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Skip to Content ↵ENTER Skip to Menu ↵ENTER Skip to Footer ↵ENTER * Support * Contact Us * Login * 🇺🇸 English 🇫🇷 Français 🇩🇪 Deutsch 🇯🇵 日本語 * * Products DIGITAL OPTIMIZATION SYSTEM * About Digital Optimization * System Overview * Behavioral Graph * Why Amplitude PRODUCTS * Amplitude Analytics * Amplitude Recommend * Amplitude Experiment * Data Management * Data Connections * Technology Integrations * Customers * Company ABOUT AMPLITUDE * About Us * Diversity, Equity and Inclusion * Investor Relations * Careers * Press & News PARTNERS * Partner Ecosystem * Become a Partner * Find a Partner * Resources RESOURCES * Events * Blog * Resource Center * Product Education * On-demand Webinars SUPPORT * Amplitude Community * Help Center * Development Center * Pricing * Explore Product Log in Sign up * Analytics * Adoption * Trust Why Attend Speakers Agenda Sponsors FAQ Register Now Why Attend Speakers Agenda Sponsors FAQ Register Now AMPLIFY GET AMPED FOR THE #1 PRODUCT AND GROWTH CONFERENCE. EARLY BIRD PRICING ENDS APRIL 15. Register now May 24 – 26, 2022 The ARIA, Las Vegas & Broadcast Live AMPLIFY GET AMPED FOR THE #1 PRODUCT AND GROWTH CONFERENCE. EARLY BIRD PRICING ENDS APRIL 15. Register now May 24 – 26, 2022 The ARIA, Las Vegas & Broadcast Live SPENSER SKATES CEO, Founder ELENA VERNA Interim Head of Growth, Amplitude SCOTT BRINKER VP Platform Ecosystem, Hubspot AMPLE REASONS TO ATTEND Join multi-discipline stakeholders, learn from winners, and put fresh ideas to work. Energize everyone The top product teams, growth leaders, analytics experts, digital executives, and data scientists all get revved at Amplify. Amp with champs Our heavyweight speakers will share how they built iconic products for growth at companies like SoFi, Miro, Udemy, Qualtrics, Under Armour and more. Ramp up the future Get pragmatic insights to help you do better and be better in your craft. SPEAKERS Spenser Skates Amplitude CEO Elena Verna MongoDB, Miro, SurveyMonkey Growth Leader Pat Grady Sequoia Capital Partner Blake Bartlett OpenView Partner Melissa Perri Produx Labs CEO Crystal Widjaja Kumu CPO Kyle Poyar Expansion Platform, OpenView Partner Adam Fishman Reforge Executive in Residence John Cutler Amplitude Product Evangelist Adam Greco Amplitude Product Evangelist Shadi Rostami Amplitude SVP Engineering Scott Brinker Hubspot VP Platform Ecosystem Justin Bauer Amplitude SVP Product Sam Hinkie Philadelphia 76ers Former GM Assaf Ronen SoFi Chief Product Officer Stephanie Halamek WeWork Product Data Scientist Varun Parmar Miro Chief Product Officer Geoff Coyner Qualtrics Data Science Manager Seth Hodgson Udemy VP of Engineering AGENDA TUESDAY, MAY 24 Registration Opens 8:00 am Training Day Training Day Join us for this foundational track to empower you to get the most out of Amplitude Agenda 8:30-9:00: Setup and intro to Amplitude 9:00-10:00: Navigate Amplitude Analytics UI and key chart types 10:00-10:30: Events & Properties, and how to use them in event-based analytics 10:30-11:00: Break 11:00-11:45: Create an Event-based Segmentation chart 11:45-12:30: Share your insights by creating a Notebook & Dashboard 12:30-1:30: Lunch 1:30-2:30: Use Amplitude to understand customer conversion 2:30-3:00: Break 3:00-3:45: Use Amplitude to understand customer retention 3:45-4:15: Questions & wrap-up 4:15-5:00: Networking & happy hour 8:30 am – 5:00 pm Welcome Reception Welcome to Las Vegas! Join us for a joyous reception in the expo hall. Network with partners and product experts. Enjoy cocktails, mocktails, and a live DJ on the ones and twos. 5:00 – 6:30 pm WEDNESDAY, MAY 25 Networking Breakfast Get fueled up for the day ahead in the expo hall, featuring partners, customer stories, and Amplitude demos. 8:00 – 9:00 am Pre-Show Broadcast Live Live broadcast featuring special interviews for our at-home viewers. 8:00 – 9:00 am Opening Keynote Broadcast Live Opening keynote featuring Amplitude and friends. 9:00 – 10:30 am Post-Show Broadcast Live Live broadcast featuring special interviews for our at-home viewers. 