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* DIY Best Mom Apron
* Denim Wrap Skirt
* Serger Style T Shirt
* Sewing Snack Bags
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tips and tricks to seasonal projects.
Projects Galore!
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* Create at Home Hub
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* Kitchen Labeling 101
* DIY Party Poppers
* Label Your Fuse Box
* Next Level Organizing
Keep equipment orderly and organized with colorful tapes and bold fonts
with P-touch Label Makers.
Labeling DIY Projects
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OUR PRIVACY POLICY
(last updated August 6, 2024)
Brother International Corporation and its subsidiary company Brother Industries
(U.S.A.) (“Brother”, “we,” or “us”) are committed to respecting and protecting
your privacy. We know that the privacy of personal information is an important
concern to our customers.
This Privacy Policy (“Privacy Policy”) covers information that is collected
through Brother websites,
including www.brother-usa.com, www.brothermobilesolutions.com(Opens in a new
tab)(Opens in a new tab), https://brotherdtg.com(Opens in a new tab)(Opens in a
new tab), and www.ibroidery.com(Opens in a new tab)(Opens in a new tab), to
which it is linked (“Sites”) and to the use of our products and/or services
(“Services”). This Privacy Policy is a part of, and is incorporated into, any
Terms of Service between you and Company which are applicable to our products
and/or Services or Terms of Use when visiting our Sites. This Privacy Policy and
such applicable Terms of Service or Terms of Use (together, the “Agreement”)
comprise the entire agreement and understanding between you and Brother with
respect to your access to and use of the Sites and Services.
(Opens in a new tab)
(Opens in a new tab)
This statement describes (i) the types of Personal Information we collect on the
Sites and Services, (ii) how we use and protect the information, and (iii) to
whom we disclose such information.
PLEASE REVIEW THIS PRIVACY POLICY REGULARLY. By using the Sites and the Services
or providing your Personal Information (as defined below) to Brother, you agree
to the terms of this Privacy Policy. If you do not agree to this Privacy Policy,
you should not use the Sites, the Services, or provide your Personal Information
to Brother. To the extent any provision of this Privacy Policy conflicts with
the Terms of Service or Terms of Use applicable to the Services or Sites,
respectively, then the applicable provision of the Terms of Service or Terms of
use shall govern, except as to the extent (if any) otherwise expressly set forth
in either this Privacy Policy or the Terms of Service or Terms of Use.
Collection of Personal Information
The following is a description of our data collection practices, including the
personal information we collect, the sources of that information, the purposes
for which we collect information, and whether we disclose that information to
external parties.
Personal Information is any data that can be used to identify an individual.
Personal Information: The Personal Information that you may be asked to provide
when creating an account, registering, utilizing the Sites or Services, leaving
a product review, contacting customer support, or completing a transaction, may
include, but not be limited to, your first and last name, mailing address
(including ZIP code), e-mail address, username, billing contact information, and
telephone.
Sensitive Information: We may collect sensitive information including but not
limited to gender, race, financials, and account login.
Payment Information: When purchasing the Services or products online, you will
be asked to provide payment information.
Social Media: We collect your social media handle and basic account information
when you interact with our services through social media.
Numerical Identifier: We collect a unique numerical identifier which is
automatically assigned to you by a first-party cookie when you use our Site, to
identify you, provide our Services, keep you logged in to our Site, prevent
fraud, and provide you with targeted information and offers.
Geolocation Data: We may collect certain information about your access to and
use of the Sites and the Services, such as the name of the Internet service
provider and the Internet Protocol (IP) address through which you access the
Internet, the dates and times that you access the Sites, and the Services, the
pages that you view while at the Sites, information on how you interact with the
Sites, and the Internet address of the website from which you linked to the
Sites. Information regarding your computer system configuration and operating
system is also gathered. This information is used by us to help analyze trends,
enhance your experience on the Sites, send targeted advertisements, and to
improve and administer the Services.
You may opt-out of location-based services at any time by editing this setting
at the device level or by submitting your request through the Consumer Data
Request Form (Opens in a new tab)(Opens in a new tab).
Commercial Information: Brother and its affiliates may also collect information
from and about your use of our products and the devices connected to the
products including, but not limited to, the printer model, serial number, Device
ID, the device location, usage data and operating information (collectively,
“ Device Data”). Our collection of Device Data is enabled by the software
embedded in our products. You may opt-out of such collection by following the
instructions in the End User License Agreement for the software. We use this
information to monitor your use and the effectiveness of our Services, to
identify you, and to provide you with targeted information and offers.
