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DenyAllow * Get Benzinga Pro * Data & APIs * Events * Premarket * Boost * Advertise Contribute España India Italia 대한민국 日本 LoginRegister * Our Services * News Earnings Guidance Dividends M&A Buybacks Legal Interviews Management Offerings IPOs Insider Trades Biotech/FDA Politics Healthcare * Markets Pre-Market After Hours Movers ETFs Forex Cannabis Commodities Binary Options Bonds Futures CME Group Global Economics Mining Previews Small-Cap Real Estate Penny Stocks Digital Securities Volatility * Options * Ratings Analyst Color Downgrades Upgrades Initiations Price Target * Ideas Trade Ideas Long Ideas Short Ideas Technicals From The Press Jim Cramer Rumors Whisper Index Stock of the Day Best Stocks & ETFs Best Penny Stocks Best S&P 500 ETFs Best Swing Trade Stocks Best Blue Chip Stocks Best High-Volume Penny Stocks Best Small Cap ETFs Best Stocks to Day Trade Best REITs * Money Investing Cryptocurrency Mortgage Insurance Yield Personal Finance Forex Startup Investing Real Estate Investing Prop Trading Credit Cards Stock Brokers * Crypto * Cannabis Cannabis Conference Earnings Interviews Deals Regulations Psychedelics Markets Pre-Market After Hours Movers ETFs Forex Cannabis Commodities Binary Options Bonds Futures CME Group Global Economics Mining Previews Small-Cap Real Estate Penny Stocks Digital Securities Volatility Options Ratings Analyst Color Downgrades Upgrades Initiations Price Target Ideas Trade Ideas Long Ideas Short Ideas Technicals From The Press Jim Cramer Rumors Whisper Index Stock of the Day Best Stocks & ETFs Best Penny Stocks Best S&P 500 ETFs Best Swing Trade Stocks Best Blue Chip Stocks Best High-Volume Penny Stocks Best Small Cap ETFs Best Stocks to Day Trade Best REITs Money Investing Cryptocurrency Mortgage Insurance Yield Personal Finance Forex Startup Investing Real Estate Investing Prop Trading Credit Cards Stock Brokers Crypto Cannabis Cannabis Conference Earnings Interviews Deals Regulations Psychedelics Research My Stocks Tools Free Benzinga Pro Trial Calendars Analyst Ratings Calendar Conference Call Calendar Dividend Calendar Earnings Calendar Economic Calendar FDA Calendar Guidance Calendar IPO Calendar M&A Calendar SPAC Calendar Stock Split Calendar Trade Ideas Free Stock Reports Insider Trades Trade Idea Feed Analyst Ratings Unusual Options Activity Heatmaps Free Newsletter Government Trades Perfect Stock Portfolio Easy Income Portfolio Short Interest Most Shorted Largest Increase Largest Decrease Calculators Margin Calculator Forex Profit Calculator 100x Options Profit Calculator RecentMarkets SPY 585.860.04% QQQ 511.850.12% BTC/USD 96680.290.2246% DIA 424.400.26% GLD 245.211.27% TLT 87.850.6% January 1, 2025 9:52 PM 2 min read JEFF BEZOS BOOBY-TRAPPED HIS CHILDHOOD HOME TO KEEP OUT PESKY SIBLINGS—BUT LATER CONVINCED THEM TO INVEST $10,000 EACH IN AMAZON: HOW DID IT TURN OUT FOR THEM? by Ananya Gairola Benzinga Staff Writer Follow Add Comment| 1 AMZNAmazon.com Inc $220.950.71% Overview Rating: Good 62.5% Technicals Analysis 100 0100 Financials Analysis 40 0100 Watchlist Overview COMMENTS Close menu Loading... Amazon.com, Inc. AMZN+0.71% Get Free Report founder Jeff Bezos wasn't just a visionary entrepreneur but also a mischievous older brother. What Happened: In 2001, Bezos shared a glimpse of his childhood, reflecting on his relationship with his younger siblings, Mark and Christina. Being five and six years older, Bezos admitted he wasn't always the most welcoming big brother. "When I was 15, and they were ten and nine, I had no time for them whatsoever," Bezos said laughing. "They were always the pesky younger siblings I tried to keep out of my room. I even booby-trapped the house with alarms and other contraptions." See Also: Jeff Bezos’ Biological Dad Didn’t Know He Was A Billionaire Until Someone Said: ‘Your Son Is One Of The Most Successful Men On The Planet’ Play According to The Seattle Times, Bezos once devised an electric alarm to keep Christina and Mark from entering his bedroom. He also helped them with their school assignments, including science projects such as constructing seismographs. Subscribe to the Benzinga Tech Trends newsletter to get all the latest tech developments delivered to your inbox. Why It Matters: Despite their early sibling squabbles, Bezos later convinced Mark and Christina to take a chance on his ambitious venture, Amazon. In 1996, Bezos encouraged his siblings to invest $10,000 each in Amazon. At the time, the internet was still in its infancy, and the company's success was far from guaranteed. Bezos had one request: if the investment failed, he still wanted an invitation to Thanksgiving dinner. That investment turned out to be life-changing. For $10,000, each sibling acquired 30,000 shares of Amazon. That initial investment has now grown to over $1 billion, assuming they retained their shares. Amazon currently has a market capitalization of $2.306 trillion, making it the fifth most valuable company in the world. Mark and Christina have maintained relatively low profiles. Mark pursued careers in advertising and philanthropy, while Christina focused on family life and charitable efforts. Image via Shutterstock Check out more of Benzinga’s Consumer Tech coverage by following this link. THESE 3 STOCKS ARE SET TO SOAR IN TRUMP’S FIRST 100 DAYS Forget NVIDIA - These 3 little-known stocks could skyrocket in Trump’s second term. Get your eyes on these before the January 20th Inauguration. Get the picks right here. Read Next: * Jeff Bezos Reveals What Went Through His Mind When He Left A Job In New York And Decided To Start Amazon Disclaimer: This content was partially produced with the help of Benzinga Neuro and was reviewed and published by Benzinga editors. AMZNAmazon.com Inc $220.950.71% Overview Rating: Good 62.5% Technicals Analysis 100 0100 Financials Analysis 40 0100 Watchlist Overview Market News and Data brought to you by Benzinga APIs © 2025 Benzinga.com. Benzinga does not provide investment advice. All rights reserved. -------------------------------------------------------------------------------- Posted In: NewsTechbenzinga neuroChristinaConsumer TechJeff BezosMarkPeople In TechStories That Matter Benzinga simplifies the market for smarter investing Trade confidently with insights and alerts from analyst ratings, free reports and breaking news that affects the stocks you care about. Join Now: Free! Already a member?Sign in Recommended Stories What 11 Analyst Ratings Have To Say About Glaukos Undo Tesla Delivery Miss Fuels Heated Debate On Autonomy, Robots: Gordon Johnson Compares Optimus With 1980s Chucky Cheese TechTesla Inc.'s latest delivery miss has intensified debate among analysts about the company's autonomous driving and robotaxi ambitions, with sharp disagreement over its 2025 outlook. 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