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THEY RAISED MILLIONS FOR THEIR STARTUPS... BUT HOW?

How do entrepreneurs convince people to give them money? We profile founders
who've gone through the fundraising gauntlet in order to get their venture off
the ground.


Subscribe

HOSTED BY JASON YEH


THEY RAISED MILLIONS FOR THEIR STARTUPS... BUT HOW?



How do entrepreneurs convince people to give them money? We profile founders
who've gone through the fundraising gauntlet in order to get their venture off
the ground.

New episodes every week

Subscribe


LATEST EPISODES

Check out our latest chats with awesome founders.

FundedThe Backchannel
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The Backchannel
August 1, 2024
•
14
mins


TBC: ANSWERING FOUNDERS QUESTIONS ABOUT THE FUNDRAISING PROCESS

In this episode of The Backchannel, we revisit a popular topic among founders:
how to create efficient fundraising processes. We address several questions
submitted by founders, exploring various aspects of the fundraising journey.

In this episode of The Backchannel, we revisit a popular topic among founders:
how to create efficient fundraising processes.

We address several questions submitted by founders, exploring various aspects of
the fundraising journey.

Our discussion covers strategies for improving investor outreach, managing
communications, and maintaining momentum throughout the process.

We also touch on common challenges founders face and offer general advice on
approaching investor interactions.

This Q&A format allows us to provide targeted insights on the specific concerns
many founders have when it comes to fundraising efficiently.

If you have questions for us that you want answered in a future episode, make
sure to send us an email or shoot us a DM on any of our socials!

See Episode
Funded
July 30, 2024
•
60
mins


HOW COCO BROWN RAISED $2.5M IN VENTURE CAPITAL FOR ATHENA ALLIANCE (COCO BROWN /
ATHENA ALLIANCE)

In this episode, we sit down with Coco Brown, founder of Athena Alliance, to
discuss her journey of transforming a nonprofit into a venture-backed enterprise
and successfully raising $2.5M in funding. Coco shares her experience with the
challenging fundraising climate of 2023 and how she navigated countless investor
rejections. She talks about the pivotal moment when one investor’s commitment
turned things around and how that single yes sparked a wave of support. We
explore her strategies for capital efficiency, the importance of community, and
the innovative approaches she took to secure funding. Listeners will gain
insights into the realities of raising capital, the power of perseverance, and
the impact of having a strong network. Coco's story is a testament to the
resilience and creativity required to succeed in the startup world.

COCO BROWN

 * LinkedIn: Coco Brown

ATHENA ALLIANCE

 * LinkedIn: Athena Alliance
 * X: @athenaalliance
 * Website: athenaalliance.com

FUNDED

 * X: @fundedpod
 * LinkedIn: Funded
 * IG: @fundedpod

JASON YEH (HOST)

 * Twitter: @jayyeh
 * LinkedIn: Jason Yeh
 * Instagram: @jayyeh

SPONSORS


 * Head to vanta.com/funded to recieve $1,000 off your service

CONTACT US / MISC

 * Reach out to us on social or email me directly at jason@fundedpod.com if you
   have any questions or would like to share your story with us!
 * If you're looking for more fundraising content, grab my weekly newsletter
   packed full of strategies and insights around how to raise money:
   fundedpod.com/newsletter  

See Episode
The Backchannel
July 25, 2024
•
8
mins


TBC: HOW DO I HANDLE INBOUND INTEREST FROM VCS?

In this episode, we're tackling an important startup scenario: unexpected VC
interest.

In this episode, we're tackling an important startup scenario: unexpected VC
interest. We'll be answering a question Jason received from a founder who
received an out-of-the-blue email from an investor. We'll also some practical
tips on how to handle these situations smoothly, including ways to maintain
control of the conversation and your timeline, the benefits of not immediately
jumping into fundraising mode, how to research potential investors, and what to
prepare (spoiler: less than you might think) for initial meetings. Plus, we'll
give you some pointers on transitioning from casual chats to formal fundraising
when you're ready. Whether you're new to the startup world or a seasoned pro,
this episode has some valuable insights you can put to use.

See Episode
The Backchannel
July 18, 2024
•
12
mins


TBC: 5 CONTROVERSIAL FUNDRAISING IDEAS

In this episode of The Back Channel, we dive into five thought-provoking
strategies to elevate your fundraising game while challenging existing advice.

In this episode of The Back Channel, we dive into five thought-provoking
strategies to elevate your fundraising game while challenging existing advice.

We explore concepts like pitch deck templates, riskiness of your idea, seeking
rejection, tiering investors, and fundraising preparation.

Join us as we challenge norms and empower you to refine your fundraising tactics
effectively.

See Episode
Funded
July 16, 2024
•
57
mins


HOW BRIAN RAYMOND RAISED $65 MILLION IN FUNDING FOR UNSTRUCTURED IO (BRIAN
RAYMOND / UNSTRUCTURED IO)

A lot of entrepreneurs take risks when they're young and have nothing to lose.
For others, it's a different story. Maybe they found their dream job, started a
family, bought a house, and then something happens that completely throws them
off course. Today's guest was one of those people. After an unexpected
situation, he decided to take a chance and start a company he saw an opportunity
for back at his previous job in AI. It ended up being a good chance to take.
Today we're speaking with Brian Raymond, first time founder and CEO of
Unstructured IO, a company that's connecting enterprise data to LLMs. And we
have to say... his story is wild. In 2 years, Brian's managed to raise $65
million dollars in venture capital across three rounds. The most recent of those
being a $40M Series B led by Menlo Ventures. Brians journey into
entrepreneurship was unique, but also one I think a lot of you listening will be
able to relate to.

BRIAN RAYMOND

 * LinkedIn: Brian Raymond
 * X: @_Brian_Raymond

CATCH+RELEASE

 * LinkedIn: Unstructured
 * X: @UnstructuredIO
 * Website: unstructured.io

FUNDED

 * X: @fundedpod
 * LinkedIn: Funded
 * IG: @fundedpod

JASON YEH (HOST)

 * Twitter: @jayyeh
 * LinkedIn: Jason Yeh
 * Instagram: @jayyeh

SPONSORS


 * Head to vanta.com/funded to recieve $1,000 off your service

CONTACT US / MISC

 * Reach out to us on social or email me directly at jason@fundedpod.com if you
   have any questions or would like to share your story with us!
 * If you're looking for more fundraising content, grab my weekly newsletter
   packed full of strategies and insights around how to raise money:
   fundedpod.com/newsletter  

‍

See Episode
The Backchannel
July 11, 2024
•
8
mins


TBC: WHY SMART PEOPLE STRUGGLE WITH FUNDRAISING

In this episode of The Backchannel, the focus is on why intelligent individuals
often struggle with pitching to investors.

In this episode of The Backchannel, the focus is on why intelligent individuals
often struggle with pitching to investors.

The discussion includes the common pitfalls such as overemphasizing data,
battling imposter syndrome, and the tendency to overcomplicate pitches to prove
intelligence.

The importance of simplicity, emotional connection, and embracing rejection as
part of the fundraising process is  also highlighted.

Overall, the episode provides valuable insights and strategies for intelligent
founders to improve their pitching skills.

See Episode
The Backchannel
July 4, 2024
•
15
mins


TBC: ANSWERING FOUNDERS QUESTIONS ABOUT PITCH DECKS

In this episode of The Backchannel, Jason answers 5 questions submitted by
founders about pitch decks and pitching strategies.

In this episode of The Backchannel, Jason answers 5 questions submitted by
founders about pitch decks and pitching strategies.

During the episode, he highlights the importance of simplicity and clarity in
both deck design and delivery.

Jason also discusses balancing design and content, conveying a compelling
vision, and avoiding information overload.

On top of that he also touches on effective communication in short pitches and
the strategic use of competition slides.

Make sure to listen to hear his full answers!

See Episode
Funded
July 2, 2024
•
57
mins


HOW ANALISA GOODIN RAISED OVER $31 MILLION IN FUNDING FOR CATCH+RELEASE (ANALISA
GOODIN / CATCH+RELEASE)

When all you've ever known is running a bootstrapped startup... the world of
venture capital can feel pretty intimidating. Bootstrapping a company is an
extreme sport, and so is going down the path of venture capital - but each path
is completely different from one another. You might have been able to build an
amazing company that you believe can be huge (with the help of venture
dollars), but without understanding how the game of venture capital actually
works - you're at a huge disadvantage. Today's guest Analisa Goodin, founder and
CEO of Catch+Release knew this and decided to be proactive about it. Way before
she went out to raise her first of three successful rounds, she became a
relentless networker which over time, led her to conversations with VCs getting
her to learn the space. Clearly, something clicked because Catch+Release has now
raised over $31M in venture capital. Listen to the full episode to hear more
details on her most recent rounds as well as advice she has for up-and-coming
founders looking to raise capital.

ANALISA GOODIN

 * LinkedIn: Analisa Goodin
 * X: @analisagoodin_
 * IG: @catchandrelease

CATCH+RELEASE

 * LinkedIn: Catch+Release
 * X: @catchandrelease
 * Website: catchandrelease.com

FUNDED

 * X: @fundedpod
 * LinkedIn: Funded
 * IG: @fundedpod

JASON YEH (HOST)

 * Twitter: @jayyeh
 * LinkedIn: Jason Yeh
 * Instagram: @jayyeh

SPONSORS


 * Head to vanta.com/funded to recieve $1,000 off your service

CONTACT US / MISC

 * Reach out to us on social or email me directly at jason@fundedpod.com if you
   have any questions or would like to share your story with us!
 * If you're looking for more fundraising content, grab my weekly newsletter
   packed full of strategies and insights around how to raise money:
   fundedpod.com/newsletter  

‍

See Episode
The Backchannel
June 27, 2024
•
9
mins


TBC: UNDERSTANDING VC SIGNALS

VC signals can be tricky. A lot of them are deeply intertwined with social
dynamics and can change investor interest in a matter of seconds.

VC signals can be tricky. A lot of them are deeply intertwined with social
dynamics and can change investor interest in a matter of seconds.

In this episode, Jason shares a recent example of how fast negative signaling
can impact a deal.

Listen to the full episode to learn about different types of VC signals and how
you can use them to help you raise your round!

See Episode
The Backchannel
June 20, 2024
•
9
mins


TBC: ANSWERING YOUR QUESTIONS ABOUT GETTING PASSED ON

Welcome back to The Backchannel! In this episode, we're trying out a new format
where we dive into your burning questions about how founders should navigate
investor passes.

Welcome back to The Backchannel! In this episode, we're trying out a new format
where we dive into your burning questions about how founders should navigate
investor passes. Join Jason as he addresses the following questions:

- Should you send a follow-up email after a pass? How soon is too soon to follow
up after an informal meeting?
- Is it appropriate to ask for feedback on why an investor passed?
- How soon do I follow up with an investor who seemed interested?

If you enjoy this format, let us know what other topics you'd like us to cover!

See Episode
Funded
June 18, 2024
•
68
mins


THE STORY BEHIND INCOGNIA'S PIVOT & HOW IT LED THEM TO RAISE $45.6M

When life throws you tough times, you only have two options: to give up or find
a solution. Today's guest felt slightly differently when they ran into some
truly unexpected situations... they decided there was actually only one option:
find a solution and move forward. Our guest for this episode is André Ferraz,
co-founder and CEO of Incognia, a fast growing leader in the online fraud
prevention space. Over the past decade, Incognia has had its fair share of ups,
downs and even pivots - ultimately leading them to find the PMF that landed them
$45M in venture funding in under 3 years. André's story is wild and super
inspiring, and we can't wait for you guys to hear it!

ANDRÉ FERRAZ

 * LinkedIn: André Ferraz
 * X: @andreferraz91

INCOGNIA

 * LinkedIn: Incognia
 * X: @weareincognia
 * Website: incognia.com

FUNDED

 * X: @fundedpod
 * LinkedIn: Funded
 * IG: @fundedpod

JASON YEH (HOST)

 * Twitter: @jayyeh
 * LinkedIn: Jason Yeh
 * Instagram: @jayyeh

SPONSORS


 * Head to vanta.com/funded to recieve $1,000 off your service

CONTACT US / MISC

 * Reach out to us on social or email me directly at jason@fundedpod.com if you
   have any questions or would like to share your story with us!
 * If you're looking for more fundraising content, grab my weekly newsletter
   packed full of strategies and insights around how to raise money:
   fundedpod.com/newsletter  

‍

See Episode
The Backchannel
June 13, 2024
•
9
mins


TBC: WHY MONTHLY INVESTOR NEWSLETTERS MIGHT BE A BAD IDEA FOR FOUNDERS

In this episode of The Backchannel, Jason pushes back at the common practice of
founders sending out monthly investor newsletter updates.

In this episode of The Backchannel, we delve into the commonly held belief that
founders should send monthly investor newsletters. We revisit the idea from a
previous episode focused on personal newsletters for VCs and discuss why monthly
updates might not be the most effective way to maintain investor interest. Learn
alternatives for more strategic and impactful investor communication techniques.
Ideal for startup founders looking to optimize their fundraising strategies.

See Episode
The Backchannel
June 6, 2024
•
9
mins


TBC: IS SILICON VALLEY STILL THE PLACE TO BE FOR STARTUPS?

In this episode of The Backchannel, the host Jason dives into an article from
the Bay Area Council Economic Institute, which talks about Silicon Valley's
current state, investment trends, and workforce changes.

Welcome back to the Back Channel! Today, we're mixing things up. My producer
Paige read an article from the Bay Area Council Economic Institute and wanted my
take. They claim tech workers are flocking back to SF, with major companies
still headquartered there, and a big chunk of AI investment dollars staying
local. Although there's truth to that, I think the pandemic has opened doors for
other cities. San Francisco is still important due to it's history and other
specific reasons, but there are other places on the rise. Listen to the full
episode to hear my take on the article!

See Episode
Funded
June 4, 2024
•
56
mins


THE STORY BEHIND LEX'S $5.6M SEED ROUND (JENNIFER LEWIS / LEX)

In this episode, we dive into the unpredictable world of startups, where the
only constant is change. Joining us is Jennifer Lewis, co-founder and CEO of
Lex, a pioneering social app for the LGBTQ community. Jennifer shares her
rollercoaster journey through the venture-backed startup landscape, a path
filled with highs and lows, trials, and significant growth. Despite the notion
that startups should be smooth sailing, Jennifer's experience tells a different
story—one of persistence and resilience. She recounts the daunting challenges
she faced while raising capital, which paradoxically energized her and her team
to secure a substantial $5.6 million seed round. This episode reveals how coming
close to failure can unveil a newfound strength and determination. We also take
a personal look at Jennifer's background, tracing her unlikely path from her
early years to becoming a leader in tech innovation. Her story is a testament to
the unexpected turns life can take and the transformative power of embracing
them. Tune in to gain insights into the gritty realities of startup life and the
pivotal moments that can define a company's success.

JENNIFER LEWIS

 * LinkedIn: Jennifer Lewis

LEX

 * LinkedIn: Lex
 * Twitter @lex_lgbt
 * Website: lex.lgbt

FUNDED

 * X: @fundedpod
 * LinkedIn: Funded
 * IG: @fundedpod

JASON YEH (HOST)

 * Twitter: @jayyeh
 * LinkedIn: Jason Yeh
 * Instagram: @jayyeh

SPONSORS


 * Head to vanta.com/funded to recieve $1,000 off your service

CONTACT US / MISC

 * Reach out to us on social or email me directly at jason@fundedpod.com if you
   have any questions or would like to share your story with us!
 * If you're looking for more fundraising content, grab my weekly newsletter
   packed full of strategies and insights around how to raise money:
   fundedpod.com/newsletter  

‍

See Episode
The Backchannel
May 30, 2024
•
6
mins


TBC: HOW MUCH SHOULD I RAISE?

In this episode of The Backchannel, we explore everything you should consider
when figuring out how much you need to raise. Jason delves into the common
questions founders face regarding fundraising amounts, the importance of being
goal-oriented, and the two key goals for raising funds.

In this episode of The Backchannel, we explore everything you should consider
when figuring out how much you need to raise.

Jason delves into the common questions founders face regarding fundraising
amounts, the importance of being goal-oriented, and the two key goals for
raising funds.

Jason also stresses the importance of calculating the necessary funds to hit
these milestones, rather than opting for smaller, seemingly easier amounts that
could lead to a "bridge to nowhere."

Drawing from his mentor, Alan Patricof, the host underscores that investors seek
meaningful progress, not just minimal survival.

The episode provides a clear framework to help founders determine how much they
need to raise for their companies.

See Episode
The Backchannel
May 23, 2024
•
8
mins


TBC: HOW I WORK - FOR EASILY DISTRACTED FOUNDERS

In this episode of The Backchannel, the host launches a new series called "How I
Work," exploring strategies for productivity.

In this episode of The Backchannel, the host launches a new series called "How I
Work," exploring strategies for productivity.