Testimonials: We also display personal testimonials of customers on our Sites in
addition to other endorsements. If you wish to update or delete your
testimonial, please submit your request through the Consumer Data Request
Form(Opens in a new tab)(Opens in a new tab).
Promotional Materials: If you receive newsletters or promotional e-mails from
us, we may collect additional information about you through the use of and
interaction with customized links or similar technologies to determine whether
the e-mail was opened and for how long, and which links were utilized by you, in
order to provide you more focused e-mail communications or other information. We
may also use third party service providers for these data collection and
delivery activities.
Use of Personal Information
Provision of Services: Brother may use your Personal Information to deliver and
provide the Services you request, provide you with more effective customer
service, to improve the Sites and the Services, and to make the Sites easier to
use by eliminating the need for you to repeatedly enter the same information, or
by customizing the Sites and Services to your preferences or interests, among
other uses.
Registration Information: We use your registration information to validate
users, manage subscriptions, recall user settings (address book etc.) deliver
Services, support, and improve the Services, and for our internal process
evaluations. You may abandon registration at any time before completing the
registration process.
Promotional Purposes: With regard to Personal Information that is collected
during the registration process from our users, upon completion of the
registration process, user will receive email correspondence which provides the
user the option not to receive communications from Brother regarding its
Services and other product information. If you do not wish to receive such
communications, you may opt-out or unsubscribe per this email. We present the
OPT-OUT option to users in all marketing communications, except for system or
service notifications, such as receipts, confirmation emails and customer
service updates that are considered necessary to provide the Services to you.
Processing Payments: The payment information that you provide when purchasing
products or the Services is used only to facilitate payments and transactions.
Surveys and Contests: Occasionally we may invite you to participate in surveys
or contests. Participation in these surveys or contests is completely voluntary
and the user therefore has a choice of whether or not to disclose Personal
Information. The requested Personal Information usually includes contact
information (such as name and shipping address), and demographic information
(such as zip code), but the specific Personal Information collected in any
survey may vary. Personal Information will be used by the contest or survey
sponsors to notify the winners and award prizes and as otherwise provided in the
applicable contest rules. You should carefully review the rules of each survey
or contest in which you participate, as they may contain additional important
information about Brother’s or a sponsor’s use of your Personal Information. To
the extent that the terms and conditions of such rules concerning the treatment
of your Personal Information conflict with this Privacy Policy, the terms and
conditions of such rules shall control. We will not share the Personal
Information you provide through a contest or survey with other third parties
unless we give you prior notice and choice.
Social Media: We use data collected through social media to improve our
services, respond to your requests or complaints, and send information and
advertisements to you.
SMS Messages: If you opt in to receiving delivery status updates for your order
via SMS, you consent to us using the telephone number you have provided in
connection with your order for this purpose. We may also share your phone number
with service providers who facilitate the updates. Messaging and data rates may
apply.
Consolidated User Data: Brother may combine your Personal Information with data
collected about your activity on our Sites and Services using Tracking
Technologies, Device Data, and, if you register for an account, your
registration information (the “Consolidated User Data”). We will use and share
your Consolidated User Data for the purposes described elsewhere in this Privacy
Policy and for the purpose of customizing your user experience on the Sites and
Services by targeting advertisements, offerings, and content to your interests.
Brother will use your Consolidated User Data on the Sites, Services, and
applications, and not for purposes of tracking your activity on the Internet.
User Preferences: We may use your information to analyze your actual or likely
preferences through a series of computer processes. On some occasions, we may
add our observations to your internal profile. We use this information to gauge
and develop our marketing activities, measure the appeal and effectiveness of
our services, applications, and tools, and to provide you with targeted
information, advertisements, and offers.
Disclosure and Sharing of Your Personal Information
Brother may disclose user Personal Information in the following ways:
* To comply with any law, regulation, or litigation; or,
* To protect and defend the property rights of Company and its affiliates; or,
* To act in urgent circumstances to protect the personal safety of any officer,
director, employee, consultant, agent or representative of Company, any user
of Company products or services including without limitation the Site and the
Services, or any member of the public; or,
* For reasons of national security, law enforcement or other issues of public
importance.
