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MOST HYPED


THE $949 USD DYSON ZONE™ HEADPHONES ARE AVAILABLE NOW

78.4K 78,413 Hypes12 Comments


CLOSER LOOK AT THE CRENSHAW SKATE CLUB X NIKE SB DUNK LOW

25.1K 25,069 Hypes5 Comments


BY BALENCIAGA AI-GENERATED VIDEOS ARE TAKING OVER THE INTERNET

19.2K 19,213 Hypes17 Comments


ED SHEERAN WILL BE "DONE" WITH MUSIC IF HE LOSES IN MARVIN GAYE COPYRIGHT CASE

21.4K 21,367 Hypes6 Comments


RIDE THE WAVE LIKE A PRO WITH G-SHOCK’S REVAMPED GBX-100 SERIES

7.7K 7,718 Hypes0 Comments
See More



SUPREME X COOGI WAS A LONG TIME COMING




SOUTH KOREAN STUDENT EATS MAURIZIO CATTELAN'S BANANA SCULPTURE


JORDAN BRAND TAPS SOCIAL STATUS FOR AN EXCLUSIVE LAUNCH OF ITS NEW JORDAN
STADIUM 90 MODEL




SPOTLIGHTS


HOKA COMMITS TO FUNDING PLAN FOR TWO LONDON-BASED GRASSROOTS RUNNING CLUBS

Presented by HOKA


ONES TO WATCH FROM MILAN DESIGN WEEK 2023

The designers firmly on our radar.


 * Latest
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HYPEBEAST. DRIVING CULTURE FORWARD

Footwear


HOKA AND COTOPAXI'S LATEST COLLABORATION EXPLORES THE GREAT OUTDOORS

Coming with a new Kapai 3L Hip Pack.
By Jack Lynch/1 Hr ago
1 Hr ago
105 105 Hypes  0 Comments

--------------------------------------------------------------------------------

Fashion 


THE BRITISH FASHION COUNCIL'S BFC NEWGEN 2023/24 RECIPIENTS ARE HERE

Spotlighting emerging talents such as Aaron Esh, Chet Lo, Connor Ives, Robyn
Lynch, S.S.DALEY and many more.
By Eric Brain/1 Hr ago
1 Hr ago
42 42 Hypes  0 Comments

--------------------------------------------------------------------------------

Fashion


SHAYNE OLIVER'S ANONYMOUS CLUB HAS LANDED ON HBX

Pick up androgynous club couture, such as Durag Dresses, Shaft Boots and
Swarovski-studded T-shirts.
By Eric Brain/2 Hrs ago
2 Hrs ago
131 131 Hypes  0 Comments

--------------------------------------------------------------------------------

Fashion


CALVIN KLEIN LAUNCHES LIMITED-EDITION CAPSULE COLLECTION WITH JENNIE OF
BLACKPINK

Designed in partnership with the global icon herself.
By Joyce Li/2 Hrs ago
2 Hrs ago
469 469 Hypes  0 Comments

--------------------------------------------------------------------------------

Music


CORDAE DROPS REFLECTIVE "THE WATER (FREESTYLE)"

Marking his second release of 2023.
By Sophie Caraan/3 Hrs ago
3 Hrs ago
88 88 Hypes  0 Comments

--------------------------------------------------------------------------------


NEW ARRIVALSSEE MORE



NIKE


NIKE AIR MAX PENNY

Shop Now

MASTERMIND JAPAN


MASTERMIND JAPAN X SHIN KAMEN RIDER HOODIE

Shop Now

NANAMICA


OPEN COLLAR WIND H/S SHIRT

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ANONYMOUS CLUB


TERRY DURAG DRESS

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ANONYMOUS CLUB


DENIM UNIFORM TROUSER

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ANONYMOUS CLUB


CLUB COUTURE TSHIRT HOODIE

Shop Now

NIKE


AIR MAX PENNY

Shop Now

ANONYMOUS CLUB


DENIM UNIFORM TROUSER

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NIKE


NIKE BLAZER LOW '77 JUMBO

Shop Now

ANONYMOUS CLUB


KNIT SKULLY POLO

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ANONYMOUS CLUB


KNIT DURAG DRESS

Shop Now

MASTERMIND JAPAN


MASTERMIND JAPAN X SHIN KAMEN RIDER CREWNECK SWEATSHIRT

Shop Now

--------------------------------------------------------------------------------

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BRAND RANKING

1M
1M
6M
1Y
ChangePrev.
1

Nike
-
1
2

adidas
-
2
3

New Balance
-
3
4

Louis Vuitton
-
4
5

Fear of God
-
5
6

Supreme
-
6
7

Aimé Leon Dore
-
7
8

Jordan Brand
-
8
9

Balenciaga
New
-
10

Salomon
1
9
See MoreSee Less

Footwear 


EMERGING UK SNEAKER BRAND ATHLETICS FTWR DROPS ITS ONE.2 WATERSTOP

Crafted with MOLDTEC technology that combines TPU layers together without seams.
By Jack Lynch/3 Hrs ago
3 Hrs ago
317 317 Hypes  0 Comments

--------------------------------------------------------------------------------

Fashion


DIME DROPS COMFORT-FOCUSED AND VERSATILE SUMMER 2023 COLLECTION

Featuring sports infused motifs from football jerseys to athletic polos.
By Joyce Li/3 Hrs ago
3 Hrs ago
150 150 Hypes  0 Comments

--------------------------------------------------------------------------------

Fashion


PLEATS PLEASE ISSEY MIYAKE CELEBRATES 30 YEARS WITH COLOR-PACKED CAPSULE
COLLECTIONS

“We hope that PLEATS PLEASE ISSEY MIYAKE will always be pieces you can rely on
to move through life joyfully.”
By Eric Brain/3 Hrs ago
3 Hrs ago
152 152 Hypes  0 Comments

--------------------------------------------------------------------------------

Footwear


NIKE DEBUTS THE NIKE DUNK LOW NEXT NATURE IN INTRICATE "FLORAL TAPESTRY"

Wrapped in hemp-like recycled material.
By Sophie Caraan/3 Hrs ago
3 Hrs ago
675 675 Hypes  0 Comments

--------------------------------------------------------------------------------

Watches


THIS VINTAGE HONDA-BRANDED ROLEX DATE COULD BE YOURS FOR $25,000 USD

Ref. 15000 is one of just two known in existence.
By Eric Brain/4 Hrs ago
4 Hrs ago
289 289 Hypes  0 Comments

--------------------------------------------------------------------------------

--------------------------------------------------------------------------------

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