www.euromatech.com Open in urlscan Pro
2606:4700:3032::ac43:957a  Public Scan

Submitted URL: http://uiu97.courses2024.com/tracking/qaR9ZGx2AmH2ZmtlAmp5AmVkZmR4APM5qzS4qaR9ZQbkZm4
Effective URL: https://www.euromatech.com/course/professional-certificate-in-managing-leading-strategic-communication/?utm_source=Mailshot...
Submission: On November 12 via api from UA — Scanned from DE

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AN INTENSIVE 5-DAY TRAINING COURSE


PROFESSIONAL CERTIFICATE IN MANAGING & LEADING STRATEGIC COMMUNICATION


PUBLIC RELATIONS, MARKETING & INTERNAL COMMUNICATION


Professional Certificate in Managing & Leading Strategic Communication
ENROLL NOW

Home Courses Public Relations & Brand Management Professional Certificate in
Managing & Leading Strategic Communication

CLASSROOM DATES

Date Venue Fee CPE Credit

Date: 02-06 Dec 2024
Venue: London
Fee: US $5,950
CPE Credit: 30
Enroll Now
Date: 30 Dec 2024-03 Jan 2025
Venue: Amsterdam
Fee: US $5,950
CPE Credit: 30
Enroll Now
Date: 17-21 Feb 2025
Venue: Amsterdam
Fee: US $5,950
CPE Credit: 30
Enroll Now
Date: 30 Jun-04 Jul 2025
Venue: London
Fee: US $5,950
CPE Credit: 30
Enroll Now
Date: 15-19 Sep 2025
Venue: Amsterdam
Fee: US $5,950
CPE Credit: 30
Enroll Now
Date: 01-05 Dec 2025
Venue: London
Fee: US $5,950
CPE Credit: 30
Enroll Now

ONLINE DATES

Date Venue Fee

Date: 02-06 Dec 2024
Venue: Live/Online
Fee: US $3,950
Enroll Now
Date: 30 Jun-04 Jul 2025
Venue: Live/Online
Fee: US $3,950
Enroll Now
Date: 01-05 Dec 2025
Venue: Live/Online
Fee: US $3,950
Enroll Now

Objectives

Who should Attend

Methodology

Training Summary

Training Outline

Accreditation

FAQ's


INTRODUCTION

Professionals have a strategic role in leading communications with stakeholders
both inside and outside their organisation. It is they who ensure stakeholders
understand their vision of the future and who motivate and coordinate the
behaviours that lead to transformation.

Gaining understanding and commitment to the effort required to take an
organisation or team in a new direction is never easy. Even experienced leaders
in well-known companies make mistakes, under-communicating, sending inconsistent
messages, or failing to explain clearly. This EuroMaTech Professional
Certificate in Managing & Leading Strategic Communication training course
explores solutions to the communications challenges leaders currently face.

Participants will develop the following competencies:

 * Clarity in explaining vision and change simply so their messages are
   understood, believed and acted upon
 * Story telling using the power of metaphors and analogies to explain
   complicated ideas quickly and with impact so audiences remember them
 * Crafting communication strategies that underpin and strengthen business
   objectives
 * Engaging and empowering employees so there is a shared sense of purpose and
   teams commit to the vision and high performance


TRAINING OBJECTIVES

This Professional Certificate in Managing & Leading Strategic Communication
training course aims to enable participants to achieve the following objectives:

 * Improve stakeholder engagement and relationship building skills
 * Assess brand and reputation, ensuring they are consistent, understood and
   valued by stakeholders
 * Develop shared understanding of organisational mission, vision, values and
   business objectives
 * Use communication activities to win employees’ understanding of and
   commitment to change and transformation
 * Effectively guide team members and PR professionals in developing
   communication strategies and plans that support business objectives

--------------------------------------------------------------------------------


WHO SHOULD ATTEND?

Professionals and leaders who wish to learn more about the communication
challenges currently facing their organisations and improve management of
communications within their teams.


TRAINING METHODOLOGY

The Professional Certificate in Managing & Leading Strategic Communication
training course combines presentations with interactive practical exercises,
supported by video materials, activities and case studies. Participants are
encouraged to reflect on and discuss their own professional issues and
experiences.


