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You are here: Influencer Marketing Hub » Influencer Marketing » 21 Leading
Twitch Influencer Marketing Agencies You Should Get to Know






21 LEADING TWITCH INFLUENCER MARKETING AGENCIES YOU SHOULD GET TO KNOW

by Werner Geyser
Last Updated: May 17th, 2024
12 min read
Influencer Marketing
Advertising Disclosure

Advertising disclosure:

Our partners compensate us. This may influence which products or services we
review (also where and how those products appear on the site), this in no way
affects our recommendations or the advice we offer. Our reviews are based on
years of experience and countless hours of research. Our partners cannot pay us
to guarantee favorable reviews of their products or services.

WHY TRUST INFLUENCER MARKETING HUB?
Expert-based Reviews
i
Media Features
i
Evaluation Methodology
i

Influencer Marketing Hub sets itself apart from conventional review platforms
through the involvement of Influencer Marketing experts such as Werner Geyser,
Djanan Kasumovic, Camille Kennedy, Dave Eagle, and other notable industry
figures. This expert team brings a profound understanding of the Influencer
Marketing landscape, assessing tools and platforms with an insider’s perspective
on capabilities, experience, and industry acumen. Unlike user-generated review
platforms, Influencer Marketing Hub’s evaluations are rooted in extensive
firsthand experience and direct interactions with the tools and platforms in
question. This ensures that the reviews are not only trustworthy but also deeply
informed. High-caliber brands like Viral Nation, NeoReach, and The Influencer
Marketing Factory undergo rigorous monthly evaluations, highlighting the
platform’s commitment to identifying and showcasing top-tier solutions in
Influencer Marketing and beyond.

Influencer Marketing Hub has consistently been recognized by leading media
outlets for our authoritative data, findings, and insights within the Influencer
Marketing landscape. Our platform is frequently cited as a trusted source of
information, demonstrating the value and impact of our work in shaping industry
standards and practices.


Forbes has referenced our comprehensive research and analysis, highlighting our
contributions to understanding market trends and digital marketing strategies.
McKinsey & Company has relied on our data to support their insights on digital
consumer behaviors, acknowledging our role in providing in-depth market
analysis.
CNN has turned to us for expert opinions on the evolving landscape of social
media and influencer marketing, showcasing our expertise in these critical
areas.
BBC has utilized our findings to discuss the impact of digital marketing on
global business practices, underlining our influence on international marketing
discourse.
Copenhagen Business School incorporates our studies into their academic
curriculum, emphasizing the educational value of our content.
Digital Marketing Institute partners with us to provide up-to-date content and
resources, further establishing our authority and trustworthiness in the field.

Influencer Marketing Hub employs an expert-driven methodology to evaluate
Influencer Marketing agencies, ensuring that our recommendations are both
reliable and comprehensive. This approach is designed to help businesses and
individuals find the best agencies to meet their specific Influencer Marketing
needs. Here’s how we assess the various agencies like Viral Nation, NeoReach,
and The Influencer Marketing Factory:

Strategic Analysis of Agency Capabilities: We start by examining each Influencer
Marketing agency’s core competencies, such as SEO, PPC, content marketing, and
social media strategy. Our focus is on identifying Influencer Marketing that not
only offer a wide range of services but also demonstrate exceptional skill in
executing high-impact Influencer Marketing campaigns.

If the target market for your product includes gamers, then Twitch is an obvious
place for you to undertake your influencer marketing. We recently looked at how
you can use Twitch to improve your bottom line. In many ways, the easiest way to
connect with a Twitch influencer is to work through a Twitch influencer
marketing agency.

In reality, Twitch is still too niche to have any specialist influencer
marketing agencies. But there are a few influencer marketing agencies which
extend their services to include Twitch. Similarly, there are a few expert
electronic gaming agencies that offer access to Twitch influencers.

--------------------------------------------------------------------------------


TOP TWITCH INFLUENCER MARKETING AGENCIES:

Top
twitch influencer marketing agencies
2024


1. VIRAL NATION

Viral Nation is a full-service agency that caters for both sides of the
influencer marketing equation. Not only does Viral Nation provide influencer
marketing services to businesses, but it also acts as an influencer talent
agency. The talent agency actively seeks our talented Twitch influencers.

Viral Nation provides influencer services across the full range of social
networks, including Twitch, for those interested in influencer marketing to the
gaming community.

Viral Nation’s massive talent database includes over 20 million accounts. Brands
will be able to find influencers relating to any type of gaming audience, – not
just the ubiquitous Fortnite streamer.

Viral Nation has a fresh, young team. Their founders, Mathew Micheli and Joe
Gagliese, were named to the Top 30 Under 30 of 2016.
The agency showcases a campaign it ran in partnership with Tencent Games for the
world-renowned battle-royale mobile game, PUBG (Player Unknown’s Battlegrounds)
MOBILE. Tencent Games is Chinese, and their Marketing Director found Viral
Nations’s efforts to connect their product with the gamers of America
invaluable. The campaign had three objectives – to drive awareness, game
installs, and social platform growth.