Jason delves into the challenges faced by founders, such as digital
distractions, and shares his personal approach to combatting them.

By disconnecting from the internet during certain periods and utilizing a
digital notepad like the remarkable device, he emphasizes the importance of
carving out distraction-free time to boost productivity.

Join him as he shares insights and invites feedback on navigating the demands of
entrepreneurship.


--



If you're looking for more fundraising content, grab our weekly newsletter
packed full of strategies and insights around how to raise money:
fundedpod.com/newsletter

See Episode
Funded
May 21, 2024
•
66
mins


THE JOURNEY OF IAN SWANSON STARTING 3 VENTURE-BACKED SUCCESSES (IAN SWANSON /
PROTECT AI)

What makes someone a successful founder? Is it how much revenue they're able to
generate? How well they lead their company and their employees? How many
investors they're able to land? Those all play a role ... but the real answer is
probably more nuanced and certainly harder to pinpoint. When we look at any
successful founder throughout history, it's natural to wonder how they got
there. To wonder what made them different from the thousands of others who tried
to walk the same path and failed. Today I get to talk to Ian Swanson, 3x
venture-backed founder and current CEO of Protect AI. Ian has raised over $82M
in venture capital throughout his career with two successful exits . In today's
interview, we touch on all three of Ian's companies, sharing the ups, the downs,
and the in-betweens of running a venture-backed company. Tune in to uncover the
untold stories behind Ian's path to success and discover what sets him apart in
the world of entrepreneurship.

IAN SWANSON

 * LinkedIn: Ian Swanson

PROTECT AI

 * LinkedIn: Protect AI
 * Twitter @ProtectAICorp
 * Website: protectai.com

FUNDED

 * X: @fundedpod
 * LinkedIn: Funded
 * IG: @fundedpod

JASON YEH (HOST)

 * Twitter: @jayyeh
 * LinkedIn: Jason Yeh
 * Instagram: @jayyeh

SPONSORS


 * Head to vanta.com/funded to recieve $1,000 off your service

CONTACT US / MISC

 * Reach out to us on social or email me directly at jason@fundedpod.com if you
   have any questions or would like to share your story with us!
 * If you're looking for more fundraising content, grab my weekly newsletter
   packed full of strategies and insights around how to raise money:
   fundedpod.com/newsletter  

‍

See Episode
The Backchannel
May 16, 2024
•
4
mins


TBC: WHY EVERY FOUNDER NEEDS THIRD-PARTY FEEDBACK

In this episode of The Backchannel, the host emphasizes the critical role of
third-party feedback in the fundraising process for entrepreneurs.

In this episode of The Backchannel, the host emphasizes the critical role of
third-party feedback in the fundraising process for entrepreneurs.

Reflecting on a recent interaction with a founder, the host describes how an
initially chaotic business pitch was clarified and refined through his
outsider's perspective.

This episode underscores the unique advantage of third-party insights, which
strip away emotional biases and unnecessary details to highlight the core
message that resonates.

The takeaway is clear: seeking external opinions on fundraising materials isn't
just helpful; it's essential for success.


--



If you're looking for more fundraising content, grab our weekly newsletter
packed full of strategies and insights around how to raise money:
fundedpod.com/newsletter

See Episode
The Backchannel
May 9, 2024
•
9
mins


TBC: PRO TIP FOR VC'S - THE PERSONAL NEWSLETTER

In this episode, the host shares the power of personal newsletters for VC's,
shedding light on investor psychology and fundraising strategies.

In this episode, the host shares the power of personal newsletters for VC's,
shedding light on investor psychology and fundraising strategies.

Drawing from anecdotes from his personal life and interactions with VC's, he
highlights the importance of staying top of mind in the competitive landscape of
deal flow.

By sharing stories of missed opportunities and the dynamics of VC interactions,
he underscores the significance of personal branding through newsletters.

Ultimately, the episode offers a pro tip for VC's to leverage personal
newsletters as a means to enhance deal flow and foster lasting connections while
simultaneously teaching founders about investor psychology.

See Episode
Funded
May 7, 2024
•
54
mins


HOW NANCY XU RAISED $10M FOR MOONHUB (NANCY XU / MOONHUB)

Join us on a journey through the winding roads of entrepreneurship with our
guest, Nancy Xu, the Founder & CEO of Moonhub. From her early days training for
the U.S. math and physics team to her academic journey at Stanford and her stint
as a software engineer at Facebook, Nancy seemed destined for academia. However,
her passion for impactful ideas steered her towards entrepreneurship, leading
her to start Moonhub, the pioneering AI-powered recruiter. With over $10 million
raised in just two years, we explore how Nancy's background in AI research and
building crucial relationships laid the foundation for Moonhub's success. Join
us as we unravel the fascinating story of Nancy Xu raising millions from big
named venture capitalists like Google Ventures and Khosla Ventures.


FOLLOW US

NANCY XU

 * LinkedIn: Nancy Xu

MOONHUB

 * LinkedIn: Moonhub
 * Twitter @moonhubAI
 * Website: moonhub.ai

FUNDED

 * X: @fundedpod
 * LinkedIn: Funded
 * IG: @fundedpod

JASON YEH (HOST)

 * Twitter: @jayyeh
 * LinkedIn: Jason Yeh
 * Instagram: @jayyeh

SPONSORS


 * Head to vanta.com/funded to recieve $1,000 off your service

CONTACT US / MISC

 * Reach out to us on social or email me directly at jason@fundedpod.com if you
   have any questions or would like to share your story with us!
 * If you're looking for more fundraising content, grab my weekly newsletter
   packed full of strategies and insights around how to raise money:
 * fundedpod.com/newsletter  

‍

See Episode
The Backchannel
May 2, 2024
•
5
mins


TBC: HOW & WHY TO GET A TECHNICAL CO-FOUNDER

In this episode, our host covers the importance of having a technical co-founder
for non-technical founders and how to go about finding one.

In this episode, our host covers the importance of having a technical co-founder
for non-technical founders and how to go about finding one.

Venture capitalists seek teams with diverse skill sets, understanding that
successful companies require both technical and non-technical expertise.

For non-technical founders, making progress and creating value without a
technical product is key to attracting top talent.

By understanding the "why" and "how" of finding a technical co-founder, you'll
be better equipped to build a strong co-founding team and drive towards success.

Join us as we explore the steps ahead in this journey!


See Episode
The Backchannel
April 25, 2024
•
4
mins


TBC: ADDRESSING COMPETITION WITH INVESTORS

In this episode of the Back Channel, we explore the importance of addressing
competition during investor meetings.

In this episode of the Back Channel, we explore the importance of addressing
competition during investor meetings.

Drawing on an analogy from the hosts undergrad economics class, he emphasizes
the significance of positioning oneself confidently alongside competitors and
calmly articulating one's unique value proposition.

Rather than avoiding the conversation, address the competition with calm
confidence, focusing on your strengths and differentiation.

It's all about owning your narrative and demonstrating why your direction is
superior.

See Episode
Funded
April 23, 2024
•
65
mins


THE STORY BEHIND SGNL RAISING $22M IN 2 YEARS (SCOTT KRIZ / SGNL)

There's a quote from Abraham Lincoln that always really speaks to me: "Give me 6
hours to chop down a tree and I will spend the first 4 sharpening my axe." It's
become a mantra of sorts for me, especially when it comes to fundraising. I
share it with all of the founders I work with because it encapsulates a
fundamental truth: the preparation before the task is key. In my experience, the
ease of a fundraising journey is directly proportional to the groundwork laid
beforehand. Those lightning-fast fundraises? They're not just luck; they're the
culmination of years, even decades, of relationship-building and experience.
Take today's guest, Scott Kriz. As the co-founder and CEO of SGNL, he raised
over $22M in less than 2 years, drawing on a decade of industry know-how. But
this success wasn't overnight. Scott had already navigated the fundraising
landscape with his previous venture, Bitium, where he secured $15M in VC funding
before its acquisition by Google in 2017. Scott's journey underscores the
importance of early struggles in paving the way for future triumphs. This
episode is filled with knowledge, so make sure to listen till the very end!


FOLLOW US

SCOTT KRIZ

 * LinkedIn: Scott Kriz
 * Twitter: @scottkriz

SGNL

 * LinkedIn: SGNL
 * Twitter: @SGNL_ai
 * Website: sgnl.ai

FUNDED

 * X: @fundedpod
 * LinkedIn: Funded
 * IG: @fundedpod

JASON YEH (HOST)

 * Twitter: @jayyeh
 * LinkedIn: Jason Yeh
 * Instagram: @jayyeh

SPONSORS


 * Head to vanta.com/funded to recieve $1,000 off your service

CONTACT US / MISC

 * Reach out to us on social or email me directly at jason@fundedpod.com if you
   have any questions or would like to share your story with us!
 * If you're looking for more fundraising content, grab my weekly newsletter
   packed full of strategies and insights around how to raise money:
 * fundedpod.com/newsletter  

‍

See Episode
The Backchannel
April 18, 2024
•
6
mins


TBC: UNDERSTANDING VC FIRMS TO SEND THE RIGHT SIGNALS

<p>This is a fantastic episode covering one of the most important insights
around fundraising</p><p>‍</p>

In this episode of The Backchannel, host Jason Yeh delves into the world of
junior VCs and their path to becoming venture capitalists.

Drawing from his own experience at Greycroft and the hiring processes, he
emphasizes the significance of technical backgrounds, industry connections, and
experience in fields like consulting or banking.

Venture capital firms prioritize hiring from networks with access to potential
deals and founders, highlighting the importance of networking in this industry.

Ultimately, understanding these hiring practices provides valuable insights for
aspiring venture capitalists.

See Episode
The Backchannel
April 11, 2024
•
8
mins


TBC: DILUTION 101 FOR FOUNDERS

<p>This is a fantastic episode covering one of the most important insights
around fundraising</p><p>‍</p>

See Episode
Funded
April 9, 2024
•
58
mins


THE STORY BEHIND PURPLE METRICS CLOSING THEIR $1.2M PRE-SEED ROUND (GUTA
TOLMASQUIM / PURPLE METRICS)

Bootstrapping and raising venture capital are two different beasts.
Bootstrapping gives you control, but growth is slower. Venture capital speeds
things up, but you have to give up some control. There is, however, one thing
they both have in common: each requires a leap of faith. Today's guest is pretty
unique. She's someone who's gotten to experience building both types of
companies - one bootstrapped, one venture backed. That guest is Guta Tolmasquim,
founder and CEO of Purple Metrics, which recently closed their first
institutional round of capital, a $1.2M pre-seed led by Astella, one of the top
venture firms in Brazil! But before Purple Metrics, Guta founded Brand Gym, a
company she bootstrapped and built all by herself. As you can imagine, the
transition to building a venture backed company was... interesting In this
episode, we get to learn about how Guta ended up closing her $1.2M pre-seed
round and just how powerful building your network really is.


FOLLOW US

GUTA TOLMASQUIM

 * LinkedIn: Guta Tolmasquim
 * Instagram: @gutat

PURPLE METRICS

 * LinkedIn: Purple Metrics
 * Instagram: @purplemetrics
 * Website: purplemetrics.com

FUNDED

 * X: @fundedpod
 * LinkedIn: Funded
 * IG: @fundedpod

JASON YEH (HOST)

 * Twitter: @jayyeh
 * LinkedIn: Jason Yeh
 * Instagram: @jayyeh

SPONSORS


 * Head to vanta.com/funded to recieve $1,000 off your service

CONTACT US / MISC

 * Reach out to us on social or email me directly at jason@fundedpod.com if you
   have any questions or would like to share your story with us!
 * If you're looking for more fundraising content, grab my weekly newsletter
   packed full of strategies and insights around how to raise money:
 * fundedpod.com/newsletter  

‍

See Episode
Funded
March 26, 2024
•
65
mins


THE STORY BEHIND ATLYS RAISING $16.3M IN VENTURE CAPITAL (MOHAK NAHTA - ATLYS)

Most of us have heard the saying "good things don't come easy", and I'd be
willing to argue that the majority of people agree with that statement on some
level. But sometimes, good things do come easy and THEN they get harder. And
it's in those pivotal moments where you really get to see what you're capable
of. That was the case for today's guest Mohak Nahta - founder and CEO of Atlys -
a company he started as a side project to solve his own problem of getting his
visa on time when traveling. In today's episode, we get to hear the story behind
not only Mohaks most recent $12M Series A but also his experience raising his
$4M Seed round. Grab your notebook, because this guest is dropping all the
fundraising knowledge!


FOLLOW US

MOHAK NAHTA

 * LinkedIn: Mohak Nahta
 * X: @mohaknahta

ATLYS

 * LinkedIn: Atlys
 * Instagram: @travelwithatlys
 * Website: atlys.com

FUNDED

 * X: @fundedpod
 * LinkedIn: Funded
 * IG: @fundedpod

JASON YEH (HOST)

 * Twitter: @jayyeh
 * LinkedIn: Jason Yeh
 * Instagram: @jayyeh

SPONSORS


 * Head to vanta.com/funded to recieve $1,000 off your service

CONTACT US / MISC

 * Reach out to us on social or email me directly at jason@fundedpod.com if you
   have any questions or would like to share your story with us!
 * If you're looking for more fundraising content, grab my weekly newsletter
   packed full of strategies and insights around how to raise money:
 * fundedpod.com/newsletter  

‍

See Episode
Funded
March 12, 2024
•
50
mins


BETTING ON YOURSELF: THE JOURNEY TO CLOSING A $7.6M SEED ROUND (STACY EDGAR /
VENTEUR)

There is one thing that almost every single entrepreneur has in common - the
drive to change the world in some way, shape, or form. For today's guest, she
spent years of her career working for organizations like Doctors Without Borders
and the United Nations, living overseas and funding entrepreneurs who were
trying to make a difference in their communities. Stacy Edgar is the co-founder
and CEO of Venteur, a company revolutionizing the healthcare space. To date,
Ventuer has raised a total of $7.72M in venture funding. $120k of that being a
pre-seed round from Techstars, the other $7.6M coming from the seed round they
closed in August of 2023 led by GSR Ventures. In this episode Stacy shares some
of her stories from raising her seed round as well as her success with open
enrollment and the hard decisions they had to (and continue to have to) make
while raising and scaling the business. Make sure to listen to the full episode!


FOLLOW US

STACY EDGAR

 * LinkedIn: Stacy Edgar
 * X: @stacymei

VENTEUR

 * LinkedIn: Venteur
 * X: @VenteurHealth
 * Website: ventuer.com

FUNDED

 * X: @fundedpod
 * LinkedIn: Funded
 * IG: @fundedpod

JASON YEH (HOST)

 * Twitter: @jayyeh
 * LinkedIn: Jason Yeh
 * Instagram: @jayyeh

SPONSORS


 * Head to vanta.com/funded to recieve $1,000 off your service

CONTACT US / MISC

 * Reach out to us on social or email me directly at jason@fundedpod.com if you
   have any questions or would like to share your story with us!
 * If you're looking for more fundraising content, grab my weekly newsletter
   packed full of strategies and insights around how to raise money:
 * fundedpod.com/newsletter  

‍

See Episode
Funded
February 27, 2024
•
60
mins


BUILDER TURNED FUNDRAISER: RAISING $63M FOR TRACTIAN (IGOR MARINELLI / TRACTIAN)

While most kids were occupied with typical childhood activities, today's guest
was already knee-deep in the world of technology. From coding PHP to
deconstructing old computers with his pops, his early passion for innovation set
the stage for an extraordinary entrepreneurial journey. Fast forward to the
present, Igor Marinelli stands as the visionary co-founder of Tractian, a
cutting-edge machine intelligence company that has gained significant attention
in the startup ecosystem. With an impressive $63 million in funding raised
within just four years, including a substantial $45 million Series B led by
renowned investor General Catalyst, Igor's achievements are nothing short of
awe-inspiring. Join us as we delve into Igor's insightful narrative, exploring
the pivotal moments that shaped his entrepreneurial trajectory and propelled
Tractian to success.


FOLLOW US

IGOR MARINELLI

 * LinkedIn: Igor Marinelli
 * X: @igmarinelli
 * Instagram: @igmarinelli

TRACTIAN

 * LinkedIn: Tractian
 * X: @tractian
 * Website: tractian.com

FUNDED

 * X: @fundedpod
 * LinkedIn: Funded
 * IG: @fundedpod

JASON YEH (HOST)

 * Twitter: @jayyeh
 * LinkedIn: Jason Yeh
 * Instagram: @jayyeh

SPONSORS


 * Head to vanta.com/funded to recieve $1,000 off your service
 * Head to magicmind.com and use the code FUNDED to recieve up to 50% off your
   order

CONTACT US / MISC

 * Reach out to us on social or email me directly at jason@fundedpod.com if you
   have any questions or would like to share your story with us!
 * If you're looking for more fundraising content, grab my weekly newsletter
   packed full of strategies and insights around how to raise money:
 * fundedpod.com/newsletter  

‍

See Episode
Funded
February 13, 2024
•
55
mins


TRAILBLAZING THE VC INDUSTRY (JOANNA STROBER / MIDI HEALTH)

In the last two decades, the startup industry has seen remarkable
transformations, from the emergence of angel investors and venture capital firms
to the rise of SaaS, cryptocurrencies, and the global diversification of the
field. But what's even more exciting is the increasing presence of female
founders, who, despite facing challenges, are making significant strides in
entrepreneurship. Today, we're chatting with Joanna Strober, a founder who's
witnessed this industry shift firsthand. From being one of the few women in
venture capital to securing venture backing for her first company (which was
later acquired by Weight Watchers), and raising a total of $39M for her latest
venture, Midi Health, Joanna's journey is nothing short of inspiring. Curious
about what it was like being apart of a changing industry? Listen to find out.


