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   Hegde states that more than the followers, it boils down to what you feel
   about what you do at work.

 * EXCLUSIVE
   
   
   REMODELING THE OPT-IN PROCESS
   
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   messaging could give marketers a potential upside. Popping the permission
   question for the right action is just one of those steps.

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   HOW PERSONAL BRANDING IS CHANGING IN 2023
   
   Personal branding is more than simply marketing; it is also about becoming
   your marketer.

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LEADERS SPEAK

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ANIL VISWANATHAN

MD - Vietnam and SEA, Mondelez


INTERVIEW

SELF INDULGENCE COULD BE A WEAKNESS IN THE SEARCH FOR INDEPENDENCE: ANIL
VISWANATHAN

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ASHA KHARGA

Executive Vice President - Chief Customer & Brand Officer, Mahindra Group


MENTIONED IN

CELEBRATING THE WOMEN IN MARKETING

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HARISH NARAYANAN

Chief Growth Officer, Upstox


MENTIONED IN

HARISH NARAYANAN JOINS UPSTOX AS CHIEF GROWTH OFFICER

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RAJA RAJAMANNAR

Global Chief Marketing & Communications Officer, Mastercard International


MENTIONED IN

MASTERCARD AND ITS MULTI-SENSORY MARKETING GAME

 * THU, 01 SEP 2022

BEN PAGE

Global CEO, Ipsos Research Private Limited


INTERVIEW

PEOPLE STILL WANT INDEPENDENT, AUTHORITATIVE MEASUREMENT SERVICE PROVIDERS: BEN
PAGE, GLOBAL CEO, IPSOS

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Next
 * ✕
   
   
   SCOTT BRINKER
   
   VP Platform Ecosystem HubSpot
   
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 * ✕
   
   
   RISHAD TOBACCOWALA
   
   Advisor, Author, Educator Rishad Tobaccowala
   
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   HARSH MARIWALA
   
   Founder and Chairman Marico
   
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   DEVIKA SETH BULCHANDANI
   
   Global CEO Ogilvy
   
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   NEIL PATEL
   
   Entrepreneur, Angel Investor, and Digital Marketing Expert NeilPatel
   
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 * ✕
   
   
   SUPARNA MITRA
   
   Chief Executive Officer, Watches and Wearables Division Titan Company
   
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 * ✕
   
   
   RAKA SINHA
   
   International Brand Marketing Director Sanofi Consumer Healthcare
   
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 * ✕
   
   
   VARUN BERRY
   
   MD Britannia Industries Limited
   
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 * ✕
   
   
   FRED REICHHELD
   
   Bain Fellow, Author and Creator of NPS Bain & Company India Private Limited
   
   View Profile

and many more from top industry leaders

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 * ✕
   
   
   SCOTT BRINKER
   
   VP Platform Ecosystem HubSpot
   
   View Profile
 * ✕
   
   
   RISHAD TOBACCOWALA
   
   Advisor, Author, Educator Rishad Tobaccowala
   
   View Profile
 * ✕
   
   
   HARSH MARIWALA
   
   Founder and Chairman Marico
   
   View Profile
 * ✕
   
   
   DEVIKA SETH BULCHANDANI
   
   Global CEO Ogilvy
   
   View Profile

 * ✕
   
   
   NEIL PATEL
   
   Entrepreneur, Angel Investor, and Digital Marketing Expert NeilPatel
   
   View Profile
 * ✕
   
   
   SUPARNA MITRA
   
   Chief Executive Officer, Watches and Wearables Division Titan Company
   
   View Profile
 * ✕
   
   
   RAKA SINHA
   
   International Brand Marketing Director Sanofi Consumer Healthcare
   
   View Profile

and many more from top industry leaders

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SPECIAL INITIATIVES

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VIDEO SERIES

BE CAFE

GLOBAL BUSINESS LEADERS DISCUSS THE INTERPLAY BETWEEN COMPANIES AND CONSUMERS.

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THE INDEPENDENT MARKETER

CELEBRATING 75 YEARS OF INDEPENDENCE WITH CMOS. DELIBERATING THE FREEDOM OF
THOUGHT IN MARKETING.

