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Platform
One platform, countless insights
Get fast and easy access to customer insights at every step of their journey
Amplitude Platform
Amplitude Platform

ANALYTICS

 * Product Analytics
   Understand the full user journey
 * Web Analytics
   Get the metrics you need with one line of code
 * Session Replay
   Visualize sessions based on events in your product
 * Warehouse-native Amplitude
   Unlock insights from your data warehouse

 * Product Analytics
 * Web Analytics
 * Session Replay
 * Warehouse-native Amplitude

EXPERIMENT

 * Feature Experimentation
   Innovate with personalized product experiences
 * Web Experimentation
   Drive conversion with A/B testing powered by data
 * Feature Management
   Build fast, target easily, and learn as you ship

 * Feature Experimentation
 * Web Experimentation
 * Feature Management

DATA

 * Customer Data Platform
   Unite data across teams
 * Data Governance
   Complete data you can trust
 * Integrations
   Connect Amplitude to hundreds of partners
 * Security & Privacy
   Keep your data secure and compliant
 * AI
   Self-service data meets self-service intelligence

 * Customer Data Platform
 * Data Governance
 * Integrations
 * Security & Privacy
 * AI

Platform

One platform, countless insights
Get fast and easy access to customer insights at every step of their journey
Amplitude Platform
Amplitude Platform

ANALYTICS

 * Product Analytics
   Understand the full user journey
 * Web Analytics
   Get the metrics you need with one line of code
 * Session Replay
   Visualize sessions based on events in your product
 * Warehouse-native Amplitude
   Unlock insights from your data warehouse

 * Product Analytics
 * Web Analytics
 * Session Replay
 * Warehouse-native Amplitude

EXPERIMENT

 * Feature Experimentation
   Innovate with personalized product experiences
 * Web Experimentation
   Drive conversion with A/B testing powered by data
 * Feature Management
   Build fast, target easily, and learn as you ship

 * Feature Experimentation
 * Web Experimentation
 * Feature Management

DATA

 * Customer Data Platform
   Unite data across teams
 * Data Governance
   Complete data you can trust
 * Integrations
   Connect Amplitude to hundreds of partners
 * Security & Privacy
   Keep your data secure and compliant
 * AI
   Self-service data meets self-service intelligence

 * Customer Data Platform
 * Data Governance
 * Integrations
 * Security & Privacy
 * AI

Solutions
Solutions that drive business results
Deliver customer value and drive business outcomes
Amplitude Solutions
Amplitude Solutions

INDUSTRY

 * Financial Services
   Personalize the banking experience
 * B2B
   Maximize product adoption
 * Media
   Identify impactful content
 * Healthcare
   Simplify the digital healthcare experience
 * Ecommerce
   Optimize for transactions

 * Financial Services
 * B2B
 * Media
 * Healthcare
 * Ecommerce

USE CASE

 * Grow active users
   Get users hooked from day one
 * Increase customer lifetime value
   Understand your customers like no one else
 * Accelerate monetization
   Turn behavior into business

 * Grow active users
 * Increase customer lifetime value
 * Accelerate monetization

TEAM

 * Product
   Fuel faster growth
 * Data
   Make trusted data accessible
 * Engineering
   Ship faster, learn more
 * Marketing
   Build customers for life

 * Product
 * Data
 * Engineering
 * Marketing

Solutions

Solutions that drive business results
Deliver customer value and drive business outcomes
Amplitude Solutions
Amplitude Solutions

INDUSTRY

 * Financial Services
   Personalize the banking experience
 * B2B
   Maximize product adoption
 * Media
   Identify impactful content
 * Healthcare
   Simplify the digital healthcare experience
 * Ecommerce
   Optimize for transactions

 * Financial Services
 * B2B
 * Media
 * Healthcare
 * Ecommerce

USE CASE

 * Grow active users
   Get users hooked from day one
 * Increase customer lifetime value
   Understand your customers like no one else
 * Accelerate monetization
   Turn behavior into business

 * Grow active users
 * Increase customer lifetime value
 * Accelerate monetization

TEAM

 * Product
   Fuel faster growth
 * Data
   Make trusted data accessible
 * Engineering
   Ship faster, learn more
 * Marketing
   Build customers for life

 * Product
 * Data
 * Engineering
 * Marketing

Resources

LEARN

 * Blog
   Thought leadership from industry experts
 * Resource Center
   Expertise to guide your growth
 * Glossary
   Learn about analytics, product, and technical terms
 * Templates
   Amplitude template library