FOLLOW US

JOANNA STROBER

 * LinkedIn: Joanna Strober

MIDI HEALTH

 * LinkedIn: Midi Health
 * Instagram: @midihealth
 * Website: joinmidi.com

FUNDED

 * Twitter: @fundedpod
 * LinkedIn: Funded
 * IG: @fundedpod

JASON YEH (HOST)

 * Twitter: @jayyeh
 * LinkedIn: Jason Yeh
 * Instagram: @jayyeh

SPONSORS


 * Head to vanta.com/funded to recieve $1,000 off your service
 * Head to magicmind.com and use the code FUNDED to recieve up to 50% off your
   order

CONTACT US / MISC

 * Reach out to us on social or email me directly at jason@fundedpod.com if you
   have any questions or would like to share your story with us!
 * If you're looking for more fundraising content, grab my weekly newsletter
   packed full of strategies and insights around how to raise money:
 * fundedpod.com/newsletter  

‍

See Episode
The Backchannel
February 1, 2024
•
6
mins


TBC: WHAT'S THE DEAL WITH THESIS-DRIVEN FIRMS?

Join Jason Yeh on The Back Channel as he demystifies thesis-driven firms. They
may not be as rigid as you think!

Join Jason Yeh on The Back Channel as he demystifies thesis-driven firms. They
may not be as rigid as you think!

Ever wondered why these firms love their theses? It's not just about focus; it's
also a way to say "no" graciously when a deal doesn't spark joy.

Plus, it can also be used for flexibility! Some startups may not seem
thesis-fit, but if you dig deeper, they'll find intriguing connections to make
the deal work.

Don't be afraid to engage with thesis-driven firms. Look beyond the thesis,
explore their portfolio, and you might discover hidden opportunities!


--



If you're looking for more fundraising content, grab our weekly newsletter
packed full of strategies and insights around how to raise money:
fundedpod.com/newsletter

See Episode
Funded
January 30, 2024
•
66
mins


PAYING THE PETER THIEL PRICE (DYLAN BEYNON - MINDBLOOM)

Just like with any skill, there are beginners, and there are experts. Through
practice and experience, the experts become exceptional at what they do. In
fundraising, there are also experts. You could call them the "seasoned vets" of
venture capital. These are the founders that have raised all the way from small
angel rounds to Series B and beyond. It's safe to say that any founder who's
raised over 4 rounds of venture capital knows a thing or two about fundraising.
Today, Jason got to share his conversation with one of those fundraising
experts. Dylan Beynon is a 3x Founder who has raised hundreds of millions of
capital throughout his career. His most recent venture is Mindbloom, a company
that provides at-home psychedelic care that transforms mental health which he
has raised over $50M across 3 rounds for. Dylan's success with Mindbloom is
amazing, but his why is even better. Get your tissues, this one might pull on
your heartstrings...


FOLLOW US

DYLAN BEYNON

 * Twitter: @dbeynon22
 * LinkedIn: Dylan Beynon

MINDBLOOM

 * Twitter: @mymindbloom
 * LinkedIn: Mindbloom
 * Instagram: @mindbloom
 * Website: mindbloom.com

FUNDED

 * Twitter: @fundedpod
 * LinkedIn: Funded
 * IG: @fundedpod

JASON YEH (HOST)

 * Twitter: @jayyeh
 * LinkedIn: Jason Yeh
 * Instagram: @jayyeh

SPONSORS


 * Head to vanta.com/funded to recieve $1,000 off your service
 * Head to magicmind.com and use the code FUNDED to recieve up to 50% off your
   order

CONTACT US / MISC

 * Reach out to us on social or email me directly at jason@fundedpod.com if you
   have any questions or would like to share your story with us!
 * If you're looking for more fundraising content, grab my weekly newsletter
   packed full of strategies and insights around how to raise money:
 * fundedpod.com/newsletter  

See Episode
Funded
January 16, 2024
•
66
mins


A WYOMING SUCCESS STORY (HEATHER SHOEMAKER - LANGUAGE I/O)

2023 was a tough year to fundraise. Almost all venture-backed founders felt the
toll of being in a down market this past year. But when you're a female
engineer, on top of that a female founder of a tech company - it almost always
feels like a tough year to fundraise. For Heather Shoemaker, Founder and CEO of
Language I/O, she never expected to fundraise. She ran a profitable company and
was growing steadily each year from her headquarters in Cheyenne, Wyoming! But
as we know - things change. Competitors come, and there's things you have to do
in order to keep moving forward. In Heather's case that meant going out to raise
her first venture round. It took awhile, and she met some very interesting VCs
along the way, but eventually she ran into the right people and closed her seed
round. In this episode, we get to dive into Heather's fundraising journey and
how that ultimately led her to raise Language I/O's $8M Series A in July of
2023. Stick around towards the end and you'll also get to hear from some of
Heather's investors from Wyoming VC!


FOLLOW US

HEATHER SHOEMAKER

 * Twitter: @heathersh
 * LinkedIn: Heather Shoemaker

LANGUAGE I/O

 * Twitter: @languageIO
 * LinkedIn: Language I/O
 * Website: languageio.com

FUNDED

 * Twitter: @fundedpod
 * LinkedIn: Funded
 * IG: @fundedpod

JASON YEH (HOST)

 * Twitter: @jayyeh
 * LinkedIn: Jason Yeh
 * IG: @jayyeh

SPONSORS


 * Website: vanta.com/funded
 * Website: magicmind.com

CONTACT US / MISC

 * Reach out to us on social or email me directly at jason@fundedpod.com if you
   have any questions or would like to share your story with us!
 * If you're looking for more fundraising content, grab my weekly newsletter
   packed full of strategies and insights around how to raise money:
 * fundedpod.com/newsletter  

See Episode
Funded
January 2, 2024
•
65
mins


FUNDRAISING EQUALS HARD WORK (EQUALS)

Not every entrepreneur starts off knowing what business they want to create. For
Bobby Pinero, Co-founder and CEO of Equals, it took him 8 years of building
Intercoms Finance Organization to the success it is today until he found the
product he wanted to create. Best part? He is building the product he always
wished he had while working there. In today's episode we dive into Bobby's
background, how he decided on Equals, and ultimately the trials and tribulations
that went along with raising a $16M Series A from one of the top VC firms out
there - Andreessen Horowitz.


FOLLOW US

BOBBY PINERO

 * Twitter: @bobbypinero
 * LinkedIn: Bobby Pinero

EQUALS

 * Twitter: @heyequals
 * LinkedIn: Equals
 * Website: equals.com

FUNDED

 * Twitter: @fundedpod
 * LinkedIn: Funded
 * IG: @fundedpod

JASON YEH (HOST)

 * Twitter: @jayyeh
 * LinkedIn: Jason Yeh
 * IG: @jayyeh

SPONSOR


 * Twitter: @magicmind
 * LinkedIn: Magic Mind
 * Instagram: @magicmind
 * Website: magicmind.com

CONTACT US / MISC

 * Reach out to us on social or email me directly at jason@fundedpod.com if you
   have any questions or would like to share your story with us!
 * If you're looking for more fundraising content, grab my weekly newsletter
   packed full of strategies and insights around how to raise money:
 * fundedpod.com/newsletter  

See Episode
Funded
September 26, 2023
•
63
mins


DOWN BY 20? DOWN BUT NOT OUT... (CURASTORY)

Let me get something straight: fundraising is tough. You will be challenged. You
will be knocked down. But if you have true grit and passion for your company,
not even the hardest of blows can keep you down. For Tiffany Kelly, CEO and
founder of Curastory - she knows all too well what it's like to take a hit. And
less than two months ago, she experienced what I call a founder's worst
nightmare. In today's episode, you get to hear an unfiltered version of what
it's like being a founder raising multiple rounds of capital in a difficult
market. Huge shoutout to Tiffany for keeping the conversation so real and
authentic. This is why I love these conversations. I love creating opportunities
for founders to see all that went into those million dollar round you see on
social media. Granted not all are as difficult as Tiffany's was, but they're
definitely no walk in the park either. Give this episode a listen to see how one
tiny move by a VC firm almost destroyed Curastory.


FOLLOW US

TIFFANY KELLY

 * Twitter: @tiffmkell
 * LinkedIn: Tiffany Kelly
 * Instagram: @tiffmkell

CURASTORY

 * Twitter: @curastory
 * Linkedin: Curastory
 * Instagram: @curastory
 * Website: curastory.co

FUNDED

 * Twitter: @fundedpod
 * Linkedin: Funded
 * IG: @fundedpod

JASON YEH (HOST)

 * Twitter: @jayyeh
 * Linkedin: Jason Yeh
 * IG: @jayyeh

CONTACT US / MISC

 * Reach out to us on social or email me directly at jason@fundedpod.com if you
   have any questions or would like to share your story with us!
 * If you're looking for more fundraising content, grab my weekly newsletter
   packed full of strategies and insights around how to raise money:
 * fundedpod.com/newsletter  
 * Vanta helps maintain SOC2, HIPAA, ISO27001 compliance by integrating directly
   into your systems and automating a lot of the time intensive process. Get
   $1000 off at vanta.com/funded

See Episode
The Backchannel
September 14, 2023
•
8
mins


TBC: WORK / LIFE BALANCE

<p id="">This is a fantastic episode covering one of the most important insights
around fundraising</p>

As an entrepreneur, it is all too easy to lose yourself in your work. If you
aren't careful, your entire life becomes consumed by it.



This is not to say you shouldn't be obsessed with the your company and the goals
that you have for it.



But let it be a reminder that forcing yourself into burnout is not serving you
or your company.



As a 3x founder himself, our host Jason Yeh dives into 3 things he does to
maintain a sense of work/life balance.



If you are some who struggles to unplug from your work, give this episode a
listen.



----------



If you're looking for more fundraising content, grab our weekly newsletter
packed full of strategies and insights around how to raise money:
fundedpod.com/newsletter

See Episode
Funded
September 12, 2023
•
53
mins


BECOMING THE PEPSI TO INDEED'S COKE (TALENT.COM)

It's becoming more and more common for people to get through college and realize
they still have no idea what they want out of life. On top of that, majority of
the time we're too scared to do anything about it. Next thing we know time has
passed and we feel suffocated in a job we don't even like. We put our dreams on
the back burner, sacrificing creativity for stability. For today's guest Lucas
Martinez - Co-founder and CEO of Talent.com - he knew right away that the
corporate world wasn't for him. Because of this, he knew he had to act on it -
fast. This decision let him to start his company with two of his closest
friends. It was a messy start, but once they got the ball rolling they were able
to land around $1M CAD from angel investors alone. Because of that raise they
were able to become pretty profitable. Great, right? But after some time the
investors were ready to pull out, and it was time to run a process. In this
episode, Lucas talks about what it was like trying to create a business of
quality while at the same time scaling it. He talks about mindset, the benefits
of working with VC's, the ups and downs of raising, learning to plan, and how
passion was the key to Talent.com's success. If you're a founder looking to
understand all that goes into scaling and raising for your company, give this
episode a listen


FOLLOW US

LUCAS MARTINEZ

 * Twitter: @lucas_martinez
 * LinkedIn: Lucas Martinez

TALENT.COM

 * Twitter: @talentdotcom
 * Linkedin: Talent.com
 * Website: Talent.com

FUNDED

 * Twitter: @fundedpod
 * Linkedin: Funded
 * IG: @fundedpod

JASON YEH (HOST)

 * Twitter: @jayyeh
 * Linkedin: Jason Yeh
 * IG: @jayyeh

CONTACT US / MISC

 * Reach out to us on social or email me directly at jason@fundedpod.com if you
   have any questions or would like to share your story with us!
 * If you're looking for more fundraising content, grab my weekly newsletter
   packed full of strategies and insights around how to raise money:
 * fundedpod.com/newsletter
 * If you’re fundraising, make sure you send your materials via a document
   sharing tool. Even if they weren’t our presenting sponsor, we’d still
   recommend you use DocSend - www.docsend.com/funded    
 * Vanta helps maintain SOC2, HIPAA, ISO27001 compliance by integrating directly
   into your systems and automating a lot of the time intensive process. Get
   $1000 off at vanta.com/funded

‍

See Episode
The Backchannel
September 7, 2023
•
3
mins


TBC: THE ROLE OF EMOTIONS IN PITCHING

<p id="">This is a fantastic episode covering one of the most important insights
around fundraising</p>

What's the most important part of pitching your company to VCs?



Some think it's sharing the right numbers and statistics.



Others think it's about giving the investors a wealth of information about the
company.



And then there's those who believe storytelling to be the key.



To be clear, I think all of these are important aspects of a pitch.



But theres something missing - emotion.



If you tell a story but have no emotional connection to it, it's just a story.



If you overload investors with information and numbers but they have nothing to
connect it back to, it's just clutter.



In this episode I talk about the importance of connecting all aspects o your
pitch through emotion.



If you can get an investor to feel the relief your product or service gives to
it's customers AND then back it up with proof, chances are you've got a deal.



----------



If you're looking for more fundraising content, grab my weekly newsletter packed
full of strategies and insights around how to raise money:
fundedpod.com/newsletter

See Episode
The Backchannel
August 31, 2023
•
9
mins


TBC: WHAT VCS ARE SAYING ABOUT AI INVESTING

<p id="">This is a fantastic episode covering one of the most important insights
around fundraising</p><p id="">‍</p>

Ever since chatGPT was released in November of 2022, there has been a flood of
other AI platforms pulling from OpenAI's original technology.

 

That being said I was so curious to know what that means for venture capital
firms funding these new AI companies, when it seemed like all the hard work was
being done by OpenAI.

 

Why were investors pouring money into these AI startups that didn't seem to have
defensible technology?

 

I wanted to hear from experts in the industry who could give me answers - so I
made it happen.

 

A couple of months ago I hosted a fireside chat with Yohei Nakajima, GP of
Untapped Capital and founder of BabyAGI and Sarah Catanzaro, GP at Amplify
Partners.

 

They were able to answer all of my questions and more. In this episode, I sum up
their answers and key takeaways for you to hear.

 

----------

 

If you're looking for more fundraising content, grab my weekly newsletter packed
full of strategies and insights around how to raise money:
fundedpod.com/newsletter

See Episode
Funded
August 29, 2023
•
62
mins


THRIVING WITH OR WITHOUT FUNDING (ACQUIRE.COM)

Andrew Gazdecki might have had some successful raises (totaling over $11M for
his most recent venture) but paradoxically, he believes 99% of founders
shouldn't raise. As the founder of Acquire.com, the best online marketplace to
buy and sell startups - Andrew fills us in on the dangers of placing too much
importance on fundraising as a founder. Instead he believes in focusing on
constant improvement, listening to your customers, and creating an amazing
culture. From there, everything else will fall into place. Glorified by the
media, fundraising lots of dollars seems to be equated to running a successful
company - something Andrew thinks is far from the truth. Look out for our
conversation with Andrew where he tells us about growing up with an itch to be
an entrepreneur, building a business of value, and utilizing his resources (even
when he started with none) to find the perfect investors. If you're a founder
getting ready to raise or thinking of raising, you don't want to miss his
insights.


FOLLOW US

ANDREW GAZDECKI

 * Twitter: @agazdecki
 * LinkedIn: Andrew Gazdecki
 * Website: andrewgazdecki.com

ACQUIRE.COM

 * Twitter: @acquiredotcom
 * Linkedin: acquire.com
 * Website: acquire.com

FUNDED

 * Twitter: @fundedpod
 * Linkedin: Funded
 * IG: @fundedpod

JASON YEH (HOST)

 * Twitter: @jayyeh
 * Linkedin: Jason Yeh
 * IG: @jayyeh

CONTACT US / MISC

 * Reach out to us on social or email me directly at jason@fundedpod.com if you
   have any questions or would like to share your story with us!
 * If you're looking for more fundraising content, grab my weekly newsletter
   packed full of strategies and insights around how to raise money:
 * fundedpod.com/newsletter
 * If you’re fundraising, make sure you send your materials via a document
   sharing tool. Even if they weren’t our presenting sponsor, we’d still
   recommend you use DocSend - www.docsend.com/funded    
 * Vanta helps maintain SOC2, HIPAA, ISO27001 compliance by integrating directly
   into your systems and automating a lot of the time intensive process. Get
   $1000 off at vanta.com/funded

‍

See Episode
The Backchannel
August 24, 2023
•
6
mins


TBC: INTROS & FORWARDABLE EMAILS

<p id="">This is a fantastic episode covering one of the most important insights
around fundraising</p>

The art of introductions is something heavily ignored when founders are learning
how to start their fundraising process.



