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Text Content

Features

RECRUIT


Participant recruitment
Find the right research participants quickly.

Panel management
Build & manage robust participant profiles.

CONDUCT


Methods
Conduct your research method of choice.

Scheduling
Get more customer interviews on the calendar.

Research incentives
Automatically pay research incentives to participants.

ANALYZE & SHARE


Research repository
Keep all your research in one secure place.

Highlight reels
Clip videos to easily share insights with your team.
Integrations
Turn your existing tools into research tools with email, calendar, CRM and
incentive integrations from Great Question.

Solutions
Resources

USE CASES


Researchers
Recruit, pick your method and analyze.

Product managers
Work customer feedback into your roadmap.

Research ops
Complete more research projects faster.

RESOURCES


Blog
The latest industry news, updates and info.

PWDR Conf
Access all the content from our annual virtual conference.

UX research templates
Survey and interview templates for speedy setup.

COMPANY


About us
Our mission, team, values and jobs.

Customer stories
Learn how our customers are delivering impact via research.

Help center
Access support articles as you streamline research.
Observer Live Streams
Invite your team to watch live customer interviews without overwhelming or
distracting the participant.
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learn, and share it with your team.
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Panel

Scheduling

Interviews

Surveys

Incentives

Synthesis

Repository


BUILD A PANEL & RECRUIT PARTICIPANTS

• Bring your own users via CRM integration or list upload
• Filter with custom attributes & send screener surveys
• Personalize outreach with branded emails & pages
• Protect data with SOC 2, GDPR & HIPAA compliance
Explore the panel



SCHEDULE RESEARCH WITH EASE

• Sync your work calendar to avoid conflicts
• Schedule 1:1, collective & round robin interviews
• Recruit on autopilot with continuous invites & availability
• Enable time proposals for candidates
Explore scheduling



RUN BEST-IN-CLASS USER INTERVIEWS

• Automatically record & transcribe interviews
• Take notes, create video highlights & organize with tags
• Get AI-suggested interview summaries & highlights
• Invite your team to join via Observer Rooms
Explore interviews



LAUNCH SURVEYS & GET ANSWERS FAST

• Quick start with templates & AI-suggested questions
• Build with skip logic & multiple question types
• Recruit participants & track results in one place
• Save participant survey answers as custom attributes
Explore surveys



SAY THANKS WITH GLOBAL INCENTIVES

• Fund your incentive wallet & track spending
• Redeem 1,000+ incentive options in 200+ countries
• Automatically distribute to participants upon completion
Explore incentives



SYNTHESIZE DATA & SHARE WHAT YOU LEARN

• Select transcript text to create video highlights
• Combine multiple highlights into a single reel
• Embed highlights & reels in insight reports
• Copy & paste links to share with your team
Explore synthesis



STORE EVERYTHING IN ONE SECURE PLACE

• Tag highlights, reels, insights, interviews & surveys
• Search using keywords & custom filters
• View artifacts in grid, table, or kanban layouts
• Transcribe external recordings in bulk
Explore the repository
Trusted by user-centric teams




AUTOMATE RESEARCH TASKS WITH AI

Save time with AI-suggested interview summaries, survey questions, highlights,
titles, and tags. Share user insights with your team and make an impact faster.
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PROTECT USER DATA WITH ENTERPRISE SECURITY

Great Question is SOC 2, GDPR, and HIPAA compliant, and meets enterprise
security requirements through regular penetration testing.
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Loved by people who do research across the globe

Read our customers' stories

“The combination of calendaring and scheduling with the templates and the
repository solves all of our biggest research pain points. It’s our hub for
research.”

Andy Hugelier
VP of Product

“Great Question is the most advanced tool that I have seen so far to improve
your research operations, and manage
research projects and participants.”

Clemens W. Janssen, PhD
Lead UX Researcher

“We’re able to self-serve the entire research process, from pushing our data in
and managing email outreach to conducting interviews and paying incentives."

Tessa Pollard
Research Operations Manager


USE THE TOOLS YOU KNOW & LOVE

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around your events, and more.
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