* In the event Company goes through a business transition or transaction, such
as a merger, acquisition by another company, or sale of all or a portion of
its assets, in which case user Personal Information will likely be among the
assets transferred. You will be notified via email and/or prominent notice on
our Web site for 30 days of any such change in ownership or control of your
Personal Information.
* We may also disclose your Personal Information to any other third party with
your prior consent.
Brother may share your information with:
* Service Providers : Our contractors, service providers, and other third
parties we use to support our business may have access to your information to
help carry out the services they are performing for us, such as: creating,
maintaining, hosting, and delivering of our Site and our Services; conducting
marketing, handling payments, order fulfillment; administering contests;
conducting research and analytics; gathering information you provide in
connection with your inquiries; and customer service.
* Partners : Depending on the partnership, we may share certain information
including contact information (at your direction), identification and
demographic information, transactional information, user-generated content
that you provide, research and feedback, device information and identifiers,
connection and usage information, public and commercial information, and
social media information. Partners may use your information pursuant to their
own policies.
* Social Media Networks : We may share your information with social media
networks for example, if you click on a Facebook “like” button on our Site,
the “like” may appear on your Facebook account. Or you may choose to share
information directly on these networks using plug-ins for sharing. To control
this sharing of information, please review and adjust your privacy settings
for the relevant social media network. Depending on your privacy settings and
actions on such network, we may share contact information, identification and
demographic information, user-generated content, device information and
identifiers, connection and usage data, and social media information.
* Advertisers, Advertising Networks, and Other Third Parties : We may share
information about how you use the Services and interact with content or ads
to better tailor services, products, marketing, and advertising on our
Services and on third-party platforms. To enable these purposes, we may share
certain demographics information, device information and identifiers,
connection and usage data, geolocation data, public and commercial
information, and social media information.
Updating Your Personal Account Information
If you are a user who registers an account with us, you may amend or update
inaccurate or incomplete Personal Account Information, request deletion of such
Personal Account Information, or request that we no longer use it. If your
Personal Information changes, it is your responsibility and obligation to update
it within your Account. If you wish to change, review, delete or update your
Personal Account Information, you can do so by logging onto your “My Account”
page. You can access or update your Personal Account Information and
communication preferences we have on file. If you require assistance in updating
or accessing your Personal Account Information, or if you would like to request
that your account be marked as inactive, please submit your request through
the Consumer Data Request Form(Opens in a new tab)(Opens in a new tab).
Security of Your Personal Information
We are committed to protecting the security of your Personal Information. We use
a variety of security technologies and procedures to help protect your Personal
Information from unauthorized access, use or disclosure. For example, we store
the Personal Information you provide to us on computer servers with limited
access by others. When you transmit sensitive Personal Information (such as a
credit card number) over the Internet, this information is transmitted through
the use of Secure Socket Layer (SSL) encryption or other technologies. The
Personal Information that you provide to Company in connection with registering
as a user of the Site or the Services (such as your name and e-mail address) is
protected in several ways. For example, your access to your registration
information is available through a password and a unique customer ID which is a
valid e-mail address provided by you. This password is encrypted. We recommend
that you do not divulge your password to anyone. In addition, your registration
information resides on secure servers accessible to only selected Company
personnel. Company encrypts your Personal Information and strives to prevent
unauthorized parties from viewing such information when it is transmitted to
Company. We utilize security data security methods appropriate to the risks
presented. No method of transmission over the Internet, or method of electronic
storage, is 100% secure, however. Therefore, we cannot guarantee its absolute
security. If you have any questions about security on our Web site, please
submit your request through the Consumer Data Request Form(Opens in a new
tab)(Opens in a new tab).
We will retain and use your Personal Information as disclosed in this policy and
otherwise as reasonably necessary to comply with our legal obligations.
Tracking Technologies
We and our marketing partners, affiliates, or analytics or service providers,
use technologies such as cookies, beacons, tags, scripts, or similar
technologies to analyze trends, administer the Sites, track users’ movements
around the Sites, and to gather demographic information about our user base as a
whole. We may receive reports based on the use of these technologies by these
companies on an individual and aggregated basis.
One of the primary purposes of cookies is to help the Sites recall your
information about you to deliver relevant content and ease navigation when you
return to the Sites. Users can control the use of cookies at the individual
browser level. If you reject cookies, you may still use our Sites and Services,
but your ability to use some features or areas of the Sites and Services may be
limited.
