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UNDERSTAND HOW USERS BEHAVE ON YOUR SITE, WHAT THEY NEED, AND HOW THEY FEEL,
FAST.

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56,549 users signed up last month

GDPR- & CCPA-ready

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THE SLOW, MANUAL DAYS OF COLLATING DATA AND FEEDBACK ARE OVER.

Hotjar is an intuitive, visual way to discover, consolidate, and communicate
user needs.

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TRUSTED BY 900,000 WEBSITES IN 180+ COUNTRIES



No credit card required

56,549 users signed up last month

GDPR- & CCPA-ready


HOW IT WORKS

Understand how users really experience your site.

Observe
Ask
Observe
Ask


HEATMAPS

Visualize user behavior

Heatmaps visually represent where users click, move, and scroll on your site.
With this context, you'll learn how users really behave.

Learn more


RECORDINGS

See what your users see

Get live playbacks of users on your site. Improve your site on-the-fly by
watching full recordings of each visit. You can see things like clicks, mouse
movements, u-turns, and rage clicks.

Learn more


FEEDBACK

Discover how users feel

A real-time suggestion box on your site where users express frustration or
delight about individual parts of a page. Get direct feedback in-the-wild across
your site or product.

Learn more


SURVEYS

Hear from your users

Create and use targeted surveys to get a better understanding of your users.
Send surveys to users in the moment (not weeks later) to validate your ideas
in real time.

Learn more


LEARN HOW WE KEEP END-USER PRIVACY AT THE HEART OF EVERYTHING WE DO.




GDPR COMMITMENT

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CCPA COMMITMENT

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PCI COMPLIANCE

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OUR APPROACH TO PRIVACY

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GET STARTED WITH HOTJAR

It only takes a few minutes to get started with Hotjar. Understand your
users—start free, today.

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Get started free

No credit card required

No credit card required

56,549 users signed up last month

GDPR- & CCPA-ready





HEY PRODUCT MANAGERS

See how people are experiencing your product, figure out the changes they need
most, and get buy-in for your ideas. Fast.

Learn more



HI PRODUCT DESIGNERS

Design products that resonate, with Hotjar’s help. Figure out what works, what
doesn’t, and why.

Learn more



HELLO RESEARCHERS

Map the user journey to spot patterns and trends. Develop a deeper understanding
of your users with Hotjar.

Learn more



WE PLAY WELL WITH OTHERS

Save time and effort. Integrate Hotjar with dozens of tools.


Explore integrations

Hear from your peers


DISCOVERING PAIN POINTS

Learn how Invision's digital product team uses Hotjar to improve the customer
experience.

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> "Hotjar is a critical tool for us to understand our users and identify any
> pain points where they might be getting stuck."

Mike Fiorillo
Growth Product Manager, Invision


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GETTING BUY-IN

Learn how the UK's no.1 job portal uses Hotjar to optimize the user experience.

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> "We like to make people happy at Reed.co.uk and Hotjar's Incoming Feedback
> shows us how well we are doing."

Brett Orr
Lead Product Owner, Reed.co.uk


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BOOSTING CONVERSIONS

Learn how HubSpot Academy used Hotjar Surveys to boost signups by 10%.

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> "If you can't figure out why users are bouncing, Hotjar Surveys is a really
> direct way to ask them."

Eric Peters
Growth Marketer, Hubspot


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REDUCING ASSUMPTIONS

Learn how the landing page gurus use Hotjar to optimise their landing pages.

See case studies

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> "I used to have a bunch of different tools I had to pay for, with Hotjar you
> get everything in one bundle."

Michael Aagaard
Senior Conversion Optimizer, Unbounce

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HOTJAR GUIDES


THE COMPLETE GUIDE TO HEATMAPS

Heatmaps are a powerful way to understand what users do on your website
pages—where they click, how far they scroll, what they look at or ignore.




THE BEGINNER’S GUIDE TO BEHAVIOR ANALYTICS

Behavior analytics is the key to understanding your customers, and how they
really experience and interact with your website or app.




WHAT ARE PRODUCT EXPERIENCE INSIGHTS? (AND WHY EVERY PRODUCT TEAM NEEDS THEM)

Product experience insights help teams see how customers really use their
products, making it easier to remove bugs, delight users, and reduce churn.

Explore all guides


GET STARTED WITH HOTJAR

It only takes a few minutes to get started with Hotjar. Understand your users,
start free, today.

Tour the product
Get started free

No credit card required






PRODUCT

 * Product tour
 * Heatmaps
 * Session recordings
 * Feedback
 * Surveys

 * Integrations
 * Survey templates
 * Dashboard


WHY HOTJAR

 * For product managers
 * For product designers
 * For researchers
 * Case studies


LEARN

 * Guides
 * Blog
 * Product forge
 * Product updates
 * Support
 * Product management 101
 * Product management glossary
 * UX design
 * Product experience insights
 * Website tracking


COMPANY

 * About us
 * Careers
 * Privacy




COMPLIANCE

 * Legal overview
 * Compliance & security
 * Terms of Service
 * Privacy Policy
 * Acceptable Use Policy

English (United States)


Copyright © 2014 - 2022 Hotjar Ltd. All rights reserved.

English (United States)
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