TRAINING SUMMARY

This EuroMaTech Professional Certificate in Managing & Leading Strategic
Communication training course looks at current issues facing leaders, providing
a forum to discuss latest thinking and best practices. It emphasises the
essential communication skills needed to lead organisations today, both
relational and technical. Additionally, the training course develops skills in
using emerging communication tools and techniques from successful companies.
Participants will also discuss research from renown think tanks and
consultancies, asking how conclusions relate to their own organisations.


TRAINING OUTLINE

DAY 1: LEADING COMMUNICATIONS

 * Relational leadership: influencing and inspiring through relationships
 * Building trust & credibility: integrity, likeability & perceived expertise
 * Guiding stakeholder communications: interpreting strategic issues & providing
   strategic guidance
 * Inspiring, influencing and persuading through storytelling
 * Focus on the triple bottom line: economic, environmental & social performance

DAY 2: COMMUNICATING DURING CHANGE

 * Ethos and desire: communicating compelling visions that change corporate
   culture
 * Walk the walk, talk the talk: the leader’s role during change
 * Commitment from senior managers: creating a coalition of committed
   communicators
 * Transparent communications & reputation risk management

DAY 3: FOCUSING COMMUNICATION EFFORTS

 * Aligning communications strategy with business objectives
 * Structuring communications to support a high-performance culture
 * Delivering real benefits from communications: engaged audiences, effective
   organisation, improved productivity
 * Managing resources efficiently: people, technology & budgets

DAY 4: ENGAGING EMPLOYEES

 * Engaging & empowering employees: effective communications within
   organisations
 * Turning managers into effective communicators: capabilities, core
   competencies and performance
 * Engaging hard to reach employees: call centres, remote offices, field
   engineers, sales people
 * Helping new employees settle in and feel part of the organisation

DAY 5: BRAND MANAGEMENT

 * Corporate identity, image & reputation, vision, mission & values
 * Building competitive advantage and business through branding
 * Sharing the investment story: Investor relations and financial PR
 * The leader’s communication role during crises
 * Developing a personal action plan

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DO YOU HAVE ANY QUESTIONS ABOUT THIS COURSE?

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DO YOU WISH FOR US TO CONDUCT THIS COURSE AT YOUR PREMISES?

DISCOVER IN-HOUSE SOLUTIONS

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RELATED CATEGORIES

Management and Leadership

Innovation & Creativity

Strategic Management & Planning

Business Communication

Public Relations & Brand Management


ACCREDITATION

EuroMaTech is a member of the CPD Certification Service, Membership Number –
16851, offering professionals across various industries with CPD learning
opportunities.

EuroMaTech is approved to provide recognised independent CPD accreditation
compatible with global CPD principles and joins the initiative to increase
standards of CPD provision to professionals in relevant market sectors.

EuroMaTech is registered with the National Association of State Boards of
Accountancy (NASBA) as a sponsor of continuing professional education on the
National Registry of CPE Sponsors. State boards of accountancy have final
authority on the acceptance of individual courses for CPE credit. Complaints
regarding registered sponsors may be submitted to the National Registry of CPE
Sponsors through its website: www.NASBARegistry.org.

Euromatech is a Knowledge & Human Development Authority (KHDA) approved training
institute in Dubai, licensed and approved to deliver training courses in the
UAE.

The KHDA is the regulatory authority in the UAE, that oversees administering,
approving, supervising, and controlling the activities of various education
providers in the UAE.  We are proud of our commitment to ensuring quality
training courses and status as a KHDA-approved training provider.


RELATED ARTICLES

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HOW DOES BUSINESS PROCESS AUTOMATION ENHANCE CRISIS COMMUNICATION?

Read more


FAQ

DO YOU PROVIDE ASSISTANCE WITH HOTEL ACCOMMODATION?

Yes, we can assist you with the following:

 * Corporate Discount: If available, we can extend our corporate discount for
   your stay at selected hotels.
 * Hotel Suggestions: We can provide recommendations for nearby hotels based on
   your preferences and budget.
   Feel free to explore online booking platforms for the most cost-effective
   options.

DO YOU OFFER CUSTOMIZED TRAINING FOR ORGANIZATIONS?

