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STATE OF MARKETING TECHNOLOGY SUMMIT

June 7-8, 2022 | 12 PM ET
Join us!
 * Agenda
 * Speakers
 * Partners
   Sponsors & Exhibitors
 * Become a Sponsor
   Sponsorship Opportunities

#CCWDigital



FEATURED SPEAKERS

Brian Cantor

Principal Analyst, CCW Digital Director

CCW Digital

Jay Calavas

Chief Innovation Officer

Tealium

Philip Mandelbaum

Lead Content Analyst

CEI

Jeff Radke

Executive Vice President of Sales, Chief Sales Officer

Sweetwater

Ruben Ugarte

Data Expert

ActiveProspect

 1. 
 2. 

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WHY ATTEND

In today’s hypercompetitive landscape, we all recognize the importance of
personalized customer engagement. We all look to replace moments of frustration
with journeys of customer delight. We all strive to transform one-time
transactions into lifetime customer relationships.
But what does it take to get there? What does it take to ensure our initial
marketing outreach introduces us to customers who will become passionately loyal
advocates for our brand?

In theory, marketing technology should play a role. By helping us not only
understand but act on customer data, it should empower us to become the brand
our customers forever want to support, as opposed to one they temporarily
tolerate.

In practice, marketing technology tends to exacerbate challenges. Data becomes
fragmented. AI proves ineffective. Team members become frustrated. Strategies go
awry.

Featuring a combination of research-driven insights, real-word case studies, and
exclusive best practices, State of Marketing Technology will help you develop a
unique, 360-degree customer engagement strategy that is easy to implement, yet
impossible for your competitors to replicate.








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Industry FinTech/InsGamingHealthTechHi-TechMedia & EntRetail/CPSocial
MediaProfessional Services / IndustryTravel & TransportationeCommerce
Company Size 10,000+5,000 - 9,9992,500 - 4,9991,000 - 2,499500 - 999250 - 499100
- 249Fewer than 100
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