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YOUR NEW FAVORITE REPORT IS HERE

You need to know what’s happening in the consumer universe. We've crunched the
numbers and, this year, we’re giving you the insights in a whole new way.

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NEW PLATFORMGET THE DATA YOU NEED IN MINUTES

Getting reliable answers shouldn’t take forever. Our brand new, intuitive
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WHAT MAKES US DIFFERENT?

A lot of things actually. First, we give you more detailed insights than anyone
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Consumer trends in 2022


CONSUMER TRENDS IN 2022

It's been a year (or two) of rapid change. This year, everyone’s looking for
answers on, well, everything. Every single strategy needs a shake-up to meet the
new faces of B2B and B2C. Our biggest report of the year is here to help you cut
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> We use GWI for every single pitch.

McCann Worldgroup

> Having used it for a number of years, this is my preferred source for global
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McCann Worldgroup

> Having used it for a number of years, this is my preferred source for global
> audience insight.

Sony

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Eurosport

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Buzzfeed

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BBC

> We use GWI for every single pitch.

McCann Worldgroup



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