 * Blog
 * Resource Center
 * Glossary
 * Templates

CONNECT

 * Community
   Connect with peers in product analytics
 * Events
   Register for live or virtual events
 * Customers
   Discover why customers love Amplitude
 * Partners
   Accelerate business value through our ecosystem

 * Community
 * Events
 * Customers
 * Partners

SUPPORT & SERVICES

 * Help Center
   Answers to every Amplitude question
 * Developer Hub
   Integrate and instrument Amplitude
 * Academy & Training
   Become an Amplitude pro
 * Professional Services
   Drive business success with expert guidance and support

 * Help Center
 * Developer Hub
 * Academy & Training
 * Professional Services

TOOLS

 * Benchmarks
   Understand how your product compares

 * Benchmarks

Resources


LEARN

 * Blog
   Thought leadership from industry experts
 * Resource Center
   Expertise to guide your growth
 * Glossary
   Learn about analytics, product, and technical terms
 * Templates
   Amplitude template library

 * Blog
 * Resource Center
 * Glossary
 * Templates

CONNECT

 * Community
   Connect with peers in product analytics
 * Events
   Register for live or virtual events
 * Customers
   Discover why customers love Amplitude
 * Partners
   Accelerate business value through our ecosystem

 * Community
 * Events
 * Customers
 * Partners

SUPPORT & SERVICES

 * Help Center
   Answers to every Amplitude question
 * Developer Hub
   Integrate and instrument Amplitude
 * Academy & Training
   Become an Amplitude pro
 * Professional Services
   Drive business success with expert guidance and support

 * Help Center
 * Developer Hub
 * Academy & Training
 * Professional Services

TOOLS

 * Benchmarks
   Understand how your product compares

 * Benchmarks

Pricing
Pricing

Platform
One platform, countless insights
Get fast and easy access to customer insights at every step of their journey
Amplitude Platform
Amplitude Platform

ANALYTICS

 * Product Analytics
   Understand the full user journey
 * Web Analytics
   Get the metrics you need with one line of code
 * Session Replay
   Visualize sessions based on events in your product
 * Warehouse-native Amplitude
   Unlock insights from your data warehouse

 * Product Analytics
 * Web Analytics
 * Session Replay
 * Warehouse-native Amplitude

EXPERIMENT

 * Feature Experimentation
   Innovate with personalized product experiences
 * Web Experimentation
   Drive conversion with A/B testing powered by data
 * Feature Management
   Build fast, target easily, and learn as you ship

 * Feature Experimentation
 * Web Experimentation
 * Feature Management

DATA

 * Customer Data Platform
   Unite data across teams
 * Data Governance
   Complete data you can trust
 * Integrations
   Connect Amplitude to hundreds of partners
 * Security & Privacy
   Keep your data secure and compliant
 * AI
   Self-service data meets self-service intelligence

 * Customer Data Platform
 * Data Governance
 * Integrations
 * Security & Privacy
 * AI

Platform

One platform, countless insights
Get fast and easy access to customer insights at every step of their journey
Amplitude Platform
Amplitude Platform

ANALYTICS

 * Product Analytics
   Understand the full user journey
 * Web Analytics
   Get the metrics you need with one line of code
 * Session Replay
   Visualize sessions based on events in your product
 * Warehouse-native Amplitude
   Unlock insights from your data warehouse

 * Product Analytics
 * Web Analytics
 * Session Replay
 * Warehouse-native Amplitude

EXPERIMENT

 * Feature Experimentation
   Innovate with personalized product experiences
 * Web Experimentation
   Drive conversion with A/B testing powered by data
 * Feature Management
   Build fast, target easily, and learn as you ship

 * Feature Experimentation
 * Web Experimentation
 * Feature Management

DATA

 * Customer Data Platform
   Unite data across teams
 * Data Governance
   Complete data you can trust
 * Integrations
   Connect Amplitude to hundreds of partners
 * Security & Privacy
   Keep your data secure and compliant
 * AI
   Self-service data meets self-service intelligence

 * Customer Data Platform
 * Data Governance
 * Integrations
 * Security & Privacy
 * AI

Solutions
Solutions that drive business results
Deliver customer value and drive business outcomes
Amplitude Solutions
Amplitude Solutions

INDUSTRY

 * Financial Services
   Personalize the banking experience
 * B2B
   Maximize product adoption
 * Media
   Identify impactful content
 * Healthcare
   Simplify the digital healthcare experience
 * Ecommerce
   Optimize for transactions

