business.adobe.com
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urlscan Pro
2a02:26f0:10e::5435:a1d8
Public Scan
Submitted URL: http://email2.magento.com/NTg1LUdHRC05NTkAAAGGT7IF0V1ShUI4feSMUQnlM1rpb96A7Z8BPWCSTZKShfUUvyq8AWJmb3gZTDZoHOk05-gxEHM=
Effective URL: https://business.adobe.com/summit/2022/sessions/leading-marketing-digital-transformation-s813.html?trackingid=HQZ6X4JY&mv=e...
Submission: On August 18 via api from US — Scanned from DE
Effective URL: https://business.adobe.com/summit/2022/sessions/leading-marketing-digital-transformation-s813.html?trackingid=HQZ6X4JY&mv=e...
Submission: On August 18 via api from US — Scanned from DE
Form analysis
3 forms found in the DOMGET https://helpx.adobe.com/globalsearch.html
<form action="https://helpx.adobe.com/globalsearch.html" method="GET" class="feds-searchForm">
<input type="text" name="q" placeholder="Search" aria-label="Search" class="feds-searchInput" autocomplete="off" aria-autocomplete="list" aria-controls="feds-searchResults" daa-ll="search-results:standard search">
<div class="feds-searchIcons">
<svg xmlns="http://www.w3.org/2000/svg" viewBox="0 0 24 24" focusable="false">
<path d="M14 2A8 8 0 0 0 7.4 14.5L2.4 19.4a1.5 1.5 0 0 0 2.1 2.1L9.5 16.6A8 8 0 1 0 14 2Zm0 14.1A6.1 6.1 0 1 1 20.1 10 6.1 6.1 0 0 1 14 16.1Z"></path>
</svg>
<a href="#" tabindex="-1" class="feds-searchClose" role="button" aria-label="Clear results"></a>
</div>
</form>
<form class="spectrum-Form subscriptionForm_input">
<main><label class="spectrum-FieldLabel spectrum-FieldLabel--sizeS" for="email">Your email address<input type="email" id="email" name="user_email" class=" " placeholder="email@adobe.com" required="" value=""><span class="error_invalidEmail">Your
email is invalid</span><span class="error_required">Required Field</span></label></main>
<footer>
<div class="subscriptionForm_consentNotice">
<p>The <a href="https://www.adobe.com/privacy/policy.html#info-share" data-disable-query="false" target="_blank" disablelinktracking="false">Adobe family of companies </a>may keep me informed
with <a href="https://www.adobe.com/privacy/marketing.html#mktg-email" data-disable-query="false" target="_blank" disablelinktracking="false">personalized emails</a> about Adobe Summit. See
our <a href="https://www.adobe.com/privacy/policy.html" data-disable-query="false" target="_blank" disablelinktracking="false">Privacy Policy</a> for more details or
to <a href="https://www.adobe.com/privacy/opt-out.html#communication" data-disable-query="false" target="_blank" disablelinktracking="false">opt-out</a> at any time. </p>
</div>
<div class="cta"><button class="spectrum-Button spectrum-Button--cta" target="_self" type="submit">Submit</button></div>
</footer>
</form>
POST https://apps.enterprise.adobe.com/faas/service/3.0.0/submit
<form class="faas-form" onsubmit="return jQuery.fn.yiiactiveform.submit(this);" id="faas-form-79" action="https://apps.enterprise.adobe.com/faas/service/3.0.0/submit" method="POST">
<!-- * Required fields -->
<div class="errorSummary" id="faas-form-79_es_" style="display:none">
<p>Please fix the following input errors:</p>
<ul>
<li>dummy</li>
</ul>
</div>
<input type="hidden" name="id" value="79">
<input type="hidden" name="l" value="1">
<input type="hidden" name="d" value="">
<div class="row dropdownlist 95 FaaS-95" style="display: none;">
<label for="Form79_95">Salutation</label><select id="Form79_95" name="Form79[95]" onfocus="_faas_site_catalyst_form_interaction(this,'95',95)"></select>
<div>
<div id="Form79_95_em_" class="errorMessage" style="display:none"></div>
</div>
<div class="clear-both"></div>
</div>
<div class="row textfield 1 FaaS-1">
<label for="Form79_1" class="required">Business email </label><input id="Form79_1" name="Form79[1]" onfocus="_faas_site_catalyst_form_interaction(this,'1',1)" autocomplete="email" type="email" maxlength="80" placeholder="Business email ">
<div>
<div id="Form79_1_em_" class="errorMessage" style="display:none"></div>
</div>
<div class="clear-both"></div>
</div>
<div class="row textfield 8 FaaS-8">
<label for="Form79_8" class="required">First name </label><input id="Form79_8" name="Form79[8]" onfocus="_faas_site_catalyst_form_interaction(this,'8',8)" autocomplete="given-name" type="text" maxlength="40" placeholder="First name ">
<div>
<div id="Form79_8_em_" class="errorMessage" style="display:none"></div>
</div>
<div class="clear-both"></div>
</div>
