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Text Content

 * Solutions
   * Government Solution
   * Brand Solution
 * Case Studies
 * Press Room
 * About us
 * Support
   * EU Tobacco Tracing Support Portal
   * Dentsu Tracking Support Portal
 * Contact

Select Page
 * Solutions
   * Government Solution
   * Brand Solution
 * Case Studies
 * Press Room
 * About us
 * Support
   * EU Tobacco Tracing Support Portal
   * Dentsu Tracking Support Portal
 * Contact




TRANSPARENCY ACROSS THE ENTIRE SUPPLY CHAIN

Digital, data-driven, end-to-end tracking and tracing

For Governments
For Brands




SUPPORTING GOVERNMENTS


FIGHT ILLICIT TRADE & RECOVER EXCISE TAXES

Our tracking and tracing solutions are a powerful tool used by government
authorities worldwide to fight illicit trade. Our digital, data-driven approach
provides maximum visibility and control across the entire supply chain to
prevent theft, under-declaration, and fiscal evasion.

Go to Government Solutions


SUPPORTING BRANDS


UNLOCK THE POWER OF PRODUCT DIGITISATION

Our tracking and tracing solutions digitise the entire product journey, giving
brands visibility and control over their supply chains and after sales cycles,
creating new ways to interact with end clients (second-hand and service
management), and empowering the circular economy. Unlock the benefits of
real-time data insights with better control and more accurate forecasting.

Go to Brand Solutions


FIGHTING ILLICIT TRADE


GOVERNMENT BLUEPRINT: TOBACCO

Illicit trade is a global challenge that knows no borders and cannot be
addressed in isolation. Tobacco is one of the largest markets for illicit goods.
This report is available for governments and authorities looking to deploy an
effective tracking and tracing regime. 

Download Blueprint



GOVERNMENTS & TAX AUTHORITIES


SUPPLY CHAIN CONTROL

Our solutions enable monitoring and analysis of supply chain events, within and
across borders to fight against illicit trade and optimize tax revenues. This
modular system can be tailored to the specific needs of countries and includes
digital marking, tax stamp management, product line monitoring, data
intelligence, and other services. 

Discover our Government Solutions


INDEPENDENT TRACKING & TRACING 


INTERNATIONAL REGULATORY COMPLIANCE

Integrity and transparency are key to the way we operate. We place high
importance on ensuring that our solutions comply with applicable legislation and
international requirements, and our systems operate independently from regulated
industries. This non-intrusive approach ensures minimum burden on all
stakeholders, ensuring better compliance, better reporting, and better data
quality.

Discover our Government Solutions



DIGITAL & DATA-DRIVEN


UNLEASH THE POWER OF  SUPPLY CHAIN DIGITISATION

Our approach is digital and data-driven, moving beyond data collection to data
transformation. We combine digital tracking and tracing with state-of-the-art
data analytics to provide governments with maximum insight into the supply
chain, bringing true added value and support to governmental anti-illicit trade
activities. 


LATEST NEWS



2021. 07. 13.


REAL-TIME SUPPLY CHAIN VISIBILITY: COMPARING TECHNOLOGIES, COSTS, AND COMPLEXITY

In this article, Nicolas Mordacq, Dentsu Tracking, compares some of the
different technologies available for real-time supply chain visibility and how
to reduce costs and complexity by looking at (i)…

read more

“The establishment of the European system of tobacco traceability … marks an
important milestone in the EU’s fight against illicit trade in tobacco products.
This has been an extremely ambitious project, against a very tight timeline … I
would like to thank all actors involved who helped to make this happen”

Vytenis Andriukaitis, European Commissioner for Health and Food Safety

“… case studies identify the absence of a track-and-trace system as the major
obstacle to controlling illicit trade in tobacco products.”

World Bank report on confronting illicit tobacco trade

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12


ABOUT US

Dentsu Tracking is a world-leader in supply chain digital
transformation. Headquartered in Geneva, Switzerland, we are a brand of dentsu
international,
a multinational media services company focused on the digital economy.


OUR FOCUS

For governments, we deliver supply chain tracking and tracing for regulated
markets (tobacco, alcohol, beverages, and recycling), with experience in +50
countries.

For brands, we deliver large scale traceability supporting brands in their
digital journey through product digitisation with Fortune 500 Companies
worldwide.

View Case Studies

14360,00011,000Countries
WorldwidePassionate
PeopleDentsu Intl
Clients

LEARN MORE ABOUT OUR SOLUTIONS

Contact us

SOLUTIONS

 * Government Solution
 * Brand Solution

GSCC

 * Government Supply Chain Control

COMPANY

 * About Us
 * Press Room
 * Contact

SUPPORT

 * EU Tobacco Tracing Support Portal
 * Dentsu Tracking Support Portal

 
 


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