VIRAL NATION

Viral Nation unlocks the full power of social-first marketing to scale brands
into the future.

Company
Channels
Services
Company

50+

USA, Canada, Caribbean

Best for:

Enterprises and Large brands

Minimum Campaign Size: $50.000+
Channels
Blog
Discord
Facebook
Google
Instagram
LinkedIn
Pinterest
Reddit
Snapchat
TikTok
Twitch
Twitter (X)
YouTube
YouTube Advertising
Services
Social-First Transformation
Influencer Marketing
Social Experiential Marketing
Social Content Studio
Community Management
Performance Marketing
Social Media Marketing
Digital Marketing
Content Marketing
Growth Marketing
Strategic Paid Media
Data-driven Optimization
Talent Representation
Measurement and Data Analytics
AI Powered Brand Safety Analysis
Minimum Campaign Size: $50.000+

VIRAL NATION

Viral Nation unlocks the full power of social-first marketing to scale brands
into the future.

View

Are you an Influencer looking for an agency? Discover your options with
influencer talent agencies.

--------------------------------------------------------------------------------


2. NEOREACH

NeoReach first rose to fame with its influencer marketing platform. More
recently, they have widened their services to include those of a full-service
influencer marketing agency. 

They recognize the impact that Twitch, as the world’s leading live-streaming
platform for gamers, has had on the gaming industry. Twitch streamers can
promote brands in their streams with giveaways, shout-outs, Let’s Play, and
product unboxings. 

NeoReach applies data-backed strategies, influencer sourcing, and performance
reporting methods to top-tier brand campaigns. They launch strategies derived
from data, including competitor audits, audience demographics matching, and
platform-specific insights. Thanks to this activity, they can match gaming
brands with the perfect influencers for their campaigns. 

Once NeoReach has selected the perfect Twitch influencer streamers, their team
manages the entire process, including introduction, contract negotiation,
deployment, shipping, and payments. They then analyze influencer performance,
social channels, types of content, and the audiences who performed the best.

NEOREACH

NeoReach creates world-class original influencer campaigns for leading brands
and Global Fortune 500 companies. Founded in 2013 and managing over $250 million
dollars in influencer spend to-date, their team is responsible for creating some
of the mos...

Company
Channels
Services
Company

50+

Los Angeles, San Francisco, Orlando, Tokyo

Best for:

Large Companies

Minimum Campaign Size: $50.000+
Channels
Blog
Discord
Facebook
Google
Instagram
LinkedIn
Pinterest
Reddit
Snapchat
Telegram
TikTok
Twitch
Twitter (X)
YouTube
Services
Campaign Strategy & Direction
Creative Brief Development
Influencer Sourcing & Scheduling
Influencer Contracts & Negotiation
Content Licensing & Compliance
Product Shipping & Logistics
Influencer Payments
Detailed Reporting & Insights
Fraud Detection
Paid Social Amplification
Experiential Activation
Social Account Management
Crypto & NFT Marketing
Talent Management
API Integrations
Minimum Campaign Size: $50.000+

NEOREACH

NeoReach creates world-class original influencer campaigns for leading brands
and Global Fortune 500 companies. Founded in 2013 and managing over $250 million
dollars in influencer spend to-date, their team is responsible for creating some
of the mos...

View

Are you an Influencer looking for an agency? Discover your options with
influencer talent agencies.

--------------------------------------------------------------------------------


3. THE INFLUENCER MARKETING FACTORY

A full-service influencer marketing agency, the Influencer Marketing Factory is
made up of a team of digital media and campaign experts, specialists, and
managers. The company’s goal is to make influencer marketing efficient, which is
why data and social media trends are essential to its campaigns. Regardless of
the project and time zone, the agency supports its clients every step of the
way.

The Influencer Marketing Factory has worked with various direct-to-consumer
brands and Fortune 500 companies across verticals and industries. Some of its
clients include Google, Facebook, Universal, and Amazon. The agency acknowledges
Twitch’s strength in streaming both live and recorded videos. For that, Twitch
is its go-to platform for eSports influencer marketing, live events, and gaming
competitions. 

Aside from influencer marketing, the agency is also experienced in content
marketing and management. It prides itself on its tools and expertise, which can
accurately calculate a campaign’s return on investment. Moreover, the company
will help you outline and implement your Twitch marketing campaign so that your
influencers can get a clear picture of the story that you want to tell.

The Influencer Marketing Factory’s process begins by matching you to a Twitch
influencer with a similar target audience. It then takes care of the legal
agreement that commits you and your influencer to your campaign. Your Twitch
influencer then creates viral videos to boost your brand awareness, while the
agency tracks and provides extensive reporting on your marketing effort. 

THE INFLUENCER MARKETING FACTORY

The Influencer Marketing Factory is a global full-service influencer marketing
agency that helps brands engage with Gen Z and Millennials audiences on TikTok,
YouTube and Instagram.

