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Cookie Notice We use cookies to personalise content and ads, to provide social media features and to analyse our traffic. We also share information about your use of our site with our social media, advertising and analytics partners. Close Accept Cookies Cookie Settings * Your Privacy * Your Privacy * Strictly Necessary Cookies * Performance Cookies * Functional Cookies * Targeting Cookies * More Information Privacy Preference Centre Active Always Active Save Settings Allow All Cookie Notice We use cookies to personalise content and ads, to provide social media features and to analyse our traffic. We also share information about your use of our site with our social media, advertising and analytics partners. Close Accept Cookies Cookie Settings * Your Privacy * Strictly Necessary Cookies * Performance Cookies * Functional Cookies * Targeting Cookies * More Information * Your Privacy * Your Privacy * Strictly Necessary Cookies * Performance Cookies * Functional Cookies * Targeting Cookies * More Information Privacy Preference Centre Active Always Active Privacy Preference Centre Active Always Active Save Settings Allow All Save Settings Allow All Join one of our upcoming MicroWorld events and get everything you need to accelerate a culture of data analytics. > Attend Online for Free Intelligence Everywhere Search Search Talk to an expert Get started Let's get started What are you interested in HyperIntelligence® Cloud Embedded intelligence Consulting Business intelligence Become a partner What would you like to do Schedule a meeting Schedule a meeting with a member of our Customer Success team. Get training and support Got a product question? This option is for you. 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Explore these resources to get ready: Read the latest analyst reviews Watch customer success stories Try Hyper.Now Sign in Menu * Search Search Products * BI & Analytics * HyperIntelligence * Embedded Intelligence * Cloud * Consulting * Education * Request a Pilot Solutions * Financial Services * Healthcare * Retail * Government * Technology * Case Study Library * Request a Pilot Events * World 2022 * World 2021 * MicroWorld * Webinars * Stay Informed Support * Get Help * Documentation * My Cases * What's New * Product Downloads * Premium Support * Open a Case Community * Search Discussions * Documentation * Blog * Partner Ecosystem * Ask a Question Careers Investor Relations Bitcoin Products * Products * BI & Analytics * HyperIntelligence * Embedded Intelligence * Cloud * Consulting * Education * Request a Pilot Solutions * Solutions * Financial Services * Healthcare * Retail * Government * Technology * Case Study Library * Request a Pilot Events * Events * World 2022 * World 2021 * MicroWorld * Webinars * Stay Informed Support * Support * Get Help * Documentation * My Cases * What's New * Product Downloads * Premium Support * Open a Case Community * Community * Search Discussions * Documentation * Blog * Partner Ecosystem * Ask a Question Careers Investor Relations Bitcoin * English View Languages * English * Français * Deutsch * Español * Italiano * 日本語 * 한국어 * Português * 简体中文 * Polski PRIVACY POLICY MICROSTRATEGY PRIVACY POLICY Effective May 3, 2021 We at MicroStrategy (hereinafter “we”, “us” and “our” for the purposes of this Privacy Policy) know you care about your privacy, and so do we. We have developed this Privacy Policy to describe the types of Personal Information we may collect, how we may use and share that information, our lawful basis for processing it, what rights you have in relation to your Personal Information and how we protect it. Please read this Privacy Policy carefully to understand how we will treat your Personal Information in connection with our applications, products/services, and/or websites (the “MicroStrategy Offerings”). We are not in the business of selling Personal Information about you to advertisers or spammers. This Privacy Policy applies to processing undertaken where we are the organization which determines why and how your Personal Information is processed and is otherwise required under applicable law to provide notice of any processing undertaken. “Personal Information” is any information that relates to you, and which, alone or in combination with other information, could reasonably be used to identify you. It does not include data where the identity has been removed (anonymous data). We may make changes to this Privacy Policy from time to time, so please review it frequently. We will indicate at the top of the policy when it was most recently updated and, if the changes are significant, we will provide more prominent notice. OUR SERVICES In addition to, and included in, the MicroStrategy Offerings, MicroStrategy provides security and identity product offerings (which includes the Badge and Communicator applications), branded together as Identity (“Identity”) as part of a service that is hosted by MicroStrategy or a third-party service provider on behalf of MicroStrategy (a “Cloud Implementation”). If you are using Identity as part of a service other than a Cloud Implementation (e.g., one that is hosted on-premises by your employer), then: (i) MicroStrategy is not collecting, using or sharing any Personal Information about you; and (ii) the organization that makes the service available to you (or, if applicable, the third party that hosts the services on behalf of such organization) (the “Implementing Organization”) may collect, use or share Personal Information about you, and details about the Personal Information they collect maybe found in their own privacy policy. If you are using Identity as part of an implementation of the MicroStrategy Offerings other than a Cloud Implementation, please contact the Implementing Organization to obtain information regarding what Personal Information they are collecting and how they are using or sharing that information. If you are using Identity as part of a Cloud Implementation (not hosted on premises by an