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Text Content

Menu +
  Home
+ Find Your Balance
How Do We Create Balance?
+ Creating Balance
Blueprinting Balance
Building Balance
Real World Balance
+ Meet the Millers
Our Leaders
Our Collective
+ Contact Us
Work With Us
Work For Us
  Table Talk
  Trend Tracker Report
  Insights

 
 


STRATEGY. STORYTELLING. SOLUTIONS.


FOR ALL BRANDKIND.

Work With Us
 


WE STRIKE THE PERFECT BALANCE BETWEEN BIG AGENCY AND SMALL FREELANCER.

We connect your challenges, goals and insights to conduct energetic strategy
around your vision.
+
Backed by a curated collective of nearly 150 freelance creative experts from
around the world (93% women).
=
Draw up a blueprint and build a solution.
 
 


FLEXIBLE AND NIMBLE

 


STABLE AND RELIABLE

 
 


CONFIDENT AND COMPETENT

 


HUMBLE AND HUNGRY

 
 


FIRST-RATE EXPERTS

 


FIRST-NAME BASIS

 
 


IN-HOUSE AGENCY FEEL

 


FREEDOM OF MANAGEMENT

 
 


FEEL SOMETHING BIG

 


NEVER TOO SMALL

−
+


STRATEGY. STORYTELLING. SOLUTIONS. FOR ALL BRANDKIND.

We believe a brand’s worth has nothing to do with the size of the business
behind it. No matter what stage your business is in, we’re here to make it worth
more to every person who experiences it.


BLUEPRINTING BALANCE

+

If you don’t know where you’re going, how will you know when you get there? In
our blueprinting phase, we work with you to determine the end goals of your
project or campaign, then combine your brand knowledge with our marketing
knowledge to create a strategy that gets you there.


STRATEGY

 * + Discovery and insights
 * + Competitive analysis
 * + Audience segmentation
 * + 360 channel plan
 * + Business and marketing goals
 * + Challenges and opportunities
 * + Identifying brand identity and positioning
 * + Internal digital/ marketing materials audit


BUILDING BALANCE

With a blueprint in place, your handpicked Mill + Co. team works to bring your
brand story to life, then deliver it to just the right audience in just the
right places.

STORYTELLING

 * + Copywriting
 * + Graphic Design
 * + Illustration
 * + Animation
 * + Social Media

CONTENT

 * + Photo Production
 * + Video Production
 * + Collateral
 * + Voiceover Talent

DIGITAL

 * + E-Commerce
 * + Email Marketing
 * + Website Design and Development
 * + Search Engine Optimization

AMPLIFICATION

 * + Public Relations
 * + Social Media Management
 * + Influencer Marketing

 
+


REAL-WORLD BALANCE




OUR CLIENTS

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Logo - DGOlogo

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"Our experience with Mill + Co. has been a positive one. Rachel is smart and
organized and was effective at asking the right questions to learn about our
business and what we were looking for. She and her team were always
professional, flexible, and very responsive to our needs; they were able to keep
our project moving and on track, despite everyone’s busy schedules."

+

Sue Elia (Marketing Manager) &

Chris Mooney (Director Business Development) @ Cobblestone Capital Advisors

"From day one, working with Rachel was like working with an old friend. She
really understood our brand, asked thoughtprovoking questions to learn more
about our goals and presented ideas in a genuinely thoughtful manner. She is a
great listener, creative thinker and dedicated partner. Rachel worked really
hard for us and was so generous with her time and expertise. Her one goal was to
support my business, in any way she possibly could, in achieving ours."

+

Dawn Casale

Founder/CEO, @ One Girl Cookies

"Mill + Co. answered our call with bold generosity, creating a marketing
campaign that was executed with proven results: giving countless pets second
chances and happy homes. Rachel’s passion for brand strategy and content is only
surpassed by her compassion for homeless pets. Without question, Rachel will
always bring her dedication and talent to the table. I highly recommend Mill +
Co.!”

+

Claudia Perrone

Content Marketing Manager @ Best Friends Animal Society

"Mill + Co. helped TheirStory to get off the ground. We had an out-of-date
website that no longer represented the maturity of the business. Rachel, with
just the right amount of assertiveness and empathy, listened to our history and
vision, and quickly and professionally helped us craft copy that we have reused
across our website and marketing materials. Our customers and potential
customers have resonated with our website, which I believe has helped increase
the number of inbound leads and drive customer growth. I highly recommend
working with Mill + Co. on any marketing endeavor. They are professional,
strategic, fantastic listeners, while executing beautifully and efficiently."

