user has reached the website to enable pay-out of referral commission fees to partners.PersistentHTMLtuuidDemandBaseCollects visitor data related to the user's visits to the website, such as the number of visits, average time spent on the website and what pages have been loaded, with the purpose of displaying targeted ads.400 daysHTTPtuuid_luDemandBaseContains a unique visitor ID, which allows Bidswitch.com to track the visitor across multiple websites. This allows Bidswitch to optimize advertisement relevance and ensure that the visitor does not see the same ads multiple times. 400 daysHTTPcid_#CrimtanCollects unidentifiable data that is sent to an unidentifiable source. The source's identity is kept secret by the company, Whois Privacy Protection Service, Inc.1 yearHTTPcookies/googleGooglePresents the user with relevant content and advertisement. The service is provided by third-party advertisement hubs, which facilitate real-time bidding for advertisers.SessionPixelde_tp_cookiedigitaleast.mobiUsed to measure the efficiency of the website’s advertisement efforts, by collecting data on the conversion rate of the website’s ads across multiple websites.SessionHTTPAPCGooglePending180 daysHTTPDSIDGoogleUsed by Google DoubleClick for re-targeting, optimisation, reporting and attribution of online adverts.1 dayHTTPIDEGoogleUsed by Google DoubleClick to register and report the website user's actions after viewing or clicking one of the advertiser's ads with the purpose of measuring the efficacy of an ad and to present targeted ads to the user.400 daysHTTPtest_cookieGoogleUsed to check if the user's browser supports cookies.1 dayHTTPEQUserE WorksRegisters a unique ID that identifies a returning user's device. The ID is used for targeted ads.3 monthsHTTPct/upi/pid/btu4jd3acdn.ampproject.orgPendingSessionPixeleverest_g_v2Adobe Inc.Used for targeted ads and to document efficacy of each individual ad.1 yearHTTP__gadsGoogleUsed to register what ads have been displayed to the user.1 yearHTTP__gpiGoogleCollects information on user behaviour on multiple websites. This information is used in order to optimize the relevance of advertisement on the website.1 yearHTTP_awlGobankingratesCollects data on visitors' preferences and behaviour on the website - This information is used make content and advertisement more relevant to the specific visitor. 13 monthsHTTP_fbp Meta Platforms, Inc.Used by Facebook to deliver a series of advertisement products such as real time bidding from third party advertisers.3 monthsHTTPads/ga-audiencescdn.ampproject.orgUsed by Google AdWords to re-engage visitors that are likely to convert to customers based on the visitor's online behaviour across websites.SessionPixelpagead/1p-user-list/862103894/GooglePendingSessionPixelrc::hGooglePendingSessionHTMLar_debugGooglePending3 monthsHTTPgoogle_adsense_settingsGoogleUsed by Google AdSense for experimenting with advertisement efficiency across websites using their services. PersistentHTMLcsiGoogleCollects data on visitors' preferences and behaviour on the website - This information is used make content and advertisement more relevant to the specific visitor. SessionPixelapi/telemetryPabblyCollects data on user behaviour and interaction in order to optimize the website and make advertisement on the website more relevant. SessionPixelhPabblyCollects data on user behaviour and interaction in order to optimize the website and make advertisement on the website more relevant. SessionPixelcallbackID5Collects data on visitor behaviour from multiple websites, in order to present more relevant advertisement - This also allows the website to limit the number of times that they are shown the same advertisement. 