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Effective URL: https://www.safegraph.com/blog
Submission: On December 16 via api from NL — Scanned from PT
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Why SafeGraph Data for innovators Why leading developers choose SafeGraph data A modern data partner How we support your innovations Featured content GUIDE Geospatial Data: A Comprehensive Guide Data Places Premium global POI data Geometry Reduce attribution errors with high-quality building footprint data Attributes Deeper precision and context in your places data Integrations Delivery to your preferred environment Pricing Datasets and terms that fit your needs Featured content Whitepaper A Technical Guide to SafeGraph Places Data GUIDE SafeGraph’s Data Evaluation Checklist Get a Sample | Contact Sales Resources Blog The latest SafeGraph and data industry insights Case Studies How industry leaders are using SafeGraph data Podcast The World of DaaS with CEO Auren Hoffman Data Visualizations See what you can build with Places data Guides In depth articles about geospatial data and how to use it Featured content BLOG Top 10 Uses of Geospatial Data + Where to Get It case study Clear Channel Europe Uses SafeGraph Data to Fuel More Targeted, Higher Performing OOH Ad Campaigns Get a Sample | Contact Sales Docs Schedule a demo Schedule a demo SafeGraph Blog KNOWLEDGE SHARING, INDUSTRY TRENDS, AND EVERYTHING YOU NEED TO KNOW ABOUT PLACES DATA. Featured ACCURATE PLACES DATA: THE ELUSIVE PURSUIT OF PERFECTION Perfection in data is a moving target, which is why we've spent the last few months honing in on how to improve our data's precision and recall. POPULAR RIGHT NOW HOW SAFEGRAPH POWERS LOCATION-BASED AUDIENCES Discover how SafeGraph's accurate POI and polygon data powers precise, location-based audience targeting to… SUPERCHARGE YOUR REVENUE WITH PLACES DATA Discover how Point of Interest (POI) data can revolutionize lead generation for retail brands. Learn strategies to boost… LEVERAGING PLACES DATA TO MAKE INFORMED INVESTMENT DECISIONS Unlock informed investment decisions with market mapping using free POI data. Analyze Starbucks vs Dunkin' locations… QUESTIONS? GET IN TOUCH WITH OUR TEAM OF DATA EXPERTS. Schedule a Demo BROWSE THE LATEST Thank you! Your submission has been received! Oops! Something went wrong while submitting the form. AI Boom: How Data Center Investments Are Shaping the Future Nov 14, 2024 by Jason Richman How SafeGraph Powers Location-Based Audiences Oct 14, 2024 by Elianne Marcus Unacast Announces Strategic Partnership with SafeGraph to Bring Enhancements to the Unacast Insights Platform Oct 8, 2024 by SafeGraph Supercharge Your Revenue with Places Data Jun 24, 2024 by Jason Richman Leveraging Places Data to Make Informed Investment Decisions May 31, 2024 by Elianne Marcus How Commercial Data Sharing Will Develop in 2024 Feb 8, 2024 by Lucy Kelly The Ultimate Guide to Location-Based Audiences Oct 23, 2023 by SafeGraph DataChronicle Architecture: Achieving Traceability for Large-scale Data Processing in SafeGraph Sep 1, 2023 by SafeGraph Engineering The Ultimate Guide to Local Search Applications & POI Data Aug 15, 2023 by SafeGraph Accurate Places Data: The Elusive Pursuit of Perfection Jul 5, 2023 by Deirdre Lambert How Our Definition of a “Place” Has Evolved May 1, 2023 by Bryan Bonack How to Use POI Data for Catchment Area Analysis Mar 14, 2023 by SafeGraph How SafeGraph built a reliable, efficient, and user-friendly Apache Spark platform with Amazon EMR on Amazon EKS Feb 27, 2023 by Nan Zhu SafeGraph Data Used to Support Turkey Disaster Response Feb 21, 2023 by SafeGraph