snowplow.io Open in urlscan Pro
2600:9000:2251:9200:d:6227:4040:93a1  Public Scan

Form analysis
4 forms found in the DOM

GET https://snowplow.io/search/

<form class="search-form" role="search" method="get" id="sp-search-form" action="https://snowplow.io/search/">
  <input type="submit" class="search-submit search-icon" value="">
  <input type="search" id="search-form-1" class="search-field" value="" placeholder="Search our site" name="q">
</form>

<form id="3vggydv" data-pardoturl="https://go.snowplow.io/l/571483/2023-02-20/3vggydv" class="site-form">
  <div class="form-wrap">
    <input type="text" data-type="data0" placeholder="Work email*" name="data0" required="">
    <button type="submit" id="submit-button">
      <span>BOOK A DEMO</span></button>
  </div>
  <span class="agreement"><input class="uk-checkbox uk-margin-xsmall-right" type="checkbox" data-type="marketingoptin" name="marketingoptin" value="0">I would like to receive Snowplow's monthly newsletter and other relevant content and updates about
    Snowplow. We use your information according to our <a href="/privacy-policy" target="_blank" class="uk-display-inline">Privacy Policy</a>. You can opt out at any time.</span>
  <input type="hidden" name="SjamtQMVBH_Ao" value="pN2P]J"><input type="hidden" name="PuefVwEjOicWZJ" value="Qdm2PATDqRGk">
</form>

<form id="3vggyhy" data-pardoturl="https://go.snowplow.io/l/571483/2023-02-20/3vggyhy" class="site-form">
  <div class="form-wrap">
    <input type="text" data-type="data0" placeholder="Work email*" name="data0" required="">
    <button type="submit" id="submit-button">
      <span>BOOK A DEMO</span></button>
  </div>
  <span class="agreement"><input class="uk-checkbox uk-margin-xsmall-right" type="checkbox" data-type="marketingoptin" name="marketingoptin" value="0">I would like to receive Snowplow's monthly newsletter and other relevant content and updates about
    Snowplow. We use your information according to our <a href="/privacy-policy" target="_blank" class="uk-display-inline">Privacy Policy</a>. You can opt out at any time.</span>
  <input type="hidden" name="SjamtQMVBH_Ao" value="pN2P]J"><input type="hidden" name="PuefVwEjOicWZJ" value="Qdm2PATDqRGk">
</form>

<form id="3vgftcr" data-pardoturl="https://go.snowplow.io/l/571483/2023-02-17/3vgftcr" class="site-form">
  <div class="form-wrap">
    <input type="text" data-type="data0" placeholder="Work email*" name="data0" required="">
    <button type="submit" id="submit-button">
      <span>Sign Up</span></button>
  </div>
  <span class="agreement"><input class="uk-checkbox uk-margin-xsmall-right" type="checkbox" data-type="marketingoptin" name="marketingoptin" value="0">I would like to receive Snowplow's monthly newsletter and other relevant content and updates about
    Snowplow. We use your information according to our <a href="/privacy-policy" target="_blank" class="uk-display-inline">Privacy Policy</a>. You can opt out at any time.</span>
  <input type="hidden" name="SjamtQMVBH_Ao" value="pN2P]J"><input type="hidden" name="PuefVwEjOicWZJ" value="Qdm2PATDqRGk">
</form>

Text Content

Start creating behavioral data faster with Snowplow BDP Cloud.
Try Free
Platform

Products
Behavioral Data Platform Create behavioral data at enterprise scale
Open Source Start creating data with our developer-first engine
Pricing Learn about Snowplow's tiers and deployment options
Explore
What is Data Creation? Create fit-for-purpose data to unlock new value at scale
What is Behavioral Data? Discover the richest possible fuel for AI and analytics
Integrations Catalog Explore all Snowplow sources & destinations
Example Data
Sample Snowplow Data Explore Snowplow’s unified event stream in detail
Sample Modeled Data See an example of out-of-the-box modeled data
Why Snowplow for data privacy and compliance? Learn More
Solutions

Data Solutions
Advanced Analytics Build customized analytics apps
AI / ML Train models with AI-ready data
Composable CDP Power personalized experiences
Use Cases
Accelerators Create data products faster
All Use Cases Explore our library of use cases
Industries Find use cases by industry
Partners
Partner Ecosystem Find a partner to meet your needs
Technology Partners View integration partners
Solutions Partners Connect with a Snowplow expert
Get to success with behavioral data faster with our Data Product Accelerators
Explore our DPAs
Customers