Truth is, intros are the lifeblood of a great fundraise.



There are many different components that go into making introductions, but today
we'll be focusing specifically on forwardable emails.



While meant to simplify, intros often backfire - especially if you lack a
process behind it. This episode will give you all of the basics surrounding
forwardable emails like sequences of interactions, double opt-ins, connecting
emails, and more.



Head to our website to find some real examples of what a forwardable email
should look like: adamantventures.com



----------

If you're looking for more fundraising content, grab my weekly newsletter packed
full of strategies and insights around how to raise money:
fundedpod.com/newsletter

See Episode
The Backchannel
August 17, 2023
•
5
mins


TBC: SIDE LETTER WARNING

<p id="">This is a fantastic episode covering one of the most important insights
around fundraising</p><p>‍</p>

Side letters are not only more complicated than they seem but dangerous to your
fundraise if not properly managed.



Side letters, often accompanying standard agreements like safes, may seem
harmless at first but can include onerous clauses like pro-rata rights.



In this episode Jason emphasizes the importance of early negotiation and
proactive communication to safeguard founder interests.



Tune in to protect yourself from this common challenge in the fundraising world.



----------

If you're looking for more fundraising content, grab my weekly newsletter packed
full of strategies and insights around how to raise money:
fundedpod.com/newsletter

See Episode
Funded
August 15, 2023
•
60
mins


THE HUSTLER'S JOURNEY (ARKIVE)

A lot of people say that the hustle of an entrepreneur starts long before their
first business. For Thomas McLeod, 5x serial entrepreneur, this couldn't be more
true. Growing up, Tom never stayed in the same place for too long. Constantly
bouncing around to different schools, it got him used to being uncomfortable and
facing challenge. By the time he was in middle school, Tom was already
calculating profit margins off of baseball cards that he was selling to his
fellow classmates. As we get deeper into the episode, Tom speaks on some of the
difficulties and achievements he faced along his path of building five different
companies and the lessons that he learned along the way. One of those lessons
being to drop the expectation of things always working out as a founder.
Instead, he speaks on learning from his mistakes and using them as opportunities
to better not only his company but also his character. Now, Thomas is building
his 5th company Arkive, a decentralized museum of culture curated by its own
members, which was able to raise a $9.7 M seed round back in July of 2022.
Whatever Tom's doing, it's working. Regardless if you are a founder or not, this
episode is full of mindset gems that can be applied to almost anything in life.


FOLLOW US

THOMAS MCLEOD

 * Twitter: @tmcleod3
 * LinkedIn: Thomas McLeod

ARKIVE

 * Twitter: @arkive
 * Linkedin: Arkive
 * IG: @arkivedao

FUNDED

 * Twitter: @fundedpod
 * IG: @fundedpod

JASON YEH (HOST)

 * Twitter: @jayyeh
 * Linkedin: Jason Yeh
 * IG: @jayyeh

CONTACT US / MISC

 * Reach out to us on social or email me directly at jason@fundedpod.com if you
   have any questions or would like to share your story with us!
 * If you're looking for more fundraising content, grab my weekly newsletter
   packed full of strategies and insights around how to raise money:
 * fundedpod.com/newsletter
 * If you’re fundraising, make sure you send your materials via a document
   sharing tool. Even if they weren’t our presenting sponsor, we’d still
   recommend you use DocSend - www.docsend.com/funded    
 * Vanta helps maintain SOC2, HIPAA, ISO27001 compliance by integrating directly
   into your systems and automating a lot of the time intensive process. Get
   $1000 off at vanta.com/funded

‍

See Episode
The Backchannel
August 10, 2023
•
5
mins


TBC: PUTTING PROJECT MANAGEMENT FIRST

<p id="">This is a fantastic episode covering one of the most important insights
around fundraising</p><p>‍</p>

Project management - an often overlooked and unsexy aspect of fundraising.



Contrary to the dramatic portrayals in movies, fundraising is essentially a
series of repetitive and detailed tasks. While not brain surgery, these small
actions demand attention and diligence.



While it might seem like project management is 'taking away' from more glamorous
business pursuits it's actually the underpinnings that form the foundation for
success.



Success in fundraising lies in effectively managing oneself and others
throughout the process.



In this episode Jason discusses the importance of creating processes that set
you up for success. If you tend to avoid project management, this ones for you.



----------

If you're looking for more fundraising content, grab my weekly newsletter packed
full of strategies and insights around how to raise money:
fundedpod.com/newsletter

See Episode
The Backchannel
August 3, 2023
•
4
mins


TBC: WHAT COMES FIRST - CALM CONFIDENCE OR INVESTOR INTEREST?

<p id="">This is a fantastic episode covering one of the most important insights
around fundraising</p><p>‍</p>

One of the most common dilemmas faced by founders in the fundraising world is
the chicken and egg dynamic.

Much like the age-old question, founders often grapple with the challenge of
needing investor interest to gain confidence and at the same time, requiring
confidence to attract investor interest.

Truth is in order for an investor to be confident in you, you first have to be
confident in yourself.

In this episode, Jason will be exploring how to implement a process in order to
break free from this cycle of uncertainty and instead - create confidence from
within.

----------

If you're looking for more fundraising content, grab my weekly newsletter packed
full of strategies and insights around how to raise money:
fundedpod.com/newsletter

See Episode
Funded
August 1, 2023
•
50
mins


BREAKING THE STATUS QUO (GANAS VENTURES)

Community & representation. These are the two things that Lolita Taub, founder
of Ganas Ventures has prioritized while building her fund. Most people within
venture would view the way in which Lolita has built her fund as unconventional
or even impossible, but that hasn't stopped her from establishing one of the
strongest communities filled with minorities and other underrepresented founders
who have been pushed away from the 'conventional' world of Venture Capital. So
where did this drive to create change come from? Being from a family of
immigrants, you could say her drive has always been there. Lolita grew up with
the understanding that she had to work twice as hard in order to get the same
amount of recognition, especially in the work place. By no means has her journey
been easy, but it's been worth it. In this episode, we learn more about what
it's taken for her to get this far and what it means to be a founder of a VC
firm.


FOLLOW US

LOLITA TAUB

 * Twitter: @lolitataub
 * LinkedIn: Lolita Taub
 * IG: @lolitataub‍

GANAS VENTURES

 * Twitter: @ganasvc
 * Linkedin: Ganas Ventures
 * IG: @ganasvc

FUNDED

 * Twitter: @fundedpod
 * IG: @fundedpod

JASON YEH (HOST)

 * Twitter: @jayyeh
 * Linkedin: Jason Yeh
 * IG: @jayyeh

CONTACT US / MISC

 * Reach out to us on social or email me directly at jason@fundedpod.com if you
   have any questions or would like to share your story with us!
 * If you're looking for more fundraising content, grab my weekly newsletter
   packed full of strategies and insights around how to raise money:
 * fundedpod.com/newsletter
 * If you’re fundraising, make sure you send your materials via a document
   sharing tool. Even if they weren’t our presenting sponsor, we’d still
   recommend you use DocSend - www.docsend.com/funded    
 * Vanta helps maintain SOC2, HIPAA, ISO27001 compliance by integrating directly
   into your systems and automating a lot of the time intensive process. Get
   $1000 off at vanta.com/funded

‍

See Episode
The Backchannel
January 31, 2023
•
8
mins


TBC: POST MONEY CAP SAFES HAVE ANTI-DILUTION!

<p id="">This is a fantastic episode covering one of the most important insights
around fundraising</p><p>‍</p>

We’re back on post-money cap SAFEs talk!In the previous episode, we explained
what it is and how it works within the fundraising process.

For this episode, Jason goes deeper as he illuminates a more specific topic: the
anti-dilution provision within post-money cap SAFEs.

With the evolution of the fundraising and startup worlds, many things have
changed, and the rounds raised by founders are tremendously affected.

This affects everyone in the process - both founders and investors.

Tune in with us as we examine the entirety of this process and how it affects
your fundraising!

----------

If you're looking for more fundraising content, grab my weekly newsletter packed
full of strategies and insights around how to raise money:
fundedpod.com/newsletter

See Episode
The Backchannel
January 24, 2023
•
8
mins


TBC: POST MONEY CAPS VS. PRE-MONEY CAPS (AN EXPLAINER)

<p id="">This is a fantastic episode covering one of the most important insights
around fundraising</p><p>‍</p>

Founders are often intimidated by some of the more complex fundraising concepts.

One of these is the concept of post-money cap SAFE.

Post-money cap SAFEs can get tricky for some founders, especially for
first-timers.

In this episode, Jason dives a little deep into the dynamics of this concept,
along with SAFEs in general, valuations, and how it all relates to the
post-money cap SAFE.

Get your pens and prepare for this episode as we talk about specific examples
and scenarios, concepts involved, and steps to take so you can better navigate
your fundraising journey.

Oh, and this is only part 1. Make sure to tune in next week for the 2nd part on
this topic!

----------

If you're looking for more fundraising content, grab my weekly newsletter packed
full of strategies and insights around how to raise money:
fundedpod.com/newsletter

See Episode
The Backchannel
January 17, 2023
•
6
mins


TBC: VULNERABILITY IN FUNDRAISING

<p id="">This is a fantastic episode covering one of the most important insights
around fundraising</p><p>‍</p>

We all have stories we like to keep to ourselves for many reasons.

It’s uncomfortable to tell these stories because they may be a sign of weakness,
a reminder of a terrible mistake, or that nobody would understand.

This is why many founders tend to adopt the “fake it til they make it” attitude.

This won’t work forever, though.

In this episode, Jason tells a couple of stories where a founder’s vulnerability
was precisely what they needed to get their investors to understand them fully.

Tune in as we talk about what really goes into an investor’s mind when they hear
about your problems, struggles, and mistakes.

----------

If you're looking for more fundraising content, grab my weekly newsletter packed
full of strategies and insights around how to raise money:
fundedpod.com/newsletter

See Episode
The Backchannel
January 10, 2023
•
4
mins


TBC: THE ROLLERCOASTER OF FUNDRAISING

<p id="">This is a fantastic episode covering one of the most important insights
around fundraising</p><p>‍</p>

Entering the fundraising world is one heck of a journey - a big rollercoaster
ride, to be exact.

You'll face endless ups and downs, and there will be times when you don’t know
what to think or feel anymore.

In this episode, Jason dives into the rollercoaster that founders experience
throughout their rounds.

Hear about the everyday things founders encounter when raising money, how they
should deal with the never-ending change of emotions, and how you can stay above
things.

If you need a push for confidence and validation right now, then this episode is
for you. Tune in!

----------

If you're looking for more fundraising content, grab my weekly newsletter packed
full of strategies and insights around how to raise money:
fundedpod.com/newsletter

See Episode
The Backchannel
January 3, 2023
•
5
mins


TBC: DECK-BUILDING: NOTE CARDS

<p id="">This is a fantastic episode covering one of the most important insights
around fundraising</p><p>‍</p>

Building decks is one of the most significant steps of preparing to fundraise.

Knowing what to include and how to deliver it is key to a successful deck.

Over time, people have used various tools to help them build their decks - but
for Jason nothing beats this simple trick: note cards.

In this episode, Jason Yeh talks about how note cards aid in the complicated
deck-building process and how founders can take advantage of this tool.

Find out how note cards can greatly improve your deck and how your concepts can
come together through their use. Stay tuned!

----------

If you're looking for more fundraising content, grab my weekly newsletter packed
full of strategies and insights around how to raise money:
fundedpod.com/newsletter

See Episode
The Backchannel
December 27, 2022
•
4
mins


TBC: CHASE OR BE CHASED?

<p id="">This is a fantastic episode covering one of the most important insights
around fundraising</p><p>‍</p>

Talking to investors can be gut-wrenching for founders, especially for
first-timers.

The anxiety of going up to someone, asking for money, and promising returns can
shake founders up and cause them to lose focus.

But it’s all about mindset.

Are you chasing, or are you the one being chased?

In this episode, Jason Yeh explains why embracing the concept of being chased is
vital for founders when approaching investors.

Join us as we uncover the truth behind the chase mentality in fundraising and
how you can communicate with your investors more effectively.

----------

If you're looking for more fundraising content, grab my weekly newsletter packed
full of strategies and insights around how to raise money:
fundedpod.com/newsletter

See Episode
Funded
December 22, 2022
•
48
mins


MONEY BAGGAGE IN FUNDRAISING (COMPLYANT)

Launching a startup requires not only expertise and skills but also immense
determination and resilience. The journey from the ground up demands substantial
effort, skills, and financial resources. However, not everyone feels comfortable
asking for money, even though fundraising is often necessary for scaling the
company or meeting basic financial needs like salaries. Shiloh Johnson, an
innovator who merged technology and taxes, shares her remarkable fundraising
journey in this episode. Starting with no prior knowledge of fundraising, Shiloh
overcame her personal discomfort and operational financial needs to raise
millions for her company, ComplYant. Join Shiloh and Jason as they explore the
pivotal moments that led to her decision to raise funds, resulting in multiple
successful funding rounds.


EPISODE SUMMARY

Launching a startup requires not only expertise and skills but also immense
determination and resilience. The journey from the ground up demands substantial
effort, skills, and financial resources. However, not everyone feels comfortable
asking for money, even though fundraising is often necessary for scaling the
company or meeting basic financial needs like salaries. Shiloh Johnson, an
innovator who merged technology and taxes, shares her remarkable fundraising
journey in this episode. Starting with no prior knowledge of fundraising, Shiloh
overcame her personal discomfort and operational financial needs to raise
millions for her company, ComplYant. Join Shiloh and Jason as they explore the
pivotal moments that led to her decision to raise funds, resulting in multiple
successful funding rounds.


RESOURCES MENTIONED

 * Adamant Ventures
 * Fundraising Fieldnotes Newsletter


FOLLOW US

SHILOH JOHNSON

 * Twitter: @shilohajohnson
 * LinkedIn: shilohjohnson‍

COMPLYANT

 * Twitter: @ComplyantApp
 * IG: @complyantapp

FUNDED

 * Twitter: @fundedpod
 * IG: @fundedpod

JASON YEH (HOST)

 * Twitter: @jayyeh
 * IG: @jayyeh

CONTACT US / MISC

 * Reach out to us on social or email me directly at jason@fundedpod.com if you
   have any questions or would like to share your story with us!
 * If you're looking for more fundraising content, grab my weekly newsletter
   packed full of strategies and insights around how to raise money:
 * fundedpod.com/newsletter
 * If you’re fundraising, make sure you send your materials via a document
   sharing tool. Even if they weren’t our presenting sponsor, we’d still
   recommend you use DocSend - www.docsend.com/funded    
 * Vanta helps maintain SOC2, HIPAA, ISO27001 compliance by integrating directly
   into your systems and automating a lot of the time intensive process. Get
   $1000 off at vanta.com/funded

See Episode
The Backchannel
December 20, 2022
•
7
mins


TBC: REST

<p id="">This is a fantastic episode covering one of the most important insights
around fundraising</p><p>‍</p>

Founders heavily live in "grind culture" - working long hours and setting aside
various personal parts of their lives to achieve their career goals.

However, as we near the end of another year, it's important to remember that we
all need a break.

Take this holiday season as an opportunity to reset your mind and make your
journey exciting again.

In this episode, Jason Yeh talks us through the importance of getting rest in
the midst of working hard for your company.

He shares some stories about how taking breaks from pitch decks and fundraising
actually helps you more than you think.So get cozy, clear your mind, and tune in
with us as we end this year well-rested.

May your holidays be warm and joyous. Cheers!

----------

If you're looking for more fundraising content, grab my weekly newsletter packed
full of strategies and insights around how to raise money:
fundedpod.com/newsletter

See Episode
The Backchannel
December 15, 2022
•
6
mins


TBC: HOW VCS ARE TRAINED

<p id="">This is a fantastic episode covering one of the most important insights
around fundraising</p><p>‍</p>

We all have to start from somewhere small, and venture capitalists are not an
exception.

They aren't magically "experts" in the field and know every twist and turn - VCs
undergo training like the rest of us.

In today's episode, Jason Yeh talks about what processes VCs go through to be
considered experienced VCs who are looked up to in the industry.

He covers what such training means to founders who brave the battlegrounds of
raising money and responding to feedback.

Tune in and discover the importance of knowing the different experiences VCs go
through that molds them and their standards in deciding where to put their
money.

