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Welcome to performancemarketingworld.com. This site uses Cookies to provide you with the best possible experience. To learn more please view our Cookie Notice. Close * Skip to Content * Skip to Main Navigation * Skip to Information Links * Skip to Site Search * Skip to Footer * Skip to Accessibility Information * Home Page INFORMATION LINKS * Sign in * Register PERFORMANCEMARKETINGWORLD * Search * Menu Menu MAIN NAVIGATION * Home * Latest Latest * News * Tech Tracker * Campaigns * News in Numbers Show * In Depth In Depth * Undercover * Analysis * Partner Content Show * Best Practice Best Practice * Case Studies * How to... Show * People People * Podcast * Face to Face * The Performers Show * Events Events * Conferences * Awards Show * Jobs Jobs * Search Jobs * Advertise a role Show Search Search -------------------------------------------------------------------------------- WTF ARE NFTS? THE GOOD, THE BAD AND THE UGLY OF MARKETING IN THE METAVERSE The subject of NFTs is often met with exasperated sighs in adland. But the lucrative trend isn’t waiting for marketers to work out their value. Here’s the Web3 winners and losers so far… by Robin Langford Please sign in or register to continue. Please enter your details Email address Password Stay signed in Trouble signing in? Reset password: Click here Email: pmw.support@haymarket.com Call: 020 8267 8121 HAVE YOU REGISTERED? Maybe you have not yet registered with Performance Marketing World? If not, please go to our registration page - it only takes a minute to sign up. Register -------------------------------------------------------------------------------- JOIN, SHARE, LIKE, FOLLOW US ON: * Facebook * Twitter * LinkedIn * instagram * Youtube HELP AND INFORMATION * About Us * Contact Us * Advertise with us * Editorial Complaints © Haymarket Media Group Ltd. | Terms & Conditions | Cookie Notice | Privacy Notice