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Industries
Consumer GoodsHealthcareFinanceTechnologyRetailRestaurant
Services
Market AssessmentInnovationProduct TestingBrand Equity & Tracking
Expertise
Insights DevelopmentVisual Insights
Expertise


What's New
Our Story

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CLAIM YOUR SEAT AT THE DECISION MAKING TABLE

Your success is measured by your ability to drive business impact. That’s why
we’re here - to help you confidently steer business decisions with insights that
have the power to influence.

Get In Touch
Healthcare


Restaurants



Technology


What's New


Finance



We create influence among some of the world's most recognized brands by pushing
beyond information to deliver actionable insights rooted in a true understanding
of your business needs.

No bloated reports to pore over. No confusing charts to interpret. Only powerful
insights and recommendations, presented in clear, concise language and
compelling visuals.
‍

So when the time comes to share your work, you'll be ready.


WHAT WE DO

Market Assessment


Brand Equity & Tracking


Innovation


Product Testing
Shopper Insights
Satisfaction & Experience
Messaging & Communications


WHO WE SERVE

Restaurants


Consumer Goods


Healthcare


Finance


Technology


Retail


WHERE WE  EXCEL

Design Consultation
Analysis & Advanced Analytics
Data Collection
Deliverables & Reporting
Sampling & Sourcing
Data Management



NOT YOUR TYPICAL MARKET RESEARCHERS.

What matters to you is what matters to us
Depth of knowledge meets broad capabilities, allowing us to think differently
and apply the right mix of unconventional and proven approaches to perfectly
address your unique objectives.

No one can compete with our combination of aptitude, attitude, and agility.



TRUSTED ADVISORS. SEAMLESS PARTNERSHIP.



PERSONALIZED SOLUTIONS. FLEXIBLE RESEARCH DESIGNS.

You have a job to do and don’t have time to become an expert in all things. Let
us take some of the weight off your shoulders. Our industry and subject matter
experts will work closely with you to form a collaborative, consultative
relationship where we can serve as an extension of your team.

What matters to you is what matters to us. While typical marketing research
companies may restrict you to their limited offerings and standardized
approaches, we love to flex our expertise to build and customize solutions
specifically for YOU and YOUR unique needs. We mean it – you won’t get wrapped
up in any red tape here!


DON’T JUST TAKE OUR WORD FOR IT.

Our commitment to the success of our clients has resulted in our consistent,
long-standing rank as an Insights Association Top 50 U.S. Insights & Analytics
Company and our most recent designation as a Top 25 Market Research Company.


Slide 2 of 4.
See why clients say our Deliverables & Reporting are the best in the industry!
Many suppliers tout a willingness or desire to 'partner', but Directions
demonstrates it with action.
See why clients say our Deliverables & Reporting are the best in the industry!
Directions truly excels at client service. I always feel like I have a highly
skilled team of people who are dedicated to my work.
See why clients say our Deliverables & Reporting are the best in the industry!
They are not just executers, but partners who want to make sure they are able to
understand our needs and can deliver results that will meet them.
See why clients say our Deliverables & Reporting are the best in the industry!
Your dedication to helping us learn as much as we can from each and every study
is so valuable and truly exceptional compared with other suppliers.







ABOUT DIRECTIONS




Directions is a top business insights and analytics company. We were founded
over 30 years ago with the distinct mission to form long-term partnerships with
marketing, consumer insight and B2B insights leaders and professionals,
empowering them to impact strategic business decisions and drive action in their
organizations - and we remain as passionate about living that out today as ever!

Directions is the full-service marketing research division of Directions Inc, an
employee-owned firm headquartered in Cincinnati, Ohio, with regional offices
around the country, conducting work globally.


CONTACT US

We would love to hear from you no matter what the business or research
challenge.

Get In Touch

ABOUT

Our Story
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