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WICKED SMART MARKETING TOOLS, TIPS, AND STRATEGIES FOR LOCAL BUSINESSES



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 * Episode 1: What is the Wicked Smart Podcast?
   
   Our goals for the podcast are:  To create a structured strategy map for you
   to follow that is evergreen. To help you focus and prioritize your most
   precious resource, so you can...
   LISTEN NOW
   
 * Episode 2: How to Define Your Ideal Customer With Stephen Semple
   
   Today’s guest is Stephen Semple.  He’s the Creator & Host of the Empire
   Builder Podcast and a Wizard of Ads Partner and Director of Wizard of Ads
   Canada.  He has...
   LISTEN NOW
   
 * Episode 3: Differentiation and Positioning With Johnny Molson
   
   Today’s guest is Johnny Molson.  He is a marketing consultant and partner in
   the Austin, Texas firm The Wizard of Ads. He has written, produced, and/or
   performed in about 11,842...
   LISTEN NOW
   
 * Episode 4: Understanding the Customer Journey With Jeremy Miller
   
   Today’s guest is Jeremy Miller.  He is a brand strategist, author of the new
   book, Brand New Name and best-selling writer of Sticky Branding. Here are
   some questions we’ll answer: What is...
   LISTEN NOW
   
 * Episode 5: The Key To Building Trust and Generating Sale Results With Don
   Stanley
   
   Today’s guest is Don Stanley.  He is an internationally-recognized speaker
   and award-winning educator. Clients rely on him to educate, engage,
   entertain, and inspire them. He speaks at keynotes, conferences, company...
   LISTEN NOW
   
 * Episode 6: How Your Company Can Be Everywhere It Needs To Be Online With
   Rebecca Lieb
   
   Today’s guest is Rebecca Lieb.  She is a strategic advisor, research analyst,
   keynote speaker, author, and columnist. Her areas of specialization are
   digital marketing and media, with a concentration in content...
   LISTEN NOW
   
 * Episode 7: How to Grow Your Business Through Lead Generation With Rich Brooks
   
   Today’s guest is Rich Brooks.  He is a nationally recognized speaker on
   entrepreneurship, digital marketing, and social media. He founded The Agents
   of Change, an annual conference and weekly podcast that...
   LISTEN NOW
   
 * Episode 8: Building a System to Convert Leads into Sales With Chris Smith
   
   Today’s guest is Chris Smith.  He is a sales and marketing expert featured in
   Forbes, Inc. and Entrepreneur.com.  He is the best selling author of The
   Conversion Code and co-founder...
   LISTEN NOW
   
 * Episode 9: Creating You Annual Content Plan With Angela Crocker
   
   Our guest today is Angela Crocker. She is an author and educator who helps
   people navigate the digital life. As lecturer at a polytechnic university,
   she helps business and media...
   LISTEN NOW
   





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We created the Wicked Smart Series to connect the local businesses that Mid-West
Family serves to amazing content that will help them improve upon their
businesses.

730 Rayovac Dr.

Madison, WI 53711

e: Email Us
p: 608-780-0768




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   * Mid-West Family
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 * Contact


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