<div class="row textfield 9 FaaS-9">
<label for="Form79_9" class="required">Last name </label><input id="Form79_9" name="Form79[9]" onfocus="_faas_site_catalyst_form_interaction(this,'9',9)" autocomplete="family-name" type="text" maxlength="80" placeholder="Last name ">
<div>
<div id="Form79_9_em_" class="errorMessage" style="display:none"></div>
</div>
<div class="clear-both"></div>
</div>
<div class="row textfield 11 FaaS-11">
<label for="Form79_11" class="required">Business phone </label><input id="Form79_11" name="Form79[11]" onfocus="_faas_site_catalyst_form_interaction(this,'11',11)" autocomplete="tel" type="tel" maxlength="25" placeholder="Business phone ">
<div>
<div id="Form79_11_em_" class="errorMessage" style="display:none"></div>
</div>
<div class="clear-both"></div>
</div>
<div class="row dropdownlist 20 FaaS-20">
<label for="Form79_20" class="required">Job title or role </label><select id="Form79_20" name="Form79[20]" onfocus="_faas_site_catalyst_form_interaction(this,'20',20)">
<option value="" selected="selected">Select</option>
<option value="3003" class="collection-9">CXO/EVP</option>
<option value="3004" class="collection-9">SVP/VP</option>
<option value="3005" class="collection-9">Senior Director/Director </option>
<option value="3006" class="collection-9">Senior Manager/Manager </option>
<option value="3007" class="collection-9">Individual Contributor</option>
</select>
<div>
<div id="Form79_20_em_" class="errorMessage" style="display:none"></div>
</div>
<div class="clear-both"></div>
</div>
<div class="row dropdownlist 19 FaaS-19">
<label for="Form79_19" class="required">Functional area/department </label><select id="Form79_19" name="Form79[19]" onfocus="_faas_site_catalyst_form_interaction(this,'19',19)">
<option value="" selected="selected">Select</option>
<option value="3236" class="collection-8">Analytics</option>
<option value="3237" class="collection-8">Business Development</option>
<option value="3240" class="collection-8">Digital Commerce</option>
<option value="472" class="collection-8">Finance</option>
<option value="473" class="collection-8">Human Resources</option>
<option value="3241" class="collection-8">IT</option>
<option value="3166" class="collection-8">Marketing: Advertising</option>
<option value="3239" class="collection-8">Marketing: Creative</option>
<option value="3242" class="collection-8">Marketing: Operations/Email</option>
<option value="3238" class="collection-8">Marketing: Search</option>
<option value="3243" class="collection-8">Marketing: Content/Web</option>
<option value="3244" class="collection-8">Marketing: Other</option>
<option value="487" class="collection-8">Sales</option>
<option value="494" class="collection-8">Other</option>
</select>
<div>
<div id="Form79_19_em_" class="errorMessage" style="display:none"></div>
</div>
<div class="clear-both"></div>
</div>
<div class="row dropdownlist 14 FaaS-14">
<label for="Form79_14" class="required">Country/Region </label><select id="Form79_14" name="Form79[14]" onfocus="_faas_site_catalyst_form_interaction(this,'14',14)">
<option value="" selected="selected">Select</option>
<option value="2580" class="collection-4">United States</option>
<option value="1035" class="collection-4">United Kingdom</option>
<option value="674" class="collection-4">Canada</option>
<option value="1579" class="collection-4">Japan</option>
<option value="1432" class="collection-4">India</option>
<option value="555" class="collection-4">Afghanistan</option>
<option value="558" class="collection-4">Albania</option>
<option value="859" class="collection-4">Algeria</option>
<option value="546" class="collection-4">Andorra</option>
<option value="561" class="collection-4">Angola</option>
<option value="557" class="collection-4">Anguilla</option>
<option value="562" class="collection-4">Antarctica</option>
<option value="556" class="collection-4">Antigua and Barbuda</option>
<option value="563" class="collection-4">Argentina</option>
<option value="559" class="collection-4">Armenia</option>
<option value="609" class="collection-4">Aruba</option>
<option value="600" class="collection-4">Australia</option>
<option value="590" class="collection-4">Austria</option>
<option value="610" class="collection-4">Azerbaijan</option>
<option value="669" class="collection-4">Bahamas</option>
<option value="635" class="collection-4">Bahrain</option>
<option value="613" class="collection-4">Bangladesh</option>