View Details CMOs as independent marketers


THOUGHT LEADERSHIP

BE SCHOOL

BLENDING THE BEST OF ACADEMIA AND PRACTITIONERS TO CREATE A KNOWLEDGE POOL THAT
CAN BE PUT TO EVERYDAY USE.

View Details Practical lessons in marketing


EDITOR SPEAKS

SATURDAY SOLOLOGUES

A SNEAK PEEK INTO THE DISCUSSIONS, DEBATES AND INTROSPECTION OF THE EDITORIAL
TEAM

View Details A weekly column by the editor


DOWN MEMORY LANE

BE SAAL BAAD

A SERIES THAT LOOKS AT TIMELESS CLASSICS FROM ADVERTISING AND BRINGS OUT UNTOLD
STORIES.

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STRATEGY DECODED

STRATEGYGRAM

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STRATEGIC THOUGHT.

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ETBRANDEQUITY EVENTS

Explore and discuss challenges and trends in India’s leading B2B events


 * HYPERCONNECTED FUTURE
   
   HYPERCONNECTED FUTURE TODAY, ORGANISATIONS ARE ALMOST CONTINUOUSLY IN TOUCH
   WITH THEIR CONSUMERS THROUGH VARIOUS TOUCHPOINTS. DUE TO THIS INCREASING
   FREQUENCY, MARKETING LEADERS ARE EXPANDING THE ROL
   
    * Thu, 23 Mar 2023
   
   Register Now


 * INDIA COMMUNICATION SUMMIT 2023 - COMMUNICATION EVENTS
   
   INDIA COMMUNICATION SUMMIT 2023 - INDIA COMMUNICATION CONFERENCE & EVENTS
   WILL BRING TOGETHER THE MOST ASTUTE AND FAR-SIGHTED COMMUNICATIONS LEADERS
   AND FOSTER CONVERSATIONS ON THE WAY FORWARD FOR THE
   
    * Fri, 28 Apr 2023
   
   Register Now


 * MARTECH ASIA 2023
   
   MARTECH ASIA 2023 - A DIGITAL MARKETING SUMMIT & EVENTS LEVERAGING MARTECH
   STACKS TO SOLVE THEIR MARKETING CHALLENGES IN THE RAPIDLY EVOLVING
   DATA-DRIVEN ERA. BOOK YOUR SLOT FOR THE ASIA'S LARGEST DIG
   
    * Thu, 24 Aug 2023
   
   Register Now


 * CX PLUS SUMMIT 2023 - LARGEST CX EVENT & CONFERENCE
   
   ET CX+ SUMMIT - JOIN INDIA'S ELITE CUSTOMER EXPERIENCE LEADERS AT DIGITAL CX
   PLUS SUMMIT 2023 IN MUMBAI INDIA. REGISTER NOW FOR THIS AMAZING CX PLUS
   CORPORATE EVENT FROM ECONOMICS TIMES.
   
    * Fri, 03 Mar 2023
   
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ETBRANDEQUITY AWARDS

Recognise work that not only stood out but was also purposeful


 * TRENDIES AWARDS 2023
   
   ETBRANDEQUITY IS EXCITED TO PRESENT THE FIRST EDITION OF TRENDIES AWARDS. OUR
   ENDEAVOUR IS TO SHINE A SPOTLIGHT AT THE INCREDIBLE CREATIVITY AND TALENT
   THAT'S BEHIND THE MOST VIRAL AND TALKED ABOUT SOCIAL MEDIA CAMPAIGNS IN THE
   MARKET. THE AWARDS WILL HON
   
    * 31 Mar 2023
   
   Nominate Now


 * ET INFLUENCER MARKETING AWARDS '23
   
   THE AWARDS ARE OPEN TO AGENCIES, BRANDS, CONTENT CREATORS, AND INFLUENCERS
   WHO HAVE CREATED VALUE FOR THEIR CLIENTS AND CONSUMERS.
   