Industries
Media & Entertainment
Retail
SaaS
Travel
Edtech
Fintech
Channels
Web
Mobile
Server-side
Email
Advertising
Business Models
Marketplaces
Subscription
Aggregators
Ecommerce
Customer Stories
Strava
Autotrader
Bizzabo
Gousto
Sophi and Globe and Mail
All Customer stories
Resources

Learn More
Blog
Knowledge Base
Events
Meetup
Get Started
Documentation
GitHub
Discourse
Find a Partner
101 Guide to Marketing Attribution Read More
Company

About Snowplow

Snowplow is the world’s leading data creation platform. We empower any company
to create their own AI-ready behavioral data to fuel advanced data applications.

 
About Us
Careers
Contact Us
Newsroom
Inside the Plow: The latest insights from the Snowplow team Explore the blog
Log in
Get Started


Platform

Products
Behavioral Data Platform
Open Source
Pricing
Explore
What is Data Creation?
What is Behavioral Data?
Integrations Catalog
Example Data
Sample Snowplow Data
Sample Modeled Data
Solutions

Data Solutions
Advanced Analytics
AI / ML
Composable CDP
Use Cases
Accelerators
All Use Cases
Industries
Partners
Partner Ecosystem
Technology Partners
Solutions Partners
Customers

Industries
Media & Entertainment
Retail
SaaS
Travel
Edtech
Fintech
Channels
Web
Mobile
Server-side
Email
Advertising
Business Models
Marketplaces
Subscription
Aggregators
Ecommerce
Customer Stories
Strava
Autotrader
Bizzabo
Gousto
Sophi and Globe and Mail
All Customer stories
Resources

Learn More
Blog
Knowledge Base
Events
Meetup
Get Started
Documentation
GitHub
Discourse
Find a Partner
Company

About Snowplow

Snowplow is the world’s leading data creation platform. We empower any company
to create their own AI-ready behavioral data to fuel advanced data applications.

 
About Us
Careers
Contact Us
Newsroom


CREATE FIRST-PARTY CUSTOMER DATA IN REAL TIME TO POWER NEXT-GEN DIGITAL
ANALYTICS AND CUSTOMER ENGAGEMENT

BOOK A DEMO
I would like to receive Snowplow's monthly newsletter and other relevant content
and updates about Snowplow. We use your information according to our Privacy
Policy. You can opt out at any time.


THANK YOU FOR YOUR INTEREST IN SNOWPLOW.

We’ll be in touch shortly to organize your demo.


HOW IT WORKS


SNOWPLOW'S BEHAVIORAL DATA PLATFORM (BDP) ENABLES YOU TO CREATE AND
OPERATIONALIZE RICH, FIRST-PARTY CUSTOMER BEHAVIORAL DATA TO FUEL ADVANCED
DATA-DRIVEN USE CASES – DIRECTLY FROM YOUR DATA WAREHOUSE OR DATA LAKE IN
REAL-TIME.



Customize your own event and entity definitions

Deploy privately to your own cloud for full data ownership

Model data for AI, BI, and real-time streaming, or enrich with third-party data

Leverage Data Product Accelerators to drive value faster

Create rich, unified customer profiles with out-of-the box identity resolution

Discover Snowplow BDP View Docs
What's Possible


UNLOCK THE POWER OF BEHAVIORAL DATA ACROSS INDUSTRIES

MARKETING PERFORMANCE


HARNESS GRANULAR BEHAVIORAL DATA TO CREATE UNIFIED, ACCURATE, AND PREDICTIVE
CUSTOMER PROFILES IN YOUR DATA WAREHOUSE, LAKE, OR CDP 

Data Product Accelerator
Build customer behavioral profiles with a Composable CDP


Develop custom
attribution models

Make real-time content recommendations

Predict customer behavior and lifetime value

Measure and map customer journeys

Analyze content and editorial

Forecast sales and optimize media spend

PRODUCT OPTIMIZATION


ENHANCE YOUR PRODUCT EXPERIENCE AND OPTIMIZE FOR CONVERSION, USAGE, AND
RETENTION

Data Product Accelerators
Optimize web performance with advanced analytics Improve app experience with
advanced app analytics