Yes, we provide tailored training solutions designed to meet the specific needs
of your organization. Customized courses can be delivered either in-person or
online, and you can select the dates and duration that best fit your schedule.
For more details, please contact us at inhouse@euromatech.com

WHAT TYPES OF TRAINING FORMATS DO YOU OFFER?

We provide two flexible training formats to suit your preferences:

 * Classroom Training: Experience in-person learning with expert instructors.
   Engage in interactive discussions, hands-on activities, and benefit from
   face-to-face networking.
 * Online Training: Join live online sessions from anywhere, offering
   flexibility for those with busy schedules or who prefer remote learning.
 * In-House Training: We can bring our training directly to your organization,
   allowing for tailored sessions that address your specific needs and
   objectives.

CAN YOU ASSIST WITH VISA ARRANGEMENTS?

Yes, we can help by issuing an official Letter of Invitation once you’ve
confirmed your training registration, which can assist in your visa application
process.

WHO WILL BE THE SENIOR CONSULTANT LEADING THE TRAINING?

We are happy to share the profiles of our expert instructors. To learn more
about their qualifications and experience, please contact us info@euromatech.com


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يوروماتيك للتدريب والإستشارات الإدارية

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Media City – Dubai, U.A.E

Phone Dubai: +971 4 457 1800

Email: info@euromatech.com
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PR106C - PROFESSIONAL CERTIFICATE IN MANAGING & LEADING STRATEGIC COMMUNICATION

Select a session02-06 Dec 2024 - London02-06 Dec 2024 - Live/Online30 Dec
2024-03 Jan 2025 - Amsterdam17-21 Feb 2025 - Amsterdam30 Jun-04 Jul 2025 -
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Country*AfghanistanAlbaniaAlgeriaAmerican SamoaAndorraAngolaAnguillaAntigua and
BarbudaArgentinaArmeniaArmeniaArubaAustraliaAustriaAzerbaijanAzerbaijanBahamasBahrainBangladeshBarbadosBelarusBelgiumBelizeBeninBermudaBhutanBoliviaBonaireBosnia
and HerzegovinaBotswanaBouvet Island (Bouvetoya)BrazilBritish Indian Ocean
Territory (Chagos Archipelago)British Virgin IslandsBrunei
DarussalamBulgariaBurkina FasoBurundiCambodiaCameroonCanadaCape VerdeCayman
IslandsCentral African RepublicChadChileChinaChristmas IslandCocos (Keeling)
IslandsColombiaComorosCongoCongoCook IslandsCosta RicaCote
d'IvoireCroatiaCubaCuraçaoCyprusCyprusCzech
RepublicDenmarkDjiboutiDominicaDominican RepublicEcuadorEgyptEl
SalvadorEquatorial GuineaEritreaEstoniaEthiopiaFalkland Islands (Malvinas)Faroe
IslandsFijiFinlandFranceFrench GuianaFrench PolynesiaFrench Southern
TerritoriesGabonGambiaGeorgiaGermanyGhanaGibraltarGreeceGreenlandGrenadaGuadeloupeGuamGuatemalaGuernseyGuineaGuinea-BissauGuyanaHaitiHeard
Island and McDonald IslandsHoly See (Vatican City State)HondurasHong
KongHungaryIcelandIndiaIndonesiaIranIraqIrelandIsle of
ManIsraelItalyJamaicaJapanJerseyJordanKazakhstanKazakhstanKenyaKiribatiKoreaKoreaKuwaitKyrgyz
RepublicLao People's Democratic RepublicLatviaLebanonLesothoLiberiaLibyan Arab
JamahiriyaLiechtensteinLithuaniaLuxembourgMacaoMacedoniaMadagascarMalawiMalaysiaMaldivesMaliMaltaMarshall
IslandsMartiniqueMauritaniaMauritiusMayotteMicronesiaMoldovaMonacoMongoliaMontenegroMontserratMoroccoMozambiqueMyanmarNamibiaNauruNepalNetherlandsNetherlands
AntillesNew CaledoniaNew ZealandNicaraguaNigerNigeriaNiueNorfolk IslandNorthern
Mariana IslandsMexicoNorwayOmanPakistanPalauPalestinian TerritoryPanamaPapua New
GuineaParaguayPeruPhilippinesPitcairn IslandsPolandPortugalPuerto
RicoQatarReunionRomaniaRussian FederationRwandaSaint BarthelemySaint HelenaSaint
Kitts and NevisSaint LuciaSaint MartinSaint Pierre and MiquelonSaint Vincent and
the GrenadinesSamoaSan MarinoSao Tome and PrincipeSaudi
ArabiaSenegalSerbiaSeychellesSierra LeoneSingaporeSint Maarten
(Netherlands)Slovakia (Slovak Republic)SloveniaSolomon IslandsSomaliaSouth
AfricaSouth Georgia & S. Sandwich IslandsSpainSri LankaSudanSurinameSvalbard &
Jan Mayen IslandsSwazilandSwedenSwitzerlandSyrian Arab
RepublicTaiwanTajikistanTanzaniaThailandTimor-LesteTogoTokelauTongaTrinidad and
TobagoTunisiaTurkeyTurkeyTurkmenistanTurks and Caicos IslandsTuvaluU.S. Virgin
IslandsU.S. Minor Outlying IslandsUgandaUkraineUnited Arab EmiratesUnited
KingdomUnited StatesUruguayUzbekistanVanuatuVenezuelaVietnamWallis and
FutunaWestern SaharaYemenZambiaZimbabwe