    * Fri, 21 Apr 2023
   
   View Detail


 * KALEIDO AWARDS 2023
   
   THE KALEIDO AWARDS, THEREFORE, HAVE BEEN INSTITUTED WITH THE AIM OF TO
   RECOGNIZE AND REWARD THE WORK DONE BY PUBLIC RELATIONS AND CORPORATE
   COMMUNICATION.
   
    * Sun, 30 Apr 2023
   
   View Detail

View More


WINNERS ANNOUNCED

Previous


THE BRAND DISRUPTION AWARDS 2022

 * Fri, 25 Feb 2022

 * 20
   
   Gold

 * 24
   
   Silver

 * 20
   
   Bronze

View all winners


MEDIA STRATEGY AWARDS 2021

 * Thu, 16 Dec 2021

   

 * 24
   
   Gold

 * 15
   
   Silver

 * 10
   
   Bronze

 * 1
   
   Others

View all winners


INDIA DIGIPLUS AWARDS 2023 - EDITION 4

 * Thu, 02 Feb 2023

   

 * 41
   
   Gold

 * 51
   
   Silver

 * 34
   
   Bronze

 * 5
   
   Others

View all winners


MEDIA STRATEGY AWARDS 2022

 * Tue, 20 Dec 2022

   

 * 11
   
   Gold

 * 16
   
   Silver

 * 16
   
   Bronze

 * 9
   
   Others

View all winners


SPOTT AWARDS 2022

 * Wed, 14 Sep 2022

   

 * 14
   
   Gold

 * 17
   
   Silver

 * 7
   
   Bronze

 * 24
   
   Others

View all winners


SHARK AWARDS 2022

 * Thu, 30 Jun 2022

   

 * 27
   
   Gold

 * 29
   
   Silver

 * 28
   
   Bronze

 * 7
   
   Others

View all winners


KALEIDO AWARDS 2022

 * Thu, 02 Jun 2022

   

 * 24
   
   Gold

 * 31
   
   Silver

 * 25
   
   Bronze

 * 9
   
   Others

View all winners


WEBENGAGE 30 UNDER 30

 * Fri, 15 Apr 2022

   

 * 24
   
   Gold

 * 31
   
   Silver

 * 25
   
   Bronze

 * 9
   
   Others

View all winners


INDIA DIGIPLUS AWARDS 2022

 * Wed, 23 Mar 2022

 * 38
   
   Gold

 * 24
   
   Silver

 * 13
   
   Bronze

View all winners


INFLUENCER MARKETING AWARDS 2022

 * Wed, 23 Mar 2022

 * 30
   
   Gold

 * 23
   
   Silver

View all winners


THE BRAND DISRUPTION AWARDS 2022

 * Fri, 25 Feb 2022

 * 20
   
   Gold

 * 24
   
   Silver

 * 20
   
   Bronze

View all winners


MEDIA STRATEGY AWARDS 2021

 * Thu, 16 Dec 2021

   

 * 24
   
   Gold

 * 15
   
   Silver

 * 10
   
   Bronze

 * 1
   
   Others

View all winners


INDIA DIGIPLUS AWARDS 2023 - EDITION 4

 * Thu, 02 Feb 2023

   

 * 41
   
   Gold

 * 51
   
   Silver

 * 34
   
   Bronze

 * 5
   
   Others

View all winners


MEDIA STRATEGY AWARDS 2022

 * Tue, 20 Dec 2022

   

 * 11
   
   Gold

 * 16
   
   Silver

 * 16
   
   Bronze

 * 9
   
   Others

View all winners


SPOTT AWARDS 2022

 * Wed, 14 Sep 2022

   

 * 14
   
   Gold

 * 17
   
   Silver

 * 7
   
   Bronze

 * 24
   
   Others

View all winners


SHARK AWARDS 2022

 * Thu, 30 Jun 2022

   

 * 27
   
   Gold

 * 29
   
   Silver

 * 28
   
   Bronze

 * 7
   
   Others

View all winners


KALEIDO AWARDS 2022

 * Thu, 02 Jun 2022

   

 * 24
   
   Gold

 * 31
   
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