employer/ third party) this Privacy Policy applies to the Personal Information MicroStrategy collects about you in connection with and for support, training, our own business purposes (such as for finance and billing), marketing, recordings and record keeping. We may collect or receive Personal Information about you in various ways, depending on which of our applications and websites you use and how you interact with us, please see below for more information. HOW WE COLLECT INFORMATION Information you provide to us You may choose to submit Personal Information and other information to us by purchasing or interacting with the MicroStrategy Offerings. Examples of this include, when you create and manage a user account via our website, join or connect with a network, request technical support services, request information or support from us, communicate with us by email, telephone, or online chat, upload information through the MicroStrategy Offerings, subscribe to newsletters or other subscription services, register for training, educational programs, webinars or conferences, purchase products and services, submit job applications, request marketing to be sent to you, visit one of our sites, or participate in surveys. For certain of the MicroStrategy Offerings or when you visit one of our sites, we may ask you to provide information including: * Basic personal details (e.g., your name, title, and gender); * Contact details (e.g., your corporate email address, postal address, including country and state, and phone number); * Professional details (e.g., your job title, your company or organization name and any professional organization memberships); * Usernames or URLs; * Payment details (e.g., credit card information, bank account, etc.) * Your photo (in connection with MicroStrategy World, events where you are a speaker or where you upload your photo in connection with Badge)and * Any other Personal Information you choose to provide us (e.g., in communications with technical support services, marketing teams, or during the provision of products/services). Some of the information is necessary for us to provide particular MicroStrategy Offerings, or for security clearance, and our ability to deliver the MicroStrategy Offerings or allow access to our site(s) may be affected by your not providing certain information. Information that we collect When you access or use MicroStrategy Offerings, we may also collect certain information about your device and your use of the MicroStrategy Offerings. Such information may include: * information, including version information, about the web browser or application you are using; * products/services you purchased, with related pricing; * if you are using a mobile device, the model of the device and its operating system; * crash data; * a unique identifier we assign to you; * your IP address; * information about your usage of the MicroStrategy Offerings, including what functions or pages you use, the frequency of your use, links that you click on, and how often you log in; * cookies (please see our Cookies Policy here); and * video images and audio recording where you have interacted with us on Zoom. For certain of the MicroStrategy Offerings, including MicroStrategy web or mobile applications, we do not collect any Personal Information about you. Please refer to specific application privacy practices posted on the relevant application webstores for a list of personal information each application may collect. Biometric Information When using the Identity mobile application, you may be asked to allow access to the fingerprint scanner and/or camera on your device. This access is requested so that a fingerprint or facial profile may be collected to validate your credentialing information when logging into that device. This information, which may be considered biometric data (the “Biometric Information”) is not transmitted to us and we do not receive or retain it. We only maintain records of when your credentialing information has been validated by Identity. The Biometric Information may be provided to individuals such as Identity Network administrators, User Mobile Users, and other users of the Identity Networks you choose to participate in, as a means of confirming credentialing information. Where this occurs, the Biometric Information is subject to those third-parties own privacy policies, terms and conditions and other policies. We encourage you to read those third-party policies and agreements before participating in such credentialing activities. Cookies You can set your browser to refuse all or some browser cookies, or to alert you when websites set or access cookies. If you disable or refuse cookies, please note that some parts of this website may become inaccessible or not function properly. For more information about the cookies we use, please see our Cookies Policy. Information We Collect From Other Sources We may also collect these categories of information from sources other than directly from you. In particular, we collect this information from publicly available sources (such as your employer's website or professional social networks such as LinkedIn), and may obtain Personal Information from third party data. Other users of the MicroStrategy Offerings may provide information about you when they submit content through the MicroStrategy Offerings. For example, you may be mentioned in a technical support case opened by someone else. Similarly, an administrator may provide your Personal Information such as when they designate you as the billing or technical contact on your company's account. We may also receive information from analytics providers. Please note that we may also have access to information about you that our customers may upload to our cloud services. Location Information To provide certain of the MicroStrategy Offerings, we may request your permission to access location information from your device. Some functions of the MicroStrategy Offerings may not work if you choose not to allow access to this