----------

If you're looking for more fundraising content, grab my weekly newsletter packed
full of strategies and insights around how to raise money:
fundedpod.com/newsletter

See Episode
The Backchannel
December 13, 2022
•
5
mins


TBC: DECKS AS APPETIZERS

<p id="">This is a fantastic episode covering one of the most important insights
around fundraising</p><p>‍</p>

Did anybody say appetizers? We’re all in 🤤!

Appetizers are underrated and frequently overlooked, but they are no less
important than the main course, don’t you think?

They get people excited and look forward to the next dish.

Appetizers are an excellent primer for what’s yet to come - the main course.

In today’s episode, Jason Yeh talks about the appetizer in fundraising: pitch
decks.

Join us as Jason talks about overcoming the feeling of unworthiness when
pitching, improving your decks, and attracting the best investors in your deal.


----------

If you're looking for more fundraising content, grab my weekly newsletter packed
full of strategies and insights around how to raise money:
fundedpod.com/newsletter

See Episode
The Backchannel
December 13, 2022
•
5
mins


TBC: THE ABILITY TO BE GREAT IS EVERYWHERE BUT RESOURCES ARE NOT

<p id="">This is a fantastic episode covering one of the most important insights
around fundraising</p><p>‍</p>

Being a great entrepreneur is a commitment to continuous growth, learning, and
experience.

There isn’t only one profile of a great entrepreneur - it can be anyone and
anywhere.

One that might hold back success? Lack of resources.

In today’s episode, Jason Yeh talks us through the impact of having support
structures and a solid network in one’s fundraising journey - and the absence of
them as well.

We all have that potential or spark in us. But the harsh reality is that not
everyone gets to turn that spark into a burning fire.

So what do we do then? Tune in as Jason discusses this challenge in the world of
entrepreneurship.

----------

If you're looking for more fundraising content, grab my weekly newsletter packed
full of strategies and insights around how to raise money:
fundedpod.com/newsletter

See Episode
Funded
December 1, 2022
•
63
mins


A BUBBLE VALUATION THAT'S NOT SO INFLATED? (BUBBLE)

Setting the right company valuation is a complex and pivotal process that
significantly impacts its future. Striking a balance is crucial - too high may
deter investors, while too low could result in giving away too much. However,
Emmanuel Straschnov, co-founder of Bubble, defied the norm by deliberately
seeking a lower valuation in the seed round. Contrary to expectations, this
strategic move proved successful, as Emmanuel later secured a massive $100
million funding round from prominent investors. By prioritizing a broader
perspective and leveraging his unwavering passion, Emmanuel shares his
remarkable fundraising journey for Bubble in this episode, shedding light on his
unique and risky valuation strategy.


EPISODE SUMMARY

Setting the right company valuation is a complex and pivotal process that
significantly impacts its future. Striking a balance is crucial - too high may
deter investors, while too low could result in giving away too much. However,
Emmanuel Straschnov, co-founder of Bubble, defied the norm by deliberately
seeking a lower valuation in the seed round. Contrary to expectations, this
strategic move proved successful, as Emmanuel later secured a massive $100
million funding round from prominent investors. By prioritizing a broader
perspective and leveraging his unwavering passion, Emmanuel shares his
remarkable fundraising journey for Bubble in this episode, shedding light on his
unique and risky valuation strategy.


RESOURCES MENTIONED

 * Adamant Ventures
 * Fundraising Fieldnotes Newsletter


FOLLOW US

EMMANUEL STRASCHNOV

 * Twitter: @estraschnov
 * LinkedIn: emmanuelstraschnov‍

BUBBLE

 * Twitter: @bubble
 * IG: @bubble__hq

FUNDED

 * Twitter: @fundedpod
 * IG: @fundedpod

JASON YEH (HOST)

 * Twitter: @jayyeh
 * IG: @jayyeh

CONTACT US / MISC

 * Reach out to us on social or email me directly at jason@fundedpod.com if you
   have any questions or would like to share your story with us!
 * If you're looking for more fundraising content, grab my weekly newsletter
   packed full of strategies and insights around how to raise money:
 * fundedpod.com/newsletter
 * If you’re fundraising, make sure you send your materials via a document
   sharing tool. Even if they weren’t our presenting sponsor, we’d still
   recommend you use DocSend - www.docsend.com/funded    
 * Vanta helps maintain SOC2, HIPAA, ISO27001 compliance by integrating directly
   into your systems and automating a lot of the time intensive process. Get
   $1000 off at vanta.com/funded

See Episode
The Backchannel
November 29, 2022
•
5
mins


TBC: THE IMPORTANCE AND FRAGILITY OF CREDIBILITY

<p id="">This is a fantastic episode covering one of the most important insights
around fundraising</p><p>‍</p>

The key to creating a remarkable network and achieving a successful fundraise?
Credibility.

In this episode, Jason Yeh talks about credibility - how important and fragile
it is when you are a founder looking for your investors.

With everything uncertain in the startup and fundraising world, credibility is
one of the few things investors predictably rely on.

Tune in with this episode and find out stories about credibility, its
importance, and how you can safeguard it!

----------

If you're looking for more fundraising content, grab my weekly newsletter packed
full of strategies and insights around how to raise money:
fundedpod.com/newsletter

See Episode
The Backchannel
November 22, 2022
•
7
mins


TBC: EXPLAINING "THIS ISN'T VENTURE-BACKABLE"

<p id="">This is a fantastic episode covering one of the most important insights
around fundraising</p><p>‍</p>

Getting constructive feedback from experienced investors has always been part of
any founder’s journey.

When it comes to feedback, it’s vital that you accept this truth: your business
is not for everyone, and that’s okay.

Some will like it, some might take time to see your vision, and some will
immediately reject it.

In this episode, Jason Yeh talks about one of the most famous painful pieces of
feedback that investors give founders: “This isn’t venture-backable.”

That feedback isn’t the end of the fundraising journey though. There are things
to consider and actions to take before really deciding whether or not your
business is venture-backable.

Don’t miss this episode and find out the truth behind that statement, how you
should take it, and what actions you should follow up with.

----------

If you're looking for more fundraising content, grab my weekly newsletter packed
full of strategies and insights around how to raise money:
fundedpod.com/newsletter

See Episode
Funded
November 17, 2022
•
73
mins


BEING THE PATTERN (STAX)

As a first-time founder and fundraiser, finding a guide is crucial. Typically,
you seek successful founders or companies in your industry with similar
backgrounds and visions to emulate. But what if you're entering uncharted
territory with no models to follow? This was the predicament faced by Suneera
Madhani, CEO and founder of Stax. Despite lacking a guide, patterns, or
representation, Suneera, driven by her solution-oriented upbringing, forged her
own path. In this episode, Suneera recounts the challenges she encountered,
including the need to raise funds and navigate the venture world without prior
experience, ultimately leading her billion-dollar company, Stax.


EPISODE SUMMARY

As a first-time founder and fundraiser, finding a guide is crucial. Typically,
you seek successful founders or companies in your industry with similar
backgrounds and visions to emulate. But what if you're entering uncharted
territory with no models to follow? This was the predicament faced by Suneera
Madhani, CEO and founder of Stax. Despite lacking a guide, patterns, or
representation, Suneera, driven by her solution-oriented upbringing, forged her
own path. In this episode, Suneera recounts the challenges she encountered,
including the need to raise funds and navigate the venture world without prior
experience, ultimately leading her billion-dollar company, Stax.


RESOURCES MENTIONED

 * Adamant Ventures
 * Fundraising Fieldnotes Newsletter


FOLLOW US

SUNEERA MADHANI

 * Twitter:@SuneeraMadhani
 * LinkedIn: suneeramadhani
 * IG: @suneeramadhani‍

STAX

 * Twitter: @staxpayments
 * IG: @staxpayments

FUNDED

 * Twitter: @fundedpod
 * IG: @fundedpod

JASON YEH (HOST)

 * Twitter: @jayyeh
 * IG: @jayyeh

CONTACT US / MISC

 * Reach out to us on social or email me directly at jason@fundedpod.com if you
   have any questions or would like to share your story with us!
 * If you're looking for more fundraising content, grab my weekly newsletter
   packed full of strategies and insights around how to raise money:
 * fundedpod.com/newsletter
 * If you’re fundraising, make sure you send your materials via a document
   sharing tool. Even if they weren’t our presenting sponsor, we’d still
   recommend you use DocSend - www.docsend.com/funded    
 * Vanta helps maintain SOC2, HIPAA, ISO27001 compliance by integrating directly
   into your systems and automating a lot of the time intensive process. Get
   $1000 off at vanta.com/funded

See Episode
The Backchannel
November 15, 2022
•
7
mins


TBC: WHY IN-PERSON MEETINGS ARE SO VALUABLE

<p id="">This is a fantastic episode covering one of the most important insights
around fundraising</p><p>‍</p>

Now that the world is slowly emerging from the pandemic that transformed our
lives over the past two years, it’s about time that things go back to normal.

Catching up in person, talking over coffee, meeting for dinner - it’s been a
while, and a trip to Brazil for a live workshop reminded Jason why face-to-face
is so important.

In this episode, Jason talks about the power of holding in-person meetings.

Despite the convenience that zoom meetings offer founders and investors, nothing
beats the experience of sitting across the table from the person you’re talking
to.

What can in-person meetings specifically bring to the table that long hours over
zoom could never?

Tune in to this episode as Jason discusses his observations around the
difference between online and in-person meetings.

----------

If you're looking for more fundraising content, grab my weekly newsletter packed
full of strategies and insights around how to raise money:
fundedpod.com/newsletter

See Episode
The Backchannel
November 8, 2022
•
4
mins


TBC: EISENHOWER MATRIX AND HEALTH INSURANCE

<p id="">This is a fantastic episode covering one of the most important insights
around fundraising</p><p>‍</p>

Prioritizing tasks during fundraising preparation is one of the essential things
a founder must stay on top of.

A common struggle with this is starting to work on important fundraising tasks
that don’t feel urgent.

In today’s episode, Jason talks about the Eisenhower matrix - a matrix that
explains the different tasks you encounter, the struggle of prioritizing those
tasks, and how you can deal with it all.

Discover the “danger zone” in the Eisenhower Matrix of fundraising preparation
and what you can do to avoid it.

----------

If you're looking for more fundraising content, grab my weekly newsletter packed
full of strategies and insights around how to raise money:
fundedpod.com/newsletter

See Episode
Funded
November 4, 2022
•
54
mins


THE TIMES THEY ARE A-CHANGIN (FLOW CLUB)

Facing unforeseen challenges is inevitable, even with meticulous fundraising
planning. Ricky Yean, co-founder and CEO of Flow Club, discovered this
firsthand. Initially aiming to develop a consumer-social product, Ricky
encountered an unexpected obstacle when the COVID-19 pandemic struck during his
fundraising preparations. Despite the adversity, Ricky shares his remarkable
journey of adapting to the changing landscape and employing ingenious
fundraising tactics to secure a significant investment for fueling the growth of
Flow Club.


EPISODE SUMMARY

Facing unforeseen challenges is inevitable, even with meticulous fundraising
planning. Ricky Yean, co-founder and CEO of Flow Club, discovered this
firsthand. Initially aiming to develop a consumer-social product, Ricky
encountered an unexpected obstacle when the COVID-19 pandemic struck during his
fundraising preparations. Despite the adversity, Ricky shares his remarkable
journey of adapting to the changing landscape and employing ingenious
fundraising tactics to secure a significant investment for fueling the growth of
Flow Club.


RESOURCES MENTIONED

 * Adamant Ventures
 * Fundraising Fieldnotes Newsletter


FOLLOW US

RICKY YEAN

 * Twitter: @rickyyean
 * Linkedin: rickyyean‍

HUMMING HOMES

 * Twitter: @flowdotclub
 * IG: @flowdotclub

FUNDED

 * Twitter: @fundedpod
 * IG: @fundedpod

JASON YEH (HOST)

 * Twitter: @jayyeh
 * IG: @jayyeh

CONTACT US / MISC

 * Reach out to us on social or email me directly at jason@fundedpod.com if you
   have any questions or would like to share your story with us!
 * If you're looking for more fundraising content, grab my weekly newsletter
   packed full of strategies and insights around how to raise money:
 * fundedpod.com/newsletter
 * If you’re fundraising, make sure you send your materials via a document
   sharing tool. Even if they weren’t our presenting sponsor, we’d still
   recommend you use DocSend - www.docsend.com/funded    
 * Vanta helps maintain SOC2, HIPAA, ISO27001 compliance by integrating directly
   into your systems and automating a lot of the time intensive process. Get
   $1000 off at vanta.com/funded

See Episode
The Backchannel
November 1, 2022
•
5
mins


TBC: VC ANXIETY - WHY AM I SEEING THIS DEAL?

<p id="">This is a fantastic episode covering one of the most important insights
around fundraising</p><p>‍</p>

Ever wonder what’s the first thing that comes to mind for investors when they
see your deal?

Aside from curiosity, anxiety creeps up on them, too.

One of the biggest anxieties that cross investors' minds? “Why am I seeing this
deal?”

Two things they’re considering - are they seeing your deal because it came from
a good source… or are they seeing your deal because it was rejected by other
investors.

In today’s episode, Jason gives us a peek inside the mind of investors - and how
fundraisers could better understand this element of investor psychology.

Tune in and learn more about this investor anxiety and how you can leverage it
in the best way possible!

----------

If you're looking for more fundraising content, grab my weekly newsletter packed
full of strategies and insights around how to raise money:
fundedpod.com/newsletter

See Episode
The Backchannel
October 20, 2022
•
3
mins


TBC: PITCH THE CIRCLE

<p id="">This is a fantastic episode covering one of the most important insights
around fundraising</p><p>‍</p>

As founders, it’s normal to want to show investors that you are worth it - that
you are an expert in your field and that your company means something.

This is the main reason why a lot of founders make the mistake of
overcomplicating their pitch. You try to show the value of your company without
realizing that there’s unnecessary complexity attached to it.

In today’s episode, Jason talks about why you should not be doing this.Find out
what “pitch the circle” means, and how this relates to the way you deliver your
pitch.

----------

If you're looking for more fundraising content, grab my weekly newsletter packed
full of strategies and insights around how to raise money:
fundedpod.com/newsletter

See Episode
The Backchannel
October 20, 2022
•
4
mins


TBC: THE DIRTY SECRET OF THESIS-DRIVEN FIRMS

<p id="">This is a fantastic episode covering one of the most important insights
around fundraising</p><p>‍</p>

Thesis-driven firms have been on the rise for the past few years.

These firms have a specific area of focus - one they use as a main driver for
their marketing.

Because of this, some founders have a hard time in finding the “right” firm
they’d want to invest in their business.

But did you know there's a dirty little secret behind these theses?In today’s
episode, Jason reveals a secret behind thesis-driven firms - and what you can do
with that information.

Find out this secret and get some actionable advice for your fundraising now!

----------

If you're looking for more fundraising content, grab my weekly newsletter packed
full of strategies and insights around how to raise money:
fundedpod.com/newsletter

See Episode
Funded
October 1, 2022
•
61
mins


FINDING THE 'RIGHT' PROBLEM (OTHERSHIP)

Robbie Bent, CEO and Co-Founder of Othership, had a challenging journey in
fundraising and finding his true passion. Despite his initial setbacks, he
persevered with a strong drive to succeed. However, he eventually realized that
his mindset was hindering his progress. After learning from his mistakes and
undergoing a significant mindset shift, Robbie found himself in a new industry,
tackling a problem that aligned perfectly with his passion and expertise.


EPISODE SUMMARY

Robbie Bent, CEO and Co-Founder of Othership, had a challenging journey in
fundraising and finding his true passion. Despite his initial setbacks, he
persevered with a strong drive to succeed. However, he eventually realized that
his mindset was hindering his progress. After learning from his mistakes and
undergoing a significant mindset shift, Robbie found himself in a new industry,
tackling a problem that aligned perfectly with his passion and expertise.


RESOURCES MENTIONED

 * Adamant Ventures
 * Fundraising Fieldnotes Newsletter


FOLLOW US

ROBBIE BENT

 * Twitter: @robbiebent1
 * Linkedin: @robbiebent‍

OTHERSHIP

 * Twitter: @othership_us
 * IG: @othership

FUNDED

 * Twitter: @fundedpod
 * IG: @fundedpod

JASON YEH (HOST)

 * Twitter: @jayyeh
 * IG: @jayyeh

CONTACT US / MISC

 * Reach out to us on social or email me directly at jason@fundedpod.com if you
   have any questions or would like to share your story with us!
 * Subscribe to the Funded newsletter at fundedpod.com/newsletter
 * If you’re fundraising, make sure you send your materials via a document
   sharing tool. Even if they weren’t our presenting sponsor, we’d still
   recommend you use DocSend - www.docsend.com/funded    
 * Vanta helps maintain SOC2, HIPAA, ISO27001 compliance by integrating directly
   into your systems and automating a lot of the time intensive process. Get
   $1000 off at vanta.com/funded

See Episode
The Backchannel
May 4, 2022
•
3
mins


TBC: COLD INTROS VS. WARM INTROS

<p id="">This is a fantastic episode covering one of the most important insights
around fundraising</p>

Introductions hold incredible power in the world of fundraising.

