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Press Releases


VERIZON AND LIVE NATION LAUNCH GROUNDBREAKING 5G TECHNOLOGY AND TICKET PRESALE
PARTNERSHIP

BenjaminMarch 21, 2022No comment
posted on Mar. 21, 2022 at 10:00 pmMarch 21, 2022
91Views


 Verizon and Live Nation today announced a multi-year technology and artist
innovation partnership that will leverage Verizon’s industry-leading 5G Ultra
Wideband technology and presale ticket access to its’ 100 million strong
consumer base.

Verizon will utilize the power of its 5G to work hand-in-hand with Live Nation
and its artists to create immersive in-person and virtual experiences that put
fans at the center of every concert. In addition, the company has launched a new
“First Access” ticket presale program, exclusively for Verizon Up members, for
the most sought-after live tours, including The Weeknd, Imagine Dragons, Dierks
Bentley, Rosalía and more. Additional artist tours to be announced at a later
date.

Verizon will continue the deployment of 5G Ultra Wideband in Live Nation clubs,
theaters, and amphitheaters across the country, outfitting iconic venues across
the U.S. with connectivity built for large scale events, enabling concert-goers
to stream, share photos and videos, and download content at speeds up to 10x
faster than 4G.

Verizon and Live Nation are also working together to provide exclusive access to
select artists’ live streaming concerts through Veeps streaming platform as part
of +play, a new platform exclusive to Verizon customers, launching later this
year.

“The partnership we’re announcing today is a continuation and deepening of
Verizon’s long-standing relationship with Live Nation,” said Hans Vestberg,
Chairman and CEO Verizon. “Predicated on technology and our massive consumer
base, this partnership will elevate the ecosystem of music – how fans engage,
how artists produce and perform, and how venues deliver enhanced in-person
experiences and scale them digitally.”

“Verizon has always been a great partner and we’re excited to build something
together by integrating their 5G technology into many of our venues,” said
Michael Rapino, President and CEO of Live Nation. “With more connectivity than
ever, we look forward to seeing what artists and fans create and share as they
enjoy live shows together.”


5G POWERS LIVE MUSIC EXPERIENCES

Looking ahead, 5G-powered venues will enhance the live music experience with
real-time innovations, including AR filters tied to Live Nation venues and
events, integration of 5G multi-cam features for livestream shows, exclusive
NFTs for Verizon customers redeemable for in-venue benefits, virtual venues with
5G-captured performances in a 3D world, and more.

Verizon is using 5G to enable amazing customer experiences, such as the “Pepsi
Super Bowl LVI Halftime Show Ultra Pass Powered by Verizon 5G Ultra Wideband.”
In partnership with Pepsi and Roc Nation, this first-of-its-kind mobile
experience offered unprecedented access to one of the most anticipated shows of
the year. More than 380,000 users accessed the experience, with the average user
engaging throughout the entire show and curating their own experience within the
360-degree views from the stadium, field, and stage.

“Using the power of Verizon 5G technology in sports and now music, we delivered
an experience with an unparalleled level of access for the Pepsi Super Bowl LVI
Halftime Show, one of the most-watched events of the year,” said Diego Scotti,
CMO, Verizon. “This partnership with Live Nation opens the door for artists to
enhance fan engagement and participation, and shape the future of live events.”

Iconic venues outfitted with 5G span across the U.S., hitting major cities
including The Wiltern in Los Angeles; The Fillmore in Miami, and Silver Spring;
the House of Blues in Anaheim, Chicago, Dallas, Houston and San Diego, and more.
Additionally, the iconic Irving Plaza in New York City will be renamed Irving
Plaza Powered by Verizon 5G. The newly renovated club will offer special access
to Verizon Up members and provide an interactive experience for fans.


FIRST ACCESS

“First Access,” the new presale ticket access for Verizon Up members, gives
special access to coveted Live Nation tours before the general onsale. The
program kicked off with a presale for The Weeknd “After Hours Til Dawn Tour” in
early March. Additional presale offerings for artists including Imagine Dragons,
Dierks Bentley, Rosalía and more will be announced at a later date.

Throughout 2022 and beyond, “First Access” will continue to provide access to
millions of presale concert tickets for top Live Nation tours, delivering access
and special entry to some of the most anticipated shows now and in the coming
years.

Verizon Up, the award-winning customer loyalty program, is free to join, easy to
use and available via the My Verizon app. For more details, visit Verizon Up.


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VERIZON CUSTOMERS IN FOUR MORE U.S. CITIES EXPERIENCE 5G ULTRA WIDEBAND SERVICE

NEW YORK – Today, Verizon launched 5G Ultra Wideband service in four additional
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Tags:5g5G Ultra WidebandLive NatoinVerizonVerizon Wireless

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BenjaminMarch 21, 2022
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the authorBenjamin
I am the owner of Cerebral-overload.com and the Verizon Wireless Reviewer for
Techburgh.com. Ben’s love of gadgets came from his lack of a Nintendo Game Boy
when he was a child . Ben vowed from that day on to get his hands on as many
tech products as possible. Ben’s approach to a review is to make it informative
for the technofile while still making it understandable to everyone. Ben is a
new voice in the tech industry and is looking to make a mark wherever he goes.
When not reviewing products, Ben is also a 911 Telecommunicator just outside of
Pittsburgh PA. Twitter: @gizmoboaks Hangouts: Beavercountyemt Skype: Ben.Oaks
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