Leverage joint demand and location intelligence for stronger occasion-based marketing Jan 1, 2023 by SafeGraph SafeGraph 2022 Year in Review Dec 21, 2022 by Auren Hoffman Why joint data sets are infinitely more valuable Dec 21, 2022 by SafeGraph How to Decide Whether to Build vs. Buy a POI Database Sep 16, 2022 by Kate Blumberg SafeGraph Partners with Dewey to Democratize Access to Data for Academics Sep 2, 2022 by SafeGraph Comparing SafeGraph and OpenStreetMap: The Hidden Cost of Free Data Jul 13, 2022 by Briana Brown SafeGraph Named Databricks’ Data Sharing Partner of the Year Jul 5, 2022 by Elianne Marcus SafeGraph’s Response to Congressional Inquiry on User Privacy Jun 28, 2022 by SafeGraph Setting up SafeGraph for a Prosperous Future Jun 27, 2022 by Auren Hoffman Developing a Site Deselection Strategy with Regional Trends in Business Closures Jun 21, 2022 by SafeGraph Announcing Cross Shopping Insights: See Where Else Consumers Spend Money Jun 1, 2022 by Briana Brown Comparing SafeGraph Aggregate Spend to the Census Monthly Retail Trade Survey May 13, 2022 by Garrett Hoffman Introducing Expanded SafeGraph Category Tags: More Granular Than NAICS Codes May 12, 2022 by Michael Taylor Demystifying the SafeGraph Facts May 3, 2022 by Auren Hoffman Real Estate is Getting Left Behind in the Data Revolution Apr 27, 2022 by Auren Hoffman Are US Inflation Trends Reflected in SafeGraph Spend? Apr 14, 2022 by Garrett Hoffman and Annelise Dutcher Using Connected Vehicle Data and Parking Lot Polygons to Attribute POI Visits Apr 1, 2022 by Eugene Chong Fast Food Brands: The Rise and Fall Mar 31, 2022 by Nick Huntington-Klein It’s Our Moral Obligation to Make Data More Accessible Mar 30, 2022 by Auren Hoffman SafeGraph’s Geometry Dataset now includes Parking Lots Mar 25, 2022 by SafeGraph Engineering Remapping the Entire Earth Mar 22, 2022 by SafeGraph Building a Killer Go to Market Strategy Mar 15, 2022 by SafeGraph Moore's Law Strikes the Satellite Industry Mar 8, 2022 by SafeGraph Maintaining a Source of Truth in a Dynamically Changing World Feb 23, 2022 by Mia Litman Analyzing Spending Behavior at Multiple Levels of Granularity Feb 16, 2022 by Nick Huntington-Klein Global Port POI and Geometry Data for Improved Supply Chain Analysis Feb 11, 2022 by Fletcher Berryman The Importance of Reliable, Accurate, and Timely Open and Close Metadata for POIs Jan 26, 2022 by Bryan Bonack Why Transparency Matters: Becoming the Most Transparent Data Company Jan 24, 2022 by SafeGraph Scaling Data As a Service (DaaS) with Platform Engineering Jan 20, 2022 by Nan Zhu Geofencing Marketing: What It Is and How to Advertise With It Jan 4, 2022 by Briana Brown Best Tech Podcasts for News, Developers, Entrepreneurs, and More Dec 16, 2021 by Annelise Dutcher Building Footprints: Examples & Where to Get the Data Dec 14, 2021 by Bryan Bonack Validating Spend Data for Brands Against Company Reporting Dec 8, 2021 by Jenny Doan Alternative Data Providers: Where to Get Alternative Data for Unique Insights Nov 23, 2021 by Elianne Marcus Top 8 Alternative Data Use Cases for Making Smarter Financial Decisions Nov 15, 2021 by Briana Brown 7 Big Data Use Cases in Financial Services and Benefits of Data Science Nov 4, 2021 by Kate Blumberg Best Data Science Podcasts: Analytics, Management, Visualization, and More Oct 25, 2021 by Annelise Dutcher The Secret to Using Location Data Marketing Perfectly Oct 7, 2021 by Elianne Marcus Announcing SafeGraph Global Places Sep 24, 2021 by Fletcher Berryman Introducing Point POIs - Data for ATMs, Transit Stops, & More Sep 15, 2021 by SafeGraph Building a Fairer Future of Work: World of DaaS interview with