10:30 – 11:15 am Fireside Chat: The Best Products Win Pat Grady - Partner, Sequoia Capital | Spenser Skates - CEO, Amplitude Speakers Pat Grady Sequoia Capital Spenser Skates Amplitude 11:15 am – 12:00 pm Networking Lunch 12:00 – 1:30 pm Growth Frameworks for Scale Elena Verna - Growth Leader, Amplitude, MongoDB, Miro, SurveyMonkey Growth Frameworks for Scale: Monetization, Virality, and Experimentation Speaker Elena Verna Growth Leader, Amplitude, MongoDB, Miro, SurveyMonkey 1:30 – 2:00 pm Lead the Market: Benchmarking Product-led Growth Kyle Poyar and Blake Bartlett - Partner, OpenView Lead the Market: Benchmarking Product-led Growth Speakers Kyle Poyar Partner, Expansion Platform, OpenView Blake Bartlett Partner, OpenView 2:00 – 2:30 pm How to Use Amplitude for Marketing Analytics Adam Greco - Product Evangelist, Amplitude How to Use Amplitude for Marketing Analytics Speaker Adam Greco Product Evangelist, Amplitude 2:00 – 2:30 pm So Now You’re the CPO Melissa Perri - CEO, Produx Labs So Now You’re the CPO Speaker Melissa Perri CEO, Produx Labs 2:45 – 3:30 pm Question Storm Broadcast Live John Cutler - Product Evangelist, Amplitude Question Storm: Find the Answers to Your Products Deepest Secrets Speaker John Cutler Product Evangelist, Amplitude 3:45 – 4:30 pm Get Amped Party Time to let loose, you deserve it! Enjoy music, games, dancing, and fun. 7:00 pm THURSDAY, MAY 26 Networking Breakfast Get fueled up for the day ahead in the expo hall, featuring partners, customer stories, and Amplitude demos. 8:00 – 9:00 am Pre-Show Broadcast Live Live broadcast featuring special interviews for our at-home viewers 8:45 – 9:00 am Building Our Own Best Product Broadcast Live Shadi Rostami - SVP Engineering, Amplitude | Justin Bauer - SVP Product, Amplitude Building Our Own Best Product: Amplitude’s Product Deep Dive & Roadmap Speakers Shadi Rostami SVP Engineering, Amplitude Justin Bauer SVP Product, Amplitude 9:00 – 9:30 am Martech 2022 to 2030: Five Technology Trends Scott Brinker - VP Platform Ecosystem, Hubspot Martech 2022 to 2030: Five Technology Trends the Decade of the Augmented Growth Speaker Scott Brinker VP Platform Ecosystem, Hubspot 9:45 – 10:15 am What the Best Do John Cutler - Product Evangelist, Amplitude What the Best Do? It’s a Data-informed Product Loop Speaker John Cutler Product Evangelist, Amplitude 9:45 – 10:15 am How to Build a Diverse Product Team: Panel 10:15 – 10:45 am Closing Keynote 11:00 - 11:45 AM REGISTER BY APRIL 15 FOR EARLY BIRD PRICING SAVE YOUR SPOT NOW May 24 – 26, 2022 Get Amped SPONSORS Raise your hands in the air! These sponsors proudly support Amplify 2022. Platinum Level DISRUPTORS Learn More Gold Level INNOVATORS Silver Level SHAKERS Bronze Level MOVERS Interested in sponsoring Amplify 2022? Email us at amplify@amplitude.com. Training Day UPLEVEL YOUR DIGITAL OPTIMIZATION SKILLS Let’s start at the very beginning. If you’re new to Amplitude, join us for Training Day, a foundational learning track to discover best practices and network with your peers. TUESDAY, MAY 24 8:30 AM – 5:00 PM $399 Space is limited. Add pre-conference training to your Amplify registration. Hosted by Through a combination of live lecture, demos, discussions and hands-on activities, you’ll learn: What event-based analytics are and how they’ll enable you to understand your users’ behavior How to navigate Amplitude and how to take advantage of the chart types that answer your top questions How to build event segmentation charts and better understand your customers’ product usage Additional charts or features that illuminate key customer behaviors and can help you share your findings with your team FAQ WHAT HEALTH AND SAFETY PROTOCOLS ARE IN PLACE? Health and safety is our number one priority. A full health and safety guide will be sent to closer to the event to all attendees as CDC guidelines and State of Nevada guidelines evolve. This FAQ will be updated regularly with a timestamp to keep you up to date. The following standard guidelines will apply: * All attendees must be vaccinated and boosted * All attendees must take a rapid COVID test each day, provided by Amplify * Masks are optional Updated March 7, 2022 HOW MUCH DOES IT COST TO ATTEND AMPLIFY? It is free