In addition to cookies, the Site gathers certain information about users
automatically that is stored in log files. This information includes IP/Internet
address of your computer, your browser version, referring URLs and general web
visitor information used by our web traffic reporting tools. This information
may be linked to your registration information, and your navigation around the
Sites may be tracked. We use this information to understand how the Sites are
being used so that we can improve the Sites and offer appropriate products and
services to our customers.
We use clear gifs in our HTML-based emails to count traffic from users who link
to the Sites from the e-mails or determine readership statistics. This allows us
to gauge the effectiveness of certain communications and the effectiveness of
our marketing campaigns.
We also use Local Storage Objects (LSOs) such as HTML5 and Flash to store
content information and preferences. Third parties with whom we partner to
provide certain features on our Sites or display advertising based upon your Web
browsing activity use HTML 5 to collect and store information. Various browsers
may offer their own management tools for removing HTML5 LSOs. Learn how to
manage privacy and storage settings for Flash cookies(Opens in a new tab)(Opens
in a new tab).
We partner with a third party to either display advertising on our Sites or
manage our advertising on other sites. Our third party partner may use
technologies such as cookies to gather information about your activities on our
Sites and other sites in order to provide you advertising based upon your
browsing activities and interests. If you wish to not have this information used
for the purpose of serving you interest-based ads, you may opt-out(Opens in a
new tab)(Opens in a new tab). (or if located in the European Union(Opens in a
new tab)(Opens in a new tab)). Please note this does not opt you out of being
served ads. You will continue to receive generic ads.
Use of Google Analytics
We use Google Analytics, a web analytics service provided by Google LLC
(“ Google”), to track and monitor how you use our Sites. In connection with use
of Google Analytics, we use cookies to distinguish unique users by assigning a
randomly generated client ID that is used to monitor and calculate visitor,
session and campaign data for the Sites analytics report. We may also implement
Google Analytics Demographics and Interest Reporting, a feature of Google
Analytics Advertising, to help us understand the demographics and interests of
our Sites’ users. In connection with use of Google Analytics Advertising, our
Sites and third-party vendors, including Google, use first-party cookies (such
as the Google Analytics cookie) or other first-party identifiers, and
third-party cookies (such as Google advertising cookies) or other third-party
identifiers together.
For more information about how Google handles your information, please
see www.google.com/policies/privacy/partners (Opens in a new tab)(Opens in a new
tab).
If you would like to prevent your data from being collected and processed by
Google Analytics, you can opt-out from Google Analytics by downloading and
installing the Google Analytics’ Opt-out Add-on (Opens in a new tab)(Opens in a
new tab).
Links to Other Web Sites
The Sites may contain links to third party websites. This Privacy Policy applies
solely to the Sites, the Services, and to the Personal Information collected.
You acknowledge and agree that Company is not responsible for the privacy
practices or the content of third party websites, for your use of any third
party websites, or for any intended or unintended consequences of such use. We
encourage you to carefully read the privacy statement of any Web site you visit.
Please understand that some sites provide geographic choices when you enter the
Site. Upon selecting a geographic area, however, you may be redirected to a
different site, with a different privacy policy.
Children
The Sites and Services are intended for general use audiences and are not
directed to children under the age of 13. Brother does not knowingly collect,
disclose or use any Personal Information of individuals under 13 years of age.
If we become aware that any user under the age of 13 has provided Personal
Information to us, we will immediately delete such information.
International Visitors
The Sites and Services are hosted in the United States and all data collected
from them are stored and processed in the United States. If you are visiting the
Sites or using the Services from a non-US country that has privacy laws
different from the United States, you understand and agree that Brother may
collect, maintain, and process your data in the United States.
To facilitate our operations, we may transfer, store and process your Personal
Information (as defined below) in jurisdictions other than where you live,
including in the United States. Laws in these countries may differ from the laws
applicable to your country of residence. For instance, if you are a European
Economic Area (EEA) data subject and your Personal Information is shared with
our affiliates, partners, or third-party service providers acting on our behalf
outside of the EEA, then it is done so pursuant to necessary means to ensure an
adequate level of protection.
