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WE HELP THOUGHT LEADERS


Listen to Our Latest Podcast!



STRENGTHENING A BRAND WITH A BOOK | MICHAEL TUGGLE

How culture and brand work together. An interview with Michael Tuggle about
writing a book that enables challenger brands to break out. If you had nearly 30
years of experience building brands like American Airlines and Pepsi,
wouldn't you want to share all the great insights you'd developed? Our guest
today is…

Listen to Podcast

See Our Videos on Helping Thought Leaders!



We are in the Top 50 B2B Thought Leaders & Influencers You Should Work With In
2023 (North America)






SEE IF YOU NEED OUR HELP.


Take the Quiz!



ARE YOU A THOUGHT LEADER?

Authors, Speakers, Executives, Academics



At Thought Leadership Leverage (TLL), our thought-leadership clients typically
fit into one of four profiles: successful business authors and professional
speakers, well-respected academics, seasoned senior executives, or boutique and
mid-tier consultancies. Thought Leadership Leverage helps thought leaders build
their ideas into businesses and create revenue streams from their content. Peter
Winick, Founder and CEO of Thought Leadership Leverage, brought that all
together, so you could focus on mastering your craft.



Peter started adding value to me and my business from our first conversation. He
listened intently and offered guidance and advice to help me start thinking
differently about my value and positioning as a thought leader. He helped focus
my broad offerings into a scalable roadmap for future success. His knowledge,
expertise, structure and strategic leadership helps thought leaders be all they
can be.

Louis Efron Author of How to Find a Job, Career and Life You Love

“I loved working with Peter and Bill. They invested their time to dig into not
only my thought leadership, but also my personal goals and aspirations. They
pushed my thinking and were able to hone in on areas of greatest opportunity and
potential. They were responsive and available with their time and creative and
thought provoking with their questions and insights. In a short time, it was
clear that they really “got” me. TLL was able to help me craft a comprehensive
strategy for launching and developing my thought leadership platform. Peter and
Bill are the real deal!”

--------------------------------------------------------------------------------

From LinkedIn:

“Standing up a platform is no easy feat! I owe huge thanks to those of you who
partnered with me on this journey:  Peter Winick and Bill Sherman of Thought
Leadership Leverage for helping me crystallize my platform strategy!”

“Bill, the intellectual sparring was so much fun! Joy to work with you too!”

“Peter Winick, I absolutely could not have gotten to this launch without you,
Bill, and Thought Leadership Leverage. Anyone looking to build a thought
leadership strategy needs to seek you out. Thank you, thank you, thank you!”

Kelly Breslin Wright President and COO at Gong

Peter is thorough, knowledgeable, and an invaluable resource. He is both sherpa
and shaman when working with you; helping you expand the reach and impact of
your business as a thought leader.

Josh Rivedal Mental Nutritionist, The i'Mpossible Project.

Peter is a master at getting things out of your head and into a systemized
approach.  It’s early days and my working relationship with him however it’s
clear that he will be a partner for life.

Dana Shaw Phoenix 5th

Working with Peter completely re-oriented my thinking about my intellectual
property and how to use it to develop my consulting business. I really
benefitted from his perspective and experience. It’s like spending time with a
really smart, experienced friend who cares about your success. I’m still working
down the punchlist of ideas I got from our conversations – and will be for the
next few years.

Cassie Solomon The New Group

“Peter has profound capabilities to generate solutions to complex problems. I
came to him at the start of a new venture with a million ideas and no clear
direction. In turn, he helped me hone in on my priorities through a process that
was not only strategic but also extremely fun. It helped me remember why I do
what I do while also laying out a foundation that I could comfortably follow.
From tackling the high-level ideas to digging into the details in a way that
makes these small bits exciting, I cannot recommend working with Peter enough.”

Timothy Mousseau Creating Cultures Free of Sexual Violence & Harassment

“As a small consulting firm with a highly-technical offering we struggled across
the board in our efforts. Our lead generation was sporadic, what leads we gained
we struggled to get to a decision point, and we didn’t feel like our messages
were resonating with clients. This wasn’t a problem unique to us. Every
consulting firm in our field also struggled with the same challenges and
“cracking-the-code” was the talk among owners and practitioners at conferences.

