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 * Benefits
   * Healthy Aging
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 * BENEFITS
   
   * Healthy Aging
   * Brain Health
   * Heart Health
   * Muscle Health
   * Immune Health
   * Cellular Health
   * Lifestyle Stress Management


 * PRODUCTS
   
   * All Products
   * Tru Niagen 300mg
   * Tru Niagen 1000mg
   * Tru Niagen Immune
   * Tru Niagen + Immune


 * SCIENCE
   
   * Niagen/NR Science
   * Blog


 * ABOUT
   
   * Our Story
   * Quality
   * News
   * ChromaDex
   * CERP
 * Login
 * Refer
 * Shop Now

© 2024 ChromaDex, Inc. All right reserved.

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 * AGING IS INEVITABLE.
   GETTING OLD IS A CHOICE.
   
   
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 * ELEVATE IMMUNE HEALTH
   AT THE CELLULAR LEVEL
   
   
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 * TRANSFORM THE WAY YOU AGE WITH GROUNDBREAKING SCIENCE
   
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 * AGING IS INEVITABLE.
   GETTING OLD IS A CHOICE.
   
   
   Shop Now


 * ELEVATE IMMUNE HEALTH
   AT THE CELLULAR LEVEL
   
   
   Shop Now


 * TRANSFORM THE WAY YOU AGE WITH GROUNDBREAKING SCIENCE
   
   Shop Now


 * AGING IS INEVITABLE.
   GETTING OLD IS A CHOICE.
   
   
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RESOLVE TO FEEL YOUR BEST IN 2024.

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REIGNITE YOUR CELLULAR ENERGY AND START THE YEAR OFF RIGHT. 

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FEATURED IN




ONE OF THE MOST WELL RESEARCHED PATENTED SUPPLEMENTS ON THE MARKET**; BACKED BY

2 Nobel Prize
Winners

40+ Patents

300+ Published Scientific
Studies

275+ Global Research
Collaborations

Take it from thousands of Tru Believers 14,500+ Reviews
Take it from thousands of Tru Believers 14,500+ Reviews
Take it from thousands of Tru Believers 14,500+ Reviews
Take it from thousands of Tru Believers 14,500+ Reviews
Take it from thousands of Tru Believers 14,500+ Reviews
Take it from thousands of Tru Believers 14,500+ Reviews
Take it from thousands of Tru Believers 14,500+ Reviews
Take it from thousands of Tru Believers 14,500+ Reviews
Take it from thousands of Tru Believers 14,500+ Reviews
Take it from thousands of Tru Believers 14,500+ Reviews
Take it from thousands of Tru Believers 14,500+ Reviews


A TRULY ONE-OF-A-KIND
HEALTHY-AGING SUPPLEMENT


You’re about to discover one of the most innovative, well researched supplements
on the market today.

Supported by decades of extraordinary science, Tru Niagen® is designed to change
the way you age by tackling aging at its root.

It all starts deep within your 37.2 trillion cells, with a miraculous molecule
called NAD+ (nicotinamide adenine dinucleotide).

Video Transcript

OPEN ON A BODY MADE UP OF CELLS.

You are made up of 37.2 trillion cells.  

THE CELLS ANIMATE/IGNITE, SHOWING ACTIVITY THROUGHOUT THE BODY. 

They never stop working so you can keep being you.  

CUT TO MONTAGE OF SCENES FROM THE OUTSIDE WORLD OF STRESSORS.   

Day in and day out, your cells are also in constant conflict with stressors
great and small. In this conflict, they incur damage.  

CUT TO CELL ANIMATION SHOWING THE “FACTORY” OF THE CELL IN ACTION AND ANIMATE IN
NAD+ MOLECULE.  

There’s an all-important molecule called NAD+ that’s vital to cellular function.
It’s depleted by stressors, too, and also declines naturally as you age.  

SHOW THE CELLULAR FACTORY WEAKENING/DYING WITH LESS NAD+. ZOOM OUT TO THE WHOLE
BODY, THE ACTIVITY IS DIMMING/GOING DARK.  

As NAD+ declines, your cells are less able to withstand the effects of the many
stressors you encounter.This decline is at the core of the aging process.  

CUT TO OR SWIPE IN REVEAL OF TRU NIAGEN  

Tru Niagen was made to support your cells in the daily battle against stressors.
 

SOME VISUAL GOING INTO THE CAPSULE > NAD+ GOING UP   

The key active ingredient in Tru Niagen embodies over 50 years of science, and
is clinically proven to boost your NAD+ levels.  

BACK TO THE CELL VIEW, WAKING UP AND RUNNING SMOOTHLY AGAIN  

Take up the fight against stressors. Reclaim energy for your 37.2 trillion
cells. Transform the way you age starting today.  