Understand the complete customer lifecycle

Personalize the product experience in real time

Create a true test and learn environment

Consume data in your preferred BI tools

Design, own, and evolve churn propensity and retention models

Adapt your tracking design and data

View all Accelerators Book a Chat
Customer Story


STRAVA DRIVES A CULTURE OF CONTINUOUS IMPROVEMENT WITH SELF-SERVE BEHAVIORAL
DATA

4 billion events collected and processed per day

Analyst and product teams self-serve the data they need

More time for data engineers to focus on innovation

“We would not have achieved our current level of self-serve data without
Snowplow. It has enabled us to democratize our data culture, significantly
improving our analytics coverage and deepening our insights.”
DANIEL HUANG | DATA ENGINEER AT STRAVA
Read all customer stories
EXPLORE SNOWPLOW BDP


A FIRST-PARTY, PRIVACY-COMPLIANT BEHAVIORAL DATA PLATFORM

Behavioral Data Console
Data Governance
Data Product Management
Compliance


A FIRST-PARTY, PRIVACY-COMPLIANT
BEHAVIORAL DATA PLATFORM



Securely share, manage, and evolve data from the console and APIs 

Use tools to automatically alert on new data quality issues

Set up and monitor your data pipeline using an intuitive UI

Diagnose and resolve data quality issues with structured workflows


DEFINE AND ENFORCE POLICY
ON HOW DATA IS CREATED



Generate data models using SDKs in a host of languages

Deliver data to the data warehouse or lake of your choice

Integrate with any destination with Google Tag Manager Server Side

Monitor the delivery of your models in real-time, with SLAs


ENABLE EASY DATA DISCOVERY AND
COLLABORATE WITH BUILT-IN WORKFLOW TOOLING



Use schema versioning to support data evolution with a Universal Data Language

Enable easy data discovery and visualize events and entities with Tracking
Catalog

Deploy your data step-by-step with sandbox environments and  QA workflows

Set granular access controls and single-sign on


COMPLY WITH EVER-CHANGING REGULATIONS



Choose our fully private SaaS option to retain data in your own cloud
infrastructure

Collect basis for tracking per event for easy, compliant data modeling

Conduct end-to-end audits of your data pipeline to comply with regulations, such
as HIPAA, GDPR, and CCPA

Define your data, set access controls, and understand why data is created

Learn more about compliance


DEPLOY SNOWPLOW BDP IN A WAY THAT WORKS FOR YOU

Start your journey with behavioral data


SNOWPLOW BDP CLOUD

Start creating behavioral data faster with Snowplow BDP Cloud

Try Free

 * Track 10M event volumes a month

 * Every event enriched with 130+ out-of-the-box properties

 * 35+ trackers and webhooks

 * Identity resolution and data models for BI and AI-ready data in your
   warehouse

 * Access to Data Product Accelerators

 * 24/7 support

Create behavioral data at enterprise scale


SNOWPLOW BDP ENTERPRISE

Privately deployed in your own cloud, backed by dedicated support

Request a Quote

 * All of Snowplow BDP Cloud, plus:

 * Unlimited event volumes

 * Custom events, entities, and data enrichments

 * Data modeling UI, data quality monitoring, and API

 * Dedicated Solutions Architects and ongoing support from our Customer Success
   team

 * Enterprise security features including SSO

 * Support for real-time streams and guaranteed latency SLAs


START CREATING BEHAVIORAL DATA TODAY

BOOK A DEMO
I would like to receive Snowplow's monthly newsletter and other relevant content
and updates about Snowplow. We use your information according to our Privacy
Policy. You can opt out at any time.


THANK YOU FOR YOUR INTEREST IN SNOWPLOW.

We’ll be in touch shortly to organize your demo.

Try free for 14-days
Platform Behavioral Data Platform Open Source Integrations Catalog Use Cases
Compare vs. Google Analytics vs. Rudderstack vs. Segment
Solutions Advanced Analytics AI/ML Composable CDP Industry Solutions Partner
Ecosystem
Resources Blog Knowledge Base Events Meetup GitHub Case Studies
Support Discourse Documentation Contact Us
Company About Us Careers Newsroom


GET THE LATEST SNOWPLOW NEWS AND UPDATES

Sign Up
I would like to receive Snowplow's monthly newsletter and other relevant content
and updates about Snowplow. We use your information according to our Privacy
Policy. You can opt out at any time.


THANK YOU FOR SIGNING UP!

We will make sure to keep you up to date.