Pulling a good network together and getting to know new people takes effort and
time. But you know what? It’s a hundred percent worth it.

You’ll find out why in this episode, where Jason breaks down the importance of
introductions - both cold and warm, and how it basically forms the backbone of
early-stage fundraising.

----------

If you're looking for more fundraising content, grab my weekly newsletter packed
full of strategies and insights around how to raise money:
fundedpod.com/newsletter

See Episode
The Backchannel
May 2, 2022
•
4
mins


TBC: THE MOST FAMOUS PASS EVER

<p>This is a fantastic episode covering one of the most important insights
around fundraising</p><p>‍</p>

Rejections. Passes. Declined proposals.

These things are inevitable in any fundraising story – so as early as possible,
it’s best to prepare yourself for what’s to come.

Because no matter how hard you prepare and how much effort you exert, there will
still be people looking at you with doubt and criticism.

In this episode, Jason tells the story of one of the most famous ‘pass’ stories
ever, and how it affected the founder’s game plan in continuing forward with his
journey.

----------

If you're looking for more fundraising content, grab my weekly newsletter packed
full of strategies and insights around how to raise money:
fundedpod.com/newsletter

See Episode
The Backchannel
April 29, 2022
•
4
mins


TBC: ROUNDS ARE GOING CRAZY FAST...

<p>This is a fantastic episode covering one of the most important insights
around fundraising</p><p>‍</p>

Everybody has their own timeline. Some succeed early on their journey, while
others go on for so long that they feel that success is too far away.

But the thing in entrepreneurship is - you never know what to expect. Things
might go your way at a very, very unexpected time.

In this episode, Jason shares one of the craziest, fastest fundraising rounds
that happened right before his eyes - getting a signed term sheet within just 8
days.In this episode, Jason tells the story of one of the most famous ‘pass’
stories ever, and how it affected the founder’s game plan in continuing forward
with his journey.

----------

If you're looking for more fundraising content, grab my weekly newsletter packed
full of strategies and insights around how to raise money:
fundedpod.com/newsletter

See Episode
The Backchannel
April 27, 2022
•
4
mins


TBC: NARRATIVE STRATEGIES AND WHY THEY'RE IMPORTANT

<p>This is a fantastic episode covering one of the most important insights
around fundraising</p><p>‍</p>

Mastering your company’s narrative is one of the most vital things that you
should have when starting any business. It’s what sets you apart from all the
other competitors that are trying to solve the same problem as you do.

In the world of entrepreneurship, having strategies about what and how you tell
your story is necessary so you can be sure that you will really reach your
target audience in the best way possible.

In this episode, Jason talks about exactly that - what are these strategies, why
do you need them, and how you are going to create them yourself.

----------

If you're looking for more fundraising content, grab my weekly newsletter packed
full of strategies and insights around how to raise money:
fundedpod.com/newsletter

See Episode
The Backchannel
April 25, 2022
•
3
mins


TBC: YOU SHOULD SHARE YOUR WINS

<p>This is a fantastic episode covering one of the most important insights
around fundraising</p><p>‍</p>

With all the social media platforms at our fingertips, everyone can stay updated
about any and everything.

People consume content on social media on a daily basis - and as we know,
individuals nowadays are heavily influenced by what they see online.

And as founders/fundraisers, you should definitely take advantage of this.

In this episode, Jason talks about why you should post and share your wins on
social media, how it benefits you, and how even small actions can create a huge
impact in your fundraising journey.

----------

If you're looking for more fundraising content, grab my weekly newsletter packed
full of strategies and insights around how to raise money:
fundedpod.com/newsletter

See Episode
The Backchannel
April 22, 2022
•
4
mins


TBC: FOMO - A HELLUVA DRUG

<p>This is a fantastic episode covering one of the most important insights
around fundraising</p><p>‍</p>

Ever heard of a good drug?

And no, what I’m talking about is probably not what you’re thinking… it’s the
fear of missing out.

In the eyes of founders and fundraisers, FOMO is a feeling you want potential
investors to sense deeply.

Curious? Tune in to this episode and hear more about the benefits of using FOMO
as a strategy in getting them on board with your company.

----------

If you're looking for more fundraising content, grab my weekly newsletter packed
full of strategies and insights around how to raise money:
fundedpod.com/newsletter

See Episode
The Backchannel
April 18, 2022
•
2
mins


TBC: RED FLAG - SOLUTION LOOKING FOR PROBLEMS

<p>This is a fantastic episode covering one of the most important insights
around fundraising</p><p>‍</p>

Red flags are warnings that there’s possible danger ahead - so when you see one,
it’s best to turn around and change your direction.

In fundraising, there are many red flags that investors look out for. We’ve
already mentioned one of them in our past episodes: a company that is a solution
looking for a problem.

In this episode, Jason elaborates on a specific red flag he commonly sees in
startups, and how you can avoid falling into that trap.

----------

If you're looking for more fundraising content, grab my weekly newsletter packed
full of strategies and insights around how to raise money:
fundedpod.com/newsletter

See Episode
The Backchannel
April 15, 2022
•
3
mins


TBC: WARM UP MEETINGS WITH INVESTORS

<p>This is a fantastic episode covering one of the most important insights
around fundraising</p><p>‍</p>

When should you start taking meetings with investors?

If you think you should wait until you’ve already started raising money to reach
out, then you’ve got it quite wrong.

Ever heard of warm-up meetings? If not, then you’re in for a treat!

In this episode, Jason talks about the importance of getting introduced and
talking to investors way before the start of your fundraising journey - and how
your approach should look like.

----------

If you're looking for more fundraising content, grab my weekly newsletter packed
full of strategies and insights around how to raise money:
fundedpod.com/newsletter

See Episode
The Backchannel
April 13, 2022
•
5
mins


TBC: THE DIFFERENT ROLES AT A VC

<p>This is a fantastic episode covering one of the most important insights
around fundraising</p><p>‍</p>

Adjusting to whichever investor you’re talking to is necessary to get the most
out of any conversation. Understanding where they are coming from will help you
know exactly what approach to use.

In the fundraising world, we all know that every single person is unique -
people all have different mindsets, motivations, and end goals, all of which
affect their decision-making process.

In this episode, Jason expands on the connection between selling and
fundraising. Knowing what type of investor you’re talking to—and tailoring your
approach accordingly—can help you succeed in your fundraising journey.

----------

If you're looking for more fundraising content, grab my weekly newsletter packed
full of strategies and insights around how to raise money:
fundedpod.com/newsletter

See Episode
The Backchannel
April 11, 2022
•
4
mins


TBC: FUNDRAISING LIKE A SALESPERSON

<p>This is a fantastic episode covering one of the most important insights
around fundraising</p><p>‍</p>

Selling. Fundraising. Selling. Fundraising.

Are they related? What’s the connection? Is the knowledge of one a requirement
for the other?

In today’s episode, Jason expounds on these two concepts, and how their dynamics
work together in the world of fundraising. Look out for some helpful tips that
you can apply to your own fundraising process.

----------

If you're looking for more fundraising content, grab my weekly newsletter packed
full of strategies and insights around how to raise money:
fundedpod.com/newsletter

‍

See Episode
The Backchannel
April 8, 2022
•
3
mins


TBC: THE BENEFITS OF INTENSE FUNDRAISE PREP

<p>This is a fantastic episode covering one of the most important insights
around fundraising</p><p>‍</p>

Have you ever wondered how essential it is to put in a lot of energy and effort
into a process?

We sometimes focus so much on our end goal that we tend to forget that the
preparation required is equally as important, and sometimes even the highlight
of the entire ride.

In this episode, let’s take a quick look at how important it is to focus on the
entire process itself of fundraising, which, when done well, can be
transformational for you as an entrepreneur.

----------

If you're looking for more fundraising content, grab my weekly newsletter packed
full of strategies and insights around how to raise money:
fundedpod.com/newsletter

See Episode
The Backchannel
April 6, 2022
•
4
mins


TBC: SHOULD I STAGE MY VC CONVOS IN TIERS?

<p>This is a fantastic episode covering one of the most important insights
around fundraising</p><p>‍</p>

When you’re at the point of scheduling meetings with investors, that’s when
you’re most likely to feel overwhelmed.

Should you categorize your investors? Who should you talk to first? What if you
mess up? How do you know you are doing the right thing?

All these questions swamp your mind and all of a sudden, you now have tons of
meetings to prepare for.

But worry not! In this episode, Jason lays out a critical tip that every
fundraiser should know by heart, especially new ones, when it comes to investor
meetings.

----------

If you're looking for more fundraising content, grab my weekly newsletter packed
full of strategies and insights around how to raise money:
fundedpod.com/newsletter

See Episode
The Backchannel
April 4, 2022
•
3
mins


TBC: WHO SHOULD SET VALUATION?

<p>This is a fantastic episode covering one of the most important insights
around fundraising</p><p>‍</p>

There’s always a gray area when it comes to setting the valuation for a business
during the fundraising process.

The big question is always… WHO?

Is it the fundraiser, the investor, or is it agreed between the two? What’s the
basis? How is it determined?

In this episode, Jason shares his take on who should set the valuations and
explains why he thinks that way.

----------

If you're looking for more fundraising content, grab my weekly newsletter packed
full of strategies and insights around how to raise money:
fundedpod.com/newsletter

See Episode
The Backchannel
April 1, 2022
•
4
mins


TBC: WHY YOU SHOULD LEARN INVESTOR LANGUAGE

<p>This is a fantastic episode covering one of the most important insights
around fundraising</p><p>‍</p>

Mastering language has got to be one of the most important psychological tools
anyone can utilize and benefit from - including and especially for fundraisers.

Speaking and understanding the same language of people you work with can work
wonders when it comes to making connections and raising funds.

In this episode, Jason talks about the critical importance of learning your
investors’ language and how vital it is for your process, especially if you want
to win at the game of fundraising.

----------

If you're looking for more fundraising content, grab my weekly newsletter packed
full of strategies and insights around how to raise money:
fundedpod.com/newsletter

See Episode
The Backchannel
March 30, 2022
•
4
mins


TBC: A THOUGHT ON DECKS AND APPENDICES

<p>This is a fantastic episode covering one of the most important insights
around fundraising</p><p>‍</p>

One of the most vital processes before facing investors is building the perfect
pitch deck.

There is a tough balance to find with decks.  You don’t want to be too short and
 lack the information an investor needs to get excited. You also don’t want to
be too long and overwhelm the reader with data.  

In this episode, Jason talks about pitch decks - particularly, his favorite part
of it, appendices - and why it’s an important part of your pitch deck.

----------

If you're looking for more fundraising content, grab my weekly newsletter packed
full of strategies and insights around how to raise money:
fundedpod.com/newsletter

See Episode
The Backchannel
March 28, 2022
•
3
mins


TBC: DON'T BE A SCIENCE PROJECT

<p>This is a fantastic episode covering one of the most important insights
around fundraising</p><p>‍</p>

Are you a problem looking for a solution, or a solution looking for a problem?

Pondering this is vital for entrepreneurs, especially for first timers who are
just establishing the core of their business. While it’s easy to get lost in the
world of entrepreneurship, it’s also worth it to spend time thinking about the
real “why” of whatever you’re working on.

In this episode, Jason talks about the difference between these two - a science
project and a business.

----------

If you're looking for more fundraising content, grab my weekly newsletter packed
full of strategies and insights around how to raise money:
fundedpod.com/newsletter

See Episode
Funded
December 8, 2021
•
47
mins


FUNDRAISING HOLIDAY BLUES (GRAPEVINE)

Fundraising for software that supports charitable giving started off as a
challenge for Grapevine CEO Emily Rasmussen. After unlocking the fundraising
story that would gain traction, she ran into another challenge. The year-end
holidays disrupted her momentum and threatened to sabotage an exciting round.
Emily shares how she weathered the storm and the important lessons she learned
about the impact of calendar timing when raising.


EPISODE SUMMARY

Fundraising for software that supports charitable giving started off as a
challenge for Grapevine CEO Emily Rasmussen. After unlocking the fundraising
story that would gain traction, she ran into another challenge. The year-end
holidays disrupted her momentum and threatened to sabotage an exciting round.
Emily shares how she weathered the storm and the important lessons she learned
about the impact of calendar timing when raising.


RESOURCES MENTIONED

 * Adamant Ventures
 * Fundraising Fieldnotes Newsletter


FOLLOW US

EMILY RASMUSSEN

 * Twitter: @em_rasmussen
 * LinkedIn: emily-rasmussen-02816619/‍

GRAPVINE

 * Twitter: @GrapevineGiving
 * LinkedIn: grapevinegiving
 * IG: @grapevinegiving

FUNDED

 * Twitter: @fundedpod
 * IG: @fundedpod

JASON YEH (HOST)

 * Twitter: @jayyeh
 * IG: @jayyeh

CONTACT US / MISC

 * Reach out to us on social or email me directly at jason@fundedpod.com if you
   have any questions or would like to share your story with us!
 * If you're looking for more fundraising content, grab my weekly newsletter
   packed full of strategies and insights around how to raise money:
 * fundedpod.com/newsletter
 * If you’re fundraising, make sure you send your materials via a document
   sharing tool. Even if they weren’t our presenting sponsor, we’d still
   recommend you use DocSend - www.docsend.com/funded    
 * Vanta helps maintain SOC2, HIPAA, ISO27001 compliance by integrating directly
   into your systems and automating a lot of the time intensive process. Get
   $1000 off at vanta.com/funded

See Episode
Funded
November 23, 2021
•
50
mins


IF AT FIRST YOU DON'T SUCCEED (HUMMING HOMES)

Adeel Mallick, the co-founder and CEO of Humming Homes, had the perfect
background to start a company and lead a fundraise. Experience at startup
studios, an MBA, and stints at top venture capital firms had him setup to knock
the first fundraise for his startup out of the water. When things didn't go as
planned, Adeel had to reflect, regroup, and recommit to the process to get his
company the seed funding it needed to scale.


EPISODE SUMMARY

Adeel Mallick, the co-founder and CEO of Humming Homes, had the perfect
background to start a company and lead a fundraise.  Experience at startup
studios, an MBA, and stints at top venture capital firms had him setup to knock
the first fundraise for his startup out of the water.  When things didn't go as
planned, Adeel had to reflect, regroup, and recommit to the process to get his
company the seed funding it needed to scale.


RESOURCES MENTIONED

 * Adamant Ventures
 * Fundraising Fieldnotes Newsletter


FOLLOW US

ADEEL MALLICK

 * Twitter:@adeeLeeda
 * LinkedIn:adeelmallick‍

HUMMING HOMES

 * Twitter: @HummingHomes
 * IG: @starthumming/

FUNDED

 * Twitter: @fundedpod
 * IG: @fundedpod

JASON YEH (HOST)

 * Twitter: @jayyeh
 * IG: @jayyeh

CONTACT US / MISC

 * Reach out to us on social or email me directly at jason@fundedpod.com if you
   have any questions or would like to share your story with us!
 * If you're looking for more fundraising content, grab my weekly newsletter
   packed full of strategies and insights around how to raise money:
 * fundedpod.com/newsletter
 * If you’re fundraising, make sure you send your materials via a document
   sharing tool. Even if they weren’t our presenting sponsor, we’d still
   recommend you use DocSend - www.docsend.com/funded    
 * Vanta helps maintain SOC2, HIPAA, ISO27001 compliance by integrating directly
   into your systems and automating a lot of the time intensive process. Get
   $1000 off at vanta.com/funded

See Episode
Funded
November 9, 2021
•
55
mins


THE CULTURE OF PREEMPTIVE ROUNDS (NEURO-ID)

Jack Alton was a startup vet before he was recruited to join Neuro-ID as its CEO
in 2016. His requirements to join included headquartering the company in Montana
and building a remote first culture. Back then those pursuits were not only rare
but considered flaws. 5 years later, they would be come major reasons for Canapi
Ventures to preempt Neuro-ID's Series B round.


EPISODE SUMMARY

Jack Alton was a startup vet before he was recruited to join Neuro-ID as its CEO
in 2016. His requirements to join included headquartering the company in Montana
and building a remote first culture. Back then those pursuits were not only rare
but considered flaws. 5 years later, they would be come major reasons for Canapi
Ventures to preempt Neuro-ID's Series B round.