<option value="612" class="collection-4">Barbados</option>
<option value="672" class="collection-4">Belarus</option>
<option value="614" class="collection-4">Belgium</option>
<option value="673" class="collection-4">Belize</option>
<option value="637" class="collection-4">Benin</option>
<option value="638" class="collection-4">Bermuda</option>
<option value="670" class="collection-4">Bhutan</option>
<option value="640" class="collection-4">Bolivia</option>
<option value="611" class="collection-4">Bosnia and Herzegovina</option>
<option value="671" class="collection-4">Botswana</option>
<option value="641" class="collection-4">Brazil</option>
<option value="1468" class="collection-4">British Indian Ocean</option>
<option value="639" class="collection-4">Brunei</option>
<option value="625" class="collection-4">Bulgaria</option>
<option value="624" class="collection-4">Burkina Faso</option>
<option value="1730" class="collection-4">Burma (Myanmar)</option>
<option value="636" class="collection-4">Burundi</option>
<option value="1630" class="collection-4">Cambodia</option>
<option value="737" class="collection-4">Cameroon</option>
<option value="810" class="collection-4">Cape Verde</option>
<option value="1654" class="collection-4">Cayman Islands</option>
<option value="690" class="collection-4">Central African Republic</option>
<option value="2354" class="collection-4">Chad</option>
<option value="721" class="collection-4">Chile</option>
<option value="738" class="collection-4">China</option>
<option value="811" class="collection-4">Christmas Island</option>
<option value="688" class="collection-4">Cocos (Keeling) Islands</option>
<option value="771" class="collection-4">Colombia</option>
<option value="1632" class="collection-4">Comoros</option>
<option value="689" class="collection-4">Congo, Democratic Republic of the</option>
<option value="691" class="collection-4">Congo, Republic of the</option>
<option value="720" class="collection-4">Cook Islands</option>
<option value="807" class="collection-4">Costa Rica</option>
<option value="1306" class="collection-4">Croatia</option>
<option value="812" class="collection-4">Cyprus</option>
<option value="813" class="collection-4">Czech Republic</option>
<option value="840" class="collection-4">Denmark</option>
<option value="839" class="collection-4">Djibouti</option>
<option value="857" class="collection-4">Dominica</option>
<option value="858" class="collection-4">Dominican Republic</option>
<option value="2439" class="collection-4">East Timor</option>
<option value="860" class="collection-4">Ecuador</option>
<option value="863" class="collection-4">Egypt</option>
<option value="2350" class="collection-4">El Salvador</option>
<option value="1239" class="collection-4">Equatorial Guinea</option>
<option value="868" class="collection-4">Eritrea</option>
<option value="862" class="collection-4">Estonia</option>
<option value="920" class="collection-4">Ethiopia</option>
<option value="929" class="collection-4">Falkland Islands (Malvinas)</option>
<option value="931" class="collection-4">Faroe Islands</option>
<option value="928" class="collection-4">Fiji</option>
<option value="921" class="collection-4">Finland</option>
<option value="932" class="collection-4">France</option>
<option value="1232" class="collection-4">French Guiana</option>
<option value="1883" class="collection-4">French Polynesia</option>
<option value="1034" class="collection-4">Gabon</option>
<option value="1236" class="collection-4">Gambia</option>
<option value="1231" class="collection-4">Georgia</option>
<option value="822" class="collection-4">Germany</option>
<option value="1233" class="collection-4">Ghana</option>
<option value="1234" class="collection-4">Gibraltar</option>
<option value="1240" class="collection-4">Greece</option>
<option value="1235" class="collection-4">Greenland</option>
<option value="1230" class="collection-4">Grenada</option>
<option value="1238" class="collection-4">Guadeloupe</option>
<option value="1295" class="collection-4">Guatemala</option>
<option value="1237" class="collection-4">Guinea</option>
<option value="1296" class="collection-4">Guinea-Bissau</option>
<option value="1297" class="collection-4">Guyana</option>
<option value="1328" class="collection-4">Haiti</option>
<option value="1305" class="collection-4">Honduras</option>
<option value="1298" class="collection-4">Hong Kong SAR of China</option>
