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LUCEP FOR AUTOMOTIVE - BOOST WEB LEAD CONVERSIONS


✅ AUTOMATED LEAD QUALIFICATION
✅ SCHEDULED TEST DRIVES
✅ SMART LEAD DISTRIBUTION



Stop wasting time on calls that don’t convert into test drives. Enter your
number for live demo:


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AUTOMATE LEAD QUALIFICATION


SMART LEAD DISTRIBUTION


ALIGN SALES AND MARKETING TEAMS


REAL-TIME PERFORMANCE TRACKING


AUTOMATED PRE-SALES LEAD QUALIFICATION

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After Covid-19, every automotive brand and dealership is looking to digital as
their main source of leads. Every lead is precious. We can help you convert more
test drives from your web leads.

But dealership sales teams are wasting up to 80% of their precious time on
invalid numbers and talking to casual callers who are not ready for a test
drive.

Lucep's Automated Lead Qualification technology handles both instant response to
digital leads and the subsequent qualification of leads into scheduled test
drives through multi-channel (IVR, WhatsApp, SMS and Email) conversation
sequences with your prospects.

The sales team can now focus on engaging prospects that are interested in a test
drive and learning more about vehicle options.

Implementing Lucep into your pre-Sales enquiry management process will drive up
the conversion rate of leads into test drive requests by upto 21%.


SMART LEAD DISTRIBUTION

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Auto brands and dealerships have allocated large budgets for digital marketing,
and want to ensure that they are generating best ROI - move more inventory in
and out your dealerships.

Omnichannel lead acquisition: Using the Lucep platform, companies can connect
web leads generated from their digital marketing on websites, social, email and
other channels directly and instantly to their dealer sales executives in the
showroom.

Integration: Integrate Lucep easily with your CRM, DMS and other existing lead
management solutions. Moving leads in real-time into your lead management system
ensures that no leads slip through the cracks and duplication of effort is
avoided regardless of which channel the lead is generated from.


ALIGN SALES AND MARKETING TEAMS

--------------------------------------------------------------------------------

Real-time lead updates from sales representatives enables your automotive
marketing team to optimise lead generation initiatives based on fast feedback
from the sales team.

Traffic analytics: Data that comes with each lead raised includes traffic
analytics information about the lead, including demographics (who they are) and
how they found your website (source), which pages they visited on your site, and
more. Help your sales team respond instantly to leads, armed with lead data and
analytics that converts more leads into test drives.

Custom reports: Provide marketing teams with actionable data on what channels
and campaigns are generating leads that convert quickly into test rides.

Get your marketing and sales teams working in alignment to get the leads you
want and convert them into automotive sales. Get Lucep.


REAL-TIME PERFORMANCE TRACKING

--------------------------------------------------------------------------------

One of the challenges for automotive marketing and sales managers is lead
performance analytics. Leads are distributed to dealerships and sales
representatives via spreadsheets, email and messages. Management is blind about
what happens to the leads once they are sent to the dealership and distributed
to DSEs. This means no performance tracking during this part of the sales
process, so many leads are not responded to, or gone to a competitor due to
delay in lead response.

Real-time lead tracking:Lucep is your own dashboard with real-time tracking of
sales lead response at each dealership. Accurately benchmark and manage sales
team performance with custom reports for your dealer network, as well as for
specific dealerships and each dealer sales executive.

Post-interaction surveys: You can monitor and improve

• Lead response time for each sales representative.

• Feedback through post-interaction surveys to find out how the call went.

• Lead qualification through a contact center before pushing it to dealerships.

Automated lead qualification


AUTOMOTIVE SALES CASE STUDY

PROBLEM STATEMENT

Lead conversion rate below the industry average for Facebook ads. Automotive avg
5.11 %.

REASON

The sales team spends 80% of their time calling unqualified leads and incorrect
numbers.

SOLUTION

Automated and instant lead qualification by Lucep - client’s sales team does not
waste time on unvalidated numbers.

RESULT

21%

More leads qualified!

Lead conversion rate is now better than industry average.


OEM BRAND


SMART LEAD DISTRIBUTION CASE STUDY

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This use case showcases how smart lead distribution by an auto brand to its
dealer network resulted in faster real-time response and a big boost in test
ride conversions across the entire network of dealerships.

The client is a well-respected brand in the Indian automotive sector with
dealerships in all regions. Read more…




DEALERSHIP


CALLBACK CASE STUDY

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One automotive dealership who started using Lucep on their website saw the leads
generated jump by 200% within a month. They gamified their sales process by
asking half their sales team to start using Lucep.

Car sales from web leads increased 100% month over month, and sales reps not
using Lucep started asking for it. Read more…



Want to know what Lucep can do for you?
Leave your details below and we’ll get in contact!

Name
Contact Number
E-Mail



AUTOMOTIVE BLOG

--------------------------------------------------------------------------------

Five clever automotive BTL marketing campaigns

How to get more leads and drive sales in a Covid world

Case Study - Automotive Dealership Increases Sales by 100 Percent

Automotive Technology Incubators and Accelerators by Big Auto
Automotive customer journey 2020, Before Covid and After

Automotive marketing solution for 3X lift in test drives

Lead management app to augment automotive CRMs

Best CRM for Car Dealerships
Top 5 Selling Tools for Car Dealerships

Lucep PlugandPlaying Into Verticals

Lead conversion case studies for BFSI, Auto Dealers and Hotels

How to Sell More Cars Using Lucep


AUTOMOTIVE STORIES

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10 car sales tips to generate more test drives on digital

Top 10 car sales tips to generate more test drives on digital. This will help
you address the New Normal for automotive dealerships.

View Story

Products

Callback

Lead qualification

Lead distribution

Abandoned Cart Recovery

Customer service reminders


API

API Docs

Integration guides

Create target audience

Industry

Automotive

BFSI

Digital marketing

Education

Sales Academy

Sales training Q&A with Andy Springer, RAIN Group

Performance marketing agencies near you

How to generate leads from Facebook Lead Ads

How to sell without dropping your price Part - 2 | Sales For Startups | Lucep

Interview with Rob Galbraith

Social Media Marketing Tips - How to Go From 0 to 6 Million Followers

How to do Facebook Business verification?

What is DLT registration, and how to do it?

Contact

Lucep Pte Ltd,

2 Venture Drive

#14-02 Vision Exchange

Singapore 608526


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