+

Zack Ellis

Founder/CEO @ TheirStory

"Working with Rachel and the team at Mill + Co. has been an absolute pleasure.
As someone who joined our company's project in it's latter stages, Mill + Co.
brought me up to speed and has been a breeze to work with every step of the way.
Our new website is coming together beautifully and we're very grateful to have
worked with Mill + Co."

+

Adrian Simpson

Director Business Development @ The Yard

"Mill + Co. has been amazing; their professionalism from day one has been
refreshing. Their knowledge and expertise helped us break out of a marketing rut
and start a new campaign that we never would've up with on our own. Rachel's
team brings important data to life and helped us understand who we are
targeting, why we are targeting them, and how we can get in front of these
consumers in a meaningful way. I highly recommend them to anyone."

+

Alex Bellman

COO @ Bellman Jewelers

"We loved working with the Mill + Co. team. Rachel really took the time to
understand who we were as a company and where we wanted to go. Throughout the
process she was thoughtful and perceptive. The solutions and recommendations
that Mill + Co. came up with felt like natural extensions of where we wanted to
go, but couldn't have gotten there without them! In each interaction they were
patient, encouraging, engaged and insightful. We are grateful to them for the
roadmap they crafted for us."

+

Emma Hollister

Director of Operations @ Cleaver Co.

"The Mill + Co. team is talented, driven, and insightful. It was a joy working
with them to produce start-up branding for our company. We love the logo and
materials they produced for us and get compliments on them all the time. We will
definitely work with them again in the future!"

+

Leigh Frame

Co-Founder @ Recondite Consulting

"After a few months into launch, I felt we could use a push. Not just in sales,
but in following as well. And after my first call with Rachel, I knew I’d found
a solution. Mill + Co. has proved to be a vital asset to my business in more
ways than one. They immediately understood my business and our mission, and went
above and beyond to deliver a strategy that delivered results. In one month, we
doubled our sales and drastically increased our following."

+

Anna Xiques

Founder @ ROAR

−
+

"Mill + Co. answered our call with bold generosity, creating a marketing
campaign that was executed with proven results: giving countless pets second
chances and happy homes. Rachel’s passion for brand strategy and content is only
surpassed by her compassion for homeless pets. Without question, Rachel will
always bring her dedication and talent to the table. I highly recommend Mill +
Co.!”

+

Claudia Perrone

Content Marketing Manager @ Best Friends Animal Society

"Mill + Co. helped TheirStory to get off the ground. We had an out-of-date
website that no longer represented the maturity of the business. Rachel, with
just the right amount of assertiveness and empathy, listened to our history and
vision, and quickly and professionally helped us craft copy that we have reused
across our website and marketing materials. Our customers and potential
customers have resonated with our website, which I believe has helped increase
the number of inbound leads and drive customer growth. I highly recommend
working with Mill + Co. on any marketing endeavor. They are professional,
strategic, fantastic listeners, while executing beautifully and efficiently."

+

Zack Ellis

Founder/CEO @ TheirStory

"Our experience with Mill + Co. has been a positive one. Rachel is smart and
organized and was effective at asking the right questions to learn about our
business and what we were looking for. She and her team were always
professional, flexible, and very responsive to our needs; they were able to keep
our project moving and on track, despite everyone’s busy schedules."

+

Sue Elia (Marketing Manager) &

Chris Mooney (Director Business Development) @ Cobblestone Capital Advisors

"From day one, working with Rachel was like working with an old friend. She
really understood our brand, asked thoughtprovoking questions to learn more
about our goals and presented ideas in a genuinely thoughtful manner. She is a
great listener, creative thinker and dedicated partner. Rachel worked really
hard for us and was so generous with her time and expertise. Her one goal was to
support my business, in any way she possibly could, in achieving ours."

+

Dawn Casale

Founder/CEO, @ One Girl Cookies

"Working with Rachel and the team at Mill + Co. has been an absolute pleasure.
As someone who joined our company's project in it's latter stages, Mill + Co.
brought me up to speed and has been a breeze to work with every step of the way.
Our new website is coming together beautifully and we're very grateful to have
worked with Mill + Co."