Company
Channels
Services
Company

10 - 50

New York, Miami

Best for:

Enterprises and Large brands

Minimum Campaign Size: $20.000+
Channels
Blog
Facebook
Instagram
TikTok
Twitch
Twitter (X)
YouTube
Services
Influencer Marketing
Social Media Marketing
Social Media Management
Digital Marketing
Minimum Campaign Size: $20.000+

THE INFLUENCER MARKETING FACTORY

The Influencer Marketing Factory is a global full-service influencer marketing
agency that helps brands engage with Gen Z and Millennials audiences on TikTok,
YouTube and Instagram.

View

Are you an Influencer looking for an agency? Discover your options with
influencer talent agencies.

--------------------------------------------------------------------------------


4. THE GOAT AGENCY

Goat is a worldwide social media marketing agency, specializing in Twitch
influencer marketing, and maximizing the potential of this unique platform.

Understanding the dynamism of Twitch as the world’s pre-eminent interactive
influencer platform, Goat expertly connects brands with its thriving community
of over 31 million daily users. Predominantly a hub for gaming and eSports,
Twitch has become increasingly versatile with diverse content, making it an
optimal destination for reaching the gamers and Gen Z demographic.

Goat employs a data-driven strategy to achieve high-impact Twitch campaigns.
Using a comprehensive database of Twitch creators, Goat identifies the perfect
influencers based on niche, audience, and Key Performance Indicators (KPIs). The
agency’s in-house Data & Insights team ensures this knowledge base is constantly
updated for optimal results.

With Goat, clients gain a team of Twitch marketing specialists, capable of
devising strategies and delivering campaigns to meet desired goals. The campaign
process, from strategy formulation to deployment, is expertly managed by the
Goat team, yielding proven outcomes, as showcased in their case studies, like
their multi-campaign success for Dell.

THE GOAT AGENCY

Goat is a global, award-winning social media and influencer marketing agency.
We've worked with some of the world's most exciting brands including Dell,
Nivea, Audi, Pernod Ricard, Deep Silver, The Body Shop, Mars, TurboTax and
Wayfair, helping them ...

Company
Channels
Services
Company

50+

London, New York, Singapore

Best for:

Medium and Large Brands

Minimum Campaign Size: $50.000+
Channels
Facebook
Instagram
LinkedIn
Pinterest
Reddit
Snapchat
TikTok
Twitch
Twitter (X)
YouTube
YouTube Advertising
Services
Influencer Marketing
Social Media Strategy
Paid Social
Content Production
Social Media Management
Community Management
Minimum Campaign Size: $50.000+

THE GOAT AGENCY

Goat is a global, award-winning social media and influencer marketing agency.
We've worked with some of the world's most exciting brands including Dell,
Nivea, Audi, Pernod Ricard, Deep Silver, The Body Shop, Mars, TurboTax and
Wayfair, helping them ...

View

Are you an Influencer looking for an agency? Discover your options with
influencer talent agencies.

--------------------------------------------------------------------------------


5. NINJAPROMO

With over five offices across the globe, NinjaPromo boasts an experienced team
of digital marketing experts that are up to speed with the latest trends in
marketing and growing sectors like crypto and gaming. They use creative
influencer marketing strategies to help their clients reach their target
audiences. These innovative strategies are backed up by their network of diverse
influencers. Whether you prefer nano influencers to mega stars, they have a huge
database across virtually all industries.

NinjaPromo is one of the leading agencies when it comes to helping you promote
your brand on Twitch. They specialize in crafting influencer marketing campaigns
for businesses, connecting clients with top streamers who have an engaged
audience and can effectively share their message.

If you prefer a hands-free approach, their fully managed influencer partnerships
are what you need. After they’ve matched you with the ideal influencer or
popular streamer, they can take care of all the management aspects, like
contracts, while still keeping you in the loop. 

NINJAPROMO

NinjaPromo is a leading digital marketing agency dedicated to elevating your
brand through multi-channel marketing solutions, branding and creative design.

Company
Channels
Services
Company

50+

London, New York, Dubai, Singapore, Hong Kong, Vilnius

Best for:

Small Business, Midmarket and Enterprise

Minimum Campaign Size: $50.000+
Channels
Amazon
AppLovin
Blog
Discord
Facebook
Google
Google Ads
Instagram
ironSource
LinkedIn
Medium
Mixer
Pinterest
Podcast
Quora
Reddit
Snapchat
Spotify
Telegram
TikTok
Twitch
Twitter (X)
Unity Ads
Weibo
WhatsApp
YouTube
YouTube Advertising
Services
Social Media
Paid Social
Paid Media
SEO
Influencer Marketing
PR & Outreach
Video Production
Video Marketing
Branding
Community Management
Website Development
Mobile App Development
Web Design
Mobile App Design
Blockchain Development
Attention to details
Extensive expertise due to a powerful team of specialists
Evaluation of the market situation in order to offer the customer the best
end-to-end marketing effectiveness
Minimum Campaign Size: $50.000+

NINJAPROMO

NinjaPromo is a leading digital marketing agency dedicated to elevating your
brand through multi-channel marketing solutions, branding and creative design.