All of us shared a similar concern and hesitance to engage traditional marketing
firms. Our work is on the cutting edge of multiple scientific domains and
problem spaces. We needed a marketing partner capable of operating at that level
while also excelling at fundamental execution of traditional marketing
functions. (more…)

Tim Clancy Founder and CEO - Dialectic Simulation Consulting, LLC.

Peter is the real deal.




Stephen M. R. Covey

I’m a skeptic, making important decisions carefully, someone who tests their
instincts with research, questions and high bars. I never told Peter, but the
truth is – although he passed every test with flying colors – he had me at
hello. Peter instinctively and almost immediately knew what I was about and what
I wanted to do. He zoned in on what made my ideas exciting, unique and salable,
placing them into a strategic context of the market and the business
opportunities. He’s flexible yet decisive; funny and pragmatic; energetic and
patient. He creates a road map that makes you eager to start the car, pull him
into the front seat and hit the road.

Nancy Halpern Leadership Consultant, Speaker, Author

Peter started adding value to me and my business from our first conversation. He
listened intently and offered guidance and advice to help me start thinking
differently about my value and positioning as a thought leader. He helped focus
my broad offerings into a scalable roadmap for future success. His knowledge,
expertise, structure and strategic leadership helps thought leaders be all they
can be.

Louis Efron Author of How to Find a Job, Career and Life You Love

“I loved working with Peter and Bill. They invested their time to dig into not
only my thought leadership, but also my personal goals and aspirations. They
pushed my thinking and were able to hone in on areas of greatest opportunity and
potential. They were responsive and available with their time and creative and
thought provoking with their questions and insights. In a short time, it was
clear that they really “got” me. TLL was able to help me craft a comprehensive
strategy for launching and developing my thought leadership platform. Peter and
Bill are the real deal!”

--------------------------------------------------------------------------------

From LinkedIn:

“Standing up a platform is no easy feat! I owe huge thanks to those of you who
partnered with me on this journey:  Peter Winick and Bill Sherman of Thought
Leadership Leverage for helping me crystallize my platform strategy!”

“Bill, the intellectual sparring was so much fun! Joy to work with you too!”

“Peter Winick, I absolutely could not have gotten to this launch without you,
Bill, and Thought Leadership Leverage. Anyone looking to build a thought
leadership strategy needs to seek you out. Thank you, thank you, thank you!”

Kelly Breslin Wright President and COO at Gong

Peter is thorough, knowledgeable, and an invaluable resource. He is both sherpa
and shaman when working with you; helping you expand the reach and impact of
your business as a thought leader.

Josh Rivedal Mental Nutritionist, The i'Mpossible Project.

Peter is a master at getting things out of your head and into a systemized
approach.  It’s early days and my working relationship with him however it’s
clear that he will be a partner for life.

Dana Shaw Phoenix 5th

Working with Peter completely re-oriented my thinking about my intellectual
property and how to use it to develop my consulting business. I really
benefitted from his perspective and experience. It’s like spending time with a
really smart, experienced friend who cares about your success. I’m still working
down the punchlist of ideas I got from our conversations – and will be for the
next few years.

Cassie Solomon The New Group

“Peter has profound capabilities to generate solutions to complex problems. I
came to him at the start of a new venture with a million ideas and no clear
direction. In turn, he helped me hone in on my priorities through a process that
was not only strategic but also extremely fun. It helped me remember why I do
what I do while also laying out a foundation that I could comfortably follow.
From tackling the high-level ideas to digging into the details in a way that
makes these small bits exciting, I cannot recommend working with Peter enough.”

Timothy Mousseau Creating Cultures Free of Sexual Violence & Harassment

“As a small consulting firm with a highly-technical offering we struggled across
the board in our efforts. Our lead generation was sporadic, what leads we gained
we struggled to get to a decision point, and we didn’t feel like our messages
were resonating with clients. This wasn’t a problem unique to us. Every
consulting firm in our field also struggled with the same challenges and
“cracking-the-code” was the talk among owners and practitioners at conferences.

All of us shared a similar concern and hesitance to engage traditional marketing
firms. Our work is on the cutting edge of multiple scientific domains and
problem spaces. We needed a marketing partner capable of operating at that level
while also excelling at fundamental execution of traditional marketing
functions. (more…)

Tim Clancy Founder and CEO - Dialectic Simulation Consulting, LLC.

Peter is the real deal.




Stephen M. R. Covey

I’m a skeptic, making important decisions carefully, someone who tests their
instincts with research, questions and high bars. I never told Peter, but the
truth is – although he passed every test with flying colors – he had me at
hello. Peter instinctively and almost immediately knew what I was about and what
I wanted to do. He zoned in on what made my ideas exciting, unique and salable,
placing them into a strategic context of the market and the business
opportunities. He’s flexible yet decisive; funny and pragmatic; energetic and
patient. He creates a road map that makes you eager to start the car, pull him
into the front seat and hit the road.

Nancy Halpern Leadership Consultant, Speaker, Author

Peter started adding value to me and my business from our first conversation. He
listened intently and offered guidance and advice to help me start thinking
differently about my value and positioning as a thought leader. He helped focus
my broad offerings into a scalable roadmap for future success. His knowledge,
expertise, structure and strategic leadership helps thought leaders be all they
can be.

Louis Efron Author of How to Find a Job, Career and Life You Love
Next SlidePrevious Slide


WHY TLL?
Make an impact. See your content grow and vitalize. At TLL, we build more
effective platforms for your ideas.

From the first meeting with Peter it was evident that we were embarking on a
journey towards success with someone who had what we needed…Passion! As further
engagement took place the entire TLL team exhibited that same passion for what I
believe they do best and that’s taking an idea and giving it a voice. We live in
a world where it’s easier to say what you want the world to know, it’s just
harder to be heard. Peter and the TLL team will cut through the noise and
amplify the one voice that matters most…Yours! As we are now launching our
business and book it has become clear that they have set us up to achieve
greatness through intentional strategy, defined objectives, and proven methods
of delivery. Get them on your team and win.

Ryan McCarty, Co-Founder of Culture of Good, Inc., Co-Author of Build a Culture
of Good


Embark on Success

YOUR RESULTS
When you’re looking for new brand opportunities, game-changing strategy, and
proven results, TLL can help you outgrow your expectations.

As experienced marketers, we naturally assumed that we had effectively
positioned our business, our services, and our IP. But after our first
conversation with Peter and the TLL team, we realized we had some important work
to do. Their in-depth analysis of our business revealed opportunities (and
challenges) we had simply never considered. They quickly zeroed in on our
existing strengths, identified areas of greatest potential, and developed a
strategic plan for taking SmartStorming to the next level – and then to the next
one after that. These folks are smart, “get it” very quickly, and worked as hard
and as passionately on our business as we do. We’re delighted with our decision
to work with Thought Leadership Leverage and are looking forward many shared
successes in the future.

Mitchell Rigie and Keith Harmeyer, Partners, SmartStorming


Move to the Next Level


OUR EXPERTISE
Thought Leadership Leverage focuses on building value for your content by
enhancing its impact and increasing its range.

Clarity, Insight & Opportunity – that’s what I was looking for when I approached
Thought Leadership Leverage, and Peter Winick did not disappoint! It’s one thing
to be an expert in one’s own field, but Peter revealed my value BEYOND my own
field! I am truly grateful – and incredibly excited for the opportunities ahead.

Matt Lehrman, Principal – Audience Avenue, LLC

Get Clarity


TLL TIPS
Peter Winick has been helping thought leaders build their ideas into businesses
for years. Now he’s sharing his ideas with you, through a series of videos and
blogs.

Working with Peter completely re-oriented my thinking about my intellectual
property and how to use it to develop my consulting business. I really
benefitted from his perspective and experience. It’s like spending time with a
really smart, experienced friend who cares about your success. I’m still working
down the punchlist of ideas I got from our conversations – and will be for the
next few years.

Cassie Solomon, The New Group


Smart, Friendly Help

Next SlidePrevious Slide

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