<option value="1329" class="collection-4">Hungary</option>
<option value="1471" class="collection-4">Iceland</option>
<option value="1370" class="collection-4">Indonesia</option>
<option value="1469" class="collection-4">Iraq</option>
<option value="1398" class="collection-4">Ireland</option>
<option value="1425" class="collection-4">Israel</option>
<option value="1472" class="collection-4">Italy</option>
<option value="719" class="collection-4">Ivory Coast (Côte d'Ivoire)</option>
<option value="1577" class="collection-4">Jamaica</option>
<option value="1578" class="collection-4">Jordan</option>
<option value="1655" class="collection-4">Kazakhstan</option>
<option value="1627" class="collection-4">Kenya</option>
<option value="1631" class="collection-4">Kiribati</option>
<option value="1635" class="collection-4">Korea, South</option>
<option value="3141" class="collection-4">Kosovo</option>
<option value="1653" class="collection-4">Kuwait</option>
<option value="1629" class="collection-4">Kyrgyzstan</option>
<option value="1669" class="collection-4">Laos</option>
<option value="1678" class="collection-4">Latvia</option>
<option value="1670" class="collection-4">Lebanon</option>
<option value="1675" class="collection-4">Lesotho</option>
<option value="1674" class="collection-4">Liberia</option>
<option value="1679" class="collection-4">Libya</option>
<option value="1672" class="collection-4">Liechtenstein</option>
<option value="1676" class="collection-4">Lithuania</option>
<option value="1677" class="collection-4">Luxembourg</option>
<option value="1732" class="collection-4">Macau SAR of China</option>
<option value="1728" class="collection-4">Macedonia, Republic of</option>
<option value="1726" class="collection-4">Madagascar</option>
<option value="1739" class="collection-4">Malawi</option>
<option value="1774" class="collection-4">Malaysia</option>
<option value="1738" class="collection-4">Maldives</option>
<option value="1729" class="collection-4">Mali</option>
<option value="1736" class="collection-4">Malta</option>
<option value="1727" class="collection-4">Marshall Islands</option>
<option value="1733" class="collection-4">Martinique</option>
<option value="1734" class="collection-4">Mauritania</option>
<option value="1737" class="collection-4">Mauritius</option>
<option value="2685" class="collection-4">Mayotte</option>
<option value="1740" class="collection-4">Mexico</option>
<option value="930" class="collection-4">Micronesia</option>
<option value="1682" class="collection-4">Moldova</option>
<option value="1681" class="collection-4">Monaco</option>
<option value="1731" class="collection-4">Mongolia</option>
<option value="1725" class="collection-4">Montenegro</option>
<option value="1735" class="collection-4">Montserrat</option>
<option value="1680" class="collection-4">Morocco</option>
<option value="1793" class="collection-4">Mozambique</option>
<option value="1794" class="collection-4">Namibia</option>
<option value="1838" class="collection-4">Nauru</option>
<option value="1837" class="collection-4">Nepal</option>
<option value="1800" class="collection-4">Netherlands</option>
<option value="560" class="collection-4">Netherlands Antilles</option>
<option value="1795" class="collection-4">New Caledonia</option>
<option value="1843" class="collection-4">New Zealand</option>
<option value="1799" class="collection-4">Nicaragua</option>
<option value="1796" class="collection-4">Niger</option>
<option value="1798" class="collection-4">Nigeria</option>
<option value="1842" class="collection-4">Niue</option>
<option value="1797" class="collection-4">Norfolk Island</option>
<option value="1817" class="collection-4">Norway</option>
<option value="1856" class="collection-4">Oman</option>
<option value="1986" class="collection-4">Pakistan</option>
<option value="2046" class="collection-4">Palestinian Territory</option>
<option value="1857" class="collection-4">Panama</option>
<option value="1884" class="collection-4">Papua New Guinea</option>
<option value="2088" class="collection-4">Paraguay</option>
<option value="1858" class="collection-4">Peru</option>
<option value="1885" class="collection-4">Philippines</option>
<option value="2045" class="collection-4">Pitcairn Island</option>
<option value="1994" class="collection-4">Poland</option>
<option value="2047" class="collection-4">Portugal</option>