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Country*AfghanistanAlbaniaAlgeriaAmerican SamoaAndorraAngolaAnguillaAntigua and
BarbudaArgentinaArmeniaArmeniaArubaAustraliaAustriaAzerbaijanAzerbaijanBahamasBahrainBangladeshBarbadosBelarusBelgiumBelizeBeninBermudaBhutanBoliviaBonaireBosnia
and HerzegovinaBotswanaBouvet Island (Bouvetoya)BrazilBritish Indian Ocean
Territory (Chagos Archipelago)British Virgin IslandsBrunei
DarussalamBulgariaBurkina FasoBurundiCambodiaCameroonCanadaCape VerdeCayman
IslandsCentral African RepublicChadChileChinaChristmas IslandCocos (Keeling)
IslandsColombiaComorosCongoCongoCook IslandsCosta RicaCote
d'IvoireCroatiaCubaCuraçaoCyprusCyprusCzech
RepublicDenmarkDjiboutiDominicaDominican RepublicEcuadorEgyptEl
SalvadorEquatorial GuineaEritreaEstoniaEthiopiaFalkland Islands (Malvinas)Faroe
IslandsFijiFinlandFranceFrench GuianaFrench PolynesiaFrench Southern
TerritoriesGabonGambiaGeorgiaGermanyGhanaGibraltarGreeceGreenlandGrenadaGuadeloupeGuamGuatemalaGuernseyGuineaGuinea-BissauGuyanaHaitiHeard
Island and McDonald IslandsHoly See (Vatican City State)HondurasHong
KongHungaryIcelandIndiaIndonesiaIranIraqIrelandIsle of
ManIsraelItalyJamaicaJapanJerseyJordanKazakhstanKazakhstanKenyaKiribatiKoreaKoreaKuwaitKyrgyz
RepublicLao People's Democratic RepublicLatviaLebanonLesothoLiberiaLibyan Arab
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IslandsMartiniqueMauritaniaMauritiusMayotteMicronesiaMoldovaMonacoMongoliaMontenegroMontserratMoroccoMozambiqueMyanmarNamibiaNauruNepalNetherlandsNetherlands
AntillesNew CaledoniaNew ZealandNicaraguaNigerNigeriaNiueNorfolk IslandNorthern
Mariana IslandsMexicoNorwayOmanPakistanPalauPalestinian TerritoryPanamaPapua New
GuineaParaguayPeruPhilippinesPitcairn IslandsPolandPortugalPuerto
RicoQatarReunionRomaniaRussian FederationRwandaSaint BarthelemySaint HelenaSaint
Kitts and NevisSaint LuciaSaint MartinSaint Pierre and MiquelonSaint Vincent and
the GrenadinesSamoaSan MarinoSao Tome and PrincipeSaudi
ArabiaSenegalSerbiaSeychellesSierra LeoneSingaporeSint Maarten
(Netherlands)Slovakia (Slovak Republic)SloveniaSolomon IslandsSomaliaSouth
AfricaSouth Georgia & S. Sandwich IslandsSpainSri LankaSudanSurinameSvalbard &
Jan Mayen IslandsSwazilandSwedenSwitzerlandSyrian Arab
RepublicTaiwanTajikistanTanzaniaThailandTimor-LesteTogoTokelauTongaTrinidad and
TobagoTunisiaTurkeyTurkeyTurkmenistanTurks and Caicos IslandsTuvaluU.S. Virgin
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PR106C - PROFESSIONAL CERTIFICATE IN MANAGING & LEADING STRATEGIC COMMUNICATION