View

--------------------------------------------------------------------------------


6. AUDIENCLY

Audiencly began in 2018 as an ads campaign creator for the gaming industry.
Soon, it branched out into lifestyle and technology before establishing itself
in various segments. Today, it serves as a management platform for influencers
and content creators. It supports global companies of all sizes in any industry.
It has signed over 1,000 campaigns for 100 brands and has generated over 1
billion impressions.

Audiencly has created campaigns for some of the leading brands in gaming, such
as Epic Games, MY.GAMES, and EA. The agency was behind the marketing campaign
for the digital card game Zenonzard. With 31 gaming influencers on YouTube and
Twitch, the campaign garnered 400,000 likes, 6 million views, and 50,000
comments on these social platforms.

Audiencly can connect you to 5,000 influencers around the world, from gaming to
lifestyle niches. The agency offers all-around services for your influencer
marketing campaign and you can get your products on some of the most popular
Twitch channels. Moreover, Audiencly can help boost your social presence through
social media marketing campaigns and paid advertising strategies.

Audiencly’s influencer marketing campaign starts with goal setting. After
identifying your success metrics and target audience, Audiencly can help you
plan your campaign strategy. Then, you can choose from the agency’s network of
Twitch influencers who can help you create ad promotions. After implementation,
Audiencly provides a detailed report that reviews the campaign’s success.

AUDIENCLY

Influencer marketing means significantly more than sponsoring hilarious videos
or glamourous Instagram posts. With Audiencly the right influencer marketing
strategy enables companies to reach their target groups in a direct way and
retain them sust...

Company
Channels
Services
Company

10 - 50

Düsseldorf, London

Best for:

Small Size Brand and creators

Minimum Campaign Size: $50.000+
Channels
Instagram
TikTok
Twitch
YouTube
Services
Influencer Marketing
Talent Management
Minimum Campaign Size: $50.000+

AUDIENCLY

Influencer marketing means significantly more than sponsoring hilarious videos
or glamourous Instagram posts. With Audiencly the right influencer marketing
strategy enables companies to reach their target groups in a direct way and
retain them sust...

View

Are you an Influencer looking for an agency? Discover your options with
influencer talent agencies.

--------------------------------------------------------------------------------


7. KAIROS MEDIA

Kairos Media is a fast-growing social creative agency in the UK. Their ’30 under
30 co-founders’ and their 100-strong-team of creatives built a 360 agency that
delivers creative strategy and execution for brands with a ‘science meets art’
approach.

They have a strong focus on gaming, so it should not be surprising that they
offer Twitch influencer marketing services. 

The company began solely as an influencer marketing agency but has widened to
add services in creative strategy, content production, social strategy, data and
insights, and paid media. However, they still consider influencer marketing the
heart of their business, and they keep their passion for it.

One example of Kairos Media utilizing multiple channels was a campaign they ran
for the global online fashion retailer, boohooMAN. With the launch of the Call
of Duty title, Modern Warfare, boohooMAN saw an excellent opportunity to bridge
the gap between gaming and lifestyle. They challenged Kairos to develop an event
bringing together musicians, fitness, and lifestyle influencers, alongside
professional gamers and content creators, to find the ultimate champion. They
then streamed this event on both Facebook and Twitch with commentary. 

KAIROS MEDIA

Kairos Media is one of the world’s leading social and influencer agencies.

Company
Channels
Services
Company

1 - 10

London, LA

Best for:

Small and Medium Companies

Minimum Campaign Size: $5.000+
Channels
Facebook
Instagram
TikTok
Twitch
Twitter (X)
YouTube
Services
Influencer Marketing
Social Media Marketing
Digital Marketing
Minimum Campaign Size: $5.000+

KAIROS MEDIA

Kairos Media is one of the world’s leading social and influencer agencies.

View

Are you an Influencer looking for an agency? Discover your options with
influencer talent agencies.

--------------------------------------------------------------------------------


8. CLOUTBOOST

Cloutboost recognizes that Twitch and YouTube sponsorships are now an integral
part of any significant video-gaming marketing campaign. While YouTube is their
primary focus, Cloutboost also leverages the power of Twitch streamers to
promote brands to their fans.

Cloutboost provides an additional income source for favorite Twitch streamers,
where they can partner with top gaming brands (and other companies who have
gamers as their target market).

Cloutboost provides game developers access to Twitch livestreamers at various
stages of a games’ life, from its initial launch onwards. They find that
advertisers are moving away from interruption advertising to interactive
marketing. They believe Twitch livestreamers can help spread the message about a
game, without looking like formal ads.

CLOUTBOOST

Cloutboost is a leader in acquisition-focused influencer marketing tailored for
video game brands. Led by seasoned veterans in the gaming industry, Cloutboost
leverages cutting-edge AI technologies to optimize and scale influencer
marketing strategie...