1 dayHTTPcarID5Presents the user with relevant content and advertisement. The service is provided by third-party advertisement hubs, which facilitate real-time bidding for advertisers.1 dayHTTPcfID5Sets a unique ID for the visitor, that allows third party advertisers to target the visitor with relevant advertisement. This pairing service is provided by third party advertisement hubs, which facilitates real-time bidding for advertisers.1 dayHTTPcipID5Presents the user with relevant content and advertisement. The service is provided by third-party advertisement hubs, which facilitate real-time bidding for advertisers.1 dayHTTPcnacID5Presents the user with relevant content and advertisement. The service is provided by third-party advertisement hubs, which facilitate real-time bidding for advertisers.1 dayHTTPmt_mopMediMathCollects data on the user's visits to the website, such as what pages have been loaded. The registered data is used for targeted ads.30 daysHTTPuuidMediMathCollects data on the user's visits to the website, such as what pages have been loaded. The registered data is used for targeted ads.1 yearHTTPmxpimmxptint.netCollects unidentifiable data that is sent to an unidentifiable source. The source's identity is kept secret by the company, Perfect Privacy LLC.400 daysHTTPdpixelGoogleCollects data on user behaviour and interaction in order to optimize the website and make advertisement on the website more relevant. SessionPixelmcQuantcastCollects data on the user's visits to the website, such as what pages have been loaded. The registered data is used for targeted ads.13 monthsHTTPloidRedditUsed to track visitors on multiple websites, in order to present relevant advertisement based on the visitor's preferences. 400 daysHTTPeudZeta GlobalRegisters user data, such as IP address, geographical location, visited websites, and what ads the user has clicked, with the purpose of optimising ad display based on the user's movement on websites that use the same ad network.1 yearHTTPrudZeta GlobalRegisters user data, such as IP address, geographical location, visited websites, and what ads the user has clicked, with the purpose of optimising ad display based on the user's movement on websites that use the same ad network.1 yearHTTPrudsZeta GlobalRegisters user data, such as IP address, geographical location, visited websites, and what ads the user has clicked, with the purpose of optimising ad display based on the user's movement on websites that use the same ad network.SessionHTTPbeacon/e/vpbpixelload/bridge_loaded-06e09abb-fedf-4b65-8ec2-337bb1ba0875Rubicon ProjectPendingSessionPixelcdRubicon ProjectRegisters anonymised user data, such as IP address, geographical location, visited websites, and what ads the user has clicked, with the purpose of optimising ad display based on the user's movement on websites that use the same ad network.SessionHTTPemilyRancdn.ampproject.orgPresents the user with relevant content and advertisement. The service is provided by third-party advertisement hubs, which facilitate real-time bidding for advertisers.SessionHTMLfcapRubicon ProjectPresents the user with relevant content and advertisement. The service is provided by third-party advertisement hubs, which facilitate real-time bidding for advertisers.PersistentHTMLpuxRubicon ProjectCollects data on user behaviour and interaction in order to optimize the website and make advertisement on the website more relevant. PersistentHTMLsa-user-id [x2]Rubicon Project StackAdaptUsed to track visitors on multiple websites, in order to present relevant advertisement based on the visitor's preferences. SessionHTTPsa-user-id-v2 [x2]Rubicon Project StackAdaptUsed to track visitors on multiple websites, in order to present relevant advertisement based on the visitor's preferences. SessionHTTPsa-user-id-v3 [x2]Rubicon Project StackAdaptPendingSessionHTTP__tea_cache_first_#sf16-website-login.neutral.ttwstatic.comUsed by the social networking service, TikTok, for tracking the use of embedded services.PersistentHTML__tea_cache_tokens_#sf16-website-login.neutral.ttwstatic.comPendingPersistentHTML__tea_sdk_ab_version_#sf16-website-login.neutral.ttwstatic.comCollects data on visitors' preferences and behaviour on the website - This information is used make content and advertisement more relevant to the specific visitor. PersistentHTML__tea_session_id_#sf16-website-login.neutral.ttwstatic.comUsed by the social networking service, TikTok, for tracking the use of embedded services.SessionHTMLHYBRID_SLARDAR_WEBtiktok_pns_web_runtimesf16-website-login.neutral.ttwstatic.comUsed by the social networking service, TikTok, for tracking the use of embedded services.PersistentHTMLSLARDARtiktok_web_embedsf16-website-login.neutral.ttwstatic.comUsed