location information. If you initially consent to sharing your location information through one of our applications or websites, you can subsequently stop the collection of this information by changing the settings of your device or by uninstalling the applications. Where you have not enabled location services for the applications or websites, we may derive general usage information (such as time zone) from your use of the applications or websites, including from your Bluetooth signal (where this is switched on when using Identity. Video/ Audio To provide certain of the MicroStrategy Offerings we employ the use of video conferencing services, which include the likes of companies such as Zoom, to interact with you and answer your queries or provide technical support. MicroStrategy may record this meeting and process some or all recorded data (including personal data) for provision of services, quality control, training purposes and to improve our services. Depending on your jurisdiction, we mainly rely on legitimate interest as our legal basis for processing. This recording shall include video images and audio. Please note that when the recording sign is on (e.g. in Zoom (the red button)), the call is being recorded. In some instances, if it is required by applicable data protection law, we will obtain your explicit consent, which we will obtain at the point of collecting the data from you and which may be refused or revoked at any time. Please see the Zoom Privacy Policy for more information on how Zoom works and processes Personal Information. OUR LAWFUL BASES FOR PROCESSING We will only process your Personal Information if we have a lawful basis for doing so. Lawful bases for processing include, depending on the applicable law, consent, contractual necessity, and our “legitimate interests” or the legitimate interest of others, as further described below. Consent Depending on your jurisdiction, some activities may require your consent, for example where we collect your personal data at events for our direct marketing communications so that we can provide further information and marketing to you. If applicable law requires your consent to process data in a certain way, then we will obtain it before carrying out that activity. When we process Personal Information based on your consent, it will be expressly indicated to you at the point and time of collection. Where consent is not required, we will process your Personal Information because either it is necessary for our legitimate interests, is necessary to enable us to perform the contract or provide our services to you, or it is necessary for us to comply with our legal obligations. Necessary to comply with a Legal/ Regulatory Obligation From time to time, we may also need to process Personal Information to comply with a legal or regulatory obligation. We rely on this lawful basis when processing any data subject rights requests in accordance with applicable data protection laws and for activities relating to the prevention, detection and investigation of any crime. We also rely on it to comply with our financial reporting obligations and compliance with subpoenas or similar court orders. Vital Interests/ tasks carried out in public interest We may also need to process Personal Information if it is necessary to protect the vital interests of you or other data subjects, or if it is necessary for a task carried out in the public interest. Necessary to fulfill a contract Other activities are carried out to fulfill a contract or agreement (for example, to comply with contractual obligations we have to you, including when we provide MicroStrategy Offerings to you in accordance with the applicable terms and conditions, or when we process payments and purchases you make). If a contract or account is in place, then we will process your Personal Information on the basis that it is necessary to perform our contractual commitments to you. Legitimate Interests In addition to the uses set out above, we may also process the Personal Information we collect for our legitimate business interests when that is an available legal basis under applicable law. “Legitimate Interests” means the interests of our company in conducting and managing our business to enable us to give you the best service and products and the most secure experience. For example, we have an interest in making sure our marketing is relevant for you, so we may process your information to send you marketing that is tailored to your interests. Our legitimate interests can also apply to processing that is in your interests as well. For example, we may process your information to ensure our websites and systems are secure. Specifically, we may also process the Personal Information we collect on the basis of the following legitimate business interests: * where the processing enables us to enhance, modify, personalize or otherwise improve our services and communications for the benefit of our customers; * to enhance the security of our network and information systems; * to better understand how people interact with our websites; * to review and update the information we hold on you, to ensure it is accurate and up to date; * to assess your purchasing history and build a business profile on you (in your professional/business role); * for analysis and research in connection with product offerings and development; * promoting our products and services; and * for direct marketing purposes (where this is permitted) and to determine the effectiveness of promotional campaigns and advertising. When we process your personal information for our legitimate interests, we consider 3 questions: is there a legitimate interest behind the use of your Personal Information? Is our use necessary for that purpose and do your rights override our legitimate interest? We always keep your rights in high regard and we take steps to ensure your Personal Information is not used in ways other than those you would expect. We will not use your Personal Information for activities where our