Brother International Corporation and its subsidiary company Brother Industries
(U.S.A.), Inc. (collectively “Brother”) complies with the EU-U.S. Data Privacy
Framework (EU-U.S. DPF), the UK Extension to the EU-U.S. DPF, and the Swiss-U.S.
Data Privacy Framework (Swiss-U.S. DPF) as set forth by the U.S. Department of
Commerce. Brother has certified to the U.S. Department of Commerce that it
adheres to the EU-U.S. Data Privacy Framework Principles (EU-U.S. DPF
Principles) with regard to the processing of personal data received from the
European Union in reliance on the EU-U.S. DPF and from the United Kingdom (and
Gibraltar) in reliance on the UK Extension to the EU-U.S. DPF. Brother certified
to the U.S. Department of Commerce that it adheres to the Swiss-U.S. Data
Privacy Framework Principles (Swiss-U.S. DPF Principles) with regard to the
processing of personal data received from Switzerland in reliance on the
Swiss-U.S. DPF. If there is any conflict between the terms in this privacy
policy and the EU-U.S. DPF Principles and/or the Swiss-U.S. DPF Principles, the
Principles shall govern. To learn more about the Data Privacy Framework (DPF)
program, and to view our certification, please
visit https://www.dataprivacyframework.gov/(Opens in a new tab)(Opens in a new
tab).
Brother is responsible for the processing of personal data it receives, under
the Data Privacy Framework, and subsequent transfers to a third party acting as
an agent on its behalf. Brother complies with the Data Privacy Framework
Principles for all onward transfers of personal data from the EU, United
Kingdom, and Switzerland, including the onward transfer liability provisions.
The Federal Trade Commission has jurisdiction over Brother’s compliance with the
EU-U.S. Data Privacy Framework (EU-U.S. DPF) and the UK Extension to the EU-U.S.
DPF, and the Swiss-US Data Privacy Framework (Swiss-U.S. DPF). In certain
situations, Brother may be required to disclose personal data in response to
lawful requests by public authorities, including for the purpose of meeting
national security or law enforcement requirements.
In compliance with the EU-U.S. DPF and the UK Extension to the EU-U.S. DPF and
the Swiss-U.S. DPF, Brother commits to refer unresolved complaints concerning
our handling of personal data received in reliance on the EU-U.S. DPF and the UK
Extension to the EU-U.S. DPF and the Swiss-U.S. DPF to Truste, an alternative
dispute resolution provider based in the United States. If you do not receive
timely acknowledgment of your DPF Principles-related complaint from us, or if we
have not addressed your DPF Principles-related complaint to your satisfaction,
please visit https://feedback-form.truste.com/watchdog/request(Opens in a new
tab)(Opens in a new tab) for more information or to file a complaint. The
services of Truste are provided at no cost to you.
Under certain conditions, more fully described on the Data Privacy Framework
website
at https://www.dataprivacyframework.gov/s/article/How-to-Submit-a-Complaint-Relating-to-a-Participating-Organization-s-Compliance-with-the-DPF-Principles-dpf(Opens
in a new tab)(Opens in a new tab), you may invoke binding arbitration when other
dispute resolution procedures have been exhausted.
In all cases where Brother transfers personal information to a third party
acting as a controller, Brother will comply with the Notice and Choice
Principles. Brother will enter into a contract with the third-party controller
that provides that such data may only be processed for limited and specified
purposes consistent with the consent provided by you and that the recipient will
provide the same level of protection as the Principles and will notify Brother
if it makes a determination that it can no longer meet this obligation. The
contract also provides that when such a determination is made the third party
controller will cease processing or takes other reasonable and appropriate steps
to remediate.
In all cases where Brother transfers personal data to a third party acting as an
agent (processor for GDPR purposes), Brother will: (i) transfer such data only
for limited and specified purposes; (ii) ascertain that the agent is obligated
to provide at least the same level of privacy protection as is required by the
Principles; (iii) take reasonable and appropriate steps to ensure that the agent
effectively processes the personal information transferred in a manner
consistent with the organization’s obligations under the Principles; (iv)
require the agent to notify Brother if it makes a determination that it can no
longer meet its obligation to provide the same level of protection as is
required by the Principles; (v) upon notice, including under (iv), take
reasonable and appropriate steps to stop and remediate unauthorized processing;
and (vi) provide a summary or a representative copy of the relevant privacy
provisions of Brother’s contract with that agent to the U.S. Department of
Commerce upon request.