+

Adrian Simpson

Director Business Development @ The Yard

"Mill + Co. has been amazing; their professionalism from day one has been
refreshing. Their knowledge and expertise helped us break out of a marketing rut
and start a new campaign that we never would've up with on our own. Rachel's
team brings important data to life and helped us understand who we are
targeting, why we are targeting them, and how we can get in front of these
consumers in a meaningful way. I highly recommend them to anyone."

+

Alex Bellman

COO @ Bellman Jewelers

"We loved working with the Mill + Co. team. Rachel really took the time to
understand who we were as a company and where we wanted to go. Throughout the
process she was thoughtful and perceptive. The solutions and recommendations
that Mill + Co. came up with felt like natural extensions of where we wanted to
go, but couldn't have gotten there without them! In each interaction they were
patient, encouraging, engaged and insightful. We are grateful to them for the
roadmap they crafted for us."

+

Emma Hollister

Director of Operations @ Cleaver Co.

"The Mill + Co. team is talented, driven, and insightful. It was a joy working
with them to produce start-up branding for our company. We love the logo and
materials they produced for us and get compliments on them all the time. We will
definitely work with them again in the future!"

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Leigh Frame

Co-Founder @ Recondite Consulting

"After a few months into launch, I felt we could use a push. Not just in sales,
but in following as well. And after my first call with Rachel, I knew I’d found
a solution. Mill + Co. has proved to be a vital asset to my business in more
ways than one. They immediately understood my business and our mission, and went
above and beyond to deliver a strategy that delivered results. In one month, we
doubled our sales and drastically increased our following."

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Anna Xiques

Founder @ ROAR

 

 

 

 

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MEET THE MILLERS

From a global collective of nearly 150 freelance marketing professionals, 93% of
whom are women, we select just the right experts to create a unique agency team
for you based on your brand, your business needs, and your budget.


OUR LEADERS

 
 
 
RACHEL BALLATORI, FOUNDER + CEO

Thinker. Creator. Originator. Dog mom. Foodie. Ask Rachel if she’s driven by her
left brain, her right brain, or her heart and she’ll answer, “Yes.”

Which is why after spending her early career overseeing accounts, devising
killer strategy, creating award-winning content, and crushing social engagement
metrics for several travel, tourism, food and beverage brands—all while starting
her own non-profit donating several cancer research grants to Johns Hopkins
Hospital—it’s no surprise she was named one of Baltimore’s Finest 35 Under 35.

Along the way she witnessed what makes brands soar and where they have to settle
in both advertising and media publishing, then she set out on her own to build a
better way. Mill + Co.

 
 
 
OLIVIA SUN, ACCOUNT MANAGER

Embracing the philosophy of 'Be yourself. Everyone else is already taken,'
Olivia is guided by the spirit of self-discovery and fueled by the thrill of the
unknown. When she's not lighting up the dance floor with hip-hop and urban
choreo moves, you'll find her immersing herself in the great outdoors, chasing
the excitement of new experiences.

Having called multiple countries and cities home, Olivia's roots run deep in the
dynamic world of Advertising agencies. She's been the architect behind
Integrated Marketing Communication campaigns for global clients from strategy,
creative ideation to TVC and Print production execution. Olivia's passion lies
in helping brands uncover their unique and authentic voices, similar to the
essence of individuals.

Through a blend of strategic and creative thinking, her goal is to deliver
value-driven solutions that not only stand out but also make a genuine
difference for her clients. Because in a world full of trends, being truly
unique is the real currency of distinction.

 
 
 
EMMA BIEDRZYCKI, ACCOUNT MANAGER

Innovator. Brand Enthusiast. Animal Lover. Boy Mom.

Emma is a passionate marketer driven by creativity, with a heart for animals and
a knack for crafting compelling campaigns. As a recent addition to the dynamic
team at Mill + Co., she brings a diverse background and a genuine love for
connecting brands with their audiences.

After gaining valuable insights from her time on the client side, she is
thrilled to dive into the agency side of marketing, eager to bring fresh
perspectives and innovative strategies to the table.


WHO MAKES UP OUR COLLECTIVE

The ones who pave the way with progress. Over 150 freelance creative experts
from around the world stand at the ready to unlock every bit of your brand’s
potential. Our collective works on everything from Storytelling, Content
Development, Digital, and Amplification. If you've been looking to build or
rebuild your brand, let one of our collective members help you get started.