by the social networking service, TikTok, for tracking the use of embedded services.PersistentHTMLSLARDARwebmssdksf16-website-login.neutral.ttwstatic.comUsed by the social networking service, TikTok, for tracking the use of embedded services.PersistentHTMLxmsisf16-website-login.neutral.ttwstatic.comUsed by the social networking service, TikTok, for tracking the use of embedded services.PersistentHTMLsuidSimpli.fiCollects information on user preferences and/or interaction with web-campaign content - This is used on CRM-campaign-platform used by website owners for promoting events or products.1 yearHTTPsuid_legacyGoogleCollects information on user preferences and/or interaction with web-campaign content - This is used on CRM-campaign-platform used by website owners for promoting events or products.1 yearHTTPsmxtrackSmadexUsed to track visitors on multiple websites, in order to present relevant advertisement based on the visitor's preferences. 1 yearHTTPSOSYNCSupershipThis cookie is set by the audience manager of the website to determine the time and frequencies of visitor data synchronization - cookie data synchronization is used to synchronize and gather visitor data from several websites.400 daysHTTPconsumertrackinc-gobankingrates/log/3/pubs-genericTaboolaPendingSessionPixelconsumertrackinc-gobankingrates/log/3/visibleTaboolaPendingSessionPixelconsumertrackinc-gobankingrates:session-data [x2]cdn.ampproject.org GobankingratesPendingPersistentHTMLtbl_rtus_idTaboolaPendingPersistentHTMLtbl-exm-historyTaboolaPendingSessionHTMLidsync/ex/receive/checkTapadThis cookie is set by the audience manager of the website to determine the time and frequencies of visitor data synchronization - cookie data synchronization is used to synchronize and gather visitor data from several websites.SessionPixelTapAd_DIDTapadUsed to determine what type of devices (smartphones, tablets, computers, TVs etc.) is used by a user.2 monthsHTTPTapAd_TSTapadUsed to determine what type of devices (smartphones, tablets, computers, TVs etc.) is used by a user.2 monthsHTTPum/reportGooglePendingSessionPixelttwidTiktokUsed by the social networking service, TikTok, for tracking the use of embedded services.1 yearHTTPANON_IDExponentialCollects data on user visits to the website, such as what pages have been accessed. The registered data is used to categorise the user's interest and demographic profiles in terms of resales for targeted marketing.3 monthsHTTPANON_ID_oldExponentialCollects data about the user's visit to the site, such as the number of returning visits and which pages are read. The purpose is to deliver targeted ads.3 monthsHTTPr/cms/id/0/ddc/1/pid/18/uid/GooglePresents the user with relevant content and advertisement. The service is provided by third-party advertisement hubs, which facilitate real-time bidding for advertisers.SessionPixel#-visitorIdTypeformPendingPersistentHTML__tld__cdn.rudderlabs.comUsed to track visitors on multiple websites, in order to present relevant advertisement based on the visitor's preferences. SessionHTTPattribution_user_idTypeformUsed in context with the website’s pop-up questionnaires and messengering. The data is used for statistical or marketing purposes.1 yearHTTPtest_rudder_cookiecdn.rudderlabs.comThis cookie determines whether the browser accepts cookies.1 yearHTTPtf_respondent_ccTypeformUsed to implement forms on the website.6 monthsHTTPtracking_session_idTypeformDetermines when the visitor last visited the different subpages on the website, as well as sets a timestamp for when the session started.1 dayHTTPmatchrubiconDataxuUsed to synchronise data for targeted ads with third party systems.30 daysHTTPwfivefivecDataxuCollects data on the user's visits to the website, such as what pages have been loaded. The registered data is used for targeted ads.13 monthsHTTPGoogleAdServingTestGoogleUsed to register what ads have been displayed to the user.SessionHTTP__tt_embed__mountingTiktokRegisters data on the performance of the website’s embedded video-content. SessionHTML__tt_embed__storage_testTiktokRegisters data on the performance of the website’s embedded video-content. 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