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TECHNO INSTITUTE

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TECHNO INSTITUTE OF HIGHER STUDIES

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info@tihs.edu.in

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HOW TO CREATE VISIBILITY

There is great satisfaction in seeing the heartwarming smiles and cheer that a
successful placement process brings to the faces of our students.

Student awareness is critical to a successful recruiting effort. This section
describes the many ways recruiters adopt to develop their corporate image at the
Institute. A successful recruiting effort is possible only when the students
know you better. TECHNO offers you many opportunities to help build a good
corporate image among the students. The following are our recommendations for
the same.

PRE-PLACEMENT TALKS (PPTS)

The pre-placement talks are presentations organized by the company on the
college campus. Over the years, they have become the primary forums for
company-student interaction. These talks give the student a chance to learn more
about your company, your people and your work culture. The students can also
learn about the opportunities for growth, learning and advancement that your
company offers. They can also form a first-hand impression of your company and
can make an informed decision about applying for the placements. We have over
the years found that senior executives are the most effective in delivering the
PPTs and also making a strong statement of commitment to recruiting from this
institute. The PPTs can take place on any mutually convenient day. If the
company wishes to display some promotional material on campus, the final form of
the material can be sent to the Placement Office, which will arrange for its
display.

DISTRIBUTING THE PUBLISHED MATERIAL

An effective way of creating awareness about your company among the students is
to provide them with information. The information could be in the form of annual
reports, company brochures, pamphlets, research material and other published
information. The placement cell will ensure distribution of such material
amongst the students. Annual reports, company brochures, pamphlets and other
published material are an effective medium for purveying information about the
company. Any such communication can be addressed to the Placement Cell. The
Placement Cell will ensure its distribution to the student community.

CONFERENCES, WORKSHOPS, ACADEMIC FAIRS

Various events, speaker series, panel discussions, conferences, workshops and
academic fairs can be organized in which your company may participate directly
or contribute through partnerships. Institute scholarships and awards can also
be sponsored by your company as a way to express your companies’ commitment to
excellence in the student community at TECHNO.

SPONSORING PROJECTS

Projects are an integral part of the academic curriculum at TECHNO. Over the
years, many students have taken up live projects with many organizations. This
provides the students involved a basic understanding of the company’s
operations. It also raises your companies’ profile among students and the
faculty.

HOLDING CORPORATE PRESENTATIONS

Over the years, Corporate Presentations have been the standard forum for
company-student interaction. They can be held any time between December and
February and are scheduled for one hour each. These presentations provide
students with an opportunity to learn more about the organization and meet some
of the firm’s key employees. You can make a powerful impact by exposing students
to the depth of opportunity your company offers.

CONDUCTING CASE CONTESTS

Easily one of the most anticipated events on the academic calendar, case
contests are a wonderful opportunity for recruiters to participate in a
co-curricular activity based on the central tenet of the pedagogy at the
Institute. The company provides a case to participating teams of students. The
analysis is evaluated by a panel comprising company executives and faculty from
the Institute. The students could also be provided with live case studies. This
could be done by conducting Case Contests. A panel comprising company executives
with/without TECHNO faculty could evaluate the student presentations.

INTERACTING WITH STUDENT CLUBS

The diversity of interests within the student population at TECHNO finds
expression in its many student clubs. These provide opportunities for your
company to introduce itself to target student groups. They organize many
co-curricular events, such as speaker series, panel discussions, conferences,
workshops, academic fairs & cultural events. Your company may either directly
participate in these events or contribute through sponsorships.

INSTITUTING AWARDS AND SCHOLARSHIPS

This is a strong way of expressing the company’s commitment to promoting
excellence in the student community. Many leading Indian and international firms
have followed this approach.


TECHNO INSTITUTE OF HIGHER STUDIES


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Email Id:- info@tihs.edu.in


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