<option value="2089" class="collection-4">Qatar</option>
<option value="2091" class="collection-4">Romania</option>
<option value="2135" class="collection-4">Russia</option>
<option value="2247" class="collection-4">Rwanda</option>
<option value="2090" class="collection-4">Réunion</option>
<option value="2276" class="collection-4">Saint Helena</option>
<option value="1633" class="collection-4">Saint Kitts and Nevis</option>
<option value="1671" class="collection-4">Saint Lucia</option>
<option value="2044" class="collection-4">Saint Pierre and Miquelon</option>
<option value="2646" class="collection-4">Saint Vincent and the Grenadines</option>
<option value="3144" class="collection-4">Saint-Barthélemy</option>
<option value="2683" class="collection-4">Samoa</option>
<option value="2345" class="collection-4">San Marino</option>
<option value="2248" class="collection-4">Saudi Arabia</option>
<option value="2346" class="collection-4">Senegal</option>
<option value="2134" class="collection-4">Serbia</option>
<option value="2250" class="collection-4">Seychelles</option>
<option value="2344" class="collection-4">Sierra Leone</option>
<option value="2274" class="collection-4">Singapore</option>
<option value="2339" class="collection-4">Slovakia</option>
<option value="2277" class="collection-4">Slovenia</option>
<option value="2249" class="collection-4">Solomon Islands</option>
<option value="2347" class="collection-4">Somalia</option>
<option value="2686" class="collection-4">South Africa</option>
<option value="1294" class="collection-4">South Georgia and the South Sandwich Islands</option>
<option value="3145" class="collection-4">South Sudan</option>
<option value="869" class="collection-4">Spain</option>
<option value="1673" class="collection-4">Sri Lanka</option>
<option value="2348" class="collection-4">Suriname</option>
<option value="2338" class="collection-4">Svalbard and Jan Mayen</option>
<option value="2352" class="collection-4">Swaziland</option>
<option value="2252" class="collection-4">Sweden</option>
<option value="692" class="collection-4">Switzerland</option>
<option value="2349" class="collection-4">São Tome and Principe</option>
<option value="2525" class="collection-4">Taiwan Region</option>
<option value="2437" class="collection-4">Tajikistan</option>
<option value="2547" class="collection-4">Tanzania</option>
<option value="2356" class="collection-4">Thailand</option>
<option value="2355" class="collection-4">Togo</option>
<option value="2438" class="collection-4">Tokelau</option>
<option value="2442" class="collection-4">Tonga</option>
<option value="2523" class="collection-4">Trinidad and Tobago</option>
<option value="2441" class="collection-4">Tunisia</option>
<option value="2443" class="collection-4">Turkey</option>
<option value="2440" class="collection-4">Turkmenistan</option>
<option value="2353" class="collection-4">Turks and Caicos Islands</option>
<option value="2524" class="collection-4">Tuvalu</option>
<option value="2578" class="collection-4">Uganda</option>
<option value="2548" class="collection-4">Ukraine</option>
<option value="547" class="collection-4">United Arab Emirates</option>
<option value="2579" class="collection-4">United States Minor Outlying Islands</option>
<option value="2641" class="collection-4">Uruguay</option>
<option value="2644" class="collection-4">Uzbekistan</option>
<option value="2681" class="collection-4">Vanuatu</option>
<option value="2645" class="collection-4">Vatican City</option>
<option value="2647" class="collection-4">Venezuela</option>
<option value="2679" class="collection-4">Vietnam</option>
<option value="2674" class="collection-4">Virgin Islands, British</option>
<option value="2682" class="collection-4">Wallis and Futuna</option>
<option value="867" class="collection-4">Western Sahara</option>
<option value="2684" class="collection-4">Yemen</option>
<option value="2699" class="collection-4">Zambia</option>
<option value="2700" class="collection-4">Zimbabwe</option>
</select>
<div>
<div id="Form79_14_em_" class="errorMessage" style="display:none"></div>
</div>
<div class="clear-both"></div>
</div>
<div class="row dropdownlist 15 FaaS-15">
<label for="Form79_15">State/province</label><select id="Form79_15" name="Form79[15]" onfocus="_faas_site_catalyst_form_interaction(this,'15',15)">
<option value="" selected="selected">Select</option>
</select>
<div>
