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Why Appier

Products


 * * FOR USER ACQUISITION
   
   * CrossX
   
   * AIXPERT


 * * FOR ON-SITE CONVERSION
   
   * AiDeal


 * * FOR ENGAGEMENT
   
   * AIQUA
   
   * BotBonnie


 * * FOR AUDIENCE INTELLIGENCE
   
   * AIXON
   
   * Woopra

Industries

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   * Automobile

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Why Appier

Products


 * FOR USER ACQUISITION
   
   * CrossX
   * AIXPERT


 * FOR ON-SITE CONVERSION
   
   * AiDeal


 * FOR ENGAGEMENT
   
   * AIQUA
   * BotBonnie


 * FOR AUDIENCE INTELLIGENCE
   
   * AIXON
   * Woopra

Industries

 * * E-Commerce
   * Retail
   * Finance & Insurance
   * Gaming
   * Automobile

Resources

 * * Case Studies
   * White Papers & Guides
   * Blog
   * Webinar

About

 * * About Us
   * Careers
   * Newsroom
   * Security & Privacy
   * ESG

Investor Relations

Investor Relations


 * FOR USER AQCUISITION
   
   * 

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FULL-FUNNEL MARKETING MADE SMARTER WITH AI


SMOOTHER OPERATIONS. ELEVATED CUSTOMER EXPERIENCE. BETTER PERFORMANCE.

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COMPREHENSIVE AI-POWERED SOLUTIONS

The user acquisition platform that finds the highest lifetime value users for
you with a predictable ROI.

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The campaign automation cloud that simplifies your workflow and provides
unparalleled insights to acquire more users.

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The conversion optimization cloud that drives immediate conversions in the most
effortless and cost-effective way.

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The AI personalization cloud that helps you proactively engage end users in the
most effective way across all channels.

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The no-code, conversational marketing platform that uses instant messaging for
brands to engage better and sell more.

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The intelligent data augmentation platform that maximizes user acquisition with
AI-enriched customer data.

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Fast time-to-insight AI CDP with superior analytics and intuitive data
visualization.

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THE STORIES THAT KEEP US GOING

 * Gaming
 * E-Commerce
 * Retail
 * Finance & Insurance
 * Automobile

High-ROAS user acquisition from Day 1

Nexon deployed AIBID user acquisition and re-engagement solution to identify and
target the most valuable gamers for its titles. From Day 1 of a game’s launch,
AIBID has been able to successfully acquire high-ROAS users who will play the
game long-term and make in-app purchases.

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UA for idle tower defense game

GameDuo used Appier's CrossX for in-app data, forming new user profiles and
leveraging AI for targeting during the campaign, resulting in a remarkable 41%
conversion boost.

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High-ROAS success in EMEA casual game

Get Color's campaign for its hyper-casual game spanned 5 countries, focusing on
high-value gamers with optimized content to achieve remarkable ROAS and CPI
reduction.

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Virtual PC game user acquisition strategy

The Sandbox employed Appier’s CrossX in Hong Kong and Taiwan for Alpha Season 3,
expanding their audience and increasing engagement, notably raising the season's
CTR.

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Leading global beauty brand

Clarins leveraged Appier’s CrossX and AiDeal solutions to successfully reduce
the CPA of its campaigns by 30% and improve the CVR by 44% during Q3 to Q4 2021
and boost sales season momentum.

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Top player in the children's fashion industry

Explore how F・O・International partnered with Appier to revolutionize their
marketing strategy, unify customer data, and usher in a new era of personalized
customer engagement.

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Japanese Multinational Cosmetics Company

Shiseido Taiwan Group introduced timely and exclusive coupons to communicate
with hesitant buyers individually, allowing watashi+ by Shiseido Taiwan to
successfully increase conversion rates by 47%.

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French Multinational Retail Group

Carrefour used Appier's solutions to identify high-value customers and hesitant
buyers through user behavior and purchase intent analysis—crafting tailored
campaigns to target each group accordingly.