Company
Channels
Services
Company

10 - 50

Dallas, San Francisco

Best for:

Medium-sized Companies

Minimum Campaign Size: $10.000+
Channels
Facebook
Instagram
TikTok
Twitch
YouTube
Services
Influencer Marketing
UA Licensing
Measurement and Data Analytics
Paid Media
Public Relations
Content Repurposing
Social Media Marketing
Minimum Campaign Size: $10.000+

CLOUTBOOST

Cloutboost is a leader in acquisition-focused influencer marketing tailored for
video game brands. Led by seasoned veterans in the gaming industry, Cloutboost
leverages cutting-edge AI technologies to optimize and scale influencer
marketing strategie...

View

Are you an Influencer looking for an agency? Discover your options with
influencer talent agencies.

--------------------------------------------------------------------------------


9. MOBURST

 Moburst is a global marketing agency that helps brands grow into category
leaders. It offers consulting, creative, and marketing services with the goal of
providing companies with creative solutions that convert target audiences into
advocates. While Moburst is the key agency for TikTok, it also works closely
with partners in other platforms, including Twitch.

As a full-service digital agency, Moburst offers a full suite of services. This
includes creative and content, marketing strategies, media buying, organic
awareness, and product and development. Its influencer marketing strategy
involves building briefs for influencers as well as using and repurposing
content to create multiple digital assets.

Moreover, Moburst leverages an army of creators from all over the world to
develop authentic user-generated content. Its creator network isn’t only social
media savvy; each creator also has a pulse for content that works. Moreover, the
content they produce is specific to their respective social media platforms. 

Moburst’s clientele ranges from startups to Fortune 500 companies, including
Barnes and Noble, Google, Uber, and Discovery. Having worked with over 600
products, Moburst’s team demonstrates experience in digital and mobile
marketing. This year, Business of Apps named the agency a Top Influencer and Top
App Marketing Company.  

MOBURST

Harness the power of influencers to achieve your growth goals with Moburst, a
leading global performance influencer marketing agency that helps brands
over-achieve their goals and become category leaders.

Company
Channels
Services
Company

50+

New York, Tel Aviv, San Fransisco, London

Best for:

Startup & Enterprise

Minimum Campaign Size: $20.000+
Channels
Blog
Facebook
Google
Instagram
LinkedIn
Pinterest
Snapchat
TikTok
Twitch
Twitter (X)
YouTube
Services
Influencer Marketing
User Generated Content
Social Media Marketing
Social Media Management
Digital Marketing
Talent Management
Full Service Production
Minimum Campaign Size: $20.000+

MOBURST

Harness the power of influencers to achieve your growth goals with Moburst, a
leading global performance influencer marketing agency that helps brands
over-achieve their goals and become category leaders.

View

Are you an Influencer looking for an agency? Discover your options with
influencer talent agencies.

--------------------------------------------------------------------------------


10. UPFLUENCE INC.

Upfluence offers many services in both influencer and content marketing. They
are a full-service influencer marketing agency, who works with a wide range of
companies, include those in the Fortune 500.
However, Upfluence does not restrict itself to working with the high profile
social media networks like Facebook, Twitter, and Instagram. They also recognize
the value of Twitch to influencer marketing campaigns, particularly those in the
electronic gaming sector.

Upfluence understands the importance of Twitch to gamers and those who follow
gaming. They recognize that if gamers are your target market, then you can reach
millions through Twitch influencers. Indeed they understand that Twitch’s gaming
audience of 670 million provides a greater potential audience than HBO, Netflix,
ESPN, and Hulu combined.
Upfluence provides software to its clients that makes identifying relevant
Twitch influencers extremely easy for brands. It has advanced search criteria,
allowing you to quickly find the particular gamers that your target market most
admire. Upfluence can provide you with a wealth of metrics to better fine-tune
your influencer selection, and then determine the success of your campaigns.

If you target the types of people who love to watch top gamers play Fortnite
battles on Twitch, you can easily work with Upfluence to ensure that you don’t
end up working with influencers who spend their nights playing League of Legends
or Counter-Strike: Global Offensive. Likewise, if you sell to a more junior
market, Upfluence can help you find family-friendly gamers on Twitch.

You can even use Upfluence’s integrated mailing tool to contact your preferred
influencers. And once you have reached an agreement with your preferred
influencers you can manage partnerships, track results, and even pay your
influencers from within Upfluence.

UPFLUENCE INC.

Find the perfect influencers for your brand, manage your campaigns, & measure
your results in one platform.

Company
Channels
Services
Company

10 - 50

New York City (USA), Mexico City (Mexico), Lyon (France)

Best for:

Large Brands and non-profit organizations.

Minimum Campaign Size: On Request
Channels
Blog
Facebook
Instagram
Pinterest
Twitch
Twitter (X)
YouTube
Services
Manage client campaigns
Find influencers
Analyze influencers
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11. BECORE

Becore is somewhat apart from most of the agencies profiled here. Their primary
focus is on experiential marketing, some of which involves partnering with
influencers. They promise “brand experiences that resonate with audiences and
reverberate across media channels.”