Learn More
 
 

Work With Us

 

Work For Us


TREND TRACKER REPORT

Trends go as quickly as they come. Don't worry, we're keeping track of them for
you so you can join in on the latest conversations. Get the freshest insight on
digital trends and news for a range of social media platforms across industries
on a quarterly basis. Subscribe to receive our FREE quarterly Trend Tracker
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CHANDRA REBER BIO

Chandra Reber (She/Her)
Director of CWE – New Hampshire Women’s Business Center

Chandra Reber, Director of the New Hampshire Women’s Business Center at CWE
since February 2020, brings a unique perspective having initially engaged with
CWE as a client. With a background in mental health, particularly in serving
women and underserved groups, Chandra is committed to providing small business
advising and quality programming. She leverages partnerships to expand resources
and support for those often overlooked in the system.

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JULIE GLOSNER BIO

Julie Glosner (She/Her)
NH SBDC Southern NH Regional Director

Julie Glosner, Southern Regional Director, oversees the business advising team
from Franklin to Nashua and west to Salem, including Concord, Manchester, and
Keene. With a background in business advising since 2015, Julie excels in
supporting clients to launch successful ventures, drawing from her expertise in
budgets, payroll, and human resources. Her focus on high-tech clients extends to
SBIR/STTR federal proposals, and she actively engages in angel investing through
roles with the NH Tech Alliance Startup Committee and the Northern New England
Women Investor Network. Committed to STEM initiatives, Julie volunteers on a
STEM Advisory Board and Girls STEM Programs in NH, while also serving as an
Advisory Board Member for Impact NH Fund, a NH Women's Angel Fund. With a B.S.
in Business Administration from Winthrop University and an MBA from University
of Pittsburgh, Julie brings a wealth of experience from prior roles in financial
analysis, grants administration, and project and finance management within
educational institutions.

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JEWEL REID BIO

Jewel Reid (She/Her)
Sole Proprietor of Home Gems by Jewel

Jewel Reid is the sole proprietor of Home Gems by Jewel, Interior Design, and
Home Staging. With her instinctive eye for beauty and sense of scale, her design
style is sophisticated elegance with a comfortable, intimate feel. Jewel’s
objective and passion remain the same; to curate interiors that not only spark
joy but attain the highest level of producing functional rooms that reflect the
client’s goals and personality. Jewel doesn’t just create pretty spaces but aims
for her clients to feel inspired, elevated, and right at home. Her designs
spread throughout the New Hampshire Seacoast area, Boston, Cleveland, Indiana,
Pennsylvania, and Florida. The entire process is self-discovery, creative
discovery, and learning more about how mood and function work together. Jewel’s
education and counseling background bring out patience and kindness that is
unprecedented in the field.

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SHELLEY-ANN ALISA CULLEN BIO

Shelley-Ann Alisa Cullen (She/Her)
Portfolio Manager - Bank of New Hampshire

Shelley-Ann Cullen, a Portfolio Manager at Bank Of New Hampshire, also serves on
the Boards of Leadership Seacoast, Business Alliance for People of Color, The
LeadHERship Network, and is an ambassador for The Chamber Collaborative of
Greater Portsmouth. Inducted into Alpha Sigma Lambda in 2022, she is dedicated
to mentoring others, drawing from her own experiences of exclusion and
undervaluation. With a focus on supporting BIPOC-owned small businesses, Shelley
collaborates with diversity organizations domestically and internationally to
promote multicultural awareness and appreciation.

Fun Fact:  With the initials SC and working in the financial sector, $helley has
adopted the initials $C (dollar and cent)

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BETH CARTER BIO

Beth Blaney Carter (She/Her)
Owner/CEO - BBA Bookkeeping

Badass. Feminist. Innovator.

Meet Beth Carter, CEO of BBA Bookkeeping, where numbers meet innovation and
passion. With a focus on empowerment and elevation, Beth pioneers personalized
support to help businesses thrive, whether through innovative solutions or
strategic guidance. Beyond the ledger, she enjoys sunny pool days and cozy
reads, balancing her personal and professional success stories with joy and
dedication. As a proud mom to Brooke and fur-mom to Mario Speedwagon, and
newlywed to the love of her life, Beth's commitment to writing success stories
extends to both her personal and professional life.