to register to stream the live broadcast of Amplify keynotes. To attend Amplify in person at the ARIA, the registration fees are: * $595: Early bird pricing available through April 15, 2022 * $995: Standard pricing, available April 16-May 22, 2022 * $1295: Last call pricing, available May 23-May 26, 2022 Your registration to attend Amplify in person includes: * Access to keynotes and breakout sessions * Welcome reception * Delicious food and drinks * Amplify celebration * Access to the expo area, including game area * Discounted room rates at The ARIA IF I NEED TO CANCEL LATER, WHAT IS THE REFUND POLICY? We understand plans change and comfort levels change. If you register for the in-person event and later need to cancel, Amplitude will refund your registration fees, minus a $95 cancellation fee. CAN IN-PERSON ATTENDEES BOOK DISCOUNTED HOTEL ACCOMMODATIONS? Yes, when you register, your confirmation email will include a link to book accommodations at discounted rates at The ARIA Resort & Casino, exclusively for Amplify attendees. The hotel rate for May 24 is $229/night; for May 25 and May 26, the rate is $169/night. WILL KEYNOTES AND SESSIONS BE AVAILABLE ON DEMAND? Yes. Keynotes and sessions will be available on the Amplitude website one week after the event. Select sessions may be available sooner HOW CAN I GET IN TOUCH? Email the Amplify team at amplify [at] amplitude.com. WHAT ARE THE EVENT TERMS AND CONDITIONS? Read the Amplitude event terms and conditions. JOIN THE CONVERSATION. 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All rights reserved. Amplitude is a registered trademark of Amplitude, Inc. * Terms of Service * Privacy Notice * Cookie Settings English Accessibility Adjustments Reset Settings Statement Hide Interface Choose the right accessibility profile for you OFF ON Seizure Safe Profile Eliminates flashes and reduces color This profile enables epileptic and seizure prone users to browse safely by eliminating the risk of seizures that result from flashing or blinking animations and risky color combinations. OFF ON Vision Impaired Profile Enhances the website's visuals This profile adjusts the website, so that it is accessible to the majority of visual impairments such as Degrading Eyesight, Tunnel Vision, Cataract, Glaucoma, and others. OFF ON Cognitive Disability Profile Assists with reading and focusing This profile provides various assistive features to help users with cognitive disabilities such as Autism, Dyslexia, CVA, and others, to focus on the essential elements of the website more easily. OFF ON ADHD Friendly Profile More focus and fewer distractions This profile significantly reduces distractions, to help people with ADHD and Neurodevelopmental disorders browse, read, and focus on the essential elements of the website more easily. OFF ON Blind Users (Screen-reader) Use the website with your screen-reader This profile adjusts the website to be compatible with screen-readers such as JAWS, NVDA, VoiceOver, and TalkBack. A screen-reader is software that is installed on the blind user’s computer and smartphone, and websites should ensure compatibility with it. Note: This profile prompts automatically to screen-readers. OFF ON Keyboard Navigation (Motor) Use the website with the keyboard This profile enables motor-impaired persons to operate the website using the keyboard Tab, Shift+Tab, and the Enter keys. Users can also use shortcuts such as “M” (menus), “H” (headings), “F” (forms), “B” (buttons), and “G” (graphics) to jump to specific elements. Note: This profile prompts automatically for keyboard users. Content Adjustments Content Scaling Default Readable Font Highlight Titles Highlight Links Text Magnifier Adjust Font Sizing Default Align Center Adjust Line Height Default Align Left Adjust Letter Spacing Default Align Right Color Adjustments Dark Contrast Light Contrast Monochrome High Saturation Adjust Text Colors Cancel High Contrast Adjust Title Colors Cancel Low Saturation Adjust Background Colors Cancel Orientation Adjustments Mute Sounds Hide Images Read Mode Reading Guide Useful Links Select an option Home Header Footer Main Content Stop Animations