They find that influencer marketing can be particularly helpful for marketing
events. Brands can collaborate with influencers both before and after an event,
adding elements of social proof.

Becore recognizes the potential for experiential marketing tied to eSports
events. 71% of the eSports industry valuation ($500 million) is connected to
advertising and sponsorship. They can see how eSports can provide access to
young digitally-oriented gamers. Twitch is the primary way that the followers of
eSports can look at their heroes in action.

Becore matches brands with suitable Twitch livestream gamers. While they would
typically only use Twitch as part of an experiential campaign, they recognize
that Twitch can help a brand connect with thousands of interested gamers.

--------------------------------------------------------------------------------


12. ADER INFLUENCER NETWORK AND AGENCY

Ader describes itself as a global digital media marketplace that connects brands
and publishers across eSports, gaming, and mobile.

It can help a brand craft a campaign and work with influencers on YouTube,
Facebook, Twitter, Reddit, Instagram, and of course Twitch.

Ader tries to pair brands trying to reach a mass gaming audience with
high-profile streamers, teams, and pro gamers.

They work with more than 2,000 gaming influencers across their networks, who
stream games live before 500 million unique viewers each month.

--------------------------------------------------------------------------------


13. SOCIALLY POWERFUL

Socially Powerful describes itself as a global influencer marketing agency. It
prides itself on covering all social media platforms, including Facebook,
Instagram, Snapchat, Twitter, Musical.ly, YouTube, and Twitch.

It works with influencers and brands in the niches of sports, lifestyle, gaming,
fashion, beauty, food, entertainment, technology, and more.

They work with gaming influencers with a combined reach of 150 million fans.
They say that their “gaming influencers range from eSport stars to Twitch
heroes.” Of course, the two often overlap, with many of Twitch’s superstars
having already made their name in eSports.

Socially Powerful makes a point of matching a brand with the best influencers to
meet the specific goals of a campaign. They promise to identify new influencers
when necessary for a brand or campaign.

SOCIALLY POWERFUL

We understand attention. What began as an influencer marketing agency has
transformed into a global social agency built to help brands untangle the
complex interplay of social media platforms, influencer marketing, paid media
and advertising, whil...

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50+

London, New York, Beijing

Best for:

Medium and Large Brands

Minimum Campaign Size: $50.000+
Channels
Amazon
Discord
Facebook
Google
Google Ads
Instagram
LinkedIn
Pinterest
Podcast
Reddit
Snapchat
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TikTok
Twitch
Twitter (X)
Weibo
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Influencer Marketing
Social Media Management
Paid Media
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Talent Management
Social Strategy
Creative
Social Commerce
Minimum Campaign Size: $50.000+

SOCIALLY POWERFUL

We understand attention. What began as an influencer marketing agency has
transformed into a global social agency built to help brands untangle the
complex interplay of social media platforms, influencer marketing, paid media
and advertising, whil...

View

Are you an Influencer looking for an agency? Discover your options with
influencer talent agencies.

--------------------------------------------------------------------------------


14. FLOOD INTERACTIVE

Flood Interactive is an influencer marketing and talent management agency. They
focus on eSports and livestreaming, particularly on Twitch.

Flood provides sponsorship opportunities, relationship management and personal
branding support for gaming influencers. They provide talent acquisition and
management program support for brands, along with program design, execution, and
analytics.

They work with a variety of influencer on Twitch, YouTube, and Twitter. Some of
the influencers on their books enjoy more than a million Twitch followers.

Flood recognizes that Twitch influencers can help promote more than just games.
They work with companies who sell products that typical gamers would like. Their
clients include Anheuser-Busch (beer), Mophie (wireless mobile phone chargers),
Soylent (soy products), and Band (online forums and groups).

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15. FORESEEN

Spanish-based Foreseen is a specialist eSports marketing agency. They carry out
a range of agency duties, such as:

 * graphic & web design
 * sponsorship management
 * marketing strategy
 * audiovisual production
 * legal assessment
 * eSports consultancy
 * specialized communication, and
 * talent and influencer marketing

Foreseen has funded eSports clubs and they include former professional gamers in
their team.

Foreseen helps brands connect with eSports players and their followers. Working
with gamers on their Twitch livestreams is a significant part of their
strategies. The obvious advantage of Twitch livestreaming is that the viewers
consume content in real time. Foreseen believes this provides immense
possibilities for brands.

They recognize that the critical audience is millennials – men and women from 14
to 35. In Spain alone, eGamers generate a total audience of 7.2 million, and it
is not entirely male-dominated. 35% of their audience is young women.

Foreseen offers the following services to influencers:

 * assistance with creativity and media
 * acquisition of sponsorships
 * help to strengthen their visibility
 * assistance with content production
 * marketing action
 * access to editing software
 * a management application
 * a chance to make synergies

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16. GAMESET

Gameset is a dedicated gaming marketing agency based in Poland. They offer a
range of services from strategy to creativity to delivery of video games and
eSport.