 * Financial Services
 * B2B
 * Media
 * Healthcare
 * Ecommerce

USE CASE

 * Grow active users
   Get users hooked from day one
 * Increase customer lifetime value
   Understand your customers like no one else
 * Accelerate monetization
   Turn behavior into business

 * Grow active users
 * Increase customer lifetime value
 * Accelerate monetization

TEAM

 * Product
   Fuel faster growth
 * Data
   Make trusted data accessible
 * Engineering
   Ship faster, learn more
 * Marketing
   Build customers for life

 * Product
 * Data
 * Engineering
 * Marketing

Solutions

Solutions that drive business results
Deliver customer value and drive business outcomes
Amplitude Solutions
Amplitude Solutions

INDUSTRY

 * Financial Services
   Personalize the banking experience
 * B2B
   Maximize product adoption
 * Media
   Identify impactful content
 * Healthcare
   Simplify the digital healthcare experience
 * Ecommerce
   Optimize for transactions

 * Financial Services
 * B2B
 * Media
 * Healthcare
 * Ecommerce

USE CASE

 * Grow active users
   Get users hooked from day one
 * Increase customer lifetime value
   Understand your customers like no one else
 * Accelerate monetization
   Turn behavior into business

 * Grow active users
 * Increase customer lifetime value
 * Accelerate monetization

TEAM

 * Product
   Fuel faster growth
 * Data
   Make trusted data accessible
 * Engineering
   Ship faster, learn more
 * Marketing
   Build customers for life

 * Product
 * Data
 * Engineering
 * Marketing

Resources

LEARN

 * Blog
   Thought leadership from industry experts
 * Resource Center
   Expertise to guide your growth
 * Glossary
   Learn about analytics, product, and technical terms
 * Templates
   Amplitude template library

 * Blog
 * Resource Center
 * Glossary
 * Templates

CONNECT

 * Community
   Connect with peers in product analytics
 * Events
   Register for live or virtual events
 * Customers
   Discover why customers love Amplitude
 * Partners
   Accelerate business value through our ecosystem

 * Community
 * Events
 * Customers
 * Partners

SUPPORT & SERVICES

 * Help Center
   Answers to every Amplitude question
 * Developer Hub
   Integrate and instrument Amplitude
 * Academy & Training
   Become an Amplitude pro
 * Professional Services
   Drive business success with expert guidance and support

 * Help Center
 * Developer Hub
 * Academy & Training
 * Professional Services

TOOLS

 * Benchmarks
   Understand how your product compares

 * Benchmarks

Resources


LEARN

 * Blog
   Thought leadership from industry experts
 * Resource Center
   Expertise to guide your growth
 * Glossary
   Learn about analytics, product, and technical terms
 * Templates
   Amplitude template library

 * Blog
 * Resource Center
 * Glossary
 * Templates

CONNECT

 * Community
   Connect with peers in product analytics
 * Events
   Register for live or virtual events
 * Customers
   Discover why customers love Amplitude
 * Partners
   Accelerate business value through our ecosystem

 * Community
 * Events
 * Customers
 * Partners

SUPPORT & SERVICES

 * Help Center
   Answers to every Amplitude question
 * Developer Hub
   Integrate and instrument Amplitude
 * Academy & Training
   Become an Amplitude pro
 * Professional Services
   Drive business success with expert guidance and support

 * Help Center
 * Developer Hub
 * Academy & Training
 * Professional Services

TOOLS

 * Benchmarks
   Understand how your product compares

 * Benchmarks

Pricing
Pricing

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Watch Anytime


THE IMPACT OF CULTIVATING A DATA-DRIVEN CULTURE

Clean Data, Clear Vision: Empowering Analysts for Impact


WATCH ON-DEMAND

Understand the significance of articulating the value of data insights to
stakeholders, evaluating the effectiveness of data-informed decisions, and
securing comprehensive support for self-service analytics.

Timestamps:

 * 02:55 Helping customers discover their journey to impact
 * 10:35 Signs of a strong data-culture
 * 15:45 Value drivers framework
 * 29:50 Aligning cross-functional teams

Learn more about our partner on this event, Women in Analytics!

Click for sound





41:12











WATCH THE FULL SERIES

Demystifying Data Governance

Maintaining a data governance framework is essential. Explore how you can make
data governance a strategic asset for your business growth.

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Unleashing Self-Service Analytics

A dynamic session where we unravel the secrets of harnessing self-service
analytics to elevate your company's data culture.

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