Reading Mask Highlight Hover Highlight Focus Big Black Cursor Big White Cursor HIDDEN_ADJUSTMENTS Keyboard Navigation Accessible Mode Screen Reader Adjustments Read Mode Web Accessibility Solution By accessiBe Choose the Interface Language English Español Deutsch Português Français Italiano עברית 繁體中文 Pусский عربى عربى Nederlands 繁體中文 日本語 Accessibility StatementCompliance status We firmly believe that the internet should be available and accessible to anyone and are committed to providing a website that is accessible to the broadest possible audience, regardless of ability. To fulfill this, we aim to adhere as strictly as possible to the World Wide Web Consortium’s (W3C) Web Content Accessibility Guidelines 2.1 (WCAG 2.1) at the AA level. These guidelines explain how to make web content accessible to people with a wide array of disabilities. Complying with those guidelines helps us ensure that the website is accessible to blind people, people with motor impairments, visual impairment, cognitive disabilities, and more. This website utilizes various technologies that are meant to make it as accessible as possible at all times. We utilize an accessibility interface that allows persons with specific disabilities to adjust the website’s UI (user interface) and design it to their personal needs. Additionally, the website utilizes an AI-based application that runs in the background and optimizes its accessibility level constantly. This application remediates the website’s HTML, adapts its functionality and behavior for screen-readers used by blind users, and for keyboard functions used by individuals with motor impairments. If you wish to contact the website’s owner please use the website's form Screen-reader and keyboard navigation Our website implements the ARIA attributes (Accessible Rich Internet Applications) technique, alongside various behavioral changes, to ensure blind users visiting with screen-readers can read, comprehend, and enjoy the website’s functions. As soon as a user with a screen-reader enters your site, they immediately receive a prompt to enter the Screen-Reader Profile so they can browse and operate your site effectively. Here’s how our website covers some of the most important screen-reader requirements: 1. Screen-reader optimization: we run a process that learns the website’s components from top to bottom, to ensure ongoing compliance even when updating the website. In this process, we provide screen-readers with meaningful data using the ARIA set of attributes. For example, we provide accurate form labels; descriptions for actionable icons (social media icons, search icons, cart icons, etc.); validation guidance for form inputs; element roles such as buttons, menus, modal dialogues (popups), and others. Additionally, the background process scans all of the website’s images. It provides an accurate and meaningful image-object-recognition-based description as an ALT (alternate text) tag for images that are not described. It will also extract texts embedded within the image using an OCR (optical character recognition) technology. To turn on screen-reader adjustments at any time, users need only to press the Alt+1 keyboard combination. Screen-reader users also get automatic announcements to turn the Screen-reader mode on as soon as they enter the website. These adjustments are compatible with popular screen readers such as JAWS, NVDA, VoiceOver, and TalkBack. 2. Keyboard navigation optimization: The background process also adjusts the website’s HTML and adds various behaviors using JavaScript code to make the website operable by the keyboard. This includes the ability to navigate the website using the Tab and Shift+Tab keys, operate dropdowns with the arrow keys, close them with Esc, trigger buttons and links using the Enter key, navigate between radio and checkbox elements using the arrow keys, and fill them in with the Spacebar or Enter key. Additionally, keyboard users will find content-skip menus available at any time by clicking Alt+2, or as the first element of the site while navigating with the keyboard. The background process also handles triggered popups by moving the