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One of the World’s Largest Pizza Chains

Pizza Hut used AIDEAL to detect real-time intent and send coupons to hesitant
customers. Those who received a coupon completed their orders faster, resulting
in a 20% growth in order placement.

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The world’s second-largest fast-food chain

Burger King adopted AIQUA to analyze and utilize customer behavior data. The
brand was able to manage cross-channel campaigns on a single platform and
implement marketing personalization strategy.

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Thailand's Premier Financial Institution

KCC utilized AI predictions to expand user reach and deepen engagement by
delivering content that customers were most interested in at the times when they
were most likely to be receptive to it. Instead of overwhelming their customers
with information, they gave them exactly what was needed.

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Longstanding Insurance Company in Taiwan

MSIG Insurance used AIXON to fine tune its marketing to target high-value
customers and differentiate communications for finely delineated customer
segments.

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Leading Insurance Company in Taiwan

Shin Kong Life leverages Appier for big data marketing, personalized journeys,
and precise insurance services, achieving a triple-win of increased profits,
agent sales targets, and user satisfaction.

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Premier Japanese Automotive Manufacturer

Toyota Philippines approached Appier with a KPI of driving site traffic to
44,073 visits in a month. Using audience targeting, geo-targeting, topic
targeting and cross-screen targeting, Appier increased traffic to the site by
threefold, compared to overall site traffic prior to the campaign.

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World-Famous German Automobile Brand

Audi applied Appier’s AI to identify all the devices owned by its target
audiences for cross-screen targeting. It also used Frequency Capping to deliver
more ad exposure to the devices most likely to be used by users to sign up for
the test drive, while avoiding ad fatigue.

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World-Famous German Automobile Brand

In 2022, with Appier’s BotBonnie, BMW Taiwan leveraged Meta’s Recurring
Notifications feature to successfully ramped up social media engagement 4X on
Facebook during a three-day campaign.

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RESOURCES THAT HELP YOU GROW

White Papers & Guides


MARKETING IN THE AGE OF AI

Are you ready for 2024? Explore 4 key AI trends that will dominate will dominate
marketing this year and beyond. Download now to gain insights and learn how
Appier can help your business thrive in this dynamic landscape.

Read on
Blog

Appier Explains: How to Master Native Advertising

Blog

To Broadcast or Not to Broadcast: How to Message the Masses Effectively

Blog

Appier’s AiDeal Webchat: Boosting Conversions by Predicting Intent

Blog

UA Spotlight in Asia: Breaking Into the Japanese Mobile Gaming Market


START GROWING YOUR BUSINESS TODAY WITH APPIER

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Appier Named as Best Business AI Applications Service Provider 2021 by APAC
Insider

AiDeal Named as Best Overall AI-based Analytics Solution in 2020 by AI
Breakthrough

Appier Highly Commended in The Drum Digital Advertising Awards APAC 2020

Appier ranked as Tops ROI-Driving Ad Partner by Singular

Appier Received TAG Anti-Fraud Certification

Appier Received ISO 27001 Certification

Appier Received ISO 27701 Certification

Appier Named in CB Insights’ Second Annual AI 100 Companies 2018

Appier Named as Gartner Cool Vendor for Artificial Intelligence, East Asia, 2017



Making AI easy by making software intelligent



 * Products

 * CrossX
 * AIXPERT
 * AiDeal
 * AIQUA
 * BotBonnie
 * AIXON
 * AIRIS

 * Industries

 * E-Commerce
 * Retail
 * Finance & Insurance
 * Gaming
 * Automobile

 * Resources

 * Case Studies
 * White Papers & Guides
 * Blog
 * Webinar

 * About

 * About Us
 * Careers
 * Newsroom
 * Investor Relations
 * Security & Privacy
 * ESG
 * Contact Us

 * Investor Relations

 * Overview
 * IR News
 * Financial Calendars
 * Structure
 * Board of Directors
 * Audit and Supervisor Committee

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