interests are overridden by the impact on you (unless we have your consent or are otherwise required or permitted to by applicable data protection law). Where legitimate interest, or one of the other legal basis referred to above, isn’t available under applicable data protection law for the processing described under that subheading , then we will apply another alternative legal basis to enable us to carry out that data processing, or adjust the processing undertaken accordingly. If you have any concerns about us using your Personal Information as outlined above, you have the right to object using the contact details contained in this Privacy Policy. FOR CALIFORNIA RESIDENTS The personal Information about you that we collect includes information within the below categories of data. These categories also represent the categories of Personal Information that we have collected over the past 12 months. Note that the categories listed below are defined by California state law. Inclusion of a category in the list below indicates only that, depending on the services and products we provide you, we may collect some information within that category. It does not necessarily mean that we collect all information listed in a particular category for all of our customers. With the exception of recording of sales calls (and biometric information, which we do not collect or receive a copy of), we disclose the below categories of information with our affiliates and service providers. We do not sell your Personal Information. Category Source Purpose of Processing Identifiers such as a real name, alias, postal address, unique personal identifier, online identifier Internet Protocol address, email address, account name, social security number, driver’s license number, passport number, or other similar identifiers. From you or our service providers. A subset of this data is processed in connection with a number of our operational functions, including to provide products/services to you, bill/invoice you; manage any accounts, respond to your inquiries, validate your identity and provide technical support via Zoom calls. It is also used for marketing purposes, as well as to detect and prevent fraud and other unauthorized activity and enforce our terms of use. It may also be used to comply with applicable legal requirements, relevant industry standards and our policies. Information that identifies, relates to, describes, or is capable of being associated with, a particular individual, including, but not limited to, your name, signature, social security number, physical characteristics or description, address, telephone number, passport number, driver's license or state identification card number, insurance policy number, education, employment, employment history, bank account number, credit card number, debit card number, or any other financial information, medical information, or health insurance information. From you or our service providers. A subset of this data is processed in connection with a number of our operational functions, including to provide products/services to you, bill/invoice you; manage any accounts, respond to your inquiries, validate your identity and provide technical support via Zoom calls. It is also used for marketing purposes, as well as to detect and prevent fraud and other unauthorized activity and enforce our terms of use. It may also be used to comply with applicable legal requirements, relevant industry standards and our policies. Characteristics of classes protected under federal or California law, including: familial status, disability, sex, national origin, religion, color, race, sexual orientation, gender identity and gender expression, marital status, veteran status, medical condition, ancestry, source of income, age, or genetic information. From you or our service providers. This information may be necessary to accommodate any accessibility needs you may have if you come into our facilities. Commercial information, including records of personal property, products or services purchased, obtained, or considered, or other purchasing or consuming histories or tendencies. From you or our service providers. A subset of this data is processed in connection with a number of our operational functions, including to manage your account and validate your identity. It may also be used for marketing purposes, including offering you products that may interest you. Internet or other electronic network activity information, including, but not limited to, browsing history, search history, and information regarding a consumer’s interaction with an Internet Web site, application, or advertisement. Via automated means This data is processed in order to optimize performance of our websites and to offer your products and services. It is also processed to detect security incidents, protect against malicious, deceptive, fraudulent or illegal activity, and for data analytics. Audio, electronic, visual, thermal, olfactory, or similar information. From you or our service providers. This data is processed in connection with a number of our operational functions, including recording sales calls and other calls. Biometric Information We do not collect this information Please see section above on biometric information. Professional or employment-related information. From you or our service providers. A subset of this data is processed in connection with a number of our operational functions, including to manage your account. It may also be used for marketing purposes, including offering you products that may interest you. A subset of this data is necessary to open and manage an application for employment as well. HOW WE USE THE INFORMATION WE COLLECT We may use the information we collect from you to: * provide products/services to you; * bill/invoice you; * complete corporate transactions * manage any accounts that you may have with us; * validate your identity; * send personalized marketing messages via email, post and telephone to you. Where required by applicable law, we