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Country*AfghanistanAlbaniaAlgeriaAmerican SamoaAndorraAngolaAnguillaAntigua and
BarbudaArgentinaArmeniaArmeniaArubaAustraliaAustriaAzerbaijanAzerbaijanBahamasBahrainBangladeshBarbadosBelarusBelgiumBelizeBeninBermudaBhutanBoliviaBonaireBosnia
and HerzegovinaBotswanaBouvet Island (Bouvetoya)BrazilBritish Indian Ocean
Territory (Chagos Archipelago)British Virgin IslandsBrunei
DarussalamBulgariaBurkina FasoBurundiCambodiaCameroonCanadaCape VerdeCayman
IslandsCentral African RepublicChadChileChinaChristmas IslandCocos (Keeling)
IslandsColombiaComorosCongoCongoCook IslandsCosta RicaCote
d'IvoireCroatiaCubaCuraçaoCyprusCyprusCzech
RepublicDenmarkDjiboutiDominicaDominican RepublicEcuadorEgyptEl
SalvadorEquatorial GuineaEritreaEstoniaEthiopiaFalkland Islands (Malvinas)Faroe
IslandsFijiFinlandFranceFrench GuianaFrench PolynesiaFrench Southern
TerritoriesGabonGambiaGeorgiaGermanyGhanaGibraltarGreeceGreenlandGrenadaGuadeloupeGuamGuatemalaGuernseyGuineaGuinea-BissauGuyanaHaitiHeard
Island and McDonald IslandsHoly See (Vatican City State)HondurasHong
KongHungaryIcelandIndiaIndonesiaIranIraqIrelandIsle of
ManIsraelItalyJamaicaJapanJerseyJordanKazakhstanKazakhstanKenyaKiribatiKoreaKoreaKuwaitKyrgyz
RepublicLao People's Democratic RepublicLatviaLebanonLesothoLiberiaLibyan Arab
JamahiriyaLiechtensteinLithuaniaLuxembourgMacaoMacedoniaMadagascarMalawiMalaysiaMaldivesMaliMaltaMarshall
IslandsMartiniqueMauritaniaMauritiusMayotteMicronesiaMoldovaMonacoMongoliaMontenegroMontserratMoroccoMozambiqueMyanmarNamibiaNauruNepalNetherlandsNetherlands
AntillesNew CaledoniaNew ZealandNicaraguaNigerNigeriaNiueNorfolk IslandNorthern
Mariana IslandsMexicoNorwayOmanPakistanPalauPalestinian TerritoryPanamaPapua New
GuineaParaguayPeruPhilippinesPitcairn IslandsPolandPortugalPuerto
RicoQatarReunionRomaniaRussian FederationRwandaSaint BarthelemySaint HelenaSaint
Kitts and NevisSaint LuciaSaint MartinSaint Pierre and MiquelonSaint Vincent and
the GrenadinesSamoaSan MarinoSao Tome and PrincipeSaudi
ArabiaSenegalSerbiaSeychellesSierra LeoneSingaporeSint Maarten
(Netherlands)Slovakia (Slovak Republic)SloveniaSolomon IslandsSomaliaSouth
AfricaSouth Georgia & S. Sandwich IslandsSpainSri LankaSudanSurinameSvalbard &
Jan Mayen IslandsSwazilandSwedenSwitzerlandSyrian Arab
RepublicTaiwanTajikistanTanzaniaThailandTimor-LesteTogoTokelauTongaTrinidad and
TobagoTunisiaTurkeyTurkeyTurkmenistanTurks and Caicos IslandsTuvaluU.S. Virgin
IslandsU.S. Minor Outlying IslandsUgandaUkraineUnited Arab EmiratesUnited
KingdomUnited StatesUruguayUzbekistanVanuatuVenezuelaVietnamWallis and
FutunaWestern SaharaYemenZambiaZimbabwe




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