RESOURCES MENTIONED

 * Adamant Ventures
 * Fundraising Fieldnotes Newsletter


FOLLOW US

JACK ALTON

 * Twitter: @jackaltonmt‍

STEADYMD

 * Twitter: @neuro_id
 * IG: @neuroid_team

FUNDED

 * Twitter: @fundedpod
 * IG: @fundedpod

JASON YEH (HOST)

 * Twitter: @jayyeh
 * IG: @jayyeh

CONTACT US / MISC

 * Reach out to us on social or email me directly at jason@fundedpod.com if you
   have any questions or would like to share your story with us!
 * Subscribe to the Funded newsletter at fundedpod.com/newsletter
 * If you’re fundraising, make sure you send your materials via a document
   sharing tool. Even if they weren’t our presenting sponsor, we’d still
   recommend you use DocSend - www.docsend.com/funded    
 * Vanta helps maintain SOC2, HIPAA, ISO27001 compliance by integrating directly
   into your systems and automating a lot of the time intensive process. Get
   $1000 off at vanta.com/funded

See Episode
Funded
October 27, 2021
•
46
mins


CATCHING A STEADY WAVE🏄

In 2016, Guy Friedman was a successful startup founder with an exit. Most would
think that would make raising money for his next company SteadyMD a breeze.
Instead, none of his prior investors decided to back him and he was on a
familiar grind to getting funding. Fast forward to 2020 and Guy was steadily
growing his core business when a wave hit in the form of acceleration towards
telemedicine. All of the sudden he was surfing and fundraising became a very
very different experience.


EPISODE SUMMARY

In 2016, Guy Friedman was a successful startup founder with an exit.  Most would
think that would make raising money for his next company SteadyMD a breeze.
Instead, none of his prior investors decided to back him and he was on a
familiar grind to getting funding. Fast forward to 2020 and Guy was steadily
growing his core business when a wave hit in the form of acceleration towards
telemedicine.  All of the sudden he was surfing and fundraising became a very
very different experience.


RESOURCES MENTIONED

 * Adamant Ventures
 * Fundraising Fieldnotes Newsletter


FOLLOW US

GUY FRIEDMAN

 * Twitter: @guyfriedman‍

STEADYMD

 * Twitter: @steadymd
 * IG: @steadymd

FUNDED

 * Twitter: @fundedpod
 * IG: @fundedpod

JASON YEH (HOST)

 * Twitter: @jayyeh
 * IG: @jayyeh

CONTACT US / MISC

 * Reach out to us on social or email me directly at jason@fundedpod.com if you
   have any questions or would like to share your story with us!
 * Subscribe to the Funded newsletter at fundedpod.com/newsletter
 * If you’re fundraising, make sure you send your materials via a document
   sharing tool. Even if they weren’t our presenting sponsor, we’d still
   recommend you use DocSend - www.docsend.com/funded    
 * Vanta helps maintain SOC2, HIPAA, ISO27001 compliance by integrating directly
   into your systems and automating a lot of the time intensive process. Get
   $1000 off at vanta.com/funded

‍

See Episode
Funded
September 21, 2021
•
52
mins


THE FOREIGN LANGUAGE OF FUNDRAISING

Parker Treacy had to become fluent in two completely foreign languages,
Portuguese and Fundraising, on his path to building Cobli out of Brazil.


EPISODE SUMMARY

Parker Treacy created his first successful company in the United States without
raising venture capital. For his second company, he would need to learn two
completely foreign languages to be successful as he set out to launch a company
in Brazil and fundraise. Eventually, Parker became fluent in both Portuguese and
the language of venture capital as he built his business Cobli and raised over
$40MM.



TOPICS DISCUSSED

 * Early struggles with Portuguese
 * Learning he would have to raise venture capital
 * Lessons he learned about the fundraising process
 * Differences between the Series A and Series B
 * Landing the Series B


RESOURCES MENTIONED

 * Adamant Ventures
 * Fundraising Fieldnotes Newsletter


FOLLOW US

PARKER TREACY

 * Twitter: @parkertreacy‍

FUNDED

 * Twitter: @fundedpod
 * IG: @fundedpod

JASON YEH (HOST)

 * Twitter: @jayyeh
 * IG: @jayyeh

CONTACT US / MISC

 * Reach out to us on social or email me directly at jason@fundedpod.com if you
   have any questions or would like to share your story with us!
 * Subscribe to the Funded newsletter at fundedpod.com/newsletter
 * If you’re fundraising, make sure you send your materials via a document
   sharing tool. Even if they weren’t our presenting sponsor, we’d still
   recommend you use DocSend - www.docsend.com/funded    
 * Vanta helps maintain SOC2, HIPAA, ISO27001 compliance by integrating directly
   into your systems and automating a lot of the time intensive process. Get
   $1000 off at vanta.com/funded

‍

‍

‍

See Episode
Funded
September 7, 2021
•
55
mins


LEARNING THE FUNDRAISING DANCE

Erin Carpenter grew up focused on becoming an entertainer with classical
training as a ballerina. When she went to raise money, she found that the
fundraising dance was surprisingly hard to learn.


EPISODE SUMMARY

Erin Carpenter grew up focused on becoming an entertainer with classical
training as a ballerina. Along the way, an embarrassing uniform mishap as a
young dancer and continued frustrations throughout her career drove her to
embrace an entrepreneurial fire that led to starting Nude Barre.  For this
professional dancer, learning the fundraising dance was a struggle. After 10
years of bootstrapping and failing to raise money, she finally figured out the
steps and eventually raised Seed capital from the likes of Serena Williams,
Whitney Wolfe Herd, Jason Calacanis, and Freestyle Capital.  

Listen to learn what helped her find the way and launch the next phase of growth
in her business.

----------

If you're looking for more fundraising content, grab my weekly newsletter packed
full of strategies and insights around how to raise money:
fundedpod.com/newsletter





TOPICS DISCUSSED

 * Early childhood entrepreneurial instincts
 * Wanting to be an entertainer
 * Her embarrassing moment
 * Seeing an opportunity in her personal problem with dance tights
 * 10 years of bootstrapping
 * Pitching Serena Williams and Whitney Wolfe Herd
 * Joining Jason Calacanis' accelerator
 * Closing funding from Freestyle


RESOURCES MENTIONED

 * Check out nudebarre.com for bodywear essentials in all shades
 * Adamant Ventures
 * Fundraising Fieldnotes Newsletter


FOLLOW US

ERIN CARPENTER

 * Twitter: @mserincarpenter‍
 * IG: @_erincarpenter_

NUDE BARRE

 * Twitter: @nudebarre
 * IG: @nudebarre

FUNDED

 * Twitter: @fundedpod
 * IG: @fundedpod

JASON YEH (HOST)

 * Twitter: @jayyeh
 * IG: @jayyeh

CONTACT US / MISC

 * Reach out to us on social or email me directly at jason@fundedpod.com if you
   have any questions or would like to share your story with us!
 * Subscribe to the Funded newsletter at fundedpod.com/newsletter
 * If you’re fundraising, make sure you send your materials via a document
   sharing tool. Even if they weren’t our presenting sponsor, we’d still
   recommend you use DocSend - www.docsend.com/funded    
 * Vanta helps maintain SOC2, HIPAA, ISO27001 compliance by integrating directly
   into your systems and automating a lot of the time intensive process. Get
   $1000 off at vanta.com/funded

‍

See Episode
Funded
August 24, 2021
•
55
mins


INVESTOR PSYCHOLOGY 101

Nicole Emrani Green's journey from the rambunctious daughter of Persian
immigrants to venture-backed CEO had twists and turns. Surprisingly, her first
career in psychotherapy gave her some of the tools to help advance herself as a
leader and successfully close a $4MM Seed round for her company Givingli.


EPISODE SUMMARY

Nicole Emrani Green's journey from the rambunctious daughter of Persian
immigrants to venture-backed CEO had twists and turns. Surprisingly, her first
career in psychotherapy gave her some of the tools to help advance herself as a
leader and successfully close a $4MM Seed round for her company Givingli. Listen
to the story as she describes the way she's learned the startup ropes as an
outsider and the feeling of a past rejection she's now grown to be proud of.

----------
If you're looking for more fundraising content, grab my weekly newsletter packed
full of strategies and insights around how to raise money:
fundedpod.com/newsletter



TOPICS DISCUSSED

 * Nicole's "bossy" childhood
 * Discovering her passion for therapy
 * A helpful "big brother" advisor
 * Being rejected by the Yellow accelerator :(
 * Being accepted by the Yellow accelerator :)


RESOURCES MENTIONED

 * Check out Givingli.com for great digital gifting options
 * Adamant Ventures
 * Fundraising Fieldnotes Newsletter


FOLLOW US

NICOLE EMRANI GREEN

 * Twitter: @nicgoesgreen‍
 * ‍IG: @nicoleemranigreen

GIVINGLI

 * Twitter: @givingli
 * IG: @givingli

FUNDED

 * Twitter: @fundedpod
 * IG: @fundedpod

JASON YEH (HOST)

 * Twitter: @jayyeh
 * IG: @jayyeh

CONTACT US / MISC

 * Reach out to us on social or email me directly at jason@fundedpod.com if you
   have any questions or would like to share your story with us!
 * Subscribe to the Funded newsletter at fundedpod.com/newsletter
 * If you’re fundraising, make sure you send your materials via a document
   sharing tool. Even if they weren’t our presenting sponsor, we’d still
   recommend you use DocSend - www.docsend.com/funded    
 * Vanta helps maintain SOC2, HIPAA, ISO27001 compliance by integrating directly
   into your systems and automating a lot of the time intensive process. Get
   $1000 off at vanta.com/funded

‍

‍

See Episode
Funded
August 10, 2021
•
45
mins


STAYIN' ALIVE🎶

Matt Pohlson, co-founder and CEO of Omaze, has had one of the most death defying
startup journeys ever. Time and time again, his company has been on the brink of
death, only to be saved by Matt’s persistence and never-quit attitude. While
most involved nearly running out of funds, one experience involved his own near
death experience as he flatlined on an ER bed with his family surrounding him.
Persistence brought him back from the brink and eventually back to Omaze where
he used an even stronger belief in their mission to lead a Series B fundraise in
March of 2020 just as COVID began impacting the world.


EPISODE SUMMARY

Matt Pohlson, co-founder and CEO of Omaze, has had one of the most death defying
startup journeys ever. Time and time again, his company has been on the brink of
death, only to be saved by Matt’s persistence and never-quit attitude. While
most involved nearly running out of funds, one experience involved his own near
death experience as he flatlined on an ER bed with his family surrounding him.
Persistence brought him back from the brink and eventually back to Omaze where
he used an even stronger belief in their mission to lead a Series B fundraise in
March of 2020 just as COVID began impacting the world.


-----

Remember to grab the insights pack on this episode at fundedpod.com/omaze.

If you're looking for more fundraising content, grab my weekly newsletter packed
full of strategies and insights around how to raise money:
fundedpod.com/newsletter





TOPICS DISCUSSED

 * Brian talks about convincing Brian Cranston to work with them [1:59]
 * The importance of storytelling [4:06]
 * Raising from Firstmark Capital [6:05]
 * Almost dying in the ER [9:14]
 * Raising the Series B for Omaze [20:38]
 * COVID hits during the raise [22:36]
 * Advice from Matt [28:38]
 * Debrief with Producer Olivia about persistence


RESOURCES MENTIONED

 * Check out some of the great experiences on Omaze.com
 * Omaze Insights Pack
 * Adamant Ventures
 * Fundraising Fieldnotes Newsletter


FOLLOW US

MATT POHSLON

 * https://twitter.com/mattpohlson 
 * https://www.instagram.com/mattpohlson/

OMAZE

 * https://www.instagram.com/omaze/ 
 * https://twitter.com/omaze

FUNDED

 * Twitter: @fundedpod
 * IG: @fundedpod

JASON YEH (HOST)

 * Twitter: @jayyeh
 * IG: @jayyeh

CONTACT US / MISC

 * Reach out to us on social or email me directly at jason@fundedpod.com if you
   have any questions or would like to share your story with us!
 * Subscribe to the Funded newsletter at fundedpod.com/newsletter
 * If you’re fundraising, make sure you send your materials via a document
   sharing tool. Even if they weren’t our presenting sponsor, we’d still
   recommend you use DocSend - www.docsend.com/funded    
 * Vanta helps maintain SOC2, HIPAA, ISO27001 compliance by integrating directly
   into your systems and automating a lot of the time intensive process. Get
   $1000 off at vanta.com/funded

‍

See Episode
Funded
July 27, 2021
•
46
mins


GOOD FUNDRAISING FOR A “GOOD BUSINESS”

Kameale Terry never wanted to be an entrepreneur, but eventually a problem she
saw first hand in the electric vehicle industry drew her into starting
ChargerHelp! From the beginning, she was less concerned with the hype cycle of
startup trends and more focused on what she describes as “good business.” This
allowed her to weather the storm of confusing and sometimes conflicting startup
advice and the struggle to find a lead to eventually find herself in a super
oversubscribed seed round.


EPISODE SUMMARY

Kameale Terry never wanted to be an entrepreneur, but eventually a problem she
saw first hand in the electric vehicle industry drew her into starting
ChargerHelp! From the beginning, she was less concerned with the hype cycle of
startup trends and more focused on what she describes as “good business.” This
allowed her to weather the storm of confusing and sometimes conflicting startup
advice and the struggle to find a lead to eventually find herself in a super
oversubscribed seed round.


Remember to grab the insights pack on this episode at fundedpod.com/chargerhelp.



TOPICS DISCUSSED

 * Kameale talks about her early views on entrepreneurism [3:36]
 * ChargerHelp!'s accelerator path [8:22]
 * Kameale talks about fundraising as an underrepresented founder [14:22]
 * Kameale's tips for founders [29:05]
 * Jason breaks down the episode and discussion concepts with show producer,
   Olivia Reingold [31:07]


RESOURCES MENTIONED

 * ChargerHelp!
 * Grid110
 * LACI
 * Rent-a-Romper
 * ChargerHelp! Insights Pack
 * Adamant Ventures
 * Fundraising Fieldnotes Newsletter


FOLLOW US

KAMEALE TERRY

 * Twitter: @kameale_c

CHARGERHELP!

 * Twitter: @ChargerHelp
 * IG: @chargerhelptech

FUNDED

 * Twitter: @fundedpod
 * IG: @fundedpod

JASON YEH (HOST)

 * Twitter: @jayyeh
 * IG: @jayyeh

CONTACT US

 * Reach out to us on social or email me directly at jason@fundedpod.com if you
   have any questions or would like to share your story with us!
 * Subscribe to the Funded newsletter at funded.substack.com
 * If you’re fundraising, make sure you send your materials via a document
   sharing tool. Even if they weren’t our presenting sponsor, we’d still
   recommend you use DocSend - www.docsend.com/funded    

‍

See Episode
Funded
July 27, 2021
•
62
mins


NETWORKING HARD OR HARDLY NETWORKING?

Zach Bruhnke, co-founder and CEO of HMBradley, had a shot at startup glory with
his first fintech company Spout. After investor skepticism caused him to throw
in the towel, he vowed not to have his own convictions be swayed in future
companies. Zach shares how a crazy commitment to the vision with HMBradley as
well as a natural approach to building relationships led to both company and
fundraising success.


EPISODE SUMMARY

Zach Bruhnke, co-founder and CEO of HMBradley, had a shot at startup glory with
his first fintech company Spout. After investor skepticism caused him to throw
in the towel, he vowed not to have his own convictions be swayed in future
companies. Zach shares how a crazy commitment to the vision with HMBradley as
well as a natural approach to building relationships led to both company and
fundraising success.


Remember to grab the insights pack on this episode at fundedpod.com/hmbradley.



TOPICS DISCUSSED

 * Zach talks about his earliest memories of being an entrepreneur [2:34]
 * Zach details the first venture that he worked on and his attempts at
   fundraising [5:26]
 * Zach's advice for founders [11:55]
 * Spout's exit options [15:47]
 * Zach recounts the moment that he got his first term sheet for
   HMBradley[32:01]
 * HMBradley's "accidental" Series A [34:23]
 * Jason breaks down the episode and discussion concepts with show producer,
   Olivia Reingold [45:26]


RESOURCES MENTIONED

 * Y Combinator
 * Paul Graham
 * HMBradley
 * Acrew Capital
 * Morty (Andy Bauch)
 * HMBradley Insights Pack
 * Adamant Ventures
 * Fundraising Fieldnotes Newsletter


FOLLOW US

ZACH BRUHNKE

 * Twitter: @zbruhnke
 * IG: @zbruhnke

HMBRADLEY

 * Twitter: @_HMBradley
 * IG: @_HMBradley 

FUNDED

 * Twitter: @fundedpod
 * IG: @fundedpod

JASON YEH (HOST)

 * Twitter: @jayyeh
 * IG: @jayyeh

CONTACT US / MISC

 * Reach out to us on social or email me directly at jason@fundedpod.com if you
   have any questions or would like to share your story with us!
 * Subscribe to the Funded newsletter at funded.substack.com
 * If you’re fundraising, make sure you send your materials via a document
   sharing tool. Even if they weren’t our presenting sponsor, we’d still
   recommend you use DocSend - www.docsend.com/funded    
 * Vanta helps maintain SOC2, HIPAA, ISO27001 compliance by integrating directly
   into your systems and automating a lot of the time intensive process. Get
   $1000 off at vanta.com/funded

‍

‍

‍

See Episode
Funded
July 27, 2021
•
65
mins


FROM YC DARLING TO FUNDRAISING POWERHOUSE

For the three years between her graduation from Y Combinator to her splashy
$50MM Series A raise from Sequoia, Christina Cacioppo and her company Vanta kept
a low profile. Back in 2018, they had been working in a space few people were
talking about around Silicon Valley. SOC2 compliance for startups hardly got
people excited. Then, almost out of nowhere, came the announcement that Vanta
had raised $50MM from Sequoia Capital. Christina shares how she got to this
point and how much impact YC had on the process.