When we transfer your information to third parties we comply with the
requirements of the legal protections that cover your information. For example,
when we perform an onward transfer of your information protected under the GDPR,
we remain responsible for the processing of your personal information. For
information subject to an onward transfer by us under the Data Privacy
Framework, we will remain liable under the Data Privacy Framework Principles if
a recipient of your protected personal information processes such personal
information in a manner inconsistent with the Principles, unless we are able to
prove that we are not responsible for the event giving rise to the damage.
Assignment
We reserve the right to transfer any and all information that we collect from
users to a third party in the event of any merger, sale, joint venture,
assignment, transfer or other disposition of all or any portion of Brother’s
assets or stock (including without limitation in connection with any bankruptcy
or similar proceedings.
Your Privacy Rights
Right to Access Information
You have the right to request access to Personal Information collected about you
and information regarding the source of that information, the purposes for which
we collect it, and the third parties and service providers with whom we share
it. To protect our customers’ Personal Information, we are required to verify
your identity before we can act on your request.
Right to Request Deletion of Information
You have the right to request in certain circumstances that we delete any
Personal Information that we have collected directly from you. To protect our
customers’ Personal Information, we are required to verify your identity before
we can act on your request. We may have a reason under the law why we do not
have to comply with your request, or why we may comply with it in a more limited
way than you anticipated. If we do, we will explain that to you in our response.
Right to Opt-Out of Sale of Personal Information
Brother does not sell your Personal Information; however, to the extent that we
have third party interest-based advertising on our Site, you may opt-out(Opens
in a new tab)(Opens in a new tab). (or if located in the European Union(Opens in
a new tab)(Opens in a new tab)).
Right to Information Regarding Participation in Data Sharing for Financial
Incentives
We may run promotions from time to time whereby we incentivize a consumer to
share certain pieces of information with us; for example, we may offer a
one-time discount if consumers sign up for our email marketing list.
Participation in these incentives is voluntary and you may opt out of the data
sharing at any time.
California's Shine the Light Act Rights
Residents of the California also have the right to request information regarding
third parties to whom the company has disclosed certain categories of Personal
Information during the preceding year for the third parties’ direct marketing
purposes.
How to Submit a Request
You may submit a request to exercise your rights through one of the following
means:
1) By filling out a Consumer Data Request Form (Opens in a new tab)(Opens in a
new tab).
2) By calling us at 1-855-996-0289, Monday through Friday during the hours of
6:00 AM to 3:00 PM Pacific Time.
We will provide a response to your request within forty-five (45) days.
Before complying with a Right to Access or Right to Delete request, we will
first contact you to verify your identity.
You may also designate someone else to make a request on your behalf. To protect
your information, we will ask for a signed permission from you authorizing the
other person to submit a request on your behalf. We will contact you to verify
your identity before we respond to your authorized agent’s request.
Company Contact Information
If you have questions regarding this Privacy Policy, please submit your request
through the Consumer Data Request Form(Opens in a new tab)(Opens in a new tab).
You may also contact us at Brother International Corporation, Attn: Legal
Department, Data Privacy, 200 Crossing Blvd, Bridgewater, NJ 08807.
In your correspondence, please ask your question in detail. We will investigate
your question or concern and will use commercially reasonable efforts to
promptly provide an answer or otherwise to determine and remedy the problem. We
will reply to you by the same method by which you contacted us.
Changes to the Privacy Policy
We may update this Privacy Policy from time to time. When we do, we will revise
the “Last Updated” date at the top of the Privacy Policy. We encourage you to
periodically review this Privacy Policy to stay informed about our policies and
procedures concerning privacy, including how we are helping to protect the
Personal Information we collect. Your continued use of the Site and Services
constitutes your agreement to and acceptance of this Privacy Policy and any
updates. You will be deemed to have been made aware of, and will be subject to,
any changes to the Privacy Policy immediately upon the posting of notice of such
changes on the Site.
SMS Messaging Privacy Policy
We are committed to protecting your privacy. This SMS Messaging Privacy Policy
(“Policy”) governs how we collect and use information about you in relation to
text message marketing program(s) (the “Messaging Service”), which we make
available to you through a third-party service provider.