<div id="Form79_15_em_" class="errorMessage" style="display:none"></div>
</div>
<div class="clear-both"></div>
</div>
<div class="row textfield 10 FaaS-10">
<label for="Form79_10" class="required">Organization name </label><input id="Form79_10" name="Form79[10]" onfocus="_faas_site_catalyst_form_interaction(this,'10',10)" autocomplete="organization" type="text" maxlength="100"
placeholder="Organization name ">
<div>
<div id="Form79_10_em_" class="errorMessage" style="display:none"></div>
</div>
<div class="clear-both"></div>
</div>
<div class="row textfield 16 FaaS-16" style="display: none;">
<label for="Form79_16">ZIP/postal code</label><input id="Form79_16" name="Form79[16]" onfocus="_faas_site_catalyst_form_interaction(this,'16',16)" autocomplete="postal-code" type="text" maxlength="20" placeholder="ZIP/postal code">
<div>
<div id="Form79_16_em_" class="errorMessage" style="display:none"></div>
</div>
<div class="clear-both"></div>
</div>
<div class="row textfield 33 FaaS-33" style="display: none;">
<label for="Form79_33" class="required">Website </label><input id="Form79_33" name="Form79[33]" onfocus="_faas_site_catalyst_form_interaction(this,'33',33)" autocomplete="url" type="text" maxlength="255" placeholder="Website ">
<div>
<div id="Form79_33_em_" class="errorMessage" style="display:none"></div>
</div>
<div class="clear-both"></div>
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* * * * Adobe Experience Cloud * * Try our advanced search * Explore * * * * What is Experience Cloud? Digital Experience Solutions * Solutions * Data insights & audiences * Experience management platform * Content management * Commerce * Customer journeys * B2B Marketing * Digital enrollment & onboarding * Request a demo * * * Products * Analytics * Experience Manager * Real-Time CDP * Marketo Engage * Commerce * Campaign * Adobe Workfront * Advertising * Experience Platform * View all products * * * Resources * Resource center * Customer success stories * Experience Cloud Blog * * For Customers * Learn and documentation * Community forums * * * Support * Services and support * Partners * * Events * Experience Makers Live * Adobe Summit * * Why Adobe * Why partner with Adobe * * * * Adobe Summit * Speakers * Sessions * All Sessions * Digital Experience Insights * Sponsors * FAQ * Adobe Experience Cloud * * * * * * Sign In * Sign In * * * * Please sign in to access this content. Note that if you've never registered for an event before, you may be asked for additional information. LEADING MARKETING DIGITAL TRANSFORMATION - S813 Closed captions in English, French, and German can be accessed in the video player. Share this page * * * * Copied -------------------------------------------------------------------------------- Tue Mar 15 | 08:00 PM - 08:30 PM GMT Sign in to access this content Adobe will share your info with Microsoft if you add this session to your schedule. You may view the session without adding to schedule. SPEAKERS * Stephanie Ferguson Corporate Vice President, Global Demand Center, Microsoft * Patrick Brown VP Growth Marketing & Insights, Adobe * Tuula Rytila Corporate Vice President, Microsoft Digital Stores, Microsoft Featured Products * Adobe Advertising Cloud Start a free trial Learn more * Adobe Analytics Start a free trial Learn more * Adobe Campaign Start a free trial Learn more * Adobe Commerce Start a free trial Learn more * Adobe Creative Cloud Start a free trial Learn more * Adobe Customer Journey Analytics Start a free trial Learn more * Adobe Document Cloud Start a free trial Learn more * Adobe Experience Cloud Start a free trial Learn more * Adobe Experience Manager Start a free trial Learn more * Adobe Experience Platform Start a free trial Learn more * Adobe Journey Optimizer Start a free trial Learn more * Marketo Engage Start a free trial Learn more * Adobe Sign Install/open Start a free trial Learn more Session materials No materials available for this session Session Materials Sign up/Sign in to download session materials ABOUT THE SESSION What has the rapid shift in digital transformation meant for Microsoft’s consumer and commercial businesses? Join Microsoft Corporate vice presidents, Stephanie Ferguson and Tuula Rytila, as they sit down with Adobe VP Patrick Brown to share business insights and leadership lessons behind their journey to create digital-first, highly engaging customer experiences on a global scale. As one of the largest customers of