will send these messages with your consent, and you have the right to opt out of receiving marketing by contacting us; * serve relevant advertising on our site and third-party sites related to our products and services which are personalized to your interests; * provide you with notice of product releases, special events, trainings, promotions or other matters relevant to you; * respond to your inquiries; * improve the services you receive from us; * solicit your feedback; * prevent you from having to re-enter Personal Information about you on future visits to our websites or subsequent use of our applications; * facilitate your access to third-party services and resources; * keep track of your activities; * process your payments and purchases; * operate, evaluate and improve our business (including developing new products and services; enhancing and improving our services; managing our communications; analyzing our products; performing data analytics; and performing accounting, auditing and other internal functions); * provide technical support/ answer your questions via Zoom calls; * detect and prevent fraud and other unauthorized activity and enforce our terms of use; and * comply with applicable legal requirements, relevant industry standards and our policies. We will only use your Personal Information for the purposes for which we collected it, unless we reasonably consider that we need to use it for another reason and that reason is compatible with the original purpose. Our Marketing Activities Where you have submitted your details on the MicroStrategy Website or at an event, webinar, via Zoom, or otherwise provided them to us so that we can provide you with further information about our products and services, we will only use the Personal Information you provide us for those purposes and, depending on your jurisdiction, in line with the consent we have obtained from you at the time. We will communicate with you using the contact information provided (i.e. if you provide us your telephone number, we will call you, if you provide us your e-mail address, we will e-mail you), unless you have indicated a preferred method of contact, in which case we will follow that method of communication. Where we e-mail you with information about our products and services, we will provide you with a clear way to opt-out of receiving any further communications. Please note, marketing communications are not the same as “information only”, or “service” or “transaction” communications where consents are not usually required for us to communicate with you about the services you have inquired about or have signed up to obtain through the MicroStrategy Website, using contact details you have provided for this purpose. Where you no longer wish to receive emails that are marketing communications, you can unsubscribe at any point by contacting us using the contact details in the email sent to you or by using the contact details contained in this Privacy Policy. You can also opt out of receiving marketing communications from us by logging into our website and unchecking relevant boxes to adjust your marketing preferences in our preference center. Please note, we are not responsible for any direct marketing sent to you by any third party in respect of which you have given your consent. In such instances, you should refer to the privacy policy of that third party. If you wish to unsubscribe you will need to contact them directly. Data Enrichment & Profiling We sometimes utilize third party business databases such as ZoomInfo to keep our contact database up to date and accurate. We compare the data we hold about you as a business contact with data held by Zoominfo, and we update where necessary, for example by adding your new business address. This is known as ‘data enrichment’. Please note that we do not share or contribute any of your information to ZoomInfo. For more information on ZoomInfo please see their Privacy Policy. We use your information to build a business profile about you, in your professional/business capacity, for example by noting your purchase history, type of contract and product use/ feedback, and responses to our communications. We use this information in order to better assess your business needs and to understand what products within the MicroStrategy Offerings might be suitable for you in future, such as relevant upgrades. We may use such information to determine which marketing communications to send to you, and depending on your jurisdiction, where you have opted in to receive these. WITH WHOM WE MAY SHARE INFORMATION We disclose information about you: * to our third-party service providers, such as IT systems, network and back-up and storage; * to other MicroStrategy group companies; * resellers; * system integrators; * co-sellers; * referral partners; * technology partners; * professional advisors, such as lawyers, accountants, auditors and/or consultants; or * government agencies, such as law enforcement authorities, or regulators. We also reserve the right to transfer any information we have about you in connection with any sale or transfer of all or a portion of our business or assets, including in the event of a reorganization, dissolution or liquidation. In addition, if you are using Identity, we may share certain of your information with the administrator of an Identity Network that you are a member of, with other users of the Identity application, or with third party services with which your Identity Badge is integrated. TRANSFERS OF PERSONAL INFORMATION ABROAD We take appropriate steps to protect your Personal Information regardless of where it is stored, taking into consideration the requirements of the data protection laws which we consider are applicable to how we process your Personal Information. These include entering into contracts with third parties. An example of this could arise if our processing of your Personal Information is protected under United Kingdom or European Union data protection laws. If that Personal Information will be