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I’M BRETT ZIMMERMAN, AND I’M THE SUSTAINABLE SOMM.


July 29, 2020 by Brett Zimmerman No Comments

There are 269 professionals worldwide who have received the title of Master
Sommelier, according to the Court of Master Sommeliers. To put that number into
perspective, according to the Fédération Aéronautique Internationale, the world
governing body for air sports and stewards for the definitions regarding human
space flight, as of April 9, 2020, 563 people have been to space.

So over twice as many people have gone to space, as have achieved this
prestigious distinction of Master Sommelier…

I am one of the 269.  This is not to brag, just to let you know that I’m
certified.  Not certifiable.  Haha!

But in addition to being a Master Sommelier, I’m a small wine shop owner, I’m a
Boulderite, I’m a husband, and I’m a father.

And I’m BEYOND FRUSTRATED…

Why…you ask?  There is ONE topic widely used in the wine & spirits world, but
rarely defined.  It is one of the broadest, yet most powerful topics written
about.  The trade and consumers view it as more important than ever, especially
in today’s current environment.

Can you guess it???  No?

Well here are some hints to what I know…

 * Less than 1% of agricultural land in the US is certified organic- the number
   is 0.6%. It’s nothing more than a rounding error.
 * The percent of vineyards cultivated without chemical pesticides or
   fertilizers worldwide is 3.6%.
 * Throw in more environmental stats
 * (Take or leave- Brett, your call depending on level of comfort if it may
   ruffle feathers.) In the US, there are 172 professionals who have earned the
   title of Master Sommelier. Of those, 144 are men and 28 are women.
 * Georgia’s first Black-owned brick-and-mortar brewery just opened in July 2020
   (yep, a big shout out to you, Hippin’ Hops!)
 * Throw in more diversity stats- something about first woman-owned something,
   another on veteran-owned something

Did you guess yet? 

That’s right!  ENVIRONMENTAL and SOCIAL RESPONSIBILITY.

So while many talk about saving the environment and supporting diversity, let’s
start viewing our dollars as a vote for the food systems we believe in.

I want to use my expertise, my knowledge, my voice, and my influence to
celebrate modern-day wine and spirit trailblazers with an eye toward
environmental and social responsibility.

Here’s my promise.

I’m going to talk to the most progressive minds and spirits that are already
championing this movement. I’m going to demystify wine tasting and winemaking.
I’m going to talk science, data, wine trends. I’m also going to cover all things
wine and spirits as it relates to pop culture. I’m going to talk to the creative
minds behind the Organic, Natural, Biodynamic, and Clean Label Project certified
wine brands- both in the vineyards as well as in the wineries.  

So all you wine-lovers, you hipsters, you agents of change, and you
free-thinking non-conformists, I need your help. Help me bring awareness and
celebrate the amazing farmers, brewers, brands and distillers, that are viewing
wine, spirits, and adult beverages differently. It’s about great tasting wine,
beer, and spirits that come from a good place and a good heart.

Join me in changing the world for the better- one glass at a time.

I’m Brett Zimmerman, and I’m the Sustainable Somm. 



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ABOUT ME



Born and raised in Colorado, Brett Zimmerman discovered his passion for wine as
a waiter while studying at the University of Colorado. His love of food and wine
and high ambition, landed him sommelier positions at the highly acclaimed
Charlie Trotter’s in Chicago and celebrated restaurant Aqua, gaining tremendous
knowledge along the way.


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