FOLLOW US


Standard T&Cs (UK/US) Cookie Settings Privacy Policy California Resident Privacy
Notice Vulnerability Disclosure Program

© 2023 Snowplow | All rights reserved

We use cookies on our website to give you the most relevant experience by
remembering your preferences and repeat visits. By clicking “Accept”, you
consent to the use of ALL the cookies.

COOKIE SETTINGSACCEPT
Manage consent
Close

PRIVACY OVERVIEW

This website uses cookies so that we can provide you with the best user
experience possible. Cookie information is stored in your browser and performs
functions such as recognising you when you return to our website and helping our
team to understand...
Necessary
Necessary
Always Enabled
Necessary cookies are absolutely essential for the website to function properly.
These cookies ensure basic functionalities and security features of the website,
anonymously.

CookieDurationDescriptioncookielawinfo-checkbox-advertisement1 yearSet by the
GDPR Cookie Consent plugin, this cookie is used to record the user consent for
the cookies in the "Advertisement" category .cookielawinfo-checkbox-analytics11
monthsThis cookie is set by GDPR Cookie Consent plugin. The cookie is used to
store the user consent for the cookies in the category
"Analytics".cookielawinfo-checkbox-functional11 monthsThe cookie is set by GDPR
cookie consent to record the user consent for the cookies in the category
"Functional".cookielawinfo-checkbox-necessary11 monthsThis cookie is set by GDPR
Cookie Consent plugin. The cookies is used to store the user consent for the
cookies in the category "Necessary".cookielawinfo-checkbox-others11 monthsThis
cookie is set by GDPR Cookie Consent plugin. The cookie is used to store the
user consent for the cookies in the category
"Other.cookielawinfo-checkbox-performance11 monthsThis cookie is set by GDPR
Cookie Consent plugin. The cookie is used to store the user consent for the
cookies in the category "Performance".JSESSIONIDsessionThe JSESSIONID cookie is
used by New Relic to store a session identifier so that New Relic can monitor
session counts for an application.server_session_idsessionThis cookie is set by
Twitch to help in load balancing and optimizing the visitor
experience.viewed_cookie_policy11 monthsThe cookie is set by the GDPR Cookie
Consent plugin and is used to store whether or not user has consented to the use
of cookies. It does not store any personal data.

Analytics
analytics
Analytical cookies are used to understand how visitors interact with the
website. These cookies help provide information on metrics the number of
visitors, bounce rate, traffic source, etc.

CookieDurationDescription_ga2 yearsThe _ga cookie, installed by Google
Analytics, calculates visitor, session and campaign data and also keeps track of
site usage for the site's analytics report. The cookie stores information
anonymously and assigns a randomly generated number to recognize unique
visitors._ga_40GJPE9KF12 yearsThis cookie is installed by Google
Analytics._gcl_au3 monthsProvided by Google Tag Manager to experiment
advertisement efficiency of websites using their services._gid1 dayInstalled by
Google Analytics, _gid cookie stores information on how visitors use a website,
while also creating an analytics report of the website's performance. Some of
the data that are collected include the number of visitors, their source, and
the pages they visit anonymously._hjAbsoluteSessionInProgress30 minutesHotjar
sets this cookie to detect the first pageview session of a user. This is a
True/False flag set by the cookie._hjFirstSeen30 minutesHotjar sets this cookie
to identify a new user’s first session. It stores a true/false value, indicating
whether it was the first time Hotjar saw this user._hjIncludedInPageviewSample2
minutesHotjar sets this cookie to know whether a user is included in the data
sampling defined by the site's pageview limit._hjIncludedInSessionSample2
minutesHotjar sets this cookie to know whether a user is included in the data
sampling defined by the site's daily session limit._parsely_session30
minutesThis cookie is used to track the behavior of a user within the current
session._parsely_visitor1 year 1 monthThis cookie store anonymous user
idnetifier to determine whether a visitor had visited before, or if its a new
visit.CONSENT2 yearsYouTube sets this cookie via embedded youtube-videos and
registers anonymous statistical data.pardotpastThe pardot cookie is set while
the visitor is logged in as a Pardot user. The cookie indicates an active
session and is not used for tracking.rack.session7 daysThis cookie is used for
session management. The cookie retains the session ID.referrer_url30 minutesThis
cookie is used to detect how the user reached the website by registering their
last URL-address.vuid2 yearsVimeo installs this cookie to collect tracking
information by setting a unique ID to embed videos to the website.