transferred by us or on our instructions to a country outside the United Kingdom or European Economic Area and doing so would otherwise be restricted under prevailing data protection law applicable to us, because your Personal Information would not be protected to an equivalent data protection law standard, we will put in place an approved mechanism for providing appropriate safeguards to protect it. This includes approved mechanisms such as standard contractual clauses. There may also be some instances in which we rely upon one or more permitted exceptions under the relevant data protection law from taking this step for particular situations. For example, where we have asked for your explicit consent to do, or to perform a contract with you, or take steps prior to doing so, to conclude or perform a contract with another party concluded in your interest, for important reasons of public interest, or where it is done in the context of legal claims. MicroStrategy, and its affiliated entities MicroStrategy Services Corporation and Usher Incorporated, also comply with the EU-U.S. Privacy Shield Framework and Swiss-US Privacy Shield Frameworks as set forth by the U.S. Department of Commerce regarding the collection, use, and retention of personal information transferred from the European Union and Switzerland to the United States. MicroStrategy has certified to the Department of Commerce that it adheres to the Privacy Shield Principles of Notice, Choice, Accountability for Onward Transfer, Security, Data Integrity and Purpose Limitation, Access, and Recourse, Enforcement and Liability. If there is any conflict between the terms in this privacy policy and the Privacy Shield Principles, the Privacy Shield Principles shall govern. To learn more about the Privacy Shield program, and to view our certification, please visit https://www.privacyshield.gov/list/ The Federal Trade Commission has jurisdiction over MicroStrategy’s compliance with the Privacy Shield. In compliance with the Privacy Shield Principles, MicroStrategy commits to resolve complaints about our collection or use of your personal information. European Union and Swiss individuals with inquiries or complaints regarding our Privacy Shield policy should first contact MicroStrategy at privacy@microstrategy.com MicroStrategy has further committed to refer unresolved Privacy Shield complaints to JAMS, an alternative dispute resolution provider located in the United States. If you do not receive timely acknowledgment of your complaint from us, or if we have not resolved your complaint, please contact or visit https://www.jamsadr.com/eu-us-privacy-shield for more information or to file a complaint. The services of JAMS are provided at no cost to you. For more information on the arbitration process, please review Section C of the Privacy Shield Annex I at: https://www.privacyshield.gov/article?id=ANNEX-I-introduction. HOW WE PROTECT PERSONAL INFORMATION We maintain appropriate administrative, technical and physical safeguards designed to protect the Personal Information you provide against accidental, unlawful or unauthorized destruction, loss, alteration, access, disclosure or use. We have put in place procedures to deal with any suspected breach of Personal Information and will notify you and any applicable regulator of a breach where we are legally required to do so. HOW LONG WE KEEP PERSONAL INFORMATION We also ensure that, in compliance with applicable law, we do not retain Personal Information longer than necessary. We will keep Personal Information about you for as long as we have a relationship with you, for example as long as you wish to keep receiving marketing messages from us, or as long as you are a customer (and for a reasonable period thereafter). When determining how long to retain Personal Information after we no longer have a relationship with you, we take into account how long our customers usually want to continue hearing from us, our legal obligations and the expectations of regulators, as well as the length of time information is needed for internal audit purposes and to exercise or defend our legal rights. We also consider the amount, nature and sensitivity of the Personal Information, the potential risk of harm from unauthorized use or disclosure of your Personal Information, the purposes for which we process your Personal Information and whether we can achieve those purposes through other means, and the applicable legal, regulatory, tax, accounting or other requirements. This includes the following: * Retention in case of queries - We may retain your Personal Information for a reasonable period in case of follow up queries from you. * Retention in case of claims - We may retain your Personal Information for the period in which you might legally bring claims against us (this means we will retain it in line with relevant limitation periods, which are applicable to your jurisdiction, for example 7 years from the end of the contract, for information relating to contracts with us if based in the UK) if and to the extent this is relevant. * Retention in accordance with legal and regulatory requirements - We will consider whether we need to retain your Personal Information after the period of retention in the case of queries or claims because of a legal or regulatory requirement. * Retention permitted under applicable law - We will continue to retain Personal Information where necessary to provide our services to you and the retention of such Personal Information is necessary for the purposes of pursuing our legitimate interests or where it is necessary for public interest purposes. We review our retention periods for Personal Information on a regular basis, and all data is retained in compliance with applicable data protection law. We will only permanently retain certain basic Personal Information, for limited purposes. This is in relation to retaining basic contact details, to keep a record that you were a customer, in case you return in future, or where you have asked us not to contact you