Influencer marketing is one of the services they provide, and Twitch
livestreaming is one of the channels they cater for.

Gameset makes a point of choosing, recruiting and maintaining the cooperation of
the most appropriate influencers for a brand. They try to match influencers who
have followers that match a brand’s target market.

They restrict their social media efforts to the channels where they believe
gamers spend most of their time – Facebook, YouTube, and of course, Twitch.

--------------------------------------------------------------------------------


17. HEAVEN MEDIA

Heaven Media describes themselves as being “one of the world’s fastest growing
media agencies in the Enthusiast Gaming industry.”

They perform the full range of marketing activities but focus exclusively on
gaming and eSports. This includes organizing both online and offline
tournaments, running events for more than 160,000 people and delivering events
in eight European countries. They believe they are experts in marketing to
online gamers. Their mission is to help brands to curate their message to the
right people in the right way and know what to measure to ensure they get the
best ROI.

They list their main services as:

 * Creating and distributing targeted advertisements
 * Copywriting for the difficult-to-reach gaming demographic
 * Providing agency experience – for instance, they know where each gaming
   influencer is actively followed geographically and can advise who are the
   best influencers to meet a particular brand’s needs
 * ·Social media – both company sites and influencers over a range of networks,
   including Twitch
 * Creating eye-catching content, including 2D and 3D, rendered videos
 * Researching influencers – they work with over 100 YouTube and Twitch
   influencers of many different types (ranging from 40 million to 250,000
   followers)
 * Organizing electronic events and tournaments

--------------------------------------------------------------------------------


18. RODGERS TOWNSEND

Saint Louis, Missouri-based Rodgers Townsend is a general marketing agency which
includes influencer marketing with Twitch amongst the services it offers
clients. They provide the full service from advertising and brand activation to
mobile app design and social media strategy.

As they observe in one of their blog posts, “63% of all US households include at
least one frequent gamer – and 41% of all gamers are women… And Twitch covers
all of those bases, with personalities and programming that appear to a much
broader audience than most would suspect”.

They also observe that “Twitch claims to reach “half of millennial males in
America.”

--------------------------------------------------------------------------------


19. SPARTAN ELITE ADVERTISING

Chicago-based Spartan Elite Advertising focuses on influencer marketing for
YouTube and Social Media. The main social networks they work with are Instagram,
Facebook, Twitter, Twitch, and YouTube.

The company was set up by a YouTuber, who clearly sees the advantages of working
with influencers on a video platform. Adding Twitch to the mix was a natural
addition. They claim to manage some of the top gaming influencers exclusively.

They make a point of ensuring that the agency is represented at events, such as
TwitchCon.

--------------------------------------------------------------------------------


20. THE OUTLOUD GROUP

Detroit-based influencer agency The Outloud Group is one of the leading agencies
that has worked on gaming and esports campaigns on Twitch and other platforms. A
full-service influencer marketing agency, Outloud’s more than 10 years of
experience in gaming marketing has earned them clients from around the world who
trust them to deliver results.

Outloud helps their clients with everything from setting their influencer
strategy to selecting the most suitable influencer to execution up until
measurement and analytics. They cultivate strong relationships with influencers
and creators, including Twitch’s niche audience of gamers, streamers, and
esports enthusiasts.

A key part of Outloud’s strategy is combining science and art to deliver
high-quality results to their clients, whether on Twitch or other social media
platforms.

THE OUTLOUD GROUP

Nationally & internationally renowned influencer marketing agency that creates &
executes strategic campaigns to deliver measurable results at scale.

Company
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1 - 10

Detroit

Best for:

Enterprises and Large brands

Minimum Campaign Size: $100.000+
Channels
Blog
Facebook
Instagram
LinkedIn
TikTok
Twitch
Twitter (X)
YouTube
Services
Influencer Marketing
Social Media Marketing
Influencer Paid Social
Influencer Gaming
Talent Representation
Platform Monetization
Minimum Campaign Size: $100.000+

THE OUTLOUD GROUP

Nationally & internationally renowned influencer marketing agency that creates &
executes strategic campaigns to deliver measurable results at scale.

View

Are you an Influencer looking for an agency? Discover your options with
influencer talent agencies.

--------------------------------------------------------------------------------


21. LETSTOK

With offices in New York, Israel, and Hong Kong, LetsTok has a diverse and
multi-cultural team to match the gaming landscape of today. Technically, they
are a central platform that connects talents and customers looking for content
for business or personal use. Calling themselves the “first ever ad influencers
network,” LetsTok lets you contact influencers from their pool of talents to
request content for you or your brand. They have talents from several
categories, including gaming and sports for Twitch audiences.

Their process is fully digital, so all collaborations are done smoothly. The
agency does not charge a fixed fee for their services; they collect a percentage
from the fees set by the talents. 

The company uses its proprietary artificial intelligence tools in its influencer
strategy to boost brand awareness for customers and drive results.