Functional
functional
Functional cookies help to perform certain functionalities like sharing the
content of the website on social media platforms, collect feedbacks, and other
third-party features.

CookieDurationDescriptionapi_token1 year 1 monthThis cookie is set by Twitch to
display the embedded video and the services required to function the
same.bcookie2 yearsLinkedIn sets this cookie from LinkedIn share buttons and ad
tags to recognize browser ID.bscookie2 yearsLinkedIn sets this cookie to store
performed actions on the website.langsessionLinkedIn sets this cookie to
remember a user's language setting.lidc1 dayLinkedIn sets the lidc cookie to
facilitate data center selection.UserMatchHistory1 monthLinkedIn sets this
cookie for LinkedIn Ads ID syncing.

Performance
performance
Performance cookies are used to understand and analyze the key performance
indexes of the website which helps in delivering a better user experience for
the visitors.

CookieDurationDescription_gat1 minuteThis cookie is installed by Google
Universal Analytics to restrain request rate and thus limit the collection of
data on high traffic sites._uetsid1 dayBing Ads sets this cookie to engage with
a user that has previously visited the website._uetvid1 year 24 daysBing Ads
sets this cookie to engage with a user that has previously visited the
website.SRM_B1 year 24 daysUsed by Microsoft Advertising as a unique ID for
visitors.unique_id1 year 1 monthThis cookie is set by Powr.io to preserve user
states across page requests.unique_id_durable1 year 1 monthCookie that is used
to register whether the user is logged in. This allows the website owner to make
parts of the website inaccessible, based on the user's log-in status.

Advertisement
advertisement
Advertisement cookies are used to provide visitors with relevant ads and
marketing campaigns. These cookies track visitors across websites and collect
information to provide customized ads.

CookieDurationDescriptionANONCHK10 minutesThe ANONCHK cookie, set by Bing, is
used to store a user's session ID and also verify the clicks from ads on the
Bing search engine. The cookie helps in reporting and personalization as
well.driftt_aid2 yearsThe driftt_aid cookie is an anonymous identifier token set
by Drift.com for tracking purposes and helps to tie the visitor onto the
website. The cookie also allows Drift to remember the information provided by
the site visitor, through the chat on successive site visits.IDE1 year 24
daysGoogle DoubleClick IDE cookies are used to store information about how the
user uses the website to present them with relevant ads and according to the
user profile.MUID1 year 24 daysBing sets this cookie to recognize unique web
browsers visiting Microsoft sites. This cookie is used for advertising, site
analytics, and other operations.personalization_id2 yearsTwitter sets this
cookie to integrate and share features for social media and also store
information about how the user uses the website, for tracking and targeting.sp1
yearThis cookie is set by the host c.jabmo.app. This cookie is used to serve the
content based on user interest and improve content creation.test_cookie15
minutesThe test_cookie is set by doubleclick.net and is used to determine if the
user's browser supports cookies.VISITOR_INFO1_LIVE5 months 27 daysA cookie set
by YouTube to measure bandwidth that determines whether the user gets the new or
old player interface.YSCsessionYSC cookie is set by Youtube and is used to track
the views of embedded videos on Youtube
pages.yt-remote-connected-devicesneverYouTube sets this cookie to store the
video preferences of the user using embedded YouTube
video.yt-remote-device-idneverYouTube sets this cookie to store the video
preferences of the user using embedded YouTube video.

Others
others
Other uncategorized cookies are those that are being analyzed and have not been
classified into a category as yet.

CookieDurationDescription_clck1 yearNo description_clsk1 dayNo
description_hjSession_119848130 minutesNo description_hjSessionUser_11984811
yearNo description_rdt_uuid3 monthsNo description available._sp_id.7f3f2 yearsNo
description_sp_ses.7f3f30 minutesNo description_sp5_id.e3cb2 yearsNo description
available._sp5_ses.e3cb30 minutesNo description available._sp6_id.e3cb2 yearsNo
description available._sp6_ses.e3cb30 minutesNo description
available.AnalyticsSyncHistory1 monthNo descriptioncookies.js_dtestsessionNo
descriptiondrift_aid2 yearsNo descriptiondrift_campaign_refresh30 minutesNo
description available.li_gc2 yearsNo descriptionlpv57148330 minutesNo
descriptionmuc_ads2 yearsNo descriptionSMsessionNo description
available.visitor_id57148310 yearsNo descriptionvisitor_id571483-hash10 yearsNo
description

Save & Accept