again. LINKS TO OTHER WEBSITES The MicroStrategy Offerings may contain links to websites maintained by third parties, whose information and privacy practices differ from ours, including, for example, websites that process online payments. We are not responsible or liable for the content of any such websites, any use of such websites or the information or privacy practices employed by the providers of such websites. We encourage you to read the privacy statements of all third-party websites before using such websites or submitting any Personal Information or any other information on or through such websites. NOT FOR USE BY CHILDREN The Services and MicroStrategy Offerings are not directed to, and we do not knowingly contact or collect Personal Information from, individuals under the age of eighteen. If you are under the age of eighteen, these Services and Offerings are not intended for you and you should not provide us with any Personal Information. YOUR RIGHTS Depending on your jurisdiction, you may be entitled to certain rights, which can include: * Where our use of your Personal Information requires consent, you may withdraw this consent at any time; * You may request access to your Personal Information we hold about you and obtain information about how we process it. Depending on the applicable privacy laws (e.g. California law), you may be entitled to request the categories and specific pieces of Personal Information that we have collected about you, the categories of sources from which the Personal Information was collected, the purposes of collecting the Personal Information, the categories of third parties we have shared the Personal Information with, and the categories of Personal Information that have been shared with third parties for a business purpose; * You may update, correct or amend the Personal Information we hold about you if it is wrong; * You may ask us to change, restrict or stop the way in which we communicate with you or process Personal Information about you; * You may ask us to delete your Personal Information; * You have rights in relation to automated decision making, including profiling which has a legal effect, or which causes a significant effect; * You may ask us to move, copy or transfer your Personal Information; * You may object to our processing of your Personal Information; and * You may opt out of the sale of Personal Information—however, for purposes of California law, we do not sell your Personal Information to third parties, nor do we intend to, as those terms are defined by California privacy law. We also have not done so for the last 12 months. In addition, we have contracts with our service providers to prohibit any sale of the personal information we provide them; but if you have any concerns that our third parties might be selling your information, please contact us. If you would like to exercise any of your rights or if you have any questions about this notice or would like to make a complaint please send an email to privacy@microstrategy.com that details your request and includes your exact name, physical address and email address. You may also submit a request to access or delete your information via our webform. Please note that, where required by law (such as in California), we may need to verify your identity when you request to exercise your privacy rights. To do so, we may ask you to confirm information we already have on file or provide such other proof as we need in order to determine and confirm your identity before responding to your request. Also, under California law (and as may be expected in other jurisdictions as well), if you would like to authorize someone to make a request on your behalf, you must provide the agent with written, signed permission to submit privacy right requests on your behalf, or provide a letter from your attorney. The agent or attorney must provide this authorization at the time of request. Note that we may require you to verify your identity with us directly before we provide any requested information to your approved agent. We will not discriminate against you in any way for exercising your rights. You have the right to make a complaint at any time to your local data protection regulator. If you are based in the European Economic Area, you can access a list of these here. If you are based in the UK you can access contact details for the ICO here. We would, however, appreciate the chance to deal with your concerns before you approach your regulator or ICO so please contact us in the first instance. How to Contact Us If you have any comments or inquiries about this Privacy Policy, if you would like to update information we have about you or to exercise your rights, you may contact us by submitting a Data Privacy Inquiry, sending an email to privacy@microstrategy.com or by sending regular mail to the following address: Attn: Office of the General Counsel MicroStrategy Incorporated 1850 Towers Crescent Plaza Tysons Corner, Virginia 22182 If you are located in the E.U., you may also write to us at: MicroStrategy Limited Building 10, Chiswick Park 566 Chiswick High Road Chiswick, London, W4 5XS Attn: Legal Department We are committed to working with you to obtain a fair resolution of any complaint or concern about privacy. If, however, you believe that we have not been able to assist with your complaint or concern, you have the right to make a complaint to the data protection authority in the country in which you live via their website. Changes to this Policy We may change this Policy from time to time by updating this page in order to reflect changes in the law and/or our privacy practices. We will update the date at the top of the Privacy Policy accordingly. We encourage you to check this Policy for changes when you revisit the MicroStrategy website. * Visit us on Twitter * Visit us on LinkedIn * Contact us * Partners * Legal * Terms of Use * Privacy Policy © 2021 Copyright MicroStrategy Incorporated. All Rights Reserved. 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