Adobe Experience Cloud, Stephanie and Tuula share how the Adobe-Microsoft partnership enabled Microsoft to accelerate business results and drive innovation and value for consumers from its own digital stores to its largest enterprise commercial cloud customers through the power of Adobe-Microsoft integrated technologies. Track: Developer Ecosystem, Digital Commerce, Marketing Workflows and Collaboration, Analytics for Customer Journeys, B2B Marketing, Content Management for Personalized Experiences, Customer Data Management, Omnichannel Marketing and Optimization, Personalization at Scale Session Type: Session Technical Level: General Audience Presentation Style: Thought Leadership Audience Type: Advertiser, Business Analyst, Campaign Manager, Creative Leader, Database Marketing Manager, Developer, Digital Analyst, Digital Marketer, Email Marketer, IT Architect, IT Executive, Marketing Executive, Mobile Marketer, Publisher, Segmentation Specialist, Commerce Executive, Content Marketer, Data Scientist, Optimization Manager, Social Marketer, Web Marketer, Commerce Marketer/Merchandiser, Web Analyst, Operations/COO, Project Manager, Web Designer Industry Focus: Advertising/Publishing, Automotive, Commerce, Consulting/Agency, Consumer Goods, Education, Financial Services & Insurance, Government, Healthcare/Lifesciences, High Tech, Manufacturing, Media & Entertainment, Professional Services, Retail, TV/Broadcast, Telecommunications, Travel & Hospitality, Distribution/Wholesale Business Type: B2B This content is copyrighted by Adobe Inc. Any recording and posting of this content is strictly prohibited. By accessing materials linked on this page ("Session Materials"), you agree that 1. Session Materials are Sample Files per our Terms of Use and 2. you will use Session Materials solely as directed by the applicable speaker. Presented by Microsoft EMPOWERING DIGITAL TRANSFORMATION Watch video View all By viewing this video, I agree the Adobe family of companies may share my contact information with Microsoft for marketing purposes. For details see the privacy policy on the Microsoft sponsor page. MORE SESSIONS THAT MAY INTEREST YOU On Demand PERSONALIZATION AT SCALE POWERED BY ADOBE EXPERIENCE PLATFORM 30 min On Demand EVOLVING CUSTOMER BEHAVIOR - THE NEED FOR DATA AND PERSONALIZATION 30 min On Demand DYNAMIC DOCUMENT GENERATION AND ADOBE COMMERCE 30 min SUCCESS STARTS WITH EXPERIENCE LEAGUE. Find documentation, self-guided tutorials, how-to videos, courses for all levels and roles, a community of peers, and expert support when you need it. Start learning * * * Contact us * Request a demo * Adobe.com * * Why Adobe * Why partner with Adobe * How we use our products * Our partners * Industry leadership * Creative Cloud for Enterprise * Document Cloud for Business * * About Experience Cloud * Explore all products * Adobe Experience Platform * Adobe Analytics * Adobe Experience Manager Sites (CMS) * Adobe Experience Manager Assets (DAM) * Marketo Engage * Adobe Commerce * * Our solutions * Data insights & audiences * Experience management platform * Content management * Commerce * Customer journeys * B2B marketing * Digital enrollment & onboarding * * * Resources * Resource center * Customer success stories * Experience Cloud Blog * Experience League (learn & support) * Community forums * Glossary * Development resources * * Company * About Adobe * Careers * Newsroom * Corporate responsibility * Investor relations * Supply chain * Trust center * Events * Diversity & inclusion * Integrity * COVID-19 * * * Change region * * * * * * Copyright © 2022 Adobe. All rights reserved. * Privacy * Terms of Use * Cookie preferences * Do not sell my personal information * AdChoices desc desc STEPHANIE FERGUSON Corporate Vice President, Global Demand Center Microsoft * LEADING MARKETING DIGITAL TRANSFORMATION - S813 Tue Mar 15 | 08:00 PM - 08:30 PM GMT Sign in to access this content Stephanie leads Microsoft’s Global Demand Center (GDC). She is responsible for driving the strategy and execution of connected marketing and sales programs that drive growth for Microsoft’s commercial businesses, including Azure, Microsoft 365, Teams, Dynamics 365, Power Platform, and Surface. In partnership with Microsoft’s engineering and sales organizations, Stephanie’s team has transformed commercial marketing at Microsoft through a globally scaled engine that connects marketing and sales