keyboard focus towards them as soon as they appear, not allowing the focus to drift outside. Users can also use shortcuts such as “M” (menus), “H” (headings), “F” (forms), “B” (buttons), and “G” (graphics) to jump to specific elements. Disability profiles supported on our website * Epilepsy Safe Profile: this profile enables people with epilepsy to safely use the website by eliminating the risk of seizures resulting from flashing or blinking animations and risky color combinations. * Vision Impaired Profile: this profile adjusts the website so that it is accessible to the majority of visual impairments such as Degrading Eyesight, Tunnel Vision, Cataract, Glaucoma, and others. * Cognitive Disability Profile: this profile provides various assistive features to help users with cognitive disabilities such as Autism, Dyslexia, CVA, and others, to focus on the essential elements more easily. * ADHD Friendly Profile: this profile significantly reduces distractions and noise to help people with ADHD, and Neurodevelopmental disorders browse, read, and focus on the essential elements more easily. * Blind Users Profile (Screen-readers): this profile adjusts the website to be compatible with screen-readers such as JAWS, NVDA, VoiceOver, and TalkBack. A screen-reader is installed on the blind user’s computer, and this site is compatible with it. * Keyboard Navigation Profile (Motor-Impaired): this profile enables motor-impaired persons to operate the website using the keyboard Tab, Shift+Tab, and the Enter keys. Users can also use shortcuts such as “M” (menus), “H” (headings), “F” (forms), “B” (buttons), and “G” (graphics) to jump to specific elements. Additional UI, design, and readability adjustments 1. Font adjustments – users can increase and decrease its size, change its family (type), adjust the spacing, alignment, line height, and more. 2. Color adjustments – users can select various color contrast profiles such as light, dark, inverted, and monochrome. Additionally, users can swap color schemes of titles, texts, and backgrounds with over seven different coloring options. 3. Animations – epileptic users can stop all running animations with the click of a button. Animations controlled by the interface include videos, GIFs, and CSS flashing transitions. 4. Content highlighting – users can choose to emphasize essential elements such as links and titles. They can also choose to highlight focused or hovered elements only. 5. Audio muting – users with hearing devices may experience headaches or other issues due to automatic audio playing. This option lets users mute the entire website instantly. 6. Cognitive disorders – we utilize a search engine linked to Wikipedia and Wiktionary, allowing people with cognitive disorders to decipher meanings of phrases, initials, slang, and others. 7. Additional functions – we allow users to change cursor color and size, use a printing mode, enable a virtual keyboard, and many other functions. Assistive technology and browser compatibility We aim to support as many browsers and assistive technologies as possible, so our users can choose the best fitting tools for them, with as few limitations as possible. Therefore, we have worked very hard to be able to support all major systems that comprise over 95% of the user market share, including Google Chrome, Mozilla Firefox, Apple Safari, Opera and Microsoft Edge, JAWS, and NVDA (screen readers), both for Windows and MAC users. Notes, comments, and feedback Despite our very best efforts to allow anybody to adjust the website to their needs, there may still be pages or sections that are not fully accessible, are in the process of becoming accessible, or are lacking an adequate technological solution to make them accessible. Still, we are continually improving our accessibility, adding, updating, improving its options and features, and developing and adopting new technologies. All this is meant to reach the optimal level of accessibility following technological advancements. If you wish to contact the website’s owner, please use the website's form Hide Accessibility Interface? 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