Checkr CEO, Daniel Yanisse Sep 10, 2021 by Auren Hoffman Solving Social Media Market Failures: World of DaaS interview with MIT Professor, Sinan Aral Sep 2, 2021 by Auren Hoffman Should Your Organization Build or Buy a POI Database? Sep 1, 2021 by SafeGraph How to Apply for Data Science Jobs: The Trick to Landing the Job Aug 30, 2021 by Hayden Mortimer Data Science Interview Preparation: Top Tips for How To Nail It Aug 27, 2021 by Hayden Mortimer Owning the Work Marketplace: World of DaaS interview with Upwork CEO Hayden Brown Aug 26, 2021 by Auren Hoffman Reimagining Democracy with Quadratic Funding and Quadratic Voting: World of DaaS interview with Microsoft OCTOPEST, Glen Weyl Aug 19, 2021 by Auren Hoffman Building a Data Company in Space: World of DaaS interview with Planet CEO, Will Marshall Aug 11, 2021 by Auren Hoffman Why Airline Loyalty Programs Are Really Just FinTech Companies: World of DaaS interview with Author of The Diff, Byrne Hobart Aug 5, 2021 by Auren Hoffman Geospatial Data 101: What It Is and How to Use It Aug 4, 2021 by Kate Blumberg We Can Use Machine Learning to Make Better Decisions: World of DaaS interview with Stanford professor of economics, Susan Athey Jul 30, 2021 by Auren Hoffman How Data Sharing Transformed Insurance: World of DaaS interview with Verisk CEO, Scott Stephenson Jul 23, 2021 by Auren Hoffman Validating Store Counts for Brands Against Company Reporting Jul 20, 2021 by Jenny Doan Building A Billion Dollar Data Company: World of DaaS interview with ZoomInfo CEO, Henry Schuck Jul 14, 2021 by Auren Hoffman Best Practices for Working with Large Quantities of Geospatial Data Jun 18, 2021 by SafeGraph Retail Site Selection Checklist: 7 Steps for Choosing a New Location Jun 17, 2021 by Briana Brown What is a Catchment Area? + Methods & Tools for Your Analysis Jun 10, 2021 by Briana Brown 4 Benefits of Trade Area Analysis in Scouting a New Store Location Jun 9, 2021 by Elianne Marcus Best Practices in Applying Geospatial Data to CPG Strategy Jun 2, 2021 by Elianne Marcus SafeGraph Partners with Databricks on Open Data Sharing May 26, 2021 by Eric Chavez Everything You Need to Know About Industrial POIs May 24, 2021 by Michael Taylor Using Geospatial Data to Understand General Liability May 19, 2021 by Mike Hofert 5 Technical Differences Between US and UK POIs May 14, 2021 by Bryan Bonack Now Available: SafeGraph UK Data May 13, 2021 by Stu Kendall Polygon Data: Top 3 Use Cases May 6, 2021 by Briana Brown Open Census Data Update: Now Including ACS Data From 2016-2019 Apr 28, 2021 by Eugene Chong Insurance Risk Modeling with Places Data Apr 23, 2021 by Jay Gentry How to Do Effective Catchment Marketing for Your Local Business Apr 22, 2021 by Elianne Marcus Points of Interest Data: 5 Most Common Use Cases Apr 9, 2021 by Fletcher Berryman How to Build a Catchment Area Map for Enhanced Trade Area Analysis Apr 6, 2021 by Stu Kendall Canadian Market Analysis with POI Data From the AWS Data Exchange Mar 30, 2021 by Hendy Wijaya Reasons Why Data Scientists Choose SafeGraph Data Mar 29, 2021 by Stu Kendall SafeGraph's Data Sourcing Process Mar 26, 2021 by Bryan Bonack 10 Non-Obvious Rules to Raising a Series B Mar 24, 2021 by Auren Hoffman Why SafeGraph Raised a $45M Series B Mar 16, 2021 by Auren Hoffman A Guide for Real Estate Site Selection using Trade Area Analysis Mar 15, 2021 by Kate Blumberg Working with Locations Inside Other Locations Mar 10, 2021 by Nick Huntington-Klein More Data Doesn't Always Mean Better Data Mar 8, 2021 by Stu Kendall 3 Methods of Calculating Catchment Areas & Where to Get the Data Feb 22, 2021 by Fletcher Berryman Bad Data is Bad for Business Feb 18, 