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HOMEPAGE

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Because of you, We are stronger Together


LATEST NEWS


REIMAGINE YOUR COMPANY CULTURE

Culture is the heartbeat and personality of a company. A good company culture
leads to higher productivity, better morale, higher sales and creativity, and
low turnover.

Read More


RECEIVE UP TO $26K PER EMPLOYEE!

The Employee Retention Credit (“ERC”) was created under the CARES Act. It is a
refundable credit that offsets employment taxes. Click below to learn more and
to sign up today for an ERC Evaluation.

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JOIN A G.R.O.W. GROUP TODAY

Capitlaize on the power of your peers. The best advice for tackling your most
challenging problems often comes from peers who can offer a fresh perspective or
who have overcome the same issue themselves. Click below to learn more and join
a group today.

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Leadership Live
Leadership Tips from CEO Scott Humphrey
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Because of You, We are Stronger Together.
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BECAUSE OF YOU WE ARE MAKING A DIFFERENCE

“Because of You” we are most powerful when we work together to address the key
issues that affect this rapidly and dramatically changing industry. We simply
could not do this important work without our supporters. They help shape and
secure the future of this industry. The World Floor Covering Association exists
to ensure the success and profitability of professional flooring dealers and to
represent the industry's common interests.



Because speaking with one Voice Can make a difference

Previous

As one of the country’s leading specialty retailers, membership in the WFCA is
more important than ever. Our industry has gone through numerous changes and is
continuing to evolve. With the support of the independent retailer, the WFCA can
continue to focus on many important issues to ensure positive change in the
flooring industry.

Maryanne Adams - President/CEO, Avalon Flooring USA

The most important value WFCA brings to a retailer is their voice. As an
independent retailer, it’s very challenging to be heard within the industry. The
majority of retailers are fairly small, family owned and operated companies, and
obviously, their ability to keep up on of all the vital issues to the industry
as well as have a voice collectively, is very challenging. The WFCA is that
collective voice.

Jason Fromm - President Carpet Spectrum, Los Angeles

Since starting Atlanta Flooring Design Centers in 1985, the WFCA has helped
build my business into the success it is today through building relationships
with other industry leaders. The WFCA responded to our industry-wide shortage of
quality, trained installers through their relationship with CFI and working to
form the FCEF. I encourage all flooring companies to explore all that WFCA has
to offer to make your business the best it can be.

Donny Phillips - President/Founder Atlanta Flooring Design Centers

From manufacturer to distributor, retailer to installer, the WFCA is a force
that binds the industry together. I believe in the power of membership in the
WFCA. Our collective voice is much stronger than any one of our individual
voices could ever be.

Deb DeGraaf – Owner/President, DeGraaf Interiors

As one of the country’s leading specialty retailers, membership in the WFCA is
more important than ever. Our industry has gone through numerous changes and is
continuing to evolve. With the support of the independent retailer, the WFCA can
continue to focus on many important issues to ensure positive change in the
flooring industry.

Maryanne Adams - President/CEO, Avalon Flooring USA

The most important value WFCA brings to a retailer is their voice. As an
independent retailer, it’s very challenging to be heard within the industry. The
majority of retailers are fairly small, family owned and operated companies, and
obviously, their ability to keep up on of all the vital issues to the industry
as well as have a voice collectively, is very challenging. The WFCA is that
collective voice.

Jason Fromm - President Carpet Spectrum, Los Angeles

Since starting Atlanta Flooring Design Centers in 1985, the WFCA has helped
build my business into the success it is today through building relationships
with other industry leaders. The WFCA responded to our industry-wide shortage of
quality, trained installers through their relationship with CFI and working to
form the FCEF. I encourage all flooring companies to explore all that WFCA has
to offer to make your business the best it can be.

Donny Phillips - President/Founder Atlanta Flooring Design Centers

From manufacturer to distributor, retailer to installer, the WFCA is a force
that binds the industry together. I believe in the power of membership in the
WFCA. Our collective voice is much stronger than any one of our individual
voices could ever be.

Deb DeGraaf – Owner/President, DeGraaf Interiors

As one of the country’s leading specialty retailers, membership in the WFCA is
more important than ever. Our industry has gone through numerous changes and is
continuing to evolve. With the support of the independent retailer, the WFCA can
continue to focus on many important issues to ensure positive change in the
flooring industry.

Maryanne Adams - President/CEO, Avalon Flooring USA
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WORLD FLOOR COVERING ASSOCIATION

855 Abutment Road, Ste. 1 | Dalton, GA 30721
E-mail wfca@wfca.org
Copyright © 2023
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Local: (706) 217-1183
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