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KAREN LASCELLE BIO

Karen Lascelle, CPA, CVA, CFE (She/Her)
Managing Director - John Burk & Associates

Karen is the Managing Director at John Burk & Associates CPAs, PC, and boasts 25
years of public accounting experience. As an expert in corporate taxation,
financial attestation, business valuation, and forensic engagements, she
consults with clients while also teaching as an adjunct professor at the
University of Phoenix and Southern NH University. Karen's accolades include
being named to Forbes Inaugural US Top 200 CPAs 2024 and recognized by NACVA as
an Outstanding Member. Committed to community service, she serves on multiple
boards and enjoys reading, traveling, and spending time with her wife, Vikki,
and their five children.

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JANIE WANG BIO

Janie Wang (She/Her)
Business Advisor - NH SBDC

Janie Wang, a business advisor with SBDC's Central region, brings a wealth of
entrepreneurial experience, having built and grown a successful e-commerce
business over a decade. With firsthand knowledge of the challenges and triumphs
of small business ownership, Janie offers invaluable insights to her clients. A
recipient of the SBA Small Business Person of the Year award for Maine in 2019,
Janie holds a Masters in Education Policy and Management from Harvard University
and an undergraduate degree in Finance and International Business from New York
University's Stern School of Business. Residing in Stratham with her family,
Janie enjoys yoga, cribbage, and casual hiking in her spare time.

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KRISTIN A. MENDOZA BIO

Kristin A. Mendoza, Esq. (She/Her)
Attorney & Firm President - Abridge Law PLLC

After graduating from Boston University, Kristin moved to California to attend
law school at the University of San Francisco School of Law. With over 20 years
of experience advising clients on business and transactional matters, she
launched Abridge Law in July 2020 to provide small businesses and startups with
sophisticated legal advice at a budget-friendly flat fee. Kristin's commitment
to serving her community is evident through her leadership roles and volunteer
work with various organizations, including the New Hampshire Women’s Bar
Association, Greater Nashua Chamber of Commerce, and Center for Women &
Enterprise.

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CARLOS RINCÓN BIO

Carlos Rincón (He/Him)
Senior Community Development Analyst - Federal Reserve Bank of Boston

Carlos Rincón is a Senior Community Development Analyst at the Federal Reserve
Bank of Boston, focusing on improving outcomes for individuals and communities
of varying socioeconomic backgrounds. He leads the Working Communities Challenge
in Vermont, fostering collaboration across sectors to enhance economic outcomes
for low- and moderate-income residents. With extensive experience in community
development, Carlos is committed to promoting equity and ensuring opportunities
for all to thrive in New England's communities.

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FLO NICHOLAS BIO

FLO NICHOLAS (She/Her)
Founder and Chief Data and Innovation Strategist - Get Tech Smart

As a lawyer, emerging technology thought leader, and global contributing author,
I co-authored 'Legal Operations in the Age of AI and Data,' exploring the
intersection of legal operations, DEI initiatives, and data analytics. In my
role as Founder and Chief Data and Innovation Strategist at Get Tech Smart, I
specialize in aiding organizations with data analytics for successful project
outcomes. As a board member of the NextGen Valley Resiliency Council, I played a
key role in securing a substantial $44 million grant for inclusive growth and
economic development in the biomedical manufacturing industry. My advocacy for
access to STEAM education, women in tech, and diversity in tech has earned me
prestigious awards, including NH Business Review's Outstanding Women in Business
2023 and NH Tech Alliance's Tech Professional of the Year 2023. Additionally, I
was named to the New Hampshire 200 list in 2024 for my significant contributions
to the state's economy and business climate.

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ANDREA WILLIAMSON BIO

ANDREA WILLIAMSON (She/Her)
Founder and Chief Data and Innovation Strategist - Get Tech Smart

As a high-energy visionary and Financial Advisor, I strive to inspire action and
believe in the power of small steps. With a broad perspective from various
leadership roles, including promoting women's inclusion, and over a decade of
experience in wealth transfer and sales coaching, I bring a wealth of experience
to my current role. Previously, I qualified for Tech Stars and served seven
years in the United States Air Force. In my personal time, I enjoy hiking,
traveling, and exploring diverse cultures and cuisines.

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