2021 by Kate Blumberg SafeGraph Expands Its Footprint Into the United Kingdom Feb 16, 2021 by SafeGraph Connecting Alternative Data Sources for Investment Research Feb 12, 2021 by Briana Brown Coming Soon: UK Places Data Feb 4, 2021 by Stu Kendall Three Reasons Why Brand Attribution is Essential to POI Data Jan 21, 2021 by Mia Litman Building a Data Maturity Model + The Four Stages of Data Maturity Jan 20, 2021 by Korri Palmer A Startup’s Guide to Remote-First Onboarding Jan 11, 2021 by Kara Sheldon Why SafeGraph Moved its HQ from San Francisco to Denver Dec 7, 2020 by Nicole Berger SafeGraph Joins Placekey Initiative as a Founding Partner to Build a Standard Identifier For Physical Places Oct 29, 2020 by Stu Kendall Geometry Data: The Anchor of SafeGraph Places Oct 9, 2020 by Bryan Bonack Why Data Standards Matter Sep 23, 2020 by Auren Hoffman and Will Lansing Building Footprints: Essential Data for Accurate Geospatial Analysis Sep 14, 2020 by Bryan Bonack Why humility is core to being a successful DaaS (Data-as-a-Service) business Sep 2, 2020 by Auren Hoffman Creating a Winning Map: Mapscaping Contest Winner Interview Aug 19, 2020 by Kate Blumberg What should your interview pass rate be? Aug 17, 2020 by Auren Hoffman The SafeGraph Standard: Core Attributes of SafeGraph Employees Aug 1, 2020 by Auren Hoffman Insurance Risk Assessment, Enhance with Accurate POI Data Feb 20, 2020 by Ryan Fox Squire Felix Cheung Joins SafeGraph as VP Engineering Feb 19, 2020 by Auren Hoffman Why “Exit Transparency” Can Make Companies Stronger Feb 4, 2020 by Auren Hoffman Open Census Data: Everything you need to know to get started Jan 14, 2020 by Ryan Fox Squire Why the famous Peter Thiel interview question is so predictive Jan 2, 2020 by Auren Hoffman SafeGraph Featured on Mapscaping: A Podcast for the Geospatial Community Dec 10, 2019 by Bryan Bonack Using SafeGraph Polygons to Estimate Point-Of-Interest Square Footage Nov 26, 2019 by Ryan Fox Squire SafeGraph Partners With AWS and Databricks To Launch Industry’s First Full-Stack Location Solution Nov 15, 2019 by Ryan Fox Squire Do Republican Counties Drink More Than Democrat Voting Counties? Oct 29, 2019 by Roshan George Do you vote like a Toyota? Or a Ford? Oct 29, 2019 by Roshan George Data Demos: SafeGraph Places Python Starter Notebook Aug 27, 2019 by Ryan Fox Squire Your Favorite Local Grocery Store Chain? Never Heard Of It! InfoGraphics Exploring The Top Chains In Each State Aug 16, 2019 by Ryan Fox Squire Why SafeGraph Does Written Interviews ✍️ (and Why Your Company Should Do Them Too) Aug 1, 2019 by Auren Hoffman Data-As-A-Service Bible: Everything You Wanted To Know About Running DaaS Companies Jun 18, 2019 by Auren Hoffman Fast Food Chains With The Most Locations Per State (#2 Most Popular Restaurant Will Surprise You!) Jun 12, 2019 by Nick Huntington-Klein Forget ML — 4 Weird Edge Cases Which Confuse Even Humans When It Comes To Places Data Feb 13, 2019 by Noah Yonack Introducing SafeGraph Places: The Source of Truth about Physical Places Jul 25, 2018 by Auren Hoffman Data Can Transform Society for the Better Jun 13, 2018 by Auren Hoffman SafeGraph Vision and Values Dec 19, 2017 by Auren Hoffman We Need Open Information to Power Innovation Nov 28, 2017 by Auren Hoffman How SafeGraph Raised Its Unconventional Series A Financing May 17, 2017 by Auren Hoffman SafeGraph Raises $16 Million Series A Apr 19, 2017 by Auren Hoffman Outlining the SafeGraph Recruiting Process Apr 13, 2017 by Auren Hoffman A Non-Technical Introduction to Machine Learning Mar 3, 2017 by Noah Yonack Where Should Machines Go To Learn? 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