EPISODE SUMMARY

For the three years between her graduation from Y Combinator to her splashy
$50MM Series A raise from Sequoia, Christina Cacioppo and her company Vanta kept
a low profile. Back in 2018, they had been working in a space few people were
talking about around Silicon Valley. SOC2 compliance for startups hardly got
people excited. Then, almost out of nowhere, came the announcement that Vanta
had raised $50MM from Sequoia Capital.  Christina shares how she got to this
point and how much impact YC had on the process.


Remember to grab the insights pack on this episode at fundedpod.com/vanta.



TOPICS DISCUSSED

 * Christina talks about her initial career aspirations [3:20]
 * Jason asks Christina to detail the genesis of Vanta [8:42]
 * Vanta's YC pitch [21:21]
 * Christina talks about Vanta's hockey stick growth in 2020 [33:58]
 * Christina recounts the moment that she got her first term sheet [52:17]
 * Jason breaks down the episode and discussion concepts with show producer,
   Olivia Reingold [31:07]


RESOURCES MENTIONED

 * Vanta
 * Union Square Ventures
 * Dropbox
 * Y Combinator
 * Sequoia Capital
 * Vanta Insights Pack
 * Adamant Ventures
 * Fundraising Fieldnotes Newsletter


FOLLOW US

CHRISTINA CACIOPPO

 * Twitter: @christinacaci
 * IG: @christina

VANTA

 * Twitter: @TrustVanta

FUNDED

 * Twitter: @fundedpod
 * IG: @fundedpod

JASON YEH (HOST)

 * Twitter: @jayyeh
 * IG: @jayyeh

CONTACT US

 * Reach out to us on social or email me directly at jason@fundedpod.com if you
   have any questions or would like to share your story with us!
 * Subscribe to the Funded newsletter at funded.substack.com
 * If you’re fundraising, make sure you send your materials via a document
   sharing tool. Even if they weren’t our presenting sponsor, we’d still
   recommend you use DocSend - www.docsend.com/funded    

‍

‍

See Episode
Funded
February 16, 2021
•
60
mins


ACTING LIKE A MASTER FUNDRAISER

Before starting Yac, Justin Mitchell had zero network in venture capital, didn’t
know the insider terms, and was based out of small town Florida. None of this
would point to someday raising a Series A round of funding from a top venture
capital firm, but that’s what he did. The key he tells us was focusing on
meeting the right people, building great product, and leaning on his thespian
roots.


EPISODE SUMMARY

Before starting Yac, Justin Mitchell had zero network in venture capital, didn’t
know the insider terms, and was based out of small town Florida. None of this
would point to someday raising a Series A round of funding from a top venture
capital firm, but that’s what he did.  The key he tells us was focusing on
meeting the right people, building great product, and leaning on his thespian
roots.


Remember to grab the insights pack on this episode at fundedpod.com/yac.



TOPICS DISCUSSED

 * What exactly is Yac? [2:23]
 * Justin’s roots as an actor [3:32]
 * How Justin’s drama teacher’s improv game made him a more dynamic speaker
    [5:19]
 * Jason explains the difference between a salesmen and a zealot [7:52]
 * Justin explains Yac’s strategy toward fundraising narrative [9:33]
 * How Twitter led to money and a strong network [13:52]
 * Justin talks about opportunistically raising a round when the market was
   frothy [19:48]
 * Justin talks about raising a Series A despite not having the most robust
   metrics in hand [24:58]
 * How all founders should handle getting a “no” from a VC [29:26]
 * Justin talks about how he doesn’t actually use a deck on investor calls!
   [35:47]
 * Hear the actual call where GGV let the Yac team know that they’d be leading
   their Series A [41:56]
 * Justin’s advice to other founders out there [45:52]
 * Jason breaks down the episode and discussion concepts with show producer,
   Olivia Reingold [49:57]


RESOURCES MENTIONED

 * Yac
 * Yac insights pack
 * GGV
 * Adam Draper
 * boostVC
 * Yac pitch deck
 * Adamant Ventures


FOLLOW US

JUSTIN MITCHELL

 * Twitter: @jmitch
 * IG: @itsthisjustin

YAC

 * Twitter: @yac
 * IG: @yac.chat

FUNDED

 * Twitter: @fundedpod
 * IG: @fundedpod

JASON YEH (HOST)

 * Twitter: @jayyeh
 * IG: @jayyeh

CONTACT US

 * Reach out to us on social or email me directly at jason@fundedpod.com if you
   have any questions or would like to share your story with us!
 * Subscribe to the Funded newsletter at funded.substack.com
 * If you’re fundraising, make sure you send your materials via a document
   sharing tool. Even if they weren’t our presenting sponsor, we’d still
   recommend you use DocSend - www.docsend.com/funded    
 * Vanta helps companies get SOC2 certified with an automated platform trusted
   by over 800 SaaS companies. Cut down this complex and time consuming process
   from months to weeks by using Vanta. Funded listeners get $1000 off their
   service by going to vanta.com/funded

See Episode
Funded
February 2, 2021
•
59
mins


CONFIDENCE IS KEY ...I THINK?

Laura Del Beccaro, the Founder of Sora, looks like the most VC-backable, first
time founder ever. She went to a top university, was a software engineer at a
scaled startup, and even did a stint at a top VC firm. But after pulling
together an all-star pre-seed round fairly quickly, Laura found out how
difficult fundraising can be when you’re no longer a “hot deal” as she tried to
raise her subsequent round. Laura had to dig deep to find the confidence to
unlock VC dollars even while her company’s numbers were less than confidence
inspiring.


EPISODE SUMMARY

Laura Del Beccaro, the Founder of Sora, looks like the most VC-backable, first
time founder ever. She went to a top university, was a software engineer at a
scaled startup, and even did a stint at a top VC firm. But after pulling
together an all-star pre-seed round fairly quickly, Laura found out how
difficult fundraising can be when you’re no longer a “hot deal” as she tried to
raise her subsequent round. Laura had to dig deep to find the confidence to
unlock VC dollars even while her company’s numbers were less than confidence
inspiring. 


Remember to grab the insights pack on this episode at fundedpod.com/sora.



TOPICS DISCUSSED

 * Laura details how her competitive roots started at a young age [2:45]
 * How Laura leveraged optionality to dictate her career path [4:29]
 * Hear how Laura’s first round of capital got started with the help of a
   legendary angel [10:06]
 * The importance of giving underrepresented investors and founders a voice
   [14:51]
 * Laura embarks on her second round of raising capital, which happened to be
   sparked by discovering a spreadsheet error [19:58]
 * How Laura dealt with rejections and what she learned from them [26:57]
 * How creating a sense of urgency can help AND hurt your raise [37:19]
 * Laura’s advice to first-time and underrepresented founders [44:08]
 * Jason breaks down the episode and discussion concepts with show producer,
   Olivia Reingold [47:20]


RESOURCES MENTIONED

 * Elad Gil
 * First Round Capital
 * Box Group
 * Ludlow Ventures
 * The Sora insights pack
 * Adamant Ventures


FOLLOW US

LAURA DEL BECCARO

 * Twitter: @ldelbeccaro
 * IG: @ldb38

SORA

 * Twitter: @soradotco
 * LinkedIn

FUNDED

 * Twitter: @fundedpod
 * IG: @fundedpod

JASON YEH (HOST)

 * Twitter: @jayyeh
 * IG: @jayyeh

CONTACT US

 * Reach out to us on social or email me directly at jason@fundedpod.com if you
   have any questions or would like to share your story with us!
 * Subscribe to the Funded newsletter at funded.substack.com
 * If you’re fundraising, make sure you send your materials via a document
   sharing tool. Even if they weren’t our presenting sponsor, we’d still
   recommend you use DocSend - www.docsend.com/funded
 * Grain is an awesome tool if you spend all your time on Zoom calls like we do.
   It helps take notes and save amazing moments from your calls in easily
   shareable clips. (https://grain.co/funded)

‍

See Episode
Funded
January 19, 2021
•
47
mins


THE SECRET SCIENCE OF FUNDRAISING (PART 2 OF 2)

From the start of our conversation with Sam Corcos from Levels, it was obvious
there would be too much sauce for just one episode. In this second half of our
2-part series, Sam begins by sharing details around a large key to his success -
his very large cap table. Afterwards, we discuss specifics around his approach
to attracting a $12MM seed round led by Andreessen Horowitz and how newcomers to
the sport of fundraising might fare employing similar tactics.


EPISODE SUMMARY

From the start of our conversation with Sam Corcos from Levels, it was obvious
there would be too much sauce for just one episode. In this second half of our
2-part series, Sam begins by sharing details around a large key to his success -
his very large cap table. Afterwards, we discuss specifics around his approach
to attracting a $12MM seed round led by Andreessen Horowitz and how newcomers to
the sport of fundraising might fare employing similar tactics. 


We wrap this episode as we always do with a debrief, but this time include a
special guest who had a front row seat to all the action.


Live Q&A on Clubhouse!! In response to the flurry of questions sent in by
curious listeners wanting to know more about Sam (fundraising and otherwise),
we've decided to host a live Q&A after show on Clubhouse. We'll be announcing
the timing on Twitter so stay tuned!



TOPICS DISCUSSED

 * Sam’s unique strategy of utilizing stacked notes/SAFES [2:28]
 * Leveraging investors for feedback [6:13]
 * Sam’s theory on how time does not scale, but content does [8:28]
 * How Levels embraces transparency during a fundraise [10:50]
 * How to time your next fundraise [17:17]
 * Sam looks back on his relationship with Jeff Jordan (a16z) [20:45]
 * How to manage your monthly updates to investors [25:08]
 * Jason breaks down the episode and discussion concepts with show producer,
   Olivia Reingold, and a very special guest [29:09]


RESOURCES MENTIONED

 * “Why you should never have a data room…” by Mark Suster 
 * “Invest in lines, not dots” by Mark Suster 
 * Levels’ secret master plan
 * Andreessen Horowitz
 * Awesome People Ventures
 * Floodgate
 * Adamant Ventures


FOLLOW US

SAM CORCOS

 * Twitter: @SamCorcos
 * IG: @samcorcos

LEVELS

 * Twitter: @Levels
 * IG: @levels

FUNDED

 * Twitter: @fundedpod
 * IG: @fundedpod

JASON YEH (HOST)

 * Twitter: @jayyeh
 * IG: @jayyeh

CONTACT US

 * Reach out to us on social or email me directly at jason@fundedpod.com if you
   have any questions or would like to share your story with us!
 * Subscribe to the Funded newsletter at funded.substack.com
 * If you’re fundraising, make sure you send your materials via a document
   sharing tool. Even if they weren’t our presenting sponsor, we’d still
   recommend you use DocSend - www.docsend.com/funded 
 * Grain is an awesome tool if you spend all your time on Zoom calls like we do.
   It helps take notes and save amazing moments from your calls in easily
   shareable clips - grain.co/funded
   

See Episode
Funded
January 5, 2021
•
43
mins


THE SECRET SCIENCE OF FUNDRAISING (PART 1 OF 2)

Much like the "secret master plan" for his company Levels, Sam Corcos openly
talks about what he was able to decipher when it comes to the science of
fundraising. This is exciting because fundraising approaches have traditionally
been shared with tribal knowledge, feel-based language. In this conversation,
Sam talks about how how he decided to follow his training as a scientist rather
than rely on fundraising folklore. The result was a data driven process that has
left even the most experienced investors speechless. Part 1 of this 2 part
series focuses on how he built the base for his approach and features
inspiration for 2021 goal setting.


EPISODE SUMMARY

Much like the "secret master plan" for his company Levels, Sam Corcos openly
talks about what he was able to decipher when it comes to the science of
fundraising. This is exciting because fundraising approaches have traditionally
been shared with tribal knowledge, feel-based language. In this conversation,
Sam talks about how how he decided to follow his training as a scientist rather
than rely on fundraising folklore. The result was a data driven process that has
left even the most experienced investors speechless. Part 1 of this 2 part
series focuses on how he built the base for his approach and features
inspiration for 2021 goal setting.


TOPICS DISCUSSED

 * Sam's background[2:11]
 * Sam’s first experience starting and running a company [4:52]
 * The influence of the On Deck fellowship [6:58]
 * The early origins of Levels [8:45]
 * Transitioning from CTO to leading fundraising pitches [12:27]
 * Sam’s thesis on networks [15:38]
 * How the Levels co-founders vetted potential funds [21:47]
 * How personal relationships led to an angel army [25:57]
 * Sam’s goal of keeping in touch with 1,000 people per quarter [26:43]
 * Jason breaks down the episode and discussion concepts with show producer,
   Olivia Reingold [30:00]


RESOURCES MENTIONED

 * Levels’ secret master plan
 * Docsend - www.docsend.com/funded
 * Grapevine - www.grapevine.org


FOLLOW US

SAM CORCOS

 * Twitter: @SamCorcos
 * IG: @samcorcos

LEVELS

 * Twitter: @Levels
 * IG: @levels

FUNDED

 * Twitter: @fundedpod
 * IG: @fundedpod

JASON YEH (HOST)

 * Twitter: @jayyeh
 * IG: @jayyeh

CONTACT US

 * Reach out to us on social or email me directly at jason@fundedpod.com if you
   have any questions or would like to share your story with us!
 * Subscribe to the Funded newsletter at funded.substack.com

If you’re fundraising, make sure you send your materials via a document sharing
tool. Even if they weren’t our presenting sponsor, we’d still recommend you use
DocSend - www.docsend.com/funded

Also, group giving is an amazing way to bring teams closer together and give
back. If you already are a part of a group that supports charities together or
if you run an organization that is looking for a positive team building
activity, we highly recommend you start a giving circle on Grapevine for FREE
(www.grapevine.org)

‍

See Episode
Funded
December 22, 2020
•
48
mins


FROM RAGS TO RICHES

Have you ever heard the advice “dress for the job you want not the one you
have”? For Topper Luciani, that was tough advice to follow because it meant
wearing an old t-shirt from Goodwill even while asking fancy venture capitalists
for millions of dollars. In this episode, we hear how Topper learned the
importance of being your authentic self while raising money and how he somehow
managed to save his company after one of the most devastating curveballs in
fundraising - a pulled term sheet.


EPISODE SUMMARY

Have you ever heard the advice “dress for the job you want not the one you
have”? For Topper Luciani, that was tough advice to follow because it meant
wearing an old t-shirt from Goodwill even while asking fancy venture capitalists
for millions of dollars. In this episode, we hear how Topper learned the
importance of being your authentic self while raising money and how he somehow
managed to save his company after one of the most devastating curveballs in
fundraising - a pulled term sheet.


TOPICS DISCUSSED

 * Selling ties and the textile recycling business [3:08]
 * How Topper attempted to raise money for his first (failed) venture [5:35]
 * The origins of Goodfair (Topper’s POV) [7:49]
 * Jason’s overview of Goodfair’s beginnings [12:39]
 * The moment the original Goodfair Seed term sheet was pulled [15:04]
 * Topper brushes off adversity and hits the fundraising trail again [17:31]
 * Topper achieves another term sheet from an “inside” [19:59]
 * Topper leverages the term sheet to fill out the rest of the round [24:22]
 * Topper’s advice to founders based on his experience [25:59]
 * Jason breaks down the episode and discussion concepts with show producer,
   Olivia Reingold [31:56]


RESOURCES MENTIONED

 * Shop some amazing thrifted clothing at Goodfair.com
 * Report on the resale market from ThredUp / Global Data


FOLLOW US

TOPPER LUCIANI

 * Twitter: @topperjl
 * IG: @topperjl

GOODFAIR

 * Twitter: @goodfair_
 * IG: @goodfair
 * TikTok: @goodfair

FUNDED

 * Twitter: @fundedpod
 * IG: @fundedpod

JASON YEH (HOST)

 * Twitter: @jayyeh
 * IG: @jayyeh

CONTACT US

 * Reach out to us on social or email me directly at jason@fundedpod.com if you
   have any questions or would like to share your story with us!
 * Subscribe to the Funded newsletter at funded.substack.com

If you’re fundraising, make sure you send your materials via a document sharing
tool. Even if they weren’t our presenting sponsor, we’d still recommend you use
DocSend - www.docsend.com/funded

‍

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