through engaging, personalized digital experiences across the customer lifecycle for millions of customers each year. She's championed innovation in modern marketing technology and AI to build a platform that optimizes the digital marketing mix for each contact and dynamically scores interactions to pinpoint the right moment and channel to engage customers in a buying conversation. Stephanie’s twenty-five-year career at Microsoft includes leadership positions in Office, Windows Phone, Windows, and Commercial Cloud businesses. In addition to her marketing leadership roles, she was an HR Director in the People and Organization Capability group where she shaped how Microsoft develops future talent and leaders. Stephanie is passionate about inclusion and creating opportunities for others, and is the executive sponsor of the women’s marketing community at Microsoft, and externally, the Women in Cloud organization. Prior to Microsoft, Stephanie spent six years developing and implementing IT solutions at IBM and has experience in the insurance and retail fashion industries. Stephanie holds an MBA in marketing and strategic management from The Wharton School and an undergraduate degree in economics and computer science from Dartmouth College. Stephanie and her husband, Eric, live in Bellevue, Washington with their children. Stephanie also serves on several non-profit boards and enjoys sports and the outdoors (skiing, hiking, soccer), cooking, and time with family and friends. Adobe will share your info with sponsors of sessions added to your schedule. Select session titles for details. desc desc PATRICK BROWN VP Growth Marketing & Insights Adobe * LEADING MARKETING DIGITAL TRANSFORMATION - S813 Tue Mar 15 | 08:00 PM - 08:30 PM GMT Sign in to access this content Patrick is a Vice President of Growth Marketing & Insights at Adobe. This role is focused on driving sustainable global growth through acquisition and engagement marketing motions. His responsibilities include leading a global media operation across B2C / B2B segments, a marketing performance analytics practice, a marketing planning and ROI function, and a marketing engineering practice. Prior to Adobe, Patrick spent several years in management consulting focused on helping companies undergo significant marketing transformations. Specific focus areas included pricing, investment optimization, org design, marketing operations, and analytics. Patrick also worked for several years in CPG, developing marketing software to model and track brand performance and trade spend across multiple categories Adobe will share your info with sponsors of sessions added to your schedule. Select session titles for details. desc desc TUULA RYTILA Corporate Vice President, Microsoft Digital Stores Microsoft * LEADING MARKETING DIGITAL TRANSFORMATION - S813 Tue Mar 15 | 08:00 PM - 08:30 PM GMT Sign in to access this content Tuula Rytila is the Corporate Vice President for Microsoft Digital Stores, responsible for Microsoft digital eCommerce acrossMicrosoft.com, Microsoft Store on Windows, and Microsoft Store on Xbox. With a Digital Store presence across more than 190 countries, Tuula is leading Microsoft’s strategic ambition to reimagine digital transformation in the new digital first world, while ensuring we deliver against our responsibility as a tech leader to build trust across every touch point. To support Microsoft’s mission to empower every person and every organization on the planet to achieve more, under her leadership Digital Stores has become the trusted advisor for customers, delivering best in class digital experiences that showcase Microsoft technology and drive sales. Tuula belongs to Microsoft’s CEO Inclusion Council, spearheading diversity and inclusion initiatives across the company. She currently serves as an executive co-sponsor of Microsoft’s HOLA employee resource group, providing professional development opportunities for members and allies o the Microsoft’s Latinx/Hispanic community. In 2019, she was elected as a member of the Board of Directors for Bang & Olufsen, an iconic Danish and global consumer electronics brand. Tuula joined Microsoft in April 2014 as Microsoft completed its acquisition of Nokia. Prior to the acquisition, Tuula served as the CMO of Nokia. Adobe will share your info with sponsors of sessions added to your schedule. 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