LETSTOK

LetsTok is an influencer marketing agency offering a free, AI-powered technology
for professionals and that allows you to run a real performance-driven
influencer marketing campaign from idea to execution, all automated through an
easy-to-use platfor...

Company
Channels
Services
Company

1 - 10

New York, Israel, Hong Kong

Best for:

Medium Size Brands

Minimum Campaign Size: $5.000+
Channels
Discord
Facebook
Instagram
LinkedIn
Telegram
TikTok
Twitch
Twitter (X)
YouTube
YouTube Advertising
Services
Influencer marketing for TikTok, Instagram, YouTube
Campaign design and strategy
Content creation
User-generated content
Brand awareness campaigns
Performance-based influencer marketing campaigns
AI automated influencer marketing campaigns
Influencer discovery
Minimum Campaign Size: $5.000+

LETSTOK

LetsTok is an influencer marketing agency offering a free, AI-powered technology
for professionals and that allows you to run a real performance-driven
influencer marketing campaign from idea to execution, all automated through an
easy-to-use platfor...

View

Are you an Influencer looking for an agency? Discover your options with
influencer talent agencies.

--------------------------------------------------------------------------------

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 * The Growth of Gaming And The Role of Influencers in The Gaming Ind...
 * 16 Twitch Influencer Marketing Platforms to Help Find the Right Tw...


FREQUENTLY ASKED QUESTIONS


WHO ARE THE LEADING TWITCH INFLUENCER MARKETING AGENCIES?

Twitch has rapidly become the leading live-streaming platform for gamers. This
makes it a natural platform on which to market if you sell to the types of
people who love video games. We have looked at 21 leading influencer marketing
agencies who can assist your campaigns:

 * NeoReach
 * Moburst
 * The Influencer Marketing Factory
 * LetsTok
 * The Goat Agency
 * NinjaPromo
 * Viral Nation
 * Becore
 * Upfluence Inc.
 * Cloutboost
 * Ader Influencer Network and Agency
 * Flood Interactive
 * Foreseen
 * Gameset
 * Heaven Media
 * Rodgers Townsend
 * Socially Powerful Media
 * Spartan Elite Advertising
 * Kairos Media
 * Audiencly
 * The Outloud Group


WHAT IS TWITCH MARKETING?

Twitch is the largest online live-streaming platform, with a significant
emphasis on gaming. This gives numerous marketing opportunities for brands
selling to Twitch’s viewers. One common marketing method on Twitch is influencer
marketing, and any of the influencer agencies included in this article could
help you create a Twitch influencer marketing campaign. In addition to
influencer marketing, there are other ways you can market on Twitch. These
include traditional advertising using videos and banners and branded content.


WHAT IS TWITCH USED FOR?

Twitch is primarily a live-streaming platform, with a major, although not
exclusive, focus on gaming. It does include some pre-recorded video content for
when streamers are offline. A typical gaming livestream involves a player
broadcasting his game as he plays, commentating as he goes. The main screen will
be the game action, with a small inset of the gamer playing and talking. The
gamer will have various graphics and relevant data overlaying the game screen,
for his audience to see.


WHEN DID TWITCH BECOME POPULAR?

Twitch began life in 2011 as the gaming section of Justin.tv. The company
decided to sell off Twitch in June that year. By early 2013 it was the most
popular eSports streaming service, and by February 2014 was the fourth-largest
source of Internet traffic during peak times in the United States. In August
2014, Amazon acquired Twitch Interactive. By May 2018, it had 2.2 million
broadcasters monthly and 15 million daily active users, with around a million
average concurrent users.


WHY IS GAME STREAMING SO POPULAR?

To some, the popularity of game streaming on a platform like Twitch might be
confusing? To many game fans, it can be incredibly entertaining. It gives you an
insight into the playing style of high-level players. To many, however, the real
fun is the commentary that runs aside the gameplay. Many of the top channels
include a fun, irreverent gameplay that appeals to the leading gaming
demographic, males in their teens, and twenties. Many streamers give practical
tips and buying advice to their audiences.


SHOULD I START STREAMING ON MIXER OR TWITCH?

Both Amazon-owned Twitch and Microsoft-owned Mixer are high-quality
livestreaming platforms. Twitch has a much bigger audience, and it is probably
easier to build an audience there. Twitch has slightly better monetization
options. Potential marketers will be attracted by the much larger viewing
numbers on Twitch than Mixer. On the other hand, Mixer now has the most popular
streamer of all, Ninja, on its roster. It also benefits from Microsoft’s Xbox
integration. Mixer also offers split-screen streaming with up to three friends.

About the Author
Werner Geyser

Writer
With over 15 years in content marketing, Werner founded Influencer Marketing Hub
in 2016. He successfully grew the platform to attract 5 million monthly
visitors, making it a key site for brand marketers globally. His efforts led to
the company's acquisition in 2020. Additionally, Werner's expertise has been
recognized by major marketing and tech publications, including Forbes,
TechCrunch, BBC and Wired.



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