By using the Messaging Service, you agree to the terms of this Policy. Brother
reserves the right, in our sole discretion, to modify or change this Policy at
any time with or without prior notice to you. The date of the last update will
be posted at the top of this Policy for your convenience. This Policy, and any
changes, are effective as soon as posted and supersede any prior Policies. Your
continued use of the Messaging Service following the posting of any changes to
the Policy constitutes your full acceptance of those changes.
Collection of Information
Through your use of the Messaging Service, we will receive Personal Information
through our third-party service provider. “Personal Information” is information
that individually identifies you, such as your mobile phone number you provided
when signing up for the Messaging Service, any user or screen name that you
select in connection with the Messaging Service, any comments or feedback
regarding the Messaging Service that you send to us, or any other information
that you choose to include in messages you send through the Messaging Service.
When you send messages via the Messaging Service, we will also collect your
messaging history and any information included in those messages.
We may also collect Personal Information about you using cookies or similar
technologies. Cookies are pieces of information that are stored by your browser
on the hard drive or memory of your device. Cookies enable personalization of
your experience on the Messaging Service (e.g., sending you personalized text
messages such as shopping cart reminders).
If you participate in a contest, sweepstakes, research study, or email survey
associated with the Messaging Service, we will collect basic contact information
and any other information you choose to provide in connection with these
activities. We will also collect your contact information if you contact us with
questions about the Messaging Service or for customer service.
Use of Information
We use Personal Information to deliver, analyze, maintain and support the
Messaging Service. We may also use Personal Information to enhance the Messaging
Service features and customize and personalize your experiences on the Messaging
Service. Additionally, we will use this information to send you text
notifications (for your order, including abandoned checkout reminders), text
marketing offers, and transactional texts, including requests for reviews from
us.
Sharing of Information
Brother will not rent or sell your Personal Information to other companies or
individuals unless we have your consent. We may use or disclose Personal
Information in any of the following limited circumstances:
* We have your consent.
* We need to enforce our Terms of Service.
* We provide such information to trusted businesses or persons for the sole
purpose of processing Personal Information on our behalf or providing the
Messaging Service to you. When this is done, it is subject to agreements that
oblige those parties to process such information only on our instructions and
in compliance with this Policy and appropriate confidentiality and security
measures. If the third party fails to comply with our terms, Brother is not
accountable in any way for any liability or reimbursement.
* We provide Personal Information to a company controlled by, or under common
control with, Brother for any purpose permitted by this Policy.
* We transfer Personal Information about you if Brother is, or its assets are,
acquired by or merged with another company.
* We believe disclosure of Personal Information is necessary or appropriate to:
(i) comply with applicable law and legal processes; (ii) respond to requests
from public and government authorities, including public and government
authorities outside your country of residence; (iii) enforce a contract with
us; (iv) protect our rights, privacy, safety, or property, and/or that of our
affiliates, you or others; and (v) allow us to pursue available remedies or
limit the damages that we may sustain.
From time to time, we may share aggregate or de-identified information about use
of the Messaging Service and such aggregated or de-identified information may be
shared with any third party, including advertisers, promotional partners, and
sponsors.
Protection of Information
Brother takes a variety of physical, technical, administrative, and
organizational security measures based on the sensitivity of the information we
collect to protect your Personal Information against accidental or unlawful
destruction or accidental loss, alteration, unauthorized disclosure or access.
Unfortunately, no online activity can be guaranteed to be 100% secure. You
should note that in using the Messaging Service, your information will travel
through third-party infrastructures which are not under our control (such as a
third-party provider’s SMS delivery platform or your carrier network). While we
strive to protect your information against unauthorized use or disclosure, we
cannot ensure or warrant the security of any information you provide. By using
the Messaging Service, you agree that Brother is not liable for any
unintentional disclosure.
Retention of Information
We retain your Personal Information for as long as you participate in the
Messaging Service or as needed to comply with applicable legal obligations. We
will also retain and use your Personal Information as necessary to resolve
disputes, protect us and our customers, and enforce our agreements.
Choices and Controls
Consent to receive automated marketing text messages is not a condition of any
purchase. You can opt-out of receiving further commercial text messages via the
Messaging Service by responding to any of our text messages with any of the
following replies: STOP, END, CANCEL, UNSUBSCRIBE, or QUIT. For more
information, see our Mobile Messaging Terms and Conditions available at
https://www.brother-usa.com/terms-of-use
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