ZOOM OUT AGAIN TO WHOLE BODY BACK IN ACTION  

END CARD 

Tru Niagen: The Science of Healthier Aging   


YOU CAN'T LIVE WITHOUT IT

Tru story: Without NAD+, cells die. NAD+ is vital to life as you know it. And
it’s quite precious, because it’s depleted by everyday stressors and by the
passage of time.

NAD+ begins to decline from the moment you're born and your cells begin to
utilize it. By around age 30, depletion can accelerate. And by the time you
reach 70, your NAD+ levels can drop by up to 65%.

Cells under metabolic and oxidative stress require NAD+ to repair themselves.
And all your cells require NAD+ to create the energy needed to function.

Even if you lived in a vacuum-sealed world with minimal stressors, NAD+ is still
depleted over time. Historically, this decline has been an inescapable byproduct
of the aging process.

But not anymore.




EXPLORE THE BENEFITS OF TRU NIAGEN® PRODUCTS


 * HEALTHY AGING*
   
   Combat the effects of aging on your 37.2 trillion cells.
   
   Healthy Aging


 * BRAIN*
   
   Support the organ through which you experience everything.
   
   Brain Health


 * HEART*§
   
   Help fuel your heart cells and keep the beat going strong.
   
   Heart Health
   
   §In combination with a healthy lifestyle.
   
   


 * MUSCLE*
   
   Energize the cells that keep you moving.
   
   Muscle Health


 * IMMUNE*
   
   Boost your innate immunity from within and without.
   
   Immune Health


 * CELLULAR HEALTH*
   
   Maintain healthy mitochondria and recover from damage.
   
   Cellular Health


 * LIFESTYLE STRESS MANAGEMENT*‡
   
   Counterbalance the stressors your body encounters every single day.
   
   Lifestyle Stress Management
   
   ‡Specific to physiological (not mental) stress.
   
   



Combat the effects of aging on your 37.2 trillion cells.

Healthy Aging


Support the organ through which you experience everything.

Brain Health


Help fuel your heart cells and keep the beat going strong.

Heart Health

§In combination with a healthy lifestyle.

Energize the cells that keep you moving.

Muscle Health


Boost your innate immunity from within and without.

Immune Health


Maintain healthy mitochondria and recover from damage.

Cellular Health


Counterbalance the stressors your body encounters every single day.

Lifestyle Stress Management

‡Specific to physiological (not mental) stress.


MEET OUR STAR SUPERNUTRIENT

Niagen®, the active ingredient in Tru Niagen, is the embodiment of 50+ years of
scientific study.

It’s our patented, commercial form of NR (nicotinamide riboside), which was
discovered back in 1944.

Sixty years later, our chief scientific advisor discovered that NR can play a
leading role in the creation of NAD+. After several more years of R&D, Niagen
was commercialized in 2013, and we launched our own brand and flagship product,
Tru Niagen, in 2017.



Simply stated, your stressed cells hunger for Niagen. It’s a highly efficient
precursor to NAD+, clinically proven to boost NAD+ levels by up to 50% in as
little as two weeks (based on 300mg/day). By repleting your NAD+ levels with Tru
Niagen, you can change the way your body ages from the inside out.* 




BRILLIANT SCIENTISTS

Tru Niagen is a relatively new brand, but ChromaDex, the company behind it, has
been around for nearly 25 years—a long time in the world of e-commerce.

What we’ve built over the years would not be possible without our scientific
advisory board, which is comprised of not one, but two Nobel Prize winners (Sir
John Walker, Cambridge, and Dr. Roger Kornberg, Stanford), the man who
discovered the NAD-boosting potential of NR (our chief scientific advisor,
Charles Brenner), and other luminaries in adjacent scientific specialties.


DR. ROGER KORNBERG

Professor of Structural Biology, Stanford University School of Medicine

Nobel Prize Winner, Chemistry


DR. BRUNIE H. FELDING

Associate Professor of Molecular Medicine, Scripps Research Institute

Renowned breast cancer researcher focused on NAD+ supplementation 


DR. DAVID L. KATZ, M.D., M.P.H., FACPM, FACP, FACLM

Founder of Yale-Griffin Prevention Research Center and Past President of the
American College of Lifestyle Medicine

Leading expert in nutrition, health promotion, and chronic disease prevention 


DR. RUDOLPH TANZI

Kennedy Professor of Neurology, Harvard University

Director, Genetics and Aging Research Unit, Massachusetts General Hospital


SIR JOHN WALKER FRS, FMEDSCI

Emeritus Director and Professor MRC Mitochondrial Biology Unit, Cambridge

Nobel Prize Winner, Chemistry


DR. CHARLES BRENNER

Chair of the Department of Diabetes and Cancer Metabolism, City of Hope

World's foremost authority on NAD+ metabolism 


DR. BRUCE GERMAN

Chairman of Food, Nutrition, and Health, University of California, Davis

Leader in food, nutrition, and wellness innovation 


DR. VILHELM (WILL) BOHR, M.D., PH.D., D.SC.

Chief of the Laboratory of Molecular Genetics at the National Institute on Aging

One of the world’s most published researchers on aging and neurodegenerative
disease


Previous Next


CULTURAL TRAILBLAZERS

We’ve also been featured across many prestigious publications and championed by
pro athletes and celebrity influencers for the various ways that taking Tru
Niagen has improved their lives. 

> Tru Niagen stands out as the leading, gold-standard NAD+ supplement…. Its
> ability to effectively boost NAD+ levels and support mitochondrial function is
> crucial for maintaining cellular resilience, energy metabolism, and overall
> cellular repair. Further, it features patented nicotinamide riboside (NR),
> which is the most efficient NAD+ precursor available.
> 
> Dr. Jim LaValle Clinical Pharmacist, CEO of Metabolic Code Enterprises, and
> ChromaDex Consultant

> I recommend this to everyone I know. Tru Niagen gives me the sustained energy
> and resilience to stay fit while staying busy with podcast recordings,
> writing, and being a mom of two energetic young kids.
> 
> Jennifer Cohen Bestselling Author, Wellness Educator, Podcast Host, Serial
> Entrepreneur, and Tru Niagen Partner

> Tru Niagen stands out as the leading, gold-standard NAD+ supplement…. Its
> ability to effectively boost NAD+ levels and support mitochondrial function is
> crucial for maintaining cellular resilience, energy metabolism, and overall
> cellular repair. Further, it features patented nicotinamide riboside (NR),
> which is the most efficient NAD+ precursor available.
> 
> Dr. Jim LaValle Clinical Pharmacist, CEO of Metabolic Code Enterprises, and
> ChromaDex Consultant

> I recommend this to everyone I know. Tru Niagen gives me the sustained energy
> and resilience to stay fit while staying busy with podcast recordings,
> writing, and being a mom of two energetic young kids.
> 
> Jennifer Cohen Bestselling Author, Wellness Educator, Podcast Host, Serial
> Entrepreneur, and Tru Niagen Partner




SAY YES TO SCIENCE AND START AGING HEALTHIER TODAY

Take your health to the next level by leveling up your NAD+ with
ground-shattering scientific innovation that our subscribers swear by. Start
transforming the way you age today.


TRU NIAGEN 300MG

THE ORIGINAL—OUR MINIMUM DAILY RECOMMENDED SERVING.

Our most popular offering, Tru Niagen 300mg boosts NAD+ levels by up to 50% to
offset the age-related NAD+ decline that plays a major role in aging and
age-related health concerns.

Shop Now


TRU NIAGEN PRO 1,000MG

MADE FOR PHYSICIANS, PRO ATHLETES, AND HEALTH ENTHUSIASTS IN THE KNOW.

Increases NAD+ by up to 150%—our most potent serving size for more pronounced
effects. NSF Certified for Sport® to ensure you keep your fitness clean. The
go-to serving for clinical research.

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TRU NIAGEN IMMUNE

THE FIRST-EVER IMMUNITY SUPPLEMENT TO INCLUDE NIAGEN.*

Get daily nourishment for your immune system (from vitamin D, C, and zinc) +
daily cellular energy support from 150mg more of our patented flagship
supernutrient for extra NAD+ in times of immune stress.*

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TRU NIAGEN + IMMUNE BUNDLE

MADE FOR CELLULAR + IMMUNE HEALTH.

Get the ultimate NAD+ boost along with powerful support for your immune health
and overall vitality by taking both products daily.*

Shop Now




WANT TO DIVE DEEPER INTO THE SCIENCE BEHIND TRU NIAGEN AND NAD+?


 * THE IMPORTANCE OF BALANCED METHYLATION AND ITS RELATIONSHIP TO NAD+
   
   Methylation is a vital cellular process that affects nearly every essential
   function in the body. Discover how it works and ways to optimize it.
   
   Explore More


 * THE LINK BETWEEN NAD+ AND BRAIN AGING
   
   NAD+ plays an important role in brain health and is vital to the process of
   energy production in brain cells. This post explores this connection.
   
   Explore More


 * VITAMIN D: AN OVERVIEW, AND ITS IMPORTANCE IN IMMUNE HEALTH
   
   Explore the ins and outs of vitamin D as it affects your health and plays a
   role in everything from bone health to immune function and more.
   
   Explore More



PRODUCTS

 * Tru Niagen 300mg
 * Tru Niagen 1000mg
 * Tru Niagen Immune
 * Tru Niagen + Immune Bundle
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COMPANY

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 * ChromaDex

RESOURCES

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 * Global NR Partners
 * CA Privacy

SUPPORT

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 * FAQs
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 * My Account

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*These statements have not been evaluated by the Food and Drug Administration.
This product is not intended to diagnose, treat, cure, or prevent any disease.

**Based on top-selling (per revenue) Amazon supplements claiming "patented."

© 2024 ChromaDex, Inc. All right reserved.

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