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Business News›Tech›IT›Tech to change job landscape in BPM industry over 3 years:
Nasscom-Indeed report



THE ECONOMIC TIMES DAILY NEWSPAPER IS AVAILABLE ONLINE NOW.

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TECH TO CHANGE JOB LANDSCAPE IN BPM INDUSTRY OVER 3 YEARS: NASSCOM-INDEED REPORT

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Tech to change job landscape in BPM industry over 3 years: Nasscom-Indeed report
ETtechLast Updated: Oct 24, 2024, 07:40:00 PM IST
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EMERGING ROLES IN THE BPM INDUSTRY — WHICH GENERATED $48.8 BILLION IN REVENUE AS
OF FY2024 — INCLUDE DATA SCIENTIST ANALYST AND AI STRATEGY DIRECTOR IN FINANCE,
HR DATA SCIENTIST AND CHATBOT HR SPECIALIST IN HUMAN RESOURCES, AND AI
CONVERSATION DESIGNER AND VIRTUAL ASSISTANT TRAINER IN CUSTOMER SERVICES.

ETtech
Technology is expected to significantly accelerate the emergence of new job
roles across business process management (BPM) functions over the next three
years, a joint report by Nasscom and job search platform Indeed, said on
Thursday.


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Emerging roles in the BPM industry – which generated $48.8 billion in revenue as
of FY2024 -- include data scientist analyst and AI strategy director in finance,
HR data scientist and chatbot HR specialist in human resources, and AI
conversation designer and virtual assistant trainer in customer services.
According to the report titled BPM Shifting Gears: Shaping Tomorrow’s Skills and
Careers, even existing roles are evolving, requiring BPM organizations to
upskill their workforce in technical areas like Generative AI and analytics, as
well as in soft skills through certifications and training.



The industry is rapidly witnessing technology integration, particularly led by
Generative AI, across functions like finance, accounting, and customer service,
driving productivity and cost optimization. Around 45% of BPM companies plan to
allocate over 12% of their revenue to technology, with an 8x increase expected
in those spending above 20% in the next three years, highlights the report.
Also, there’s greater focus on specialized micro-verticals, such as loan
processing, claims processing, and revenue cycle management.


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The report says BPM organizations need to move beyond routine tasks and address
more complex challenges, while offering valuable insights into the emerging
skills that will define the future of work in this dynamic industry.

Shedding light on challenges in BPM organizations, the report said, 47%of the
surveyed organisations citing a lack of adequately skilled candidates as the top
concern, as rapid technological advancements widen the talent gap. Data and
cybersecurity issues, identified by 45%, pose significant challenges, added the
report.


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“High attrition rates (25%-30%) remain a critical issue for 43% of the surveyed
organizations, affecting operations and client relationships. Additionally, 39%
point to margin pressures, as intense competition in the BPM industry leads to
low-profit margins”, said the report.



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Sashi Kumar, head of sales, Indeed India, said, “The BPM sector in India is
rapidly evolving, fueled by the rise of AI and cutting-edge technologies. As
automation takes over routine tasks, the spotlight shifts to specialised roles
that demand advanced skills in Gen AI, analytics, and process optimisation.
Professionals are stepping into more strategic, high-impact positions, reshaping
the future of work.”



Harita Gupta, chair, Nasscom BPM Council, said, “India’s BPM sector is at a
critical juncture, transitioning from traditional process management to
delivering transformative, tech-driven solutions…To keep pace, BPM organizations
must focus on nurturing talent by investing in continuous learning and
upskilling programs. Building capabilities in AI, data analytics, and
specialized domain knowledge will be key to unlocking the full potential of this
transformation.”




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