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ETBRANDEQUITY DIGIPLUS FEST 2024


INDIA’S DIGITAL MARKETING INDUSTRY IS GROWING AT A STAGGERING PACE. THE COVID
PANDEMIC ACCELERATED DIGITAL ADOPTION IN INDIA AND HELPED INDIA’S DIGITAL MEDIA
INDUSTRY IS BOOMING.


INDIA DIGIPLUS AWARDS 2024


SPOTLIGHTING PREMIER DIGITAL, CONTENT, AND MOBILE MARKETING, WHILE CHAMPIONING
INNOVATION, TALENT, AND INDIA'S ESCALATING GLOBAL DIGITAL MARKETING INFLUENCE.


BIGGEST TRENDS THAT SHAPED INDIA’S POP CULTURE IN 2024


BIGGEST TRENDS THAT SHAPED INDIA’S POP CULTURE IN 2024: CLICK HERE TO VIEW MORE
TRENDS


ETBRANDEQUITY MEDIA & ENTERTAINMENT AWARDS


THE MEDIA & ENTERTAINMENT AWARDS WILL HONOR EXCELLENCE IN MEDIA PLANNING,
BUYING, AND INNOVATIVE CAMPAIGN STRATEGIES THAT DRIVE AUDIENCE ENGAGEMENT AND
BRAND GROWTH.


 * DIGIPLUS+ SUMMIT 2024: STREAMING ADS NOT ONLY REMEMBERED, BUT ALSO ACTED
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   AT ET BRANDEQUITY’S DIGIPLUS FEST 2024, KARAN BEDI, DIRECTOR AND HEAD OF
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 * MY LEGACY IS TWO-FOLD: CHRISTIAN LOUBOUTIN

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 * ZEE5 ELEVATES SHRESTH GUPTA TO VICE PRESIDENT – MARKETING (SVOD) FOR INDIA
   AND GLOBAL


 * DIGIPLUS FEST 2024: TRUST AND AUTHENTICITY ARE CRUCIAL FOR LEVERAGING AL IN
   MARKETING: MEETA GUPTA


 * LAURITZ KNUDSEN BETS ON MUMBAI INDIANS PARTNERSHIP TO BOOST VISIBILITY IN
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 * SUPER.MONEY APPOINTS KAUSHIK MUKHERJEE AS CHIEF TECHNOLOGY OFFICER


 * 90% OF INDIAN ENTERPRISES AGREED THAT CLOUD TRANSFORMATION IS FUELLING AI
   ADOPTION: EY INDIA


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   DECLINES


 * APPLE WORKING WITH BROADCOM TO DEVELOP AI CHIP: REPORT


 * DIGIPLUS FEST 2024: STREAMING ADS DRIVE ENGAGEMENT AND ACTIONS: KARAN BEDI


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   DRAWING MILLIONS OF NEW USERS


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BUSINESS OF BRANDS


 * LAURITZ KNUDSEN BETS ON MUMBAI INDIANS PARTNERSHIP TO BOOST VISIBILITY IN
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 * MACY'S OFFERS A MIXED OUTLOOK AFTER REPORTING THIRD QUARTER PROFIT AND SALES
   DECLINES


 * DIPTYQUE EYES INDIA TO BECOME ONE OF ITS FASTEST-GROWING MARKETS, SAYS CEO
   LAURENCE SEMICHON

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