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Submitted URL: https://ownersplay.com/
Effective URL: https://www.bourquingroup.com/social_media_seo/online-marketing-training-coaching/
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Text Content

 * The Bourquin Group LLC
   * Fan2Stage and F2S
   * About BG
   * Privacy Policy
   * Custom Mobile Apps
 * News – Blog


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 * The Bourquin Group LLC
   * Fan2Stage and F2S
   * About BG
   * Privacy Policy
   * Custom Mobile Apps
 * News – Blog




COACHING & TRAINING


ONLINE MARKETING TRAINING AND COACHING

Online Marketing Training programs at the Bourquin Group have been a critical
element in the growth of many of our clients. Put our experience in your tool
box with online classes and live events geared towards your business success. It
is all about what it takes to have your business grow and get you more freedom.
The experience of thousands of hours building businesses and helping other
businesses grow can be yours in a fraction of the time. This is time that we
have spent with other clients, and our own companies growing them, even in down
markets.

No matter what your business is, the cliff notes to the online marketing MBA
program are a must have. Our online marketing training program is one of the
fastest ways to build a foundation for your business. You can build it, but if
you don’t tell anyone, they won’t come.

COACHING

We also offer coaching to our online marketing training customers. Having
someone look at your business from the outside helps you see what is really
happening. When you work on your business every day, you begin to overlook the
big things that make a difference.

A coach can help you see those big things and keep your business on track. Don’t
let your business rule your life. You started your business to achieve freedom,
we can help. 

The Bourquin Group Philosophy is that to get where you want to go, you have to
know where you want to go in the first place.  It sounds simple, yet seems to
evade many business owners and people in all walks of life.  At the Bourquin
Group, we work almost exclusively with small business owners to help them define
where they are going, and help them direct the “work” in the business to the
right destination.

Much like any journey in life, no matter the form of transportation, whether it
is a space shuttle, airplane, boat, car or even horse drawn wagon, if all of the
energy or “work”  isn’t going towards the destination, the journey may not end
where you want it too, and in some cases the trip can end in disaster.

GETTING YOUR BUSINESS GOING IN ONE DIRECTION

Think of a business like the famous clydesdales.  Each aspect of the business is
a different horse.  If they were each chained to the wagon individually and set
free they could pull the wagon to pieces.  We have all seen businesses do this.
 Have you ever watched employees do exactly what you didn’t want them to do at
the worst possible time?  It happens because they aren’t going in the same
direction as the rest of the team.  The question is “Why Not?”

If the horses are harnessed and guided in the same direction, the cargo on the
wagon reaches its destination.

Business is very similar in that, all businesses are already “somewhere” and
they usually want to go ‘somewhere’.  The problem is many business owners don’t
clearly define that somewhere so the employees all go a slightly different
direction. Have you ever wondered why your business isn’t getting “there”.   How
does anyone know where to direct their work , if they really aren’t sure where
“there” is?  Even if the energy is all harnessed and going in the direction the
owner wants, but the owner keeps changing direction, the business can end up
going in circles and getting no where.

GET DIRECTIONS

Our programs are designed to help you find a destination, head the right
direction and get there.  We understand marketing online.  Roy Bourquin was one
of the pioneers of internet search and his original patent is still a part of
many of the major search platforms.



Give us a call at 949-272-0611 and let us show you what your business can do
online.

Not ready for a coach?  We offer several easy guides to help you get on the
right track in at Easy Guide Books.  All new web site hosting customers get a
free copy of The Easy Guide To Internet Marketing and our quarterly e-mail
newsletter to make sure you know what to do the right way.  


OUR BUSINESS COACHING AND ONLINE MARKETING PROGRAMS:


INTERNET PRESENCE

Complete Internet Presence Campaigns include some or all of the following,
individual programs can be tailored for each business.


PAY PER CLICK CAMPAIGNS.

Pay Per Click or PPC Campaigns are the right now aspect of the internet.  PPC is
the fastest way to get your message in front of potential new customers while
your website grows in popularity.

PPC campaigns are managed for $350 per month for up to $1000 in monthly online
spending, and 15% of the budget afterwards.  The management fees include weekly
reviews of ad performance, competitor reviews, removal of bottom performing ads
each month, and addition of new ads to replace them each month.

MOBILE MARKETING



Basic Mobile Marketing is $750 to set up, and $300 per month for 5 months
following. Our Mobile Marketing Program includes:

 1. A small smart phone friendly webpage
 2. Verification and posting business information local accounts such as Yelp!,
    Foursquare and Google places.
 3. Creation of four coupons to be rotated each quarter or upgrade to  monthly
    coupons.

REPUTATION MANAGEMENT:

Reputation Management is one of our SEO services. It starts at just $150 per
month[2], and includes complete internet monitoring of your company name and
reputation online.  Any negative or less than ideal information will be dealt
with directly through customer intervention, internet followup and information
burial if needed.

SEARCH ENGINE OPTIMIZATION OR SEO

SEO programs are custom tailored to each business and it’s specific market. 
Budgets range from $600 per month for a small local and very targeted campaign
to $8,000 per month for highly competitive keywords such as “Wine” or “Sports
Car” or “Attorney”

The order our programs are listed in is for a reason.  They are the order which
when used correctly yields the highest performance and lowest cost to the
client.  Starting with SEO and a year later finding out the business should be
going a different direction is a year of SEO money wasted.

Our biggest advantage online is also your biggest advantage.  Roy Bourquin is
one of the originators of online search technology.  His patent is still in used
today as part of and in some cases is the foundation of many of the patents
covering search and online technology.  Scott Bourquin has over 25 years of
business, leadership and technology experience that can help your business
really fly.  Scott is a best selling author® with several business and
leadership books currently in print. Additionally he has written articles in a
half dozen national publications about business and technology. Scott is a well
known business and marketing expert and a sought after keynote speaker.

DIY Programs

If you don’t have an online presence yet and want to join our online marketing
training, we recommend ionos.com for great website hosting at a fair price.  The
Bourquin Group is an ionos partner.  This way you can give us access to your
account worry free.  You own your account and can change anything you like
anytime you want.  

Add on an Easy Guide and most small business owners are off to a great start.

ONLINE TRAINING

The Bourquin Group offers the Small Business Marketing Minute in both Live and
online courses.  Please call with any questions or thoughts regarding how we can
better help you and your business goals.

949-272-0611

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[1] For all coaching programs we ask owners to commit to six months as change
does not occur overnight however they may “pause” or “end” the program at any
time simply by not paying the invoice.  This is true for all services.

[2] Regular offending businesses who are actually doing what is being said
online will be removed from the program.  This program is only to protect
businesses from being “flamed” or  “internet trashed” without cause or after the
occurrence of a genuine error which is corrected by the business to the
customers satisfaction, and the process failure in the business is corrected.
 The Bourquin Group will work with the business to correct the process failure
at no additional charge.

VIDEOS, BLOGS AND PODCASTS

 * Fan2Stage at NAMM
 * My Drink Order – An App That Makes Ordering Easier
 * Writers Wanted? College Students Get Real Experience
 * Moving Forward – SEO is gone
 * Website Management Made Easy

 * Blog
 * FAQ
 * Landing Pages
 * Newsletter
 * Success On The Beach
 